---
title: "Meaning & Key Takeaway of: There's a lot of hyperventilation that…"
description: "\"There's a lot of hyperventilation that takes off before the [Sundance Film] Festival, a lot of buzz. Every year we hear, this is going to be the new th..."
image: "https://sms4smile.com/quotes/i/090/robert-redford-1707_buzz_there-s-a-lot-of-hyperventilation-that-t_3001678.png"
---

#  There's a lot of hyperventilation that takes off before…

![“There's a lot of hyperventilation that takes off before the &#91;Sundance Film&#93; Festival, a lot of buzz. Every year we hear, this is going to be the new this, this is going to be the new that, and it never is. The buzz just doesn't mean anything. I'm glad it doesn't. Because I think the festival shows…” quote by Robert Redford](https://sms4smile.com/quotes/i/090/robert-redford-1707_buzz_there-s-a-lot-of-hyperventilation-that-t_3001678.png)   [Download](https://sms4smile.com/quotes/i/090/robert-redford-1707_buzz_there-s-a-lot-of-hyperventilation-that-t_3001678.png) [Open image](https://sms4smile.com/quotes/i/090/robert-redford-1707_buzz_there-s-a-lot-of-hyperventilation-that-t_3001678.png)

> “There's a lot of hyperventilation that takes off before the \[Sundance Film\] Festival, a lot of buzz. Every year we hear, this is going to be the new this, this is going to be the new that, and it never is. The buzz just doesn't mean anything. I'm glad it doesn't. Because I think the festival shows that what succeeds is content.”

[Robert Redford](https://sms4smile.com/quotes/author/robert-redford/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

The hype surrounding festivals is meaningless; success comes from the quality of the content, not the buzz.

**In simple terms:** Content quality matters more than hype.

Key Takeaway

Prioritize substance over hype.

Themes

film authenticity success

Mood

critical optimistic

Type

analytical motivational

When to use this quote

- independent film production
- script development
- marketing strategy
- festival submissions

Key Concepts

creative integrity industry cycles audience reception

Questions to Reflect On

- How can creators stay true to their vision amid hype?
- What role does audience expectation play?

A Different Perspective

Buzz can still attract funding, even if it’s superficial.

★ ★ ★ ★ ★   No ratings yet

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