---
title: "Meaning & Key Takeaway of: Fundraisers treat men completely…"
description: "\"Fundraisers treat men completely differently than women. As a matter of fact, many of them have the default on their direct mail set up to read \"Mister..."
image: "https://sms4smile.com/quotes/i/58b/sallie-krawcheck-4304_default_fundraisers-treat-men-completely-differe_1154066.png"
---

#  Fundraisers treat men completely differently than women…

![“Fundraisers treat men completely differently than women. As a matter of fact, many of them have the default on their direct mail set up to read &quot;Mister,&quot; and it really rankles a lot of women.” quote by Sallie Krawcheck](https://sms4smile.com/quotes/i/58b/sallie-krawcheck-4304_default_fundraisers-treat-men-completely-differe_1154066.png)   [Download](https://sms4smile.com/quotes/i/58b/sallie-krawcheck-4304_default_fundraisers-treat-men-completely-differe_1154066.png) [Open image](https://sms4smile.com/quotes/i/58b/sallie-krawcheck-4304_default_fundraisers-treat-men-completely-differe_1154066.png)

> “Fundraisers treat men completely differently than women. As a matter of fact, many of them have the default on their direct mail set up to read "Mister," and it really rankles a lot of women.”

[Sallie Krawcheck](https://sms4smile.com/quotes/author/sallie-krawcheck/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Fundraising communications often default to masculine salutations, alienating women and reflecting systemic bias.

**In simple terms:** Mailings use “Mister” by default, frustrating women.

Key Takeaway

Advocate for gender-neutral language in outreach.

Themes

gender bias communication fundraising inclusion workplace equality

Mood

critical informative advocacy

Type

policy practice

When to use this quote

- email campaigns
- direct mail
- donor outreach

Key Concepts

gendered language marketing practices social equity

Questions to Reflect On

- What steps can organizations take to audit and revise gendered language?
- How does language affect donor perception?

A Different Perspective

Changing salutations alone won’t fix deeper inequities.

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