---
title: "Meaning & Key Takeaway of: Although social media is a relatively new…"
description: "\"Although social media is a relatively new form of communication, it has become the primary way retailers and customers are interfacing.\" — Ryan Holmes"
image: "https://sms4smile.com/quotes/i/c9a/ryan-holmes-7072_although_although-social-media-is-a-relatively-ne_1166864.png"
---

#  Although social media is a relatively new form of…

![“Although social media is a relatively new form of communication, it has become the primary way retailers and customers are interfacing.” quote by Ryan Holmes](https://sms4smile.com/quotes/i/c9a/ryan-holmes-7072_although_although-social-media-is-a-relatively-ne_1166864.png)   [Download](https://sms4smile.com/quotes/i/c9a/ryan-holmes-7072_although_although-social-media-is-a-relatively-ne_1166864.png) [Open image](https://sms4smile.com/quotes/i/c9a/ryan-holmes-7072_although_although-social-media-is-a-relatively-ne_1166864.png)

> “Although social media is a relatively new form of communication, it has become the primary way retailers and customers are interfacing.”

[Ryan Holmes](https://sms4smile.com/quotes/author/ryan-holmes/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Social media now dominates retailer‑customer interaction, reshaping commerce communication.

**In simple terms:** Social media is the main channel for retail communication.

Key Takeaway

Leverage social platforms for customer engagement.

Themes

technology marketing commerce

Mood

strategic analytical

Type

business marketing

When to use this quote

- product launches
- customer service
- brand building
- market research

Key Concepts

digital transformation consumer behavior

Questions to Reflect On

- How can retailers balance online and offline channels?
- What strategies ensure inclusive customer outreach?

A Different Perspective

Reliance on social media can marginalize non‑digital audiences.

★ ★ ★ ★ ★   No ratings yet

[Although](https://sms4smile.com/quotes/about/although/) [Become](https://sms4smile.com/quotes/about/become/) [Communication](https://sms4smile.com/quotes/about/communication/) [Customers](https://sms4smile.com/quotes/about/customers/) [Customers Interfacing](https://sms4smile.com/quotes/about/customers-interfacing-3364789/) [Internet](https://sms4smile.com/quotes/about/internet/) [Media](https://sms4smile.com/quotes/about/media/) [New](https://sms4smile.com/quotes/about/new/) [Primary](https://sms4smile.com/quotes/about/primary/) [Relatively](https://sms4smile.com/quotes/about/relatively/) [Retailers Customers](https://sms4smile.com/quotes/about/retailers-customers-3228621/) [Social](https://sms4smile.com/quotes/about/social/) [Social media](https://sms4smile.com/quotes/about/social-media/) [Twitter](https://sms4smile.com/quotes/about/twitter/) [Way](https://sms4smile.com/quotes/about/way/)

## Related quotes

> [The 'Main Street' retailers ... see customers come to the store to locate items ... only to leave and order the items over the…](https://sms4smile.com/quotes/john-mccain/the-main-street-retailers-see-customers-come-to-the-store-to-locate/)

[John McCain](https://sms4smile.com/quotes/author/john-mccain/)

> [I am fairly certain that my abortion position hurt me, because in a Democratic primary, where turnout is relatively low, liberal voters turn out…](https://sms4smile.com/quotes/robert-casey/i-am-fairly-certain-that-my-abortion-position-hurt-me-because-in-a/)

[Robert Casey](https://sms4smile.com/quotes/author/robert-casey/)

> [An exit is only a success if you set an exit as your primary goal. My primary goal was to build a globally influential…](https://sms4smile.com/quotes/ryan-holmes/an-exit-is-only-a-success-if-you-set-an-exit-as-your-primary-goal-my/)

[Ryan Holmes](https://sms4smile.com/quotes/author/ryan-holmes/)

> [As social is where consumers' eyeballs are, businesses must take ownership of their online company profiles. By providing their customers with a place to…](https://sms4smile.com/quotes/ryan-holmes/as-social-is-where-consumers-eyeballs-are-businesses-must-take/)

[Ryan Holmes](https://sms4smile.com/quotes/author/ryan-holmes/)

> [I'd say we are traditionalist. We are heavy on discipline and relatively strict and structured. But we also make sure our children feel not…](https://sms4smile.com/quotes/mona-sutphen/i-d-say-we-are-traditionalist-we-are-heavy-on-discipline-and/)

[Mona Sutphen](https://sms4smile.com/quotes/author/mona-sutphen/)

> [Relatively mild gusts of wind blow some trees down. Graceful palm trees, for example, are lovely to look at but will not stand up…](https://sms4smile.com/quotes/joseph-b-wirthlin/relatively-mild-gusts-of-wind-blow-some-trees-down-graceful-palm/)

[Joseph B. Wirthlin](https://sms4smile.com/quotes/author/joseph-b-wirthlin/)

> [Lady Diana Spencer looked to relatively unknown designers - David and Elizabeth Emanuel, recently graduated from the Royal College of Art - when she…](https://sms4smile.com/quotes/hamish-bowles/lady-diana-spencer-looked-to-relatively-unknown-designers-david-and/)

[Hamish Bowles](https://sms4smile.com/quotes/author/hamish-bowles/)

> [I had a relatively tumultuous childhood.](https://sms4smile.com/quotes/jesse-metcalfe/i-had-a-relatively-tumultuous-childhood/)

[Jesse Metcalfe](https://sms4smile.com/quotes/author/jesse-metcalfe/)

> [I was playing a relatively high level of hockey, and I thought that's what I wanted to do. But I had my first movie…](https://sms4smile.com/quotes/robbie-amell/i-was-playing-a-relatively-high-level-of-hockey-and-i-thought-that-s/)

[Robbie Amell](https://sms4smile.com/quotes/author/robbie-amell/)

> [I think if we taped a lot of families that claim to be relatively normal, you'd be surprised when you hear some of the…](https://sms4smile.com/quotes/noah-baumbach/i-think-if-we-taped-a-lot-of-families-that-claim-to-be-relatively/)

[Noah Baumbach](https://sms4smile.com/quotes/author/noah-baumbach/)

> [Part of the problem is voters know relatively little about Romney. And some of what they know about him complicates his task: Romney has…](https://sms4smile.com/quotes/ron-fournier/part-of-the-problem-is-voters-know-relatively-little-about-romney-and/)

[Ron Fournier](https://sms4smile.com/quotes/author/ron-fournier/)

> [While the President leads his potential adversaries in almost every state, his support is soft. He is seen as honest, sincere, just, and friendly…](https://sms4smile.com/quotes/robert-teeter/while-the-president-leads-his-potential-adversaries-in-almost-every/)

[Robert Teeter](https://sms4smile.com/quotes/author/robert-teeter/)

> [You know, if we're going to bring down the price of gas, you have to have three things. You have to have a big…](https://sms4smile.com/quotes/chris-cannon/you-know-if-we-re-going-to-bring-down-the-price-of-gas-you-have-to/)

[Chris Cannon](https://sms4smile.com/quotes/author/chris-cannon/)

> [By far the most difficult skill I learned as a C.E.O. was the ability to manage my own psychology. Organizational design, process design, metrics,…](https://sms4smile.com/quotes/ben-horowitz/by-far-the-most-difficult-skill-i-learned-as-a-c-e-o-was-the-ability/)

[Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/)

> [In Tunisia, the so-called Yasmin revolution has led to the installation of a relatively moderate Islamic government. Whether or not that means democracy will,…](https://sms4smile.com/quotes/martin-van-creveld/in-tunisia-the-so-called-yasmin-revolution-has-led-to-the/)

[Martin Van Creveld](https://sms4smile.com/quotes/author/martin-van-creveld/)

## More by Ryan Holmes

> [By allowing multiple partners to contribute, an open platform can nurture an entire ecosystem of developers and apps. Good products integrate and become great…](https://sms4smile.com/quotes/ryan-holmes/by-allowing-multiple-partners-to-contribute-an-open-platform-can/)

[Ryan Holmes](https://sms4smile.com/quotes/author/ryan-holmes/)

> [Everyone told me you can't build a major tech company in Canada. There just aren't enough investors or engineers or top-level managers. Each day,…](https://sms4smile.com/quotes/ryan-holmes/everyone-told-me-you-can-t-build-a-major-tech-company-in-canada-there/)

[Ryan Holmes](https://sms4smile.com/quotes/author/ryan-holmes/)

> [Amongst high unemployment rates, a competitive job market and a shrinking global economy, the emerging social media industry only continues to grow.](https://sms4smile.com/quotes/ryan-holmes/amongst-high-unemployment-rates-a-competitive-job-market-and-a/)

[Ryan Holmes](https://sms4smile.com/quotes/author/ryan-holmes/)

> [Social media is the future, with employers recognizing they need to start hiring people with the right skills.](https://sms4smile.com/quotes/ryan-holmes/social-media-is-the-future-with-employers-recognizing-they-need-to/)

[Ryan Holmes](https://sms4smile.com/quotes/author/ryan-holmes/)

> [As technology has improved, our digital lives have only grown more tangled and cluttered.](https://sms4smile.com/quotes/ryan-holmes/as-technology-has-improved-our-digital-lives-have-only-grown-more/)

[Ryan Holmes](https://sms4smile.com/quotes/author/ryan-holmes/)

> [Without grounding, it's easy to embrace the 'baller' lifestyle: dropping out of tech, throwing money at cars, boats and real estate, and slipping into…](https://sms4smile.com/quotes/ryan-holmes/without-grounding-it-s-easy-to-embrace-the-baller-lifestyle-dropping/)

[Ryan Holmes](https://sms4smile.com/quotes/author/ryan-holmes/)

> [As social is where consumers' eyeballs are, businesses must take ownership of their online company profiles. By providing their customers with a place to…](https://sms4smile.com/quotes/ryan-holmes/as-social-is-where-consumers-eyeballs-are-businesses-must-take/)

[Ryan Holmes](https://sms4smile.com/quotes/author/ryan-holmes/)

> [While social media skills were once a 'nice-to-have,' accreditation in the space is becoming a requirement for many of these job titles. Hiring managers…](https://sms4smile.com/quotes/ryan-holmes/while-social-media-skills-were-once-a-nice-to-have-accreditation-in/)

[Ryan Holmes](https://sms4smile.com/quotes/author/ryan-holmes/)

> [I'm motivated by solving new and challenging problems, especially ones that people say can't or shouldn't be tackled.](https://sms4smile.com/quotes/ryan-holmes/i-m-motivated-by-solving-new-and-challenging-problems-especially-ones/)

[Ryan Holmes](https://sms4smile.com/quotes/author/ryan-holmes/)

> [I don't know how many times I've turned to Twitter and Facebook to commiserate and celebrate, bounce ideas off of friends, colleagues and other…](https://sms4smile.com/quotes/ryan-holmes/i-don-t-know-how-many-times-i-ve-turned-to-twitter-and-facebook-to/)

[Ryan Holmes](https://sms4smile.com/quotes/author/ryan-holmes/)

> [During the early days of HootSuite, when social media was still seen as a fad, I made the decision to treat our funding as…](https://sms4smile.com/quotes/ryan-holmes/during-the-early-days-of-hootsuite-when-social-media-was-still-seen/)

[Ryan Holmes](https://sms4smile.com/quotes/author/ryan-holmes/)

> [Companies and managers that find a way to harness social media stand to gain.](https://sms4smile.com/quotes/ryan-holmes/companies-and-managers-that-find-a-way-to-harness-social-media-stand/)

[Ryan Holmes](https://sms4smile.com/quotes/author/ryan-holmes/)

> [Silicon Valley isn't the only game in town. Tech is increasingly decentralized. Around the world, new tech centers with younger companies are able to…](https://sms4smile.com/quotes/ryan-holmes/silicon-valley-isn-t-the-only-game-in-town-tech-is-increasingly/)

[Ryan Holmes](https://sms4smile.com/quotes/author/ryan-holmes/)

> [Workflow and usability are not afterthoughts; they impact the core of any project and dictate how it should be engineered.](https://sms4smile.com/quotes/ryan-holmes/workflow-and-usability-are-not-afterthoughts-they-impact-the-core-of/)

[Ryan Holmes](https://sms4smile.com/quotes/author/ryan-holmes/)

> [I often talk about the PayPal mafia out of San Francisco, people that were in PayPal and got out of PayPal and continue to…](https://sms4smile.com/quotes/ryan-holmes/i-often-talk-about-the-paypal-mafia-out-of-san-francisco-people-that/)

[Ryan Holmes](https://sms4smile.com/quotes/author/ryan-holmes/)

[Explore all 95 Ryan Holmes quotes ](https://sms4smile.com/quotes/author/ryan-holmes/)

## More Although quotes

> [Everything I write is highly personal, but put in such a way that it's not dropping everything in someone's lap. Although sometimes I think…](https://sms4smile.com/quotes/jane-siberry/everything-i-write-is-highly-personal-but-put-in-such-a-way-that-it-s/)

[Jane Siberry](https://sms4smile.com/quotes/author/jane-siberry/)

> [In France they spend six months training policemen, then they give them a gun and put them on the streets, and I don't know…](https://sms4smile.com/quotes/mathieu-kassovitz/in-france-they-spend-six-months-training-policemen-then-they-give/)

[Mathieu Kassovitz](https://sms4smile.com/quotes/author/mathieu-kassovitz/)

> [There are some things that I like, like education, wine, and I'd like to be a good cook, although I'm a pretty good eater…](https://sms4smile.com/quotes/rick-wagoner/there-are-some-things-that-i-like-like-education-wine-and-i-d-like-to/)

[Rick Wagoner](https://sms4smile.com/quotes/author/rick-wagoner/)

> [When Apple introduced its game-changing iPhone in 2007, Nokia was caught sleeping on the job. Although it had actually developed an iPhone-style device -…](https://sms4smile.com/quotes/noreena-hertz/when-apple-introduced-its-game-changing-iphone-in-2007-nokia-was/)

[Noreena Hertz](https://sms4smile.com/quotes/author/noreena-hertz/)

> [You can't do every movie - although I do a lot of them - and the thing I'm longing to do is... it's not…](https://sms4smile.com/quotes/lance-henriksen/you-can-t-do-every-movie-although-i-do-a-lot-of-them-and-the-thing-i/)

[Lance Henriksen](https://sms4smile.com/quotes/author/lance-henriksen/)

> [Although I'm perceived as very optimistic and upbeat, it comes out of being the opposite of that - feeling isolated or lonely, looking for…](https://sms4smile.com/quotes/jane-mcgonigal/although-i-m-perceived-as-very-optimistic-and-upbeat-it-comes-out-of/)

[Jane McGonigal](https://sms4smile.com/quotes/author/jane-mcgonigal/)

> [I was born in Jackson, Mississippi, in 1969, in a time and place where no one was saying, 'Look how far we've come,' because…](https://sms4smile.com/quotes/kathryn-stockett/i-was-born-in-jackson-mississippi-in-1969-in-a-time-and-place-where/)

[Kathryn Stockett](https://sms4smile.com/quotes/author/kathryn-stockett/)

> [Although we might settle for less, Heavenly Father won't, for he sees us as the glorious beings we are capable of becoming.](https://sms4smile.com/quotes/joseph-b-wirthlin/although-we-might-settle-for-less-heavenly-father-won-t-for-he-sees/)

[Joseph B. Wirthlin](https://sms4smile.com/quotes/author/joseph-b-wirthlin/)

> [Although it is still important to develop an HIV vaccine, we have significant tools already at our disposal that can make a major impact…](https://sms4smile.com/quotes/anonymous/although-it-is-still-important-to-develop-an-hiv-vaccine-we-have/)

[Anonymous](https://sms4smile.com/quotes/author/anonymous/)

> [All trembling, I reached the Falls of Niagara, and oh, what a scene! My blood shudders still, although I am not a coward, at…](https://sms4smile.com/quotes/john-james-audubon/all-trembling-i-reached-the-falls-of-niagara-and-oh-what-a-scene-my/)

[John James Audubon](https://sms4smile.com/quotes/author/john-james-audubon/)

> [I love the little garden in the back of my family's brownstone in Brooklyn. Digging out there in the dirt is a joy for…](https://sms4smile.com/quotes/siri-hustvedt/i-love-the-little-garden-in-the-back-of-my-family-s-brownstone-in/)

[Siri Hustvedt](https://sms4smile.com/quotes/author/siri-hustvedt/)

> [I knew from very early on that I wanted kids. I wasn't one of those women who goes, 'Well, if it happens, it happens.'…](https://sms4smile.com/quotes/julianne-moore/i-knew-from-very-early-on-that-i-wanted-kids-i-wasn-t-one-of-those/)

[Julianne Moore](https://sms4smile.com/quotes/author/julianne-moore/)

> [I definitely hand myself over to the hair and makeup gods of 'Girls.' Our look on the show is very specific, and it's different…](https://sms4smile.com/quotes/allison-williams/i-definitely-hand-myself-over-to-the-hair-and-makeup-gods-of-girls/)

[Allison Williams](https://sms4smile.com/quotes/author/allison-williams/)

> [I'm not very well known. However, the more well known you get, the more people are going to have expectations of you. Although that's…](https://sms4smile.com/quotes/sally-hawkins/i-m-not-very-well-known-however-the-more-well-known-you-get-the-more/)

[Sally Hawkins](https://sms4smile.com/quotes/author/sally-hawkins/)

> [I would spend hours absorbing every intonation, every inflection - how the singer would convey a sentiment and how it would sound coming out…](https://sms4smile.com/quotes/kat-edmonson/i-would-spend-hours-absorbing-every-intonation-every-inflection-how/)

[Kat Edmonson](https://sms4smile.com/quotes/author/kat-edmonson/)

[Browse all 578 Although quotes ](https://sms4smile.com/quotes/about/although/)

```json
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Quotation",
            "text": "Although social media is a relatively new form of communication, it has become the primary way retailers and customers are interfacing.",
            "creator": {
                "@type": "Person",
                "name": "Ryan Holmes"
            },
            "isPartOf": {
                "@id": "https://sms4smile.com/quotes/#website"
            },
            "url": "https://sms4smile.com/quotes/ryan-holmes/although-social-media-is-a-relatively-new-form-of-communication-it/",
            "about": {
                "@type": "Thing",
                "name": "Although"
            },
            "@id": "https://sms4smile.com/quotes/ryan-holmes/although-social-media-is-a-relatively-new-form-of-communication-it/#quotation",
            "image": {
                "@type": "ImageObject",
                "@id": "https://sms4smile.com/quotes/i/c9a/ryan-holmes-7072_although_although-social-media-is-a-relatively-ne_1166864.png",
                "contentUrl": "https://sms4smile.com/quotes/i/c9a/ryan-holmes-7072_although_although-social-media-is-a-relatively-ne_1166864.png",
                "url": "https://sms4smile.com/quotes/i/c9a/ryan-holmes-7072_although_although-social-media-is-a-relatively-ne_1166864.png",
                "width": 1080,
                "height": 1080,
                "caption": "“Although social media is a relatively new form of communication, it has become the primary way retailers and…” — Ryan Holmes",
                "creditText": "SMS4Smile Quotes",
                "creator": {
                    "@id": "https://sms4smile.com/quotes/#organization"
                }
            }
        },
        {
            "@type": "BreadcrumbList",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://sms4smile.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Quotes",
                    "item": "https://sms4smile.com/quotes/"
                },
                {
                    "@type": "ListItem",
                    "position": 3,
                    "name": "Ryan Holmes",
                    "item": "https://sms4smile.com/quotes/author/ryan-holmes/"
                },
                {
                    "@type": "ListItem",
                    "position": 4,
                    "name": "Although social media is a relatively...",
                    "item": "https://sms4smile.com/quotes/ryan-holmes/although-social-media-is-a-relatively-new-form-of-communication-it/"
                }
            ],
            "@id": "https://sms4smile.com/quotes/ryan-holmes/although-social-media-is-a-relatively-new-form-of-communication-it/#breadcrumb"
        },
        {
            "@type": "WebSite",
            "@id": "https://sms4smile.com/quotes/#website",
            "name": "SMS4Smile Quotes",
            "url": "https://sms4smile.com/quotes/",
            "publisher": {
                "@id": "https://sms4smile.com/quotes/#organization"
            }
        },
        {
            "@type": "Organization",
            "@id": "https://sms4smile.com/quotes/#organization",
            "name": "SMS4Smile Quotes",
            "url": "https://sms4smile.com/quotes/",
            "logo": {
                "@type": "ImageObject",
                "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png",
                "width": 512,
                "height": 512
            }
        }
    ]
}
```