--- title: "Meaning & Key Takeaway of: Once your product is working, switch from…" description: "\"Once your product is working, switch from not caring about this to caring about this a little bit.\" — Sam Altman" image: "https://sms4smile.com/quotes/i/08b/sam-altman-1494_bits_once-your-product-is-working-switch-from_580986.png" --- # Once your product is working, switch from not caring about… ![“Once your product is working, switch from not caring about this to caring about this a little bit.” quote by Sam Altman](https://sms4smile.com/quotes/i/08b/sam-altman-1494_bits_once-your-product-is-working-switch-from_580986.png) [Download](https://sms4smile.com/quotes/i/08b/sam-altman-1494_bits_once-your-product-is-working-switch-from_580986.png) [Open image](https://sms4smile.com/quotes/i/08b/sam-altman-1494_bits_once-your-product-is-working-switch-from_580986.png) > “Once your product is working, switch from not caring about this to caring about this a little bit.” [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. After a product works, shift focus from indifference to incremental care to improve it. **In simple terms:** Start caring more once it works. Key Takeaway Iterate with increasing attention. Themes product development growth mindset focus shift Mood pragmatic motivational Type business strategy When to use this quote - feature rollout - user testing - scaling - team alignment Key Concepts incremental improvement customer obsession resource allocation Questions to Reflect On - When should you increase focus? - How much care is enough? A Different Perspective Over‑caring too early can stall launch. ★ ★ ★ ★ ★ No ratings yet [Bits](https://sms4smile.com/quotes/about/bits/) [Caring](https://sms4smile.com/quotes/about/caring/) [Little bit](https://sms4smile.com/quotes/about/little-bit/) [Littles](https://sms4smile.com/quotes/about/littles/) [Not caring](https://sms4smile.com/quotes/about/not-caring/) [Product Working](https://sms4smile.com/quotes/about/product-working-243546/) [Products](https://sms4smile.com/quotes/about/products/) [Switch](https://sms4smile.com/quotes/about/switch/) [Switch Caring](https://sms4smile.com/quotes/about/switch-caring-4775328/) [Working](https://sms4smile.com/quotes/about/working/) ## Related quotes > [Every day that you get up, it's some kind of victory if you're making a good product, or working on a project that can…](https://sms4smile.com/quotes/oliver-stone/every-day-that-you-get-up-it-s-some-kind-of-victory-if-you-re-making/) [Oliver Stone](https://sms4smile.com/quotes/author/oliver-stone/) > [When we launch a product, we're already working on the next one. And possibly even the next, next one.](https://sms4smile.com/quotes/tim-cook/when-we-launch-a-product-we-re-already-working-on-the-next-one-and/) [Tim Cook](https://sms4smile.com/quotes/author/tim-cook/) > [The world is going to keep bashing me for whatever I do, and I'm going to keep not caring.](https://sms4smile.com/quotes/jaden-smith/the-world-is-going-to-keep-bashing-me-for-whatever-i-do-and-i-m-going/) [Jaden Smith](https://sms4smile.com/quotes/author/jaden-smith/) > [The part you don't expect when you start out is all the people who come into your life wanting a piece of you, not…](https://sms4smile.com/quotes/cheryl-james/the-part-you-don-t-expect-when-you-start-out-is-all-the-people-who/) [Cheryl James](https://sms4smile.com/quotes/author/cheryl-james/) > [The trials of life will not wait for us. They come at their own time, not caring much to inquire how ready we may…](https://sms4smile.com/quotes/james-anthony-froude/the-trials-of-life-will-not-wait-for-us-they-come-at-their-own-time/) [James Anthony Froude](https://sms4smile.com/quotes/author/james-anthony-froude/) > [I bought a seven-dollar pen because I always lose pens and I got sick of not caring.](https://sms4smile.com/quotes/mitch-hedberg/i-bought-a-seven-dollar-pen-because-i-always-lose-pens-and-i-got-sick/) [Mitch Hedberg](https://sms4smile.com/quotes/author/mitch-hedberg/) > [He who leaves school, knowing little, but with a longing for knowledge, will go farther than one who quits, knowing many things, but not…](https://sms4smile.com/quotes/john-lancaster-spalding/he-who-leaves-school-knowing-little-but-with-a-longing-for-knowledge/) [John Lancaster Spalding](https://sms4smile.com/quotes/author/john-lancaster-spalding/) > [I am an artist who's just tryin' to do something different, and basically not caring about everybody's opinions and wanting to follow what everybody…](https://sms4smile.com/quotes/tyga/i-am-an-artist-who-s-just-tryin-to-do-something-different-and/) [Tyga](https://sms4smile.com/quotes/author/tyga/) > [Not caring what people think about you is so much easier said than done and I think that it's easy to be in school…](https://sms4smile.com/quotes/camila-cabello/not-caring-what-people-think-about-you-is-so-much-easier-said-than/) [Camila Cabello](https://sms4smile.com/quotes/author/camila-cabello/) > [Spending is not caring. Spending is what politicians do instead of caring. Spending more does not guarantee success. Politicians like to measure spending because…](https://sms4smile.com/quotes/grover-norquist/spending-is-not-caring-spending-is-what-politicians-do-instead-of/) [Grover Norquist](https://sms4smile.com/quotes/author/grover-norquist/) > [You know, I think the people I feel saddest for are the ones who once knew what profoundness was, but who lost or became…](https://sms4smile.com/quotes/douglas-coupland/you-know-i-think-the-people-i-feel-saddest-for-are-the-ones-who-once/) [Douglas Coupland](https://sms4smile.com/quotes/author/douglas-coupland/) > [I'm going to wake up tomorrow and start with not caring how I feel.](https://sms4smile.com/quotes/andre-agassi/i-m-going-to-wake-up-tomorrow-and-start-with-not-caring-how-i-feel/) [Andre Agassi](https://sms4smile.com/quotes/author/andre-agassi/) > [I learned to cook in self-defense. My wife doesn't know what a kitchen is. In the first month of our marriage, she broiled lamb…](https://sms4smile.com/quotes/alan-king/i-learned-to-cook-in-self-defense-my-wife-doesn-t-know-what-a-kitchen/) [Alan King](https://sms4smile.com/quotes/author/alan-king/) > [Forgive yourself for not being the richest, the thinnest, the tallest, the one with the best hair. Forgive yourself for not being the most…](https://sms4smile.com/quotes/seth-godin/forgive-yourself-for-not-being-the-richest-the-thinnest-the-tallest/) [Seth Godin](https://sms4smile.com/quotes/author/seth-godin/) > [There is nothing about myself that I wouldn't reveal or write about. I don't care how horrendous or ridiculous I may appear in person…](https://sms4smile.com/quotes/augusten-burroughs/there-is-nothing-about-myself-that-i-wouldn-t-reveal-or-write-about-i/) [Augusten Burroughs](https://sms4smile.com/quotes/author/augusten-burroughs/) ## More by Sam Altman > [The best people know that they should join a rocketship.](https://sms4smile.com/quotes/sam-altman/the-best-people-know-that-they-should-join-a-rocketship/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [You really want to know your cofounders for a while, ideally years.](https://sms4smile.com/quotes/sam-altman/you-really-want-to-know-your-cofounders-for-a-while-ideally-years/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [Employees will only add more value over time.](https://sms4smile.com/quotes/sam-altman/employees-will-only-add-more-value-over-time/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [One thing I tell startups all the time is that the best way to grow is to make their product better.](https://sms4smile.com/quotes/sam-altman/one-thing-i-tell-startups-all-the-time-is-that-the-best-way-to-grow/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [A winning team feels good and keeps winning. A team that hasn't won in a while gets demotivated and keeps losing.](https://sms4smile.com/quotes/sam-altman/a-winning-team-feels-good-and-keeps-winning-a-team-that-hasn-t-won-in/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [You're either not hiring at all or it's probably your single biggest block of time.](https://sms4smile.com/quotes/sam-altman/you-re-either-not-hiring-at-all-or-it-s-probably-your-single-biggest/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [The thing that kills startups at some level, is the founders giving up.](https://sms4smile.com/quotes/sam-altman/the-thing-that-kills-startups-at-some-level-is-the-founders-giving-up/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [Execution gets divided into two key questions: 1) can you figure out what to do and 2) can you get it done.](https://sms4smile.com/quotes/sam-altman/execution-gets-divided-into-two-key-questions-1-can-you-figure-out/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [If you want something in a deal, just ask for it.](https://sms4smile.com/quotes/sam-altman/if-you-want-something-in-a-deal-just-ask-for-it/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [Most things are not as risky as they seem.](https://sms4smile.com/quotes/sam-altman/most-things-are-not-as-risky-as-they-seem/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [I prefer to invest in a company that's going after a small but rapidly growing market than a big but slow growing one.](https://sms4smile.com/quotes/sam-altman/i-prefer-to-invest-in-a-company-that-s-going-after-a-small-but/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [Startups are not the best choice for work-life balance, and that's sort of just the sad reality.](https://sms4smile.com/quotes/sam-altman/startups-are-not-the-best-choice-for-work-life-balance-and-that-s/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [One of the biggest advantages that start ups have is execution speed and you have to have this relentless operating rhythm.](https://sms4smile.com/quotes/sam-altman/one-of-the-biggest-advantages-that-start-ups-have-is-execution-speed/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [One of the keys to focus, and why I said cofounders that aren't friends really struggle, is that you can't be focused without good…](https://sms4smile.com/quotes/sam-altman/one-of-the-keys-to-focus-and-why-i-said-cofounders-that-aren-t/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [Startups are very hard no matter what you do; you may as well go after a big opportunity.](https://sms4smile.com/quotes/sam-altman/startups-are-very-hard-no-matter-what-you-do-you-may-as-well-go-after/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) [Explore all 235 Sam Altman quotes ](https://sms4smile.com/quotes/author/sam-altman/) ## More Bits quotes > [ Brad \[Dourif\] would tell himself that he was not intentionally trying to mimic Jack Nicholson in any way. I think that actually bothers him… ](https://sms4smile.com/quotes/david-kirschner/brad-dourif-would-tell-himself-that-he-was-not-intentionally-trying/) [David Kirschner](https://sms4smile.com/quotes/author/david-kirschner/) > [There is only one party in the United States, the Property Party...and it has two right wings: Republican and Democrat. Republicans are a bit…](https://sms4smile.com/quotes/gore-vidal/there-is-only-one-party-in-the-united-states-the-property-party-and/) [Gore Vidal](https://sms4smile.com/quotes/author/gore-vidal/) > [I became a bit of a teacher's pet, and it became known in the school by both faculty and students that I really excelled…](https://sms4smile.com/quotes/paul-smith/i-became-a-bit-of-a-teacher-s-pet-and-it-became-known-in-the-school/) [Paul Smith](https://sms4smile.com/quotes/author/paul-smith/) > [The happy medium is television. And if you find a good suitor, you can do it for years. With movies, you roll the dice.…](https://sms4smile.com/quotes/bruce-campbell/the-happy-medium-is-television-and-if-you-find-a-good-suitor-you-can/) [Bruce Campbell](https://sms4smile.com/quotes/author/bruce-campbell/) > [If I had my brothers I think with just a little bit of the correct marketing, I'd like to be almost exclusively in small…](https://sms4smile.com/quotes/terry-bozzio/if-i-had-my-brothers-i-think-with-just-a-little-bit-of-the-correct/) [Terry Bozzio](https://sms4smile.com/quotes/author/terry-bozzio/) > [Talented people can predict with great accuracy what's about to happen just a tiny bit ahead of their competitors. It might be two seconds…](https://sms4smile.com/quotes/kevin-maney/talented-people-can-predict-with-great-accuracy-what-s-about-to/) [Kevin Maney](https://sms4smile.com/quotes/author/kevin-maney/) > [He referred to me as an 'insufferable puffed-up prat'. This is a bit rich coming from a man who actually married his own mother.](https://sms4smile.com/quotes/steven-morrissey/he-referred-to-me-as-an-insufferable-puffed-up-prat-this-is-a-bit/) [Steven Morrissey](https://sms4smile.com/quotes/author/steven-morrissey/) > [It won't do you a bit of good to know everything if you don't do anything with it.](https://sms4smile.com/quotes/louise-fitzhugh/it-won-t-do-you-a-bit-of-good-to-know-everything-if-you-don-t-do/) [Louise Fitzhugh](https://sms4smile.com/quotes/author/louise-fitzhugh/) > [I was told I had brain damage. I always knew it was an unfair label. Now I have a clearer understanding of what's wrong…](https://sms4smile.com/quotes/susan-boyle/i-was-told-i-had-brain-damage-i-always-knew-it-was-an-unfair-label/) [Susan Boyle](https://sms4smile.com/quotes/author/susan-boyle/) > [I think that's the beauty of the current setup, is that Legends is meant to be a bit of a revolving door.](https://sms4smile.com/quotes/wentworth-miller/i-think-that-s-the-beauty-of-the-current-setup-is-that-legends-is/) [Wentworth Miller](https://sms4smile.com/quotes/author/wentworth-miller/) > [We, as pop stars, are people not androids. We’ve got views. I’ve got opinions and I don’t see why I shouldn’t use a bit…](https://sms4smile.com/quotes/roger-meddows-taylor/we-as-pop-stars-are-people-not-androids-we-ve-got-views-i-ve-got/) [Roger Meddows Taylor](https://sms4smile.com/quotes/author/roger-meddows-taylor/) > [In terms of style, too, I think I've been working with a somewhat limited -- although intentionally limited -- set of tools. So I'm…](https://sms4smile.com/quotes/kelly-link/in-terms-of-style-too-i-think-i-ve-been-working-with-a-somewhat/) [Kelly Link](https://sms4smile.com/quotes/author/kelly-link/) > [ Donald Trump has opened \[ politically correct enforcement\] up wide. He's made a very bold statement and he's backed it back just a little… ](https://sms4smile.com/quotes/ted-cruz/donald-trump-has-opened-politically-correct-enforcement-up-wide-he-s/) [Ted Cruz](https://sms4smile.com/quotes/author/ted-cruz/) > [When my name started popping up I was quite irritated and a little bit in shock.](https://sms4smile.com/quotes/michael-snow/when-my-name-started-popping-up-i-was-quite-irritated-and-a-little/) [Michael Snow](https://sms4smile.com/quotes/author/michael-snow/) > [Don't get divorced after your first argument! I have a lot of friends that have one fight and that's it, they get divorced. I…](https://sms4smile.com/quotes/kelly-ripa/don-t-get-divorced-after-your-first-argument-i-have-a-lot-of-friends/) [Kelly Ripa](https://sms4smile.com/quotes/author/kelly-ripa/) [Browse all 5,709 Bits quotes ](https://sms4smile.com/quotes/about/bits/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "Once your product is working, switch from not caring about this to caring about this a little bit.", "creator": { "@type": "Person", "name": "Sam Altman" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/sam-altman/once-your-product-is-working-switch-from-not-caring-about-this-to/", "about": { "@type": "Thing", "name": "Bits" }, "@id": "https://sms4smile.com/quotes/sam-altman/once-your-product-is-working-switch-from-not-caring-about-this-to/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/08b/sam-altman-1494_bits_once-your-product-is-working-switch-from_580986.png", "contentUrl": "https://sms4smile.com/quotes/i/08b/sam-altman-1494_bits_once-your-product-is-working-switch-from_580986.png", "url": "https://sms4smile.com/quotes/i/08b/sam-altman-1494_bits_once-your-product-is-working-switch-from_580986.png", "width": 1080, "height": 1080, "caption": "“Once your product is working, switch from not caring about this to caring about this a little bit.” — Sam Altman", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Sam Altman", "item": "https://sms4smile.com/quotes/author/sam-altman/" }, { "@type": "ListItem", "position": 4, "name": "Once your product is working, switch...", "item": "https://sms4smile.com/quotes/sam-altman/once-your-product-is-working-switch-from-not-caring-about-this-to/" } ], "@id": "https://sms4smile.com/quotes/sam-altman/once-your-product-is-working-switch-from-not-caring-about-this-to/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```