--- title: "Meaning & Key Takeaway of: I think that our strength is actually how…" description: "\"I think that our strength is actually how niche our product is, and not that it's very commercial and very similar to things that are out there already..." image: "https://sms4smile.com/quotes/i/6f1/rumi-neely-34398_niche_i-think-that-our-strength-is-actually-ho_629968.jpg" --- # I think that our strength is actually how niche our… ![“I think that our strength is actually how niche our product is, and not that it's very commercial and very similar to things that are out there already.” quote by Rumi Neely](https://sms4smile.com/quotes/i/6f1/rumi-neely-34398_niche_i-think-that-our-strength-is-actually-ho_629968.jpg) [Download](https://sms4smile.com/quotes/i/6f1/rumi-neely-34398_niche_i-think-that-our-strength-is-actually-ho_629968.jpg) [Open image](https://sms4smile.com/quotes/i/6f1/rumi-neely-34398_niche_i-think-that-our-strength-is-actually-ho_629968.jpg) > “I think that our strength is actually how niche our product is, and not that it's very commercial and very similar to things that are out there already.” [Rumi Neely](https://sms4smile.com/quotes/author/rumi-neely/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Niche focus creates unique market strength, while broad commercial similarity dilutes differentiation. **In simple terms:** Niche products stand out. Key Takeaway Embrace niche strengths. Themes business strategy niche markets Mood optimistic strategic Type business advice When to use this quote - Startup pitch - product development - branding - investor meetings Key Concepts Differentiation market positioning Questions to Reflect On - How can a niche product expand without losing identity? - What risks come with over‑specialization? A Different Perspective Niche may limit scalability. ★ ★ ★ ★ ★ No ratings yet [Niche](https://sms4smile.com/quotes/about/niche/) [Thinking](https://sms4smile.com/quotes/about/thinking/) ## Related quotes > [It's so hard to actually find that niche for yourself. It's like when Nicolas Ghesquiére found Balenciaga. I hate to sound esoteric, but there…](https://sms4smile.com/quotes/francisco-costa/it-s-so-hard-to-actually-find-that-niche-for-yourself-it-s-like-when/) [Francisco Costa](https://sms4smile.com/quotes/author/francisco-costa/) > [So my resolution this year is: I'm not a money guy, but I want to make our next product a commercial success, so that…](https://sms4smile.com/quotes/jenova-chen/so-my-resolution-this-year-is-i-m-not-a-money-guy-but-i-want-to-make/) [Jenova Chen](https://sms4smile.com/quotes/author/jenova-chen/) > [Just as a salesperson is never extreme or original or overdressed, so the TV retailers never do anything to distract their audiences from the…](https://sms4smile.com/quotes/jennifer-stone/just-as-a-salesperson-is-never-extreme-or-original-or-overdressed-so/) [Jennifer Stone](https://sms4smile.com/quotes/author/jennifer-stone/) > [ Innovation is not a big breakthrough invention every time. Innovation is a constant thing. But if you don't have an innovative company \[team\], coming… ](https://sms4smile.com/quotes/jack-welch/innovation-is-not-a-big-breakthrough-invention-every-time-innovation/) [Jack Welch](https://sms4smile.com/quotes/author/jack-welch/) > [I think I've definitely found a niche working in comedy, but dramatic films are what brought me here. After I saw 'Titanic' in the…](https://sms4smile.com/quotes/carly-craig/i-think-i-ve-definitely-found-a-niche-working-in-comedy-but-dramatic/) [Carly Craig](https://sms4smile.com/quotes/author/carly-craig/) > [“Don't let any situation intimidate you anymore, don't accept defeat anymore.”](https://sms4smile.com/quotes/jaachynma-n-e-agu/don-t-let-any-situation-intimidate-you-anymore-don-t-accept-defeat/) [Jaachynma N.E. Agu](https://sms4smile.com/quotes/author/jaachynma-n-e-agu/) > [“Eschew evil and it's machinations.”](https://sms4smile.com/quotes/jaachynma-n-e-agu/eschew-evil-and-it-s-machinations/) [Jaachynma N.E. Agu](https://sms4smile.com/quotes/author/jaachynma-n-e-agu/) > [ I love the idea of longevity in this career. But \[producing\] is not about, "Let me do this because this might happen 20 years… ](https://sms4smile.com/quotes/charlize-theron/i-love-the-idea-of-longevity-in-this-career-but-producing-is-not/) [Charlize Theron](https://sms4smile.com/quotes/author/charlize-theron/) > [All Internet comedy is niche comedy. If you do an Internet video about Halo, every Halo fan will send it to every other Halo…](https://sms4smile.com/quotes/ricky-van-veen/all-internet-comedy-is-niche-comedy-if-you-do-an-internet-video-about/) [Ricky Van Veen](https://sms4smile.com/quotes/author/ricky-van-veen/) > [“Don't die without fulfilling your purpose.”](https://sms4smile.com/quotes/jaachynma-n-e-agu/don-t-die-without-fulfilling-your-purpose/) [Jaachynma N.E. Agu](https://sms4smile.com/quotes/author/jaachynma-n-e-agu/) > [I don't really think in terms of the future of literature. I think literature will be around "forever" - but in a relatively niche…](https://sms4smile.com/quotes/nick-antosca/i-don-t-really-think-in-terms-of-the-future-of-literature-i-think/) [Nick Antosca](https://sms4smile.com/quotes/author/nick-antosca/) > [Niches set back in the walls contained polished marble statues of entwined bodies. Will looked away from them hastily, and then back. It wasn't…](https://sms4smile.com/quotes/cassandra-clare/niches-set-back-in-the-walls-contained-polished-marble-statues-of/) [Cassandra Clare](https://sms4smile.com/quotes/author/cassandra-clare/) > [Some of God's noblest sons, I think, will be selected from those that know how to take wealth, with all its temptations, and maintain…](https://sms4smile.com/quotes/henry-ward-beecher/some-of-god-s-noblest-sons-i-think-will-be-selected-from-those-that/) [Henry Ward Beecher](https://sms4smile.com/quotes/author/henry-ward-beecher/) > [“A responsible woman doesn’t see opportunities and needs and look the other way pretending not to see them rather she gets to work to…](https://sms4smile.com/quotes/agu-jaachynma-n-e/a-responsible-woman-doesn-t-see-opportunities-and-needs-and-look-the/) [Agu Jaachynma N.E](https://sms4smile.com/quotes/author/agu-jaachynma-n-e/) > [“A small businesses ability to gain an edge for a profitable niche is not by just focusing on the dynamic market gap, but by…](https://sms4smile.com/quotes/wayne-chirisa/a-small-businesses-ability-to-gain-an-edge-for-a-profitable-niche-is/) [Wayne Chirisa](https://sms4smile.com/quotes/author/wayne-chirisa/) ## More by Rumi Neely > [I feel like doing basic, casual pieces and then doing really elevated, more unexpected things is becoming more possible. I feel like I do…](https://sms4smile.com/quotes/rumi-neely/i-feel-like-doing-basic-casual-pieces-and-then-doing-really-elevated/) [Rumi Neely](https://sms4smile.com/quotes/author/rumi-neely/) > [In the beginning I just was dreaming about working in fashion at all, no matter what the role would be, and it just seemed…](https://sms4smile.com/quotes/rumi-neely/in-the-beginning-i-just-was-dreaming-about-working-in-fashion-at-all/) [Rumi Neely](https://sms4smile.com/quotes/author/rumi-neely/) > [I definitely think about the types of girls that I think would like a certain thing, but at the end of the day it's…](https://sms4smile.com/quotes/rumi-neely/i-definitely-think-about-the-types-of-girls-that-i-think-would-like-a/) [Rumi Neely](https://sms4smile.com/quotes/author/rumi-neely/) > [I think that for the position that I'm in the strongest thing that I can do is produce pieces that are exactly the thing…](https://sms4smile.com/quotes/rumi-neely/i-think-that-for-the-position-that-i-m-in-the-strongest-thing-that-i/) [Rumi Neely](https://sms4smile.com/quotes/author/rumi-neely/) > [It sounds insane, I know, but I think that - I'm so lucky because I basically am my own muse.](https://sms4smile.com/quotes/rumi-neely/it-sounds-insane-i-know-but-i-think-that-i-m-so-lucky-because-i/) [Rumi Neely](https://sms4smile.com/quotes/author/rumi-neely/) > [ I can get into my own head \[and\] not have to really envision that girl. I am that girl and I know what I… ](https://sms4smile.com/quotes/rumi-neely/i-can-get-into-my-own-head-and-not-have-to-really-envision-that-girl/) [Rumi Neely](https://sms4smile.com/quotes/author/rumi-neely/) > [I started my blog - never thought that would have an audience, and that turned into such a huge, life-changing career for me. I…](https://sms4smile.com/quotes/rumi-neely/i-started-my-blog-never-thought-that-would-have-an-audience-and-that/) [Rumi Neely](https://sms4smile.com/quotes/author/rumi-neely/) > [I've been so lucky that there's been such an intense and positive response to the line. It's one of the craziest things.](https://sms4smile.com/quotes/rumi-neely/i-ve-been-so-lucky-that-there-s-been-such-an-intense-and-positive/) [Rumi Neely](https://sms4smile.com/quotes/author/rumi-neely/) > [I've always been into chokers. They're definitely having a big moment right now, and that's so cool.](https://sms4smile.com/quotes/rumi-neely/i-ve-always-been-into-chokers-they-re-definitely-having-a-big-moment/) [Rumi Neely](https://sms4smile.com/quotes/author/rumi-neely/) > [I'm such a maniac about just having every last possible bit feel just as if so much care was put into it, and it…](https://sms4smile.com/quotes/rumi-neely/i-m-such-a-maniac-about-just-having-every-last-possible-bit-feel-just/) [Rumi Neely](https://sms4smile.com/quotes/author/rumi-neely/) > [It's really cool because it's all exactly my vision. I'm not watering anything down.](https://sms4smile.com/quotes/rumi-neely/it-s-really-cool-because-it-s-all-exactly-my-vision-i-m-not-watering/) [Rumi Neely](https://sms4smile.com/quotes/author/rumi-neely/) > [Everything kind of was leading towards that and I had so many specific ideas always about how exactly I wanted something to look. I…](https://sms4smile.com/quotes/rumi-neely/everything-kind-of-was-leading-towards-that-and-i-had-so-many/) [Rumi Neely](https://sms4smile.com/quotes/author/rumi-neely/) > [Any type of commercialization or, like I said, watering that idea down would be so damaging and frankly, be pretty uninspiring to me, because…](https://sms4smile.com/quotes/rumi-neely/any-type-of-commercialization-or-like-i-said-watering-that-idea-down/) [Rumi Neely](https://sms4smile.com/quotes/author/rumi-neely/) [Explore all 14 Rumi Neely quotes ](https://sms4smile.com/quotes/author/rumi-neely/) ## More Niche quotes > [“A small businesses ability to gain an edge for a profitable niche is not by just focusing on the dynamic market gap, but by…](https://sms4smile.com/quotes/wayne-chirisa/a-small-businesses-ability-to-gain-an-edge-for-a-profitable-niche-is/) [Wayne Chirisa](https://sms4smile.com/quotes/author/wayne-chirisa/) > [“A responsible woman doesn’t see opportunities and needs and look the other way pretending not to see them rather she gets to work to…](https://sms4smile.com/quotes/agu-jaachynma-n-e/a-responsible-woman-doesn-t-see-opportunities-and-needs-and-look-the/) [Agu Jaachynma N.E](https://sms4smile.com/quotes/author/agu-jaachynma-n-e/) > [Some of God's noblest sons, I think, will be selected from those that know how to take wealth, with all its temptations, and maintain…](https://sms4smile.com/quotes/henry-ward-beecher/some-of-god-s-noblest-sons-i-think-will-be-selected-from-those-that/) [Henry Ward Beecher](https://sms4smile.com/quotes/author/henry-ward-beecher/) > [Niches set back in the walls contained polished marble statues of entwined bodies. Will looked away from them hastily, and then back. It wasn't…](https://sms4smile.com/quotes/cassandra-clare/niches-set-back-in-the-walls-contained-polished-marble-statues-of/) [Cassandra Clare](https://sms4smile.com/quotes/author/cassandra-clare/) > [I don't really think in terms of the future of literature. I think literature will be around "forever" - but in a relatively niche…](https://sms4smile.com/quotes/nick-antosca/i-don-t-really-think-in-terms-of-the-future-of-literature-i-think/) [Nick Antosca](https://sms4smile.com/quotes/author/nick-antosca/) > [“Don't die without fulfilling your purpose.”](https://sms4smile.com/quotes/jaachynma-n-e-agu/don-t-die-without-fulfilling-your-purpose/) [Jaachynma N.E. Agu](https://sms4smile.com/quotes/author/jaachynma-n-e-agu/) > [All Internet comedy is niche comedy. If you do an Internet video about Halo, every Halo fan will send it to every other Halo…](https://sms4smile.com/quotes/ricky-van-veen/all-internet-comedy-is-niche-comedy-if-you-do-an-internet-video-about/) [Ricky Van Veen](https://sms4smile.com/quotes/author/ricky-van-veen/) > [ I love the idea of longevity in this career. But \[producing\] is not about, "Let me do this because this might happen 20 years… ](https://sms4smile.com/quotes/charlize-theron/i-love-the-idea-of-longevity-in-this-career-but-producing-is-not/) [Charlize Theron](https://sms4smile.com/quotes/author/charlize-theron/) > [“Eschew evil and it's machinations.”](https://sms4smile.com/quotes/jaachynma-n-e-agu/eschew-evil-and-it-s-machinations/) [Jaachynma N.E. Agu](https://sms4smile.com/quotes/author/jaachynma-n-e-agu/) > [“Don't let any situation intimidate you anymore, don't accept defeat anymore.”](https://sms4smile.com/quotes/jaachynma-n-e-agu/don-t-let-any-situation-intimidate-you-anymore-don-t-accept-defeat/) [Jaachynma N.E. Agu](https://sms4smile.com/quotes/author/jaachynma-n-e-agu/) > [I think I've definitely found a niche working in comedy, but dramatic films are what brought me here. After I saw 'Titanic' in the…](https://sms4smile.com/quotes/carly-craig/i-think-i-ve-definitely-found-a-niche-working-in-comedy-but-dramatic/) [Carly Craig](https://sms4smile.com/quotes/author/carly-craig/) > [“You may not attain the highest height with one leap but my dear; you will reach your destination.”](https://sms4smile.com/quotes/jaachynma-n-e-agu/you-may-not-attain-the-highest-height-with-one-leap-but-my-dear-you/) [Jaachynma N.E. Agu](https://sms4smile.com/quotes/author/jaachynma-n-e-agu/) > [Fact is Our Lord knew all about the power of money: He gave capitalism a tiny niche in His scheme of things, He gave…](https://sms4smile.com/quotes/georges-bernanos/fact-is-our-lord-knew-all-about-the-power-of-money-he-gave-capitalism/) [Georges Bernanos](https://sms4smile.com/quotes/author/georges-bernanos/) > [When you are producing for ABC, you are producing for a big tent network. So when you are thinking about your story lines and…](https://sms4smile.com/quotes/anne-sweeney/when-you-are-producing-for-abc-you-are-producing-for-a-big-tent/) [Anne Sweeney](https://sms4smile.com/quotes/author/anne-sweeney/) > [There was a notion that I could do only niche films like 'Yevade Subramanyam' or 'Krishna Gaadi'... I wanted to break that and draw…](https://sms4smile.com/quotes/nani/there-was-a-notion-that-i-could-do-only-niche-films-like-yevade/) [Nani](https://sms4smile.com/quotes/author/nani/) [Browse all 507 Niche quotes ](https://sms4smile.com/quotes/about/niche/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "I think that our strength is actually how niche our product is, and not that it's very commercial and very similar to things that are out there already.", "creator": { "@type": "Person", "name": "Rumi Neely" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/rumi-neely/i-think-that-our-strength-is-actually-how-niche-our-product-is-and/", "about": { "@type": "Thing", "name": "Niche" }, "@id": "https://sms4smile.com/quotes/rumi-neely/i-think-that-our-strength-is-actually-how-niche-our-product-is-and/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/6f1/rumi-neely-34398_niche_i-think-that-our-strength-is-actually-ho_629968.jpg", "contentUrl": "https://sms4smile.com/quotes/i/6f1/rumi-neely-34398_niche_i-think-that-our-strength-is-actually-ho_629968.jpg", "url": "https://sms4smile.com/quotes/i/6f1/rumi-neely-34398_niche_i-think-that-our-strength-is-actually-ho_629968.jpg", "width": 1080, "height": 1080, "caption": "“I think that our strength is actually how niche our product is, and not that it's very commercial and very…” — Rumi Neely", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Rumi Neely", "item": "https://sms4smile.com/quotes/author/rumi-neely/" }, { "@type": "ListItem", "position": 4, "name": "I think that our strength is...", "item": "https://sms4smile.com/quotes/rumi-neely/i-think-that-our-strength-is-actually-how-niche-our-product-is-and/" } ], "@id": "https://sms4smile.com/quotes/rumi-neely/i-think-that-our-strength-is-actually-how-niche-our-product-is-and/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```