--- title: "Meaning & Key Takeaway of: Industry jargon may not be a language…" description: "\"Industry jargon may not be a language your customer understands.\" — Ron Kaufman" image: "https://sms4smile.com/quotes/i/113/ron-kaufman-3154_customers_industry-jargon-may-not-be-a-language-yo_2788644.png" --- # Industry jargon may not be a language your customer… ![“Industry jargon may not be a language your customer understands.” quote by Ron Kaufman](https://sms4smile.com/quotes/i/113/ron-kaufman-3154_customers_industry-jargon-may-not-be-a-language-yo_2788644.png) [Download](https://sms4smile.com/quotes/i/113/ron-kaufman-3154_customers_industry-jargon-may-not-be-a-language-yo_2788644.png) [Open image](https://sms4smile.com/quotes/i/113/ron-kaufman-3154_customers_industry-jargon-may-not-be-a-language-yo_2788644.png) > “Industry jargon may not be a language your customer understands.” [Ron Kaufman](https://sms4smile.com/quotes/author/ron-kaufman/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Using technical jargon can alienate customers who don’t share that language. **In simple terms:** Jargon confuses customers. Key Takeaway Communicate clearly in customer‑friendly terms. Themes communication customer service language clarity Mood practical clear Type business educational When to use this quote - sales calls - technical support - training sessions - product demos Key Concepts marketing user experience Questions to Reflect On - How can we balance expertise with accessibility? - What steps ensure messages are understood? A Different Perspective Over‑simplification may lose nuance. ★ ★ ★ ★ ★ No ratings yet [Customer Understands](https://sms4smile.com/quotes/about/customer-understands-3363606/) [Customers](https://sms4smile.com/quotes/about/customers/) [Industry](https://sms4smile.com/quotes/about/industry/) [Industry Jargon](https://sms4smile.com/quotes/about/industry-jargon-3363604/) [Jargon](https://sms4smile.com/quotes/about/jargon/) [Jargon Language](https://sms4smile.com/quotes/about/jargon-language-1080574/) [Language](https://sms4smile.com/quotes/about/language/) [Language Customer](https://sms4smile.com/quotes/about/language-customer-3363605/) [May](https://sms4smile.com/quotes/about/may/) ## Related quotes > [Try not to be either intimidated by or a captive of jargon. Even though it's language, and language is about communication, it often exists…](https://sms4smile.com/quotes/christie-hefner/try-not-to-be-either-intimidated-by-or-a-captive-of-jargon-even/) [Christie Hefner](https://sms4smile.com/quotes/author/christie-hefner/) > [Enthusiastic service providers create enthusiastic customers.](https://sms4smile.com/quotes/ron-kaufman/enthusiastic-service-providers-create-enthusiastic-customers/) [Ron Kaufman](https://sms4smile.com/quotes/author/ron-kaufman/) > [When a customer asks what no one else has ever asked, pay close attention.](https://sms4smile.com/quotes/ron-kaufman/when-a-customer-asks-what-no-one-else-has-ever-asked-pay-close/) [Ron Kaufman](https://sms4smile.com/quotes/author/ron-kaufman/) > [Give your customers what they want today, and help them see tomorrow.](https://sms4smile.com/quotes/ron-kaufman/give-your-customers-what-they-want-today-and-help-them-see-tomorrow/) [Ron Kaufman](https://sms4smile.com/quotes/author/ron-kaufman/) > [Silent customers can be deadly. Encourage them to complain.](https://sms4smile.com/quotes/ron-kaufman/silent-customers-can-be-deadly-encourage-them-to-complain/) [Ron Kaufman](https://sms4smile.com/quotes/author/ron-kaufman/) > [Sometimes we become so expert in our own domain, we forget that customers may be less familiar.](https://sms4smile.com/quotes/ron-kaufman/sometimes-we-become-so-expert-in-our-own-domain-we-forget-that/) [Ron Kaufman](https://sms4smile.com/quotes/author/ron-kaufman/) > [Developing great employees attracts great customers.](https://sms4smile.com/quotes/ron-kaufman/developing-great-employees-attracts-great-customers/) [Ron Kaufman](https://sms4smile.com/quotes/author/ron-kaufman/) > [Good customers want good quality service. Great customers want it even more.](https://sms4smile.com/quotes/ron-kaufman/good-customers-want-good-quality-service-great-customers-want-it-even/) [Ron Kaufman](https://sms4smile.com/quotes/author/ron-kaufman/) > [Ancient philosophy proposed to mankind an art of living. 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In the process, tragically, it discourages love of literature for its…](https://sms4smile.com/quotes/nancy-pearcey/literary-theory-has-become-a-parody-of-science-generating-its-own/) [Nancy Pearcey](https://sms4smile.com/quotes/author/nancy-pearcey/) > [Jargon seems to be the place where the right brain and the left brain meet.](https://sms4smile.com/quotes/wendy-kaminer/jargon-seems-to-be-the-place-where-the-right-brain-and-the-left-brain/) [Wendy Kaminer](https://sms4smile.com/quotes/author/wendy-kaminer/) > [You know, whenever women make imaginary female kingdoms in literature, they are always very permissive, to use the jargon word, and easy and generous…](https://sms4smile.com/quotes/doris-lessing/you-know-whenever-women-make-imaginary-female-kingdoms-in-literature/) [Doris Lessing](https://sms4smile.com/quotes/author/doris-lessing/) ## More by Ron Kaufman > [Enthusiastic service providers create enthusiastic customers.](https://sms4smile.com/quotes/ron-kaufman/enthusiastic-service-providers-create-enthusiastic-customers/) [Ron Kaufman](https://sms4smile.com/quotes/author/ron-kaufman/) > [Convince people and you win their minds. Inspire people and you win their hearts.](https://sms4smile.com/quotes/ron-kaufman/convince-people-and-you-win-their-minds-inspire-people-and-you-win/) [Ron Kaufman](https://sms4smile.com/quotes/author/ron-kaufman/) > [The most valuable person is the one who cherishes the value in others.](https://sms4smile.com/quotes/ron-kaufman/the-most-valuable-person-is-the-one-who-cherishes-the-value-in-others/) [Ron Kaufman](https://sms4smile.com/quotes/author/ron-kaufman/) > [Good customers want good quality service. Great customers want it even more.](https://sms4smile.com/quotes/ron-kaufman/good-customers-want-good-quality-service-great-customers-want-it-even/) [Ron Kaufman](https://sms4smile.com/quotes/author/ron-kaufman/) > [Acting after being asked is compliance. 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Encourage them to complain.](https://sms4smile.com/quotes/ron-kaufman/silent-customers-can-be-deadly-encourage-them-to-complain/) [Ron Kaufman](https://sms4smile.com/quotes/author/ron-kaufman/) > [If you want to be the best, find the best in others.](https://sms4smile.com/quotes/ron-kaufman/if-you-want-to-be-the-best-find-the-best-in-others/) [Ron Kaufman](https://sms4smile.com/quotes/author/ron-kaufman/) > [When you see the need, take the action.](https://sms4smile.com/quotes/ron-kaufman/when-you-see-the-need-take-the-action/) [Ron Kaufman](https://sms4smile.com/quotes/author/ron-kaufman/) > [Never rest on past success. 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When you treat them right they will treat your outside customers right.](https://sms4smile.com/quotes/herb-kelleher/you-have-to-treat-your-employees-like-your-customers-when-you-treat/) [Herb Kelleher](https://sms4smile.com/quotes/author/herb-kelleher/) [Browse all 2,036 Customers quotes ](https://sms4smile.com/quotes/about/customers/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "Industry jargon may not be a language your customer understands.", "creator": { "@type": "Person", "name": "Ron Kaufman" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/ron-kaufman/industry-jargon-may-not-be-a-language-your-customer-understands/", "about": { "@type": "Thing", "name": "Customers" }, "@id": "https://sms4smile.com/quotes/ron-kaufman/industry-jargon-may-not-be-a-language-your-customer-understands/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/113/ron-kaufman-3154_customers_industry-jargon-may-not-be-a-language-yo_2788644.png", "contentUrl": "https://sms4smile.com/quotes/i/113/ron-kaufman-3154_customers_industry-jargon-may-not-be-a-language-yo_2788644.png", "url": "https://sms4smile.com/quotes/i/113/ron-kaufman-3154_customers_industry-jargon-may-not-be-a-language-yo_2788644.png", "width": 1080, "height": 1080, "caption": "“Industry jargon may not be a language your customer understands.” — Ron Kaufman", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Ron Kaufman", "item": "https://sms4smile.com/quotes/author/ron-kaufman/" }, { "@type": "ListItem", "position": 4, "name": "Industry jargon may not be a...", "item": "https://sms4smile.com/quotes/ron-kaufman/industry-jargon-may-not-be-a-language-your-customer-understands/" } ], "@id": "https://sms4smile.com/quotes/ron-kaufman/industry-jargon-may-not-be-a-language-your-customer-understands/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```