--- title: "Meaning & Key Takeaway of: It is not about keeping individuals happy…" description: "\"It is not about keeping individuals happy - at times you have to make difficult decisions.\" — Rob Page" image: "https://sms4smile.com/quotes/i/810/rob-page-13314_about_it-is-not-about-keeping-individuals-happ_1063399.jpg" --- # It is not about keeping individuals happy - at times you… ![“It is not about keeping individuals happy - at times you have to make difficult decisions.” quote by Rob Page](https://sms4smile.com/quotes/i/810/rob-page-13314_about_it-is-not-about-keeping-individuals-happ_1063399.jpg) [Download](https://sms4smile.com/quotes/i/810/rob-page-13314_about_it-is-not-about-keeping-individuals-happ_1063399.jpg) [Open image](https://sms4smile.com/quotes/i/810/rob-page-13314_about_it-is-not-about-keeping-individuals-happ_1063399.jpg) > “It is not about keeping individuals happy - at times you have to make difficult decisions.” [Rob Page](https://sms4smile.com/quotes/author/rob-page/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Decision making often requires prioritizing long‑term goals over immediate comfort. **In simple terms:** Hard choices may sacrifice short‑term happiness. Key Takeaway Consider the greater good. Themes leadership ethics trade‑offs Mood serious reflective Type advice philosophical When to use this quote - government policy - business management - personal relationships Key Concepts utilitarianism responsibility political strategy Questions to Reflect On - What values guide your tough decisions? - How do you measure long‑term impact? A Different Perspective Balancing happiness with necessity can be politically risky. ★ ★ ★ ★ ★ No ratings yet [Choice](https://sms4smile.com/quotes/about/choice/) [Decision making](https://sms4smile.com/quotes/about/decision-making/) [Decisions](https://sms4smile.com/quotes/about/decisions/) [Difficult decisions](https://sms4smile.com/quotes/about/difficult-decisions/) [Time](https://sms4smile.com/quotes/about/time/) ## Related quotes > [As politicians we have to make very difficult decisions and one...is when freedom of speech actually insults public safety.](https://sms4smile.com/quotes/tulip-siddiq/as-politicians-we-have-to-make-very-difficult-decisions-and-one-is/) [Tulip Siddiq](https://sms4smile.com/quotes/author/tulip-siddiq/) > [“It's easier to simply react; to choose to try to do everything, rather than make the difficult decisions and unchoose things -- it takes…](https://sms4smile.com/quotes/tony-crabbe/it-s-easier-to-simply-react-to-choose-to-try-to-do-everything-rather/) [Tony Crabbe](https://sms4smile.com/quotes/author/tony-crabbe/) > [A film is a chain of very difficult decisions, and I think one of them is to choose an accurate cast.](https://sms4smile.com/quotes/javier-camara/a-film-is-a-chain-of-very-difficult-decisions-and-i-think-one-of-them/) [Javier Camara](https://sms4smile.com/quotes/author/javier-camara/) > [What's called a difficult decision is a difficult decision because either way you go there are penalties.](https://sms4smile.com/quotes/elia-kazan/what-s-called-a-difficult-decision-is-a-difficult-decision-because/) [Elia Kazan](https://sms4smile.com/quotes/author/elia-kazan/) > [Life is about making difficult decisions. No matter how long you put them off, always make the right choice. It will pay off in…](https://sms4smile.com/quotes/anonymous/life-is-about-making-difficult-decisions-no-matter-how-long-you-put/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [I don't regret any of my life decisions I've made because with every choice I've learned something new!](https://sms4smile.com/quotes/anonymous/i-don-t-regret-any-of-my-life-decisions-i-ve-made-because-with-every/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [“We make our decisions, and then our decisions turn around and make us.”](https://sms4smile.com/quotes/anonymous/we-make-our-decisions-and-then-our-decisions-turn-around-and-make-us/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Decisions made in real time are never perfect.](https://sms4smile.com/quotes/david-strathairn/decisions-made-in-real-time-are-never-perfect/) [David Strathairn](https://sms4smile.com/quotes/author/david-strathairn/) > [Especially when you're a leader, you have to do the things that aren't the popular choice. But that's fine, you have to be able…](https://sms4smile.com/quotes/karl-anthony-towns/especially-when-you-re-a-leader-you-have-to-do-the-things-that-aren-t/) [Karl-Anthony Towns](https://sms4smile.com/quotes/author/karl-anthony-towns/) > [“Consider every choice carefully, no matter how small, for it will affect the bigger decisions you make.”](https://sms4smile.com/quotes/jim-george/consider-every-choice-carefully-no-matter-how-small-for-it-will/) [Jim George](https://sms4smile.com/quotes/author/jim-george/) > [We, as individuals, are defined by the choices we make. Some of our decisions can have very significant consequences and totally change the courses…](https://sms4smile.com/quotes/david-cage/we-as-individuals-are-defined-by-the-choices-we-make-some-of-our/) [David Cage](https://sms4smile.com/quotes/author/david-cage/) > [“You see, the best thing about wrong decisions is that they don’t prevent you from making the right decisions later on. It’s harder, but…](https://sms4smile.com/quotes/siobhan-vivian/you-see-the-best-thing-about-wrong-decisions-is-that-they-don-t/) [Siobhan Vivian](https://sms4smile.com/quotes/author/siobhan-vivian/) > [“In whatever decisions you make in life, you have to run them through a series of logic tests to make sure that there aren’t…](https://sms4smile.com/quotes/john-talmage-mathis/in-whatever-decisions-you-make-in-life-you-have-to-run-them-through-a/) [John-Talmage Mathis](https://sms4smile.com/quotes/author/john-talmage-mathis/) > [“The decisions we take reflects our belief and our charachter”](https://sms4smile.com/quotes/rajnish-borah/the-decisions-we-take-reflects-our-belief-and-our-charachter/) Rajnish Borah > [Many times in our lives we have to make difficult decisions that will affect not only our lives, but the lives of others around…](https://sms4smile.com/quotes/gene-maynard/many-times-in-our-lives-we-have-to-make-difficult-decisions-that-will/) Gene Maynard ## More by Rob Page > [I'll just continue doing what I'm doing until I'm told otherwise.](https://sms4smile.com/quotes/rob-page/i-ll-just-continue-doing-what-i-m-doing-until-i-m-told-otherwise/) [Rob Page](https://sms4smile.com/quotes/author/rob-page/) > [There's more to Gareth's game than scoring goals, he's brought a lot to the changing room.](https://sms4smile.com/quotes/rob-page/there-s-more-to-gareth-s-game-than-scoring-goals-he-s-brought-a-lot/) [Rob Page](https://sms4smile.com/quotes/author/rob-page/) > [You don't go from being friends and work colleagues, working in a close environment, to then not speaking.](https://sms4smile.com/quotes/rob-page/you-don-t-go-from-being-friends-and-work-colleagues-working-in-a/) [Rob Page](https://sms4smile.com/quotes/author/rob-page/) > [It's elite sport and elite preparation for games.](https://sms4smile.com/quotes/rob-page/it-s-elite-sport-and-elite-preparation-for-games/) [Rob Page](https://sms4smile.com/quotes/author/rob-page/) > [If we have to dig a trench and put our tin hats on at times we will do it and we proved we can…](https://sms4smile.com/quotes/rob-page/if-we-have-to-dig-a-trench-and-put-our-tin-hats-on-at-times-we-will/) [Rob Page](https://sms4smile.com/quotes/author/rob-page/) > [Covid makes the job harder. But it is what it is and we have to get on with it.](https://sms4smile.com/quotes/rob-page/covid-makes-the-job-harder-but-it-is-what-it-is-and-we-have-to-get-on/) [Rob Page](https://sms4smile.com/quotes/author/rob-page/) > [We've all got a job to do, we all want to win games of football.](https://sms4smile.com/quotes/rob-page/we-ve-all-got-a-job-to-do-we-all-want-to-win-games-of-football/) [Rob Page](https://sms4smile.com/quotes/author/rob-page/) > [We're going to pick a team that will go out there and give absolutely everything for Wales.](https://sms4smile.com/quotes/rob-page/we-re-going-to-pick-a-team-that-will-go-out-there-and-give-absolutely/) [Rob Page](https://sms4smile.com/quotes/author/rob-page/) > [I want to be successful in football.](https://sms4smile.com/quotes/rob-page/i-want-to-be-successful-in-football/) [Rob Page](https://sms4smile.com/quotes/author/rob-page/) > [If you're winning games of football and you're playing well, why would you change?](https://sms4smile.com/quotes/rob-page/if-you-re-winning-games-of-football-and-you-re-playing-well-why-would/) [Rob Page](https://sms4smile.com/quotes/author/rob-page/) > [The older you get, you do lose a little bit of sharpness. I experienced that myself as a player.](https://sms4smile.com/quotes/rob-page/the-older-you-get-you-do-lose-a-little-bit-of-sharpness-i-experienced/) [Rob Page](https://sms4smile.com/quotes/author/rob-page/) > [And it's important that when you're dual-nationality, you're with a group of lads that you enjoy being with.](https://sms4smile.com/quotes/rob-page/and-it-s-important-that-when-you-re-dual-nationality-you-re-with-a/) [Rob Page](https://sms4smile.com/quotes/author/rob-page/) > [Qualifying for a major tournament is something that we need to do. You want your best players around you to be able to do…](https://sms4smile.com/quotes/rob-page/qualifying-for-a-major-tournament-is-something-that-we-need-to-do-you/) [Rob Page](https://sms4smile.com/quotes/author/rob-page/) > [Nobody can rest on what they've done before.](https://sms4smile.com/quotes/rob-page/nobody-can-rest-on-what-they-ve-done-before/) [Rob Page](https://sms4smile.com/quotes/author/rob-page/) > [It's not just about scoring goals, it's about being a team player and setting goals up.](https://sms4smile.com/quotes/rob-page/it-s-not-just-about-scoring-goals-it-s-about-being-a-team-player-and/) [Rob Page](https://sms4smile.com/quotes/author/rob-page/) [Explore all 51 Rob Page quotes ](https://sms4smile.com/quotes/author/rob-page/) ## More About quotes > [If you ask an introvert a question, wait until she thinks about it. Introverts think before speaking, not through speaking. 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That means I write about guys - so far. I'm interested in the people closest to them, the people they…](https://sms4smile.com/quotes/doris-kearns-goodwin/i-write-about-presidents-that-means-i-write-about-guys-so-far-i-m/) [Doris Kearns Goodwin](https://sms4smile.com/quotes/author/doris-kearns-goodwin/) > [That's something a lot of folks don't know about me - I'm pretty darn funny.](https://sms4smile.com/quotes/michael-jai-white/that-s-something-a-lot-of-folks-don-t-know-about-me-i-m-pretty-darn/) [Michael Jai White](https://sms4smile.com/quotes/author/michael-jai-white/) > [I learned a lot about myself at Oakmont.](https://sms4smile.com/quotes/shane-lowry/i-learned-a-lot-about-myself-at-oakmont/) [Shane Lowry](https://sms4smile.com/quotes/author/shane-lowry/) > [I don't think about the press or the crowds or the other leaders of the race. The focus is only on myself. As soon…](https://sms4smile.com/quotes/magdalena-neuner/i-don-t-think-about-the-press-or-the-crowds-or-the-other-leaders-of/) [Magdalena Neuner](https://sms4smile.com/quotes/author/magdalena-neuner/) > [Sport is not just about entertainment. It is equally about winning and losing, pooling and galvanising the energy of the youth, upgrading people's physical…](https://sms4smile.com/quotes/nita-ambani/sport-is-not-just-about-entertainment-it-is-equally-about-winning-and/) [Nita Ambani](https://sms4smile.com/quotes/author/nita-ambani/) > [One of the ways that I discovered my confidence and my ability to overpower is becoming a mother. Suddenly, my world wasn't about myself…](https://sms4smile.com/quotes/lights/one-of-the-ways-that-i-discovered-my-confidence-and-my-ability-to/) [Lights](https://sms4smile.com/quotes/author/lights/) > [I didn't want to do 'Fashion Police' because I thought, 'This is stupid, this is beneath me, who wants to talk about fashion?' It…](https://sms4smile.com/quotes/joan-rivers/i-didn-t-want-to-do-fashion-police-because-i-thought-this-is-stupid/) [Joan Rivers](https://sms4smile.com/quotes/author/joan-rivers/) > [I just worried about my weight. Worried about my appearance and thought I wan't pretty enough to be a pop star. It was very…](https://sms4smile.com/quotes/judith-durham/i-just-worried-about-my-weight-worried-about-my-appearance-and/) [Judith Durham](https://sms4smile.com/quotes/author/judith-durham/) > [I read a couple of books about neuroscience and the relationship between the mind and the body.](https://sms4smile.com/quotes/joel-kinnaman/i-read-a-couple-of-books-about-neuroscience-and-the-relationship/) [Joel Kinnaman](https://sms4smile.com/quotes/author/joel-kinnaman/) > [There are a lot of kids out there copying and distributing movies - not because they care about seeing the movies or sharing them…](https://sms4smile.com/quotes/john-perry-barlow/there-are-a-lot-of-kids-out-there-copying-and-distributing-movies-not/) [John Perry Barlow](https://sms4smile.com/quotes/author/john-perry-barlow/) > [I have no physical genius about me. I can't dribble a ball and run at the same time, I can't do lay-ups - I'm…](https://sms4smile.com/quotes/rich-mullins/i-have-no-physical-genius-about-me-i-can-t-dribble-a-ball-and-run-at/) [Rich Mullins](https://sms4smile.com/quotes/author/rich-mullins/) Browse all 26,122 About quotes ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "It is not about keeping individuals happy - at times you have to make difficult decisions.", "creator": { "@type": "Person", "name": "Rob Page" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/rob-page/it-is-not-about-keeping-individuals-happy-at-times-you-have-to-make/", "about": { "@type": "Thing", "name": "About" }, "@id": "https://sms4smile.com/quotes/rob-page/it-is-not-about-keeping-individuals-happy-at-times-you-have-to-make/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/810/rob-page-13314_about_it-is-not-about-keeping-individuals-happ_1063399.jpg", "contentUrl": "https://sms4smile.com/quotes/i/810/rob-page-13314_about_it-is-not-about-keeping-individuals-happ_1063399.jpg", "url": "https://sms4smile.com/quotes/i/810/rob-page-13314_about_it-is-not-about-keeping-individuals-happ_1063399.jpg", "width": 1080, "height": 1080, "caption": "“It is not about keeping individuals happy - at times you have to make difficult decisions.” — Rob Page", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Rob Page", "item": "https://sms4smile.com/quotes/author/rob-page/" }, { "@type": "ListItem", "position": 4, "name": "It is not about keeping individuals...", "item": "https://sms4smile.com/quotes/rob-page/it-is-not-about-keeping-individuals-happy-at-times-you-have-to-make/" } ], "@id": "https://sms4smile.com/quotes/rob-page/it-is-not-about-keeping-individuals-happy-at-times-you-have-to-make/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```