--- title: "Meaning & Key Takeaway of: I think it is best to release a Call of…" description: "\"I think it is best to release a Call of Duty game once every 2 years so people won't get sick of the franchise\" — Robert A. Kotick" image: "https://sms4smile.com/quotes/i/395/robert-a-kotick-64409_call-of-duty_i-think-it-is-best-to-release-a-call-of_3019890.jpg" --- # I think it is best to release a Call of Duty game once… ![“I think it is best to release a Call of Duty game once every 2 years so people won't get sick of the franchise” quote by Robert A. Kotick](https://sms4smile.com/quotes/i/395/robert-a-kotick-64409_call-of-duty_i-think-it-is-best-to-release-a-call-of_3019890.jpg) [Download](https://sms4smile.com/quotes/i/395/robert-a-kotick-64409_call-of-duty_i-think-it-is-best-to-release-a-call-of_3019890.jpg) [Open image](https://sms4smile.com/quotes/i/395/robert-a-kotick-64409_call-of-duty_i-think-it-is-best-to-release-a-call-of_3019890.jpg) > “I think it is best to release a Call of Duty game once every 2 years so people won't get sick of the franchise” [Robert A. Kotick](https://sms4smile.com/quotes/author/robert-a-kotick/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Releasing a major title biennially keeps excitement high and avoids market fatigue. **In simple terms:** Space releases to keep fans interested. Key Takeaway Plan releases strategically. Themes marketing product lifecycle consumer fatigue Mood strategic pragmatic Type business marketing When to use this quote - gaming industry - budget planning - fan engagement - competitive positioning Key Concepts brand loyalty release cadence Questions to Reflect On - How often should a franchise release to stay relevant? - What risks arise from too‑frequent launches? A Different Perspective Long gaps may lose momentum or revenue. ★ ★ ★ ★ ★ No ratings yet [Call of duty](https://sms4smile.com/quotes/about/call-of-duty/) [Call Of Duty Game](https://sms4smile.com/quotes/about/call-of-duty-game-218835/) [Duty](https://sms4smile.com/quotes/about/duty/) [Duty Game](https://sms4smile.com/quotes/about/duty-game-4883351/) [Fake](https://sms4smile.com/quotes/about/fake/) [Fake people](https://sms4smile.com/quotes/about/fake-people/) [Franchise](https://sms4smile.com/quotes/about/franchise/) [Game](https://sms4smile.com/quotes/about/game/) [Game Years](https://sms4smile.com/quotes/about/game-years-301101/) [Games](https://sms4smile.com/quotes/about/games/) [People](https://sms4smile.com/quotes/about/people/) [Release](https://sms4smile.com/quotes/about/release/) [Sick](https://sms4smile.com/quotes/about/sick/) [Sick Franchise](https://sms4smile.com/quotes/about/sick-franchise-4883352/) [Thinking](https://sms4smile.com/quotes/about/thinking/) [Video](https://sms4smile.com/quotes/about/video/) [Years](https://sms4smile.com/quotes/about/years/) ## Related quotes > [I absolutely am a big Call of Duty fan. Every time a new Call of Duty comes out – I never play the games…](https://sms4smile.com/quotes/guillermo-del-toro/i-absolutely-am-a-big-call-of-duty-fan-every-time-a-new-call-of-duty/) [Guillermo del Toro](https://sms4smile.com/quotes/author/guillermo-del-toro/) > [I was a fan of 'Call Of Duty: Modern Warfare 2,' and I got into 'Call Of Duty: Black Ops,' which was my favorite…](https://sms4smile.com/quotes/m-shadows/i-was-a-fan-of-call-of-duty-modern-warfare-2-and-i-got-into-call-of/) [M. Shadows](https://sms4smile.com/quotes/author/m-shadows/) > [Listen up girls. Here is a few tips for when you're texting guys: 1) Don't expect a reply every five minutes. The aeverage Call…](https://sms4smile.com/quotes/anonymous/listen-up-girls-here-is-a-few-tips-for-when-you-re-texting-guys-1-don/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [I've played this game since I was 7 years old, and I played D-line the entire way through.](https://sms4smile.com/quotes/nick-bosa/i-ve-played-this-game-since-i-was-7-years-old-and-i-played-d-line-the/) [Nick Bosa](https://sms4smile.com/quotes/author/nick-bosa/) > [When you play this game twenty years, go to bat ten-thousand times, and get three-thousand hits, do you know what that means? You've gone…](https://sms4smile.com/quotes/pete-rose/when-you-play-this-game-twenty-years-go-to-bat-ten-thousand-times-and/) [Pete Rose](https://sms4smile.com/quotes/author/pete-rose/) > [Being in this game nine years or whatever, you understand things happen. You can only control what you control, and that's on the court.…](https://sms4smile.com/quotes/shaun-livingston/being-in-this-game-nine-years-or-whatever-you-understand-things/) [Shaun Livingston](https://sms4smile.com/quotes/author/shaun-livingston/) > [I love football; I enjoy it. That's why I've been in this game as many years as I have. I still like it. I…](https://sms4smile.com/quotes/bill-parcells/i-love-football-i-enjoy-it-that-s-why-i-ve-been-in-this-game-as-many/) [Bill Parcells](https://sms4smile.com/quotes/author/bill-parcells/) > [Been in this game one-hundred years, but I see new ways to lose 'em I never knew existed before.](https://sms4smile.com/quotes/casey-stengel/been-in-this-game-one-hundred-years-but-i-see-new-ways-to-lose-em-i/) [Casey Stengel](https://sms4smile.com/quotes/author/casey-stengel/) > [My father got me involved in the game when I was four years old.](https://sms4smile.com/quotes/natalie-gulbis/my-father-got-me-involved-in-the-game-when-i-was-four-years-old/) [Natalie Gulbis](https://sms4smile.com/quotes/author/natalie-gulbis/) > [There is less fighting in the game than we had years ago. I mean, we penalize it.](https://sms4smile.com/quotes/gary-bettman/there-is-less-fighting-in-the-game-than-we-had-years-ago-i-mean-we/) [Gary Bettman](https://sms4smile.com/quotes/author/gary-bettman/) > [I've been playing this game since I was 5 years old, so I look forward to playing.](https://sms4smile.com/quotes/lesean-mccoy/i-ve-been-playing-this-game-since-i-was-5-years-old-so-i-look-forward/) [LeSean McCoy](https://sms4smile.com/quotes/author/lesean-mccoy/) > [I don't think anybody in the game over the last several years has made more plays than Richard Sherman.](https://sms4smile.com/quotes/deion-sanders/i-don-t-think-anybody-in-the-game-over-the-last-several-years-has/) [Deion Sanders](https://sms4smile.com/quotes/author/deion-sanders/) > [I really established my game and myself the two years I was in Indy.](https://sms4smile.com/quotes/bojan-bogdanovic/i-really-established-my-game-and-myself-the-two-years-i-was-in-indy/) [Bojan Bogdanovic](https://sms4smile.com/quotes/author/bojan-bogdanovic/) > [Runnin' this game for five years, guess that's why my feet hurt.](https://sms4smile.com/quotes/nicki-minaj/runnin-this-game-for-five-years-guess-that-s-why-my-feet-hurt/) [Nicki Minaj](https://sms4smile.com/quotes/author/nicki-minaj/) > [When you've been around the game so much for so many years, it's just like it's a part of you.](https://sms4smile.com/quotes/paul-pierce/when-you-ve-been-around-the-game-so-much-for-so-many-years-it-s-just/) [Paul Pierce](https://sms4smile.com/quotes/author/paul-pierce/) ## More by Robert A. Kotick > [We have a real culture of thrift. The goal that I had in bringing a lot of the packaged goods folks into Activision about…](https://sms4smile.com/quotes/robert-a-kotick/we-have-a-real-culture-of-thrift-the-goal-that-i-had-in-bringing-a/) [Robert A. Kotick](https://sms4smile.com/quotes/author/robert-a-kotick/) > [What you do in film and television is really different than what you do in video games. There have been pockets of success, like…](https://sms4smile.com/quotes/robert-a-kotick/what-you-do-in-film-and-television-is-really-different-than-what-you/) [Robert A. Kotick](https://sms4smile.com/quotes/author/robert-a-kotick/) > [Comedy is what i do best.](https://sms4smile.com/quotes/robert-a-kotick/comedy-is-what-i-do-best/) [Robert A. Kotick](https://sms4smile.com/quotes/author/robert-a-kotick/) > [People sort of lump packaged-goods video games into all video games. But when you look at total hours consumed and the dollars that are…](https://sms4smile.com/quotes/robert-a-kotick/people-sort-of-lump-packaged-goods-video-games-into-all-video-games/) [Robert A. Kotick](https://sms4smile.com/quotes/author/robert-a-kotick/) [Explore all 5 Robert A. Kotick quotes ](https://sms4smile.com/quotes/author/robert-a-kotick/) ## More Call of duty quotes > [My first wish is to see this plague of mankind banished from the earth, and the sons and daughters of this world employed in…](https://sms4smile.com/quotes/george-washington/my-first-wish-is-to-see-this-plague-of-mankind-banished-from-the/) [George Washington](https://sms4smile.com/quotes/author/george-washington/) > [Money can buy many things. Even power.](https://sms4smile.com/quotes/vladimir-makarov/money-can-buy-many-things-even-power/) [Vladimir Makarov](https://sms4smile.com/quotes/author/vladimir-makarov/) > [They'll be no learning period with nuclear weapons. Make one mistake and you're going to destroy nations.](https://sms4smile.com/quotes/robert-mcnamara/they-ll-be-no-learning-period-with-nuclear-weapons-make-one-mistake/) [Robert McNamara](https://sms4smile.com/quotes/author/robert-mcnamara/) > [A leader leads by example not by force.](https://sms4smile.com/quotes/sun-tzu/a-leader-leads-by-example-not-by-force/) [Sun Tzu](https://sms4smile.com/quotes/author/sun-tzu/) > [Principle is OK up to a certain point, but principle doesn't do any good if you lose.](https://sms4smile.com/quotes/dick-cheney/principle-is-ok-up-to-a-certain-point-but-principle-doesn-t-do-any/) [Dick Cheney](https://sms4smile.com/quotes/author/dick-cheney/) > [I just got my phone back yesterday. My mom had it for two days. I was supposed to read a book and I really…](https://sms4smile.com/quotes/chloe-grace-moretz/i-just-got-my-phone-back-yesterday-my-mom-had-it-for-two-days-i-was/) [Chloe Grace Moretz](https://sms4smile.com/quotes/author/chloe-grace-moretz/) > [...perhaps the most distinguishing trait of visionary leaders is that they believe in a goal that benefits not only themselves, but others as well.…](https://sms4smile.com/quotes/mihaly-csikszentmihalyi/perhaps-the-most-distinguishing-trait-of-visionary-leaders-is-that/) [Mihaly Csikszentmihalyi](https://sms4smile.com/quotes/author/mihaly-csikszentmihalyi/) > [I actually don't play any new video games except 'Call of Duty.' I'm addicted to 'Call of Duty.' It's the only game I need.](https://sms4smile.com/quotes/deron-williams/i-actually-don-t-play-any-new-video-games-except-call-of-duty-i-m/) [Deron Williams](https://sms4smile.com/quotes/author/deron-williams/) > [It doesn't take the most powerful nations on Earth to create the next global conflict. Just the will of a single man.](https://sms4smile.com/quotes/vladimir-makarov/it-doesn-t-take-the-most-powerful-nations-on-earth-to-create-the-next/) [Vladimir Makarov](https://sms4smile.com/quotes/author/vladimir-makarov/) > [Pop culture, it's crazy. There's all this violence in video games. In 'Call of Duty,' people are literally just blowing other people up. Hey,…](https://sms4smile.com/quotes/natasha-leggero/pop-culture-it-s-crazy-there-s-all-this-violence-in-video-games-in/) [Natasha Leggero](https://sms4smile.com/quotes/author/natasha-leggero/) > [I did 'Call of Duty Modern Warfare' as Gaz, then I did Ghost in 'Modern Warfare 2,' which has become one of the most…](https://sms4smile.com/quotes/craig-fairbrass/i-did-call-of-duty-modern-warfare-as-gaz-then-i-did-ghost-in-modern/) [Craig Fairbrass](https://sms4smile.com/quotes/author/craig-fairbrass/) > [The family believes that my grandfather, Mark Felt Sr., is a great American hero who went well above and beyond the call of duty…](https://sms4smile.com/quotes/mark-felt/the-family-believes-that-my-grandfather-mark-felt-sr-is-a-great/) [Mark Felt](https://sms4smile.com/quotes/author/mark-felt/) > [A ship without Marines is like a garment without buttons.](https://sms4smile.com/quotes/david-dixon-porter/a-ship-without-marines-is-like-a-garment-without-buttons/) [David Dixon Porter](https://sms4smile.com/quotes/author/david-dixon-porter/) > [Getting people to go above and beyond the call of duty can be achieved but only if you, the artist, are willing to go…](https://sms4smile.com/quotes/tori-amos/getting-people-to-go-above-and-beyond-the-call-of-duty-can-be/) [Tori Amos](https://sms4smile.com/quotes/author/tori-amos/) > [I just had a really good time when I did my voice work for Call of Duty. Ive had nothing but great interaction with…](https://sms4smile.com/quotes/michael-cudlitz/i-just-had-a-really-good-time-when-i-did-my-voice-work-for-call-of/) [Michael Cudlitz](https://sms4smile.com/quotes/author/michael-cudlitz/) [Browse all 47 Call of duty quotes ](https://sms4smile.com/quotes/about/call-of-duty/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "I think it is best to release a Call of Duty game once every 2 years so people won't get sick of the franchise", "creator": { "@type": "Person", "name": "Robert A. Kotick" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/robert-a-kotick/i-think-it-is-best-to-release-a-call-of-duty-game-once-every-2-years/", "about": { "@type": "Thing", "name": "Call of duty" }, "@id": "https://sms4smile.com/quotes/robert-a-kotick/i-think-it-is-best-to-release-a-call-of-duty-game-once-every-2-years/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/395/robert-a-kotick-64409_call-of-duty_i-think-it-is-best-to-release-a-call-of_3019890.jpg", "contentUrl": "https://sms4smile.com/quotes/i/395/robert-a-kotick-64409_call-of-duty_i-think-it-is-best-to-release-a-call-of_3019890.jpg", "url": "https://sms4smile.com/quotes/i/395/robert-a-kotick-64409_call-of-duty_i-think-it-is-best-to-release-a-call-of_3019890.jpg", "width": 1080, "height": 1080, "caption": "“I think it is best to release a Call of Duty game once every 2 years so people won't get sick of the franchise” — Robert A. Kotick", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Robert A. Kotick", "item": "https://sms4smile.com/quotes/author/robert-a-kotick/" }, { "@type": "ListItem", "position": 4, "name": "I think it is best to...", "item": "https://sms4smile.com/quotes/robert-a-kotick/i-think-it-is-best-to-release-a-call-of-duty-game-once-every-2-years/" } ], "@id": "https://sms4smile.com/quotes/robert-a-kotick/i-think-it-is-best-to-release-a-call-of-duty-game-once-every-2-years/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```