--- title: "Meaning & Key Takeaway of: Oracle has grown and advanced because…" description: "\"Oracle has grown and advanced because we've been consistently willing to cannibalize ourselves.\" — Safra A. Catz" image: "https://sms4smile.com/quotes/i/2ca/safra-a-catz-16620_because_oracle-has-grown-and-advanced-because-we_3140052.jpg" --- # Oracle has grown and advanced because we've been… ![“Oracle has grown and advanced because we've been consistently willing to cannibalize ourselves.” quote by Safra A. Catz](https://sms4smile.com/quotes/i/2ca/safra-a-catz-16620_because_oracle-has-grown-and-advanced-because-we_3140052.jpg) [Download](https://sms4smile.com/quotes/i/2ca/safra-a-catz-16620_because_oracle-has-grown-and-advanced-because-we_3140052.jpg) [Open image](https://sms4smile.com/quotes/i/2ca/safra-a-catz-16620_because_oracle-has-grown-and-advanced-because-we_3140052.jpg) > “Oracle has grown and advanced because we've been consistently willing to cannibalize ourselves.” [Safra A. Catz](https://sms4smile.com/quotes/author/safra-a-catz/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Oracle’s progress stems from a deliberate willingness to disrupt its own products and services. **In simple terms:** Self‑cannibalization drives innovation. Key Takeaway Be ready to replace your own offerings. Themes innovation strategy self‑disruption Mood strategic cautionary Type business leadership When to use this quote - product development - market competition - technology upgrades - organizational change Key Concepts creative destruction corporate renewal Questions to Reflect On - When should a company cannibalize its own products? - What safeguards protect against destabilizing disruption? A Different Perspective Self‑cannibalization can risk short‑term revenue loss. ★ ★ ★ ★ ★ No ratings yet [Oracle](https://sms4smile.com/quotes/about/oracle/) ## Related quotes > [At Oracle, silver medal is first loser.](https://sms4smile.com/quotes/safra-a-catz/at-oracle-silver-medal-is-first-loser/) [Safra A. Catz](https://sms4smile.com/quotes/author/safra-a-catz/) > [Most of the largest software companies in the world today are based on Oracle, and they were once startups.](https://sms4smile.com/quotes/safra-a-catz/most-of-the-largest-software-companies-in-the-world-today-are-based/) [Safra A. Catz](https://sms4smile.com/quotes/author/safra-a-catz/) > [Netweaver was going to be the number one middleware player in the world. We heard about Netweaver day and night. Oracle became number one.…](https://sms4smile.com/quotes/safra-a-catz/netweaver-was-going-to-be-the-number-one-middleware-player-in-the/) [Safra A. Catz](https://sms4smile.com/quotes/author/safra-a-catz/) > [I'd rather Apple cannibalize Apple than somebody else cannibalize Apple.](https://sms4smile.com/quotes/tim-cook/i-d-rather-apple-cannibalize-apple-than-somebody-else-cannibalize/) [Tim Cook](https://sms4smile.com/quotes/author/tim-cook/) > [If you don't cannibalize yourself, someone else will.](https://sms4smile.com/quotes/anonymous/if-you-don-t-cannibalize-yourself-someone-else-will/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [“One of Job's business rules was to never be afraid of cannibalizing yourself. 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Catz](https://sms4smile.com/quotes/author/safra-a-catz/) > [We want to nurture startups on our platform, just like we did in the old world.](https://sms4smile.com/quotes/safra-a-catz/we-want-to-nurture-startups-on-our-platform-just-like-we-did-in-the/) [Safra A. Catz](https://sms4smile.com/quotes/author/safra-a-catz/) > [In the finance world, we used to spend all of our time looking backwards, reporting on what happened. Can I book it? What are…](https://sms4smile.com/quotes/safra-a-catz/in-the-finance-world-we-used-to-spend-all-of-our-time-looking/) [Safra A. Catz](https://sms4smile.com/quotes/author/safra-a-catz/) [Explore all 39 Safra A. 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