--- title: "Meaning & Key Takeaway of: It's better to have a few users love your…" description: "\"It's better to have a few users love your product than for a lot of users to sort of like it.\" — Sam Altman" image: "https://sms4smile.com/quotes/i/712/sam-altman-1494_inspirational_it-s-better-to-have-a-few-users-love-you_501123.png" --- # It's better to have a few users love your product than for… ![“It's better to have a few users love your product than for a lot of users to sort of like it.” quote by Sam Altman](https://sms4smile.com/quotes/i/712/sam-altman-1494_inspirational_it-s-better-to-have-a-few-users-love-you_501123.png) [Download](https://sms4smile.com/quotes/i/712/sam-altman-1494_inspirational_it-s-better-to-have-a-few-users-love-you_501123.png) [Open image](https://sms4smile.com/quotes/i/712/sam-altman-1494_inspirational_it-s-better-to-have-a-few-users-love-you_501123.png) > “It's better to have a few users love your product than for a lot of users to sort of like it.” [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Deep loyalty from a few users outweighs shallow approval from many. **In simple terms:** Focus on passionate users. Key Takeaway Prioritize core advocates. Themes business product loyalty focus Mood strategic pragmatic Type advisory inspirational When to use this quote - product launch - beta testing - community building Key Concepts customer centricity network effects Questions to Reflect On - Who are your most passionate users? - How to convert love into growth? A Different Perspective Risk of alienating broader market. ★ ★ ★ ★ ★ No ratings yet [Inspirational](https://sms4smile.com/quotes/about/inspirational/) [Love](https://sms4smile.com/quotes/about/love/) ## Related quotes > [When you're a 'product' for a lot of people, they're only really after one thing, and so it's hard to completely let down your…](https://sms4smile.com/quotes/jesse-mccartney/when-you-re-a-product-for-a-lot-of-people-they-re-only-really-after/) [Jesse McCartney](https://sms4smile.com/quotes/author/jesse-mccartney/) > [I am the product of a lot of different things.](https://sms4smile.com/quotes/jason-kelce/i-am-the-product-of-a-lot-of-different-things/) [Jason Kelce](https://sms4smile.com/quotes/author/jason-kelce/) > [Management has to provide the coordinating mechanism between what the supplier provides and what the user needs in not-good-enough situations where product architecture is…](https://sms4smile.com/quotes/clayton-christensen/management-has-to-provide-the-coordinating-mechanism-between-what-the/) [Clayton Christensen](https://sms4smile.com/quotes/author/clayton-christensen/) > [They don't make poles long enough for me want to touch Microsoft products, and I don't want any mass-marketed game-playing device or Windows appliance…](https://sms4smile.com/quotes/erik-naggum/they-don-t-make-poles-long-enough-for-me-want-to-touch-microsoft/) [Erik Naggum](https://sms4smile.com/quotes/author/erik-naggum/) > [By allowing multiple partners to contribute, an open platform can nurture an entire ecosystem of developers and apps. Good products integrate and become great…](https://sms4smile.com/quotes/ryan-holmes/by-allowing-multiple-partners-to-contribute-an-open-platform-can/) [Ryan Holmes](https://sms4smile.com/quotes/author/ryan-holmes/) > [One thing I tell startups all the time is that the best way to grow is to make their product better.](https://sms4smile.com/quotes/sam-altman/one-thing-i-tell-startups-all-the-time-is-that-the-best-way-to-grow/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [If, as I anticipate, a wide array of personal, portable information/communication devices becomes increasingly important and widespread for information-intensive users, it will be a…](https://sms4smile.com/quotes/tom-peters/if-as-i-anticipate-a-wide-array-of-personal-portable-information/) [Tom Peters](https://sms4smile.com/quotes/author/tom-peters/) > [Eventually the consumer will come to appreciate the editorial point of view of every different brand. User-generated content without editorial oversight will simply be…](https://sms4smile.com/quotes/michael-eisner/eventually-the-consumer-will-come-to-appreciate-the-editorial-point/) [Michael Eisner](https://sms4smile.com/quotes/author/michael-eisner/) > [Users are not designers.](https://sms4smile.com/quotes/jakob-nielsen/users-are-not-designers/) [Jakob Nielsen](https://sms4smile.com/quotes/author/jakob-nielsen/) > [Web users ultimately want to get at data quickly and easily. They don't care as much about attractive sites and pretty design.](https://sms4smile.com/quotes/tim-berners-lee/web-users-ultimately-want-to-get-at-data-quickly-and-easily-they-don/) [Tim Berners-Lee](https://sms4smile.com/quotes/author/tim-berners-lee/) > [I consider that the Golden Rule requires that if I like a program I must share it with other people who like it. 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The whole concept of…](https://sms4smile.com/quotes/jeremy-stoppelman/in-the-very-beginning-yelp-started-as-a-service-where-we-really-didn/) [Jeremy Stoppelman](https://sms4smile.com/quotes/author/jeremy-stoppelman/) > [Going to a site with more users seems obviously better to me, but at the same time, having a bland, middle of the road…](https://sms4smile.com/quotes/christian-rudder/going-to-a-site-with-more-users-seems-obviously-better-to-me-but-at/) [Christian Rudder](https://sms4smile.com/quotes/author/christian-rudder/) ## More by Sam Altman > [The best people know that they should join a rocketship.](https://sms4smile.com/quotes/sam-altman/the-best-people-know-that-they-should-join-a-rocketship/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [You really want to know your cofounders for a while, ideally years.](https://sms4smile.com/quotes/sam-altman/you-really-want-to-know-your-cofounders-for-a-while-ideally-years/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [Employees will only add more value over time.](https://sms4smile.com/quotes/sam-altman/employees-will-only-add-more-value-over-time/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [One thing I tell startups all the time is that the best way to grow is to make their product better.](https://sms4smile.com/quotes/sam-altman/one-thing-i-tell-startups-all-the-time-is-that-the-best-way-to-grow/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [A winning team feels good and keeps winning. A team that hasn't won in a while gets demotivated and keeps losing.](https://sms4smile.com/quotes/sam-altman/a-winning-team-feels-good-and-keeps-winning-a-team-that-hasn-t-won-in/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [You're either not hiring at all or it's probably your single biggest block of time.](https://sms4smile.com/quotes/sam-altman/you-re-either-not-hiring-at-all-or-it-s-probably-your-single-biggest/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [The thing that kills startups at some level, is the founders giving up.](https://sms4smile.com/quotes/sam-altman/the-thing-that-kills-startups-at-some-level-is-the-founders-giving-up/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [Execution gets divided into two key questions: 1) can you figure out what to do and 2) can you get it done.](https://sms4smile.com/quotes/sam-altman/execution-gets-divided-into-two-key-questions-1-can-you-figure-out/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [If you want something in a deal, just ask for it.](https://sms4smile.com/quotes/sam-altman/if-you-want-something-in-a-deal-just-ask-for-it/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [Most things are not as risky as they seem.](https://sms4smile.com/quotes/sam-altman/most-things-are-not-as-risky-as-they-seem/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [I prefer to invest in a company that's going after a small but rapidly growing market than a big but slow growing one.](https://sms4smile.com/quotes/sam-altman/i-prefer-to-invest-in-a-company-that-s-going-after-a-small-but/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [Startups are not the best choice for work-life balance, and that's sort of just the sad reality.](https://sms4smile.com/quotes/sam-altman/startups-are-not-the-best-choice-for-work-life-balance-and-that-s/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [One of the biggest advantages that start ups have is execution speed and you have to have this relentless operating rhythm.](https://sms4smile.com/quotes/sam-altman/one-of-the-biggest-advantages-that-start-ups-have-is-execution-speed/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [One of the keys to focus, and why I said cofounders that aren't friends really struggle, is that you can't be focused without good…](https://sms4smile.com/quotes/sam-altman/one-of-the-keys-to-focus-and-why-i-said-cofounders-that-aren-t/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) > [Startups are very hard no matter what you do; you may as well go after a big opportunity.](https://sms4smile.com/quotes/sam-altman/startups-are-very-hard-no-matter-what-you-do-you-may-as-well-go-after/) [Sam Altman](https://sms4smile.com/quotes/author/sam-altman/) [Explore all 235 Sam Altman quotes ](https://sms4smile.com/quotes/author/sam-altman/) ## More Inspirational quotes > [Life is full of change. That's how we learn and grow.](https://sms4smile.com/quotes/anonymous/life-is-full-of-change-that-s-how-we-learn-and-grow/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [We talk to God--that is prayer; God talks to us--that is inspiration.](https://sms4smile.com/quotes/h-emilie-cady/we-talk-to-god-that-is-prayer-god-talks-to-us-that-is-inspiration/) [H. Emilie Cady](https://sms4smile.com/quotes/author/h-emilie-cady/) > [You cant be controlling in improv.](https://sms4smile.com/quotes/matt-walsh/you-cant-be-controlling-in-improv/) [Matt Walsh](https://sms4smile.com/quotes/author/matt-walsh/) > [The man who can master his time can master nearly anything.](https://sms4smile.com/quotes/winston-churchill/the-man-who-can-master-his-time-can-master-nearly-anything/) [Winston Churchill](https://sms4smile.com/quotes/author/winston-churchill/) > [You'll seldom experience regret for anything that you've done. It is what you haven't done that will torment you. The message, therefore, is clear.…](https://sms4smile.com/quotes/anonymous/you-ll-seldom-experience-regret-for-anything-that-you-ve-done-it-is/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Just understand that the good that you want is already here. All you have to do is get in harmony with it. And you…](https://sms4smile.com/quotes/bob-proctor/just-understand-that-the-good-that-you-want-is-already-here-all-you/) [Bob Proctor](https://sms4smile.com/quotes/author/bob-proctor/) > [“If you want to build a ship, don’t drum up the men to gather wood, divide the work, and give orders. 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It's just this sense that you got something to say.](https://sms4smile.com/quotes/jonah-lehrer/it-s-a-hard-thing-to-describe-it-s-just-this-sense-that-you-got/) [Jonah Lehrer](https://sms4smile.com/quotes/author/jonah-lehrer/) > [Too much familiarity breeds contempt.](https://sms4smile.com/quotes/vikrant-parsai/too-much-familiarity-breeds-contempt/) [Vikrant Parsai](https://sms4smile.com/quotes/author/vikrant-parsai/) > [We never really perceive what color is physically!](https://sms4smile.com/quotes/josef-albers/we-never-really-perceive-what-color-is-physically/) [Josef Albers](https://sms4smile.com/quotes/author/josef-albers/) > [Politics is not an issue whether you like or dislike , but every citizen must involve.](https://sms4smile.com/quotes/khem-veasna/politics-is-not-an-issue-whether-you-like-or-dislike-but-every/) [Khem Veasna](https://sms4smile.com/quotes/author/khem-veasna/) > [God reveals Himself through surprises.](https://sms4smile.com/quotes/pope-francis/god-reveals-himself-through-surprises/) [Pope Francis](https://sms4smile.com/quotes/author/pope-francis/) > [Never underestimate the power of the human mind to believe what it wants to believe, no matter the conflicting evidence.](https://sms4smile.com/quotes/brian-herbert/never-underestimate-the-power-of-the-human-mind-to-believe-what-it/) [Brian Herbert](https://sms4smile.com/quotes/author/brian-herbert/) [Browse all 114,561 Inspirational quotes ](https://sms4smile.com/quotes/about/inspirational/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "It's better to have a few users love your product than for a lot of users to sort of like it.", "creator": { "@type": "Person", "name": "Sam Altman" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/sam-altman/it-s-better-to-have-a-few-users-love-your-product-than-for-a-lot-of/", "about": { "@type": "Thing", "name": "Inspirational" }, "@id": "https://sms4smile.com/quotes/sam-altman/it-s-better-to-have-a-few-users-love-your-product-than-for-a-lot-of/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/712/sam-altman-1494_inspirational_it-s-better-to-have-a-few-users-love-you_501123.png", "contentUrl": "https://sms4smile.com/quotes/i/712/sam-altman-1494_inspirational_it-s-better-to-have-a-few-users-love-you_501123.png", "url": "https://sms4smile.com/quotes/i/712/sam-altman-1494_inspirational_it-s-better-to-have-a-few-users-love-you_501123.png", "width": 1080, "height": 1080, "caption": "“It's better to have a few users love your product than for a lot of users to sort of like it.” — Sam Altman", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Sam Altman", "item": "https://sms4smile.com/quotes/author/sam-altman/" }, { "@type": "ListItem", "position": 4, "name": "It's better to have a few...", "item": "https://sms4smile.com/quotes/sam-altman/it-s-better-to-have-a-few-users-love-your-product-than-for-a-lot-of/" } ], "@id": "https://sms4smile.com/quotes/sam-altman/it-s-better-to-have-a-few-users-love-your-product-than-for-a-lot-of/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```