--- title: "Meaning & Key Takeaway of: The managers of the big brands have a…" description: "\"The managers of the big brands have a very clear responsibility. It's attracting and keeping talented people in order to sustain and build the trustwor..." image: "https://sms4smile.com/quotes/i/92e/robert-reich-1333_building_the-managers-of-the-big-brands-have-a-ve_1001539.jpg" --- # The managers of the big brands have a very clear… ![“The managers of the big brands have a very clear responsibility. It's attracting and keeping talented people in order to sustain and build the trustworthiness of that brand. There is no clearer objective in the economy. Your economic success depends on expanding and building your economies of…” quote by Robert Reich](https://sms4smile.com/quotes/i/92e/robert-reich-1333_building_the-managers-of-the-big-brands-have-a-ve_1001539.jpg) [Download](https://sms4smile.com/quotes/i/92e/robert-reich-1333_building_the-managers-of-the-big-brands-have-a-ve_1001539.jpg) [Open image](https://sms4smile.com/quotes/i/92e/robert-reich-1333_building_the-managers-of-the-big-brands-have-a-ve_1001539.jpg) > “The managers of the big brands have a very clear responsibility. It's attracting and keeping talented people in order to sustain and build the trustworthiness of that brand. There is no clearer objective in the economy. Your economic success depends on expanding and building your economies of trustworthiness.” [Robert Reich](https://sms4smile.com/quotes/author/robert-reich/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Brands must attract and retain talent to maintain trust, which is essential for economic success. **In simple terms:** Talent and trust drive brand success. Key Takeaway Focus on hiring and retaining talent. Themes leadership trust talent management Mood analytical strategic Type business motivational When to use this quote - recruitment - employee retention - brand strategy - market positioning Key Concepts human capital brand reputation economic stability Questions to Reflect On - How do you measure trustworthiness? - What strategies improve talent retention? A Different Perspective Talent alone cannot guarantee trust without ethical practices. ★ ★ ★ ★ ★ No ratings yet [Customer](https://sms4smile.com/quotes/about/customer/) [Economics](https://sms4smile.com/quotes/about/economics/) [Economy](https://sms4smile.com/quotes/about/economy/) [Management](https://sms4smile.com/quotes/about/management/) [Marketing](https://sms4smile.com/quotes/about/marketing/) [People](https://sms4smile.com/quotes/about/people/) [Responsibility](https://sms4smile.com/quotes/about/responsibility/) [Talented people](https://sms4smile.com/quotes/about/talented-people/) [Trustworthiness](https://sms4smile.com/quotes/about/trustworthiness/) ## Related quotes > [While the Cold War had us questioning our next-door neighbors, big brands emerged to capture our trust. We became consumers.](https://sms4smile.com/quotes/joe-gebbia/while-the-cold-war-had-us-questioning-our-next-door-neighbors-big/) [Joe Gebbia](https://sms4smile.com/quotes/author/joe-gebbia/) > [The artists are now big brands.](https://sms4smile.com/quotes/russell-simmons/the-artists-are-now-big-brands/) [Russell Simmons](https://sms4smile.com/quotes/author/russell-simmons/) > [I think it's hard to have a brand portal and an economy of trustworthiness in one of them that sloshes over into another. But…](https://sms4smile.com/quotes/robert-reich/i-think-it-s-hard-to-have-a-brand-portal-and-an-economy-of/) [Robert Reich](https://sms4smile.com/quotes/author/robert-reich/) > [It's very hard to establish an economy of trustworthiness. The key is continuing to innovate and to keep your customers through innovation, because the…](https://sms4smile.com/quotes/robert-reich/it-s-very-hard-to-establish-an-economy-of-trustworthiness-the-key-is/) [Robert Reich](https://sms4smile.com/quotes/author/robert-reich/) > [We're now moving toward a radically different economy. You absolutely can't have a distribution oligopoly. The new oligopolies - and I think there will…](https://sms4smile.com/quotes/robert-reich/we-re-now-moving-toward-a-radically-different-economy-you-absolutely/) [Robert Reich](https://sms4smile.com/quotes/author/robert-reich/) > [Given that ever-broadening array of options and alternatives, as consumers and investors, we are often bewildered. We need guidance. 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Clinton](https://sms4smile.com/quotes/author/william-j-clinton/) > [What is needed, however, isn't just that people working together be nice to each other. It is discipline. Discipline is hard--harder than trustworthiness and…](https://sms4smile.com/quotes/atul-gawande/what-is-needed-however-isn-t-just-that-people-working-together-be/) [Atul Gawande](https://sms4smile.com/quotes/author/atul-gawande/) > [“Humility and Trustworthiness are not rooted only in Presentation, Voice modulation or Nice Jorgan but in Actions and Intentions that speak louder than you…](https://sms4smile.com/quotes/venkat-gandhi/humility-and-trustworthiness-are-not-rooted-only-in-presentation/) [Venkat Gandhi](https://sms4smile.com/quotes/author/venkat-gandhi/) > [He who mistrusts most should be trusted least.](https://sms4smile.com/quotes/theognis-of-megara/he-who-mistrusts-most-should-be-trusted-least/) [Theognis of Megara](https://sms4smile.com/quotes/author/theognis-of-megara/) ## More by Robert Reich > [The Democratic Party is DEAD.](https://sms4smile.com/quotes/robert-reich/the-democratic-party-is-dead/) [Robert Reich](https://sms4smile.com/quotes/author/robert-reich/) > [During three decades from 1947 to 1977, the nation implemented what might be called a basic bargain with American workers. 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They avoid the fancy amenities four-year liberal arts colleges need in order to lure the children of the middle…](https://sms4smile.com/quotes/robert-reich/community-colleges-are-great-bargains-they-avoid-the-fancy-amenities/) [Robert Reich](https://sms4smile.com/quotes/author/robert-reich/) > [Any bank that is too big to fail is too big. Period.](https://sms4smile.com/quotes/robert-reich/any-bank-that-is-too-big-to-fail-is-too-big-period/) [Robert Reich](https://sms4smile.com/quotes/author/robert-reich/) > [Today, for good or ill, people are thinking about many social problems from the standpoint of their own kitchen tables. I think the way…](https://sms4smile.com/quotes/robert-reich/today-for-good-or-ill-people-are-thinking-about-many-social-problems/) [Robert Reich](https://sms4smile.com/quotes/author/robert-reich/) > [There's sort of a chilling effect on non-profits and the media and a lot of other places because the establishment is so powerful. 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It's a people… ](https://sms4smile.com/quotes/mark-dever/t-he-church-is-not-a-place-it-s-not-a-building-it-s-not-a-preaching/) [Mark Dever](https://sms4smile.com/quotes/author/mark-dever/) > [I'd like to play Ian Paisley, actually. I'd need building up, though he's very frail now.](https://sms4smile.com/quotes/liam-neeson/i-d-like-to-play-ian-paisley-actually-i-d-need-building-up-though-he/) [Liam Neeson](https://sms4smile.com/quotes/author/liam-neeson/) > [Death is but an aspect of life, and the destruction of one material form is but a prelude to building up of another.](https://sms4smile.com/quotes/anonymous/death-is-but-an-aspect-of-life-and-the-destruction-of-one-material/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Some architects have a preconceived notion of what a building should be](https://sms4smile.com/quotes/curtis-w-fentress/some-architects-have-a-preconceived-notion-of-what-a-building-should/) [Curtis W. 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