--- title: "Meaning & Key Takeaway of: The coolest thing is when you don't care…" description: "\"The coolest thing is when you don't care about being cool.\" — Rick Owens" image: "https://sms4smile.com/quotes/i/381/rick-owens-3754_aphrodisiac_the-coolest-thing-is-when-you-don-t-care_1914227.png" --- # The coolest thing is when you don't care about being cool. ![“The coolest thing is when you don't care about being cool.” quote by Rick Owens](https://sms4smile.com/quotes/i/381/rick-owens-3754_aphrodisiac_the-coolest-thing-is-when-you-don-t-care_1914227.png) [Download](https://sms4smile.com/quotes/i/381/rick-owens-3754_aphrodisiac_the-coolest-thing-is-when-you-don-t-care_1914227.png) [Open image](https://sms4smile.com/quotes/i/381/rick-owens-3754_aphrodisiac_the-coolest-thing-is-when-you-don-t-care_1914227.png) > “The coolest thing is when you don't care about being cool.” [Rick Owens](https://sms4smile.com/quotes/author/rick-owens/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Highlights that true coolness comes from indifference to being perceived as cool. **In simple terms:** Being cool is about not caring about being cool. Key Takeaway Embrace authenticity over image. Themes authenticity individualism coolness Mood confident rebellious Type cultural motivational When to use this quote - fashion industry - social media presence Key Concepts social perception self-concept Questions to Reflect On - How does caring less affect your confidence? - Can nonchalance be a form of rebellion? A Different Perspective Indifference can be misinterpreted as apathy. ★ ★ ★ ★ ★ No ratings yet [Aphrodisiac](https://sms4smile.com/quotes/about/aphrodisiac/) [Care](https://sms4smile.com/quotes/about/care/) [Inspirational](https://sms4smile.com/quotes/about/inspirational/) ## Related quotes > [The coolest thing is when you don’t care about being cool anymore. Indifference is the greatest aphrodisiac - that’s what really sums up style…](https://sms4smile.com/quotes/rick-owens/the-coolest-thing-is-when-you-don-t-care-about-being-cool-anymore/) [Rick Owens](https://sms4smile.com/quotes/author/rick-owens/) > [Maybe the coolest people are the ones who don't care about being cool.](https://sms4smile.com/quotes/steve-carell/maybe-the-coolest-people-are-the-ones-who-don-t-care-about-being-cool/) [Steve Carell](https://sms4smile.com/quotes/author/steve-carell/) > [I've never been cool and I don't really care about being cool. It's just an awful lot of time and hair gel wasted.](https://sms4smile.com/quotes/chris-martin/i-ve-never-been-cool-and-i-don-t-really-care-about-being-cool-it-s/) [Chris Martin](https://sms4smile.com/quotes/author/chris-martin/) > [The great thing about getting older is that you learn not to care about being cool. I'm happy with who I am, I know…](https://sms4smile.com/quotes/martin-freeman/the-great-thing-about-getting-older-is-that-you-learn-not-to-care/) [Martin Freeman](https://sms4smile.com/quotes/author/martin-freeman/) > [I got into DJing because that was the coolest thing to do and I've never looked back.](https://sms4smile.com/quotes/jonas-blue/i-got-into-djing-because-that-was-the-coolest-thing-to-do-and-i-ve/) [Jonas Blue](https://sms4smile.com/quotes/author/jonas-blue/) > [The coolest thing, too, is that people that have never even seen 'One Tree Hill' tell me, 'I love your music.' And I'm like,…](https://sms4smile.com/quotes/jana-kramer/the-coolest-thing-too-is-that-people-that-have-never-even-seen-one/) [Jana Kramer](https://sms4smile.com/quotes/author/jana-kramer/) > [I think it'd be the coolest thing if I could get a role in a dance movie. That's something I'm always going to love.](https://sms4smile.com/quotes/kelli-berglund/i-think-it-d-be-the-coolest-thing-if-i-could-get-a-role-in-a-dance/) [Kelli Berglund](https://sms4smile.com/quotes/author/kelli-berglund/) > [Ever since I've been a little kid I've always wanted superpowers, which is the coolest thing in the world.](https://sms4smile.com/quotes/alexander-ludwig/ever-since-i-ve-been-a-little-kid-i-ve-always-wanted-superpowers/) [Alexander Ludwig](https://sms4smile.com/quotes/author/alexander-ludwig/) > [The coolest thing you can become is yourself.](https://sms4smile.com/quotes/tim-federle/the-coolest-thing-you-can-become-is-yourself/) [Tim Federle](https://sms4smile.com/quotes/author/tim-federle/) > [I thought it was the coolest thing in the world to be in an NFL office.](https://sms4smile.com/quotes/zac-taylor/i-thought-it-was-the-coolest-thing-in-the-world-to-be-in-an-nfl-office/) [Zac Taylor](https://sms4smile.com/quotes/author/zac-taylor/) > [I've done a collaboration with Action Bronson, which is, like, the coolest thing I've done so far.](https://sms4smile.com/quotes/brendon-urie/i-ve-done-a-collaboration-with-action-bronson-which-is-like-the/) [Brendon Urie](https://sms4smile.com/quotes/author/brendon-urie/) > [The coolest thing to me, and especially now that our program is PG-friendly, and we advertise that to the hilt, but fathers and mothers…](https://sms4smile.com/quotes/john-cena/the-coolest-thing-to-me-and-especially-now-that-our-program-is-pg/) [John Cena](https://sms4smile.com/quotes/author/john-cena/) > [“blue. True? False? What’s the coolest thing”](https://sms4smile.com/quotes/tui-t-sutherland/blue-true-false-what-s-the-coolest-thing/) [Tui T. Sutherland](https://sms4smile.com/quotes/author/tui-t-sutherland/) > [The coolest thing ever to me is just somebody looking up to me.](https://sms4smile.com/quotes/mark-ingram-ii/the-coolest-thing-ever-to-me-is-just-somebody-looking-up-to-me/) [Mark Ingram II](https://sms4smile.com/quotes/author/mark-ingram-ii/) > [That's been the coolest thing about all this, I get to meet people that I worship!](https://sms4smile.com/quotes/norah-jones/that-s-been-the-coolest-thing-about-all-this-i-get-to-meet-people/) [Norah Jones](https://sms4smile.com/quotes/author/norah-jones/) ## More by Rick Owens > [Art is supposed to be some kind of transcendent moment. Fashion has sometimes done that.](https://sms4smile.com/quotes/rick-owens/art-is-supposed-to-be-some-kind-of-transcendent-moment-fashion-has/) [Rick Owens](https://sms4smile.com/quotes/author/rick-owens/) > [Not taking yourself seriously is one of the most elegant things in the world.](https://sms4smile.com/quotes/rick-owens/not-taking-yourself-seriously-is-one-of-the-most-elegant-things-in/) [Rick Owens](https://sms4smile.com/quotes/author/rick-owens/) > [I'm not a Buddhist, but there is something lovely about thinking of yourself in a bigger picture, and thinking of yourself as part of…](https://sms4smile.com/quotes/rick-owens/i-m-not-a-buddhist-but-there-is-something-lovely-about-thinking-of/) [Rick Owens](https://sms4smile.com/quotes/author/rick-owens/) > [I'm not a foodie.](https://sms4smile.com/quotes/rick-owens/i-m-not-a-foodie/) [Rick Owens](https://sms4smile.com/quotes/author/rick-owens/) > [The reading I did do that stuck with me was usually somewhat breathless and brittle - I suppose camp. But my definition of camp…](https://sms4smile.com/quotes/rick-owens/the-reading-i-did-do-that-stuck-with-me-was-usually-somewhat/) [Rick Owens](https://sms4smile.com/quotes/author/rick-owens/) > [The whole fashion thing is so oversaturated.](https://sms4smile.com/quotes/rick-owens/the-whole-fashion-thing-is-so-oversaturated/) [Rick Owens](https://sms4smile.com/quotes/author/rick-owens/) > [I think death is part of all of our lives and everything needs to evolve into something else. Anyway, that's my fatalistic attitude.](https://sms4smile.com/quotes/rick-owens/i-think-death-is-part-of-all-of-our-lives-and-everything-needs-to/) [Rick Owens](https://sms4smile.com/quotes/author/rick-owens/) > [I don't fool myself; I know I'm not a genius... I have good ideas, but also many great partners.](https://sms4smile.com/quotes/rick-owens/i-don-t-fool-myself-i-know-i-m-not-a-genius-i-have-good-ideas-but/) [Rick Owens](https://sms4smile.com/quotes/author/rick-owens/) > [I always have longiflorum lilies in my proximity - I love them in bud with a sharp fresh scent, I love them at the…](https://sms4smile.com/quotes/rick-owens/i-always-have-longiflorum-lilies-in-my-proximity-i-love-them-in-bud/) [Rick Owens](https://sms4smile.com/quotes/author/rick-owens/) > [The coolest thing is when you don’t care about being cool anymore. Indifference is the greatest aphrodisiac - that’s what really sums up style…](https://sms4smile.com/quotes/rick-owens/the-coolest-thing-is-when-you-don-t-care-about-being-cool-anymore/) [Rick Owens](https://sms4smile.com/quotes/author/rick-owens/) > [I think in times of hardship, you have to step up your game and fight back, and creating is the strongest way to do…](https://sms4smile.com/quotes/rick-owens/i-think-in-times-of-hardship-you-have-to-step-up-your-game-and-fight/) [Rick Owens](https://sms4smile.com/quotes/author/rick-owens/) > [My designs might be considered bold but the foundation is one of benevolence.](https://sms4smile.com/quotes/rick-owens/my-designs-might-be-considered-bold-but-the-foundation-is-one-of/) [Rick Owens](https://sms4smile.com/quotes/author/rick-owens/) > [I was a pretty fey kid, pretty fragile.](https://sms4smile.com/quotes/rick-owens/i-was-a-pretty-fey-kid-pretty-fragile/) [Rick Owens](https://sms4smile.com/quotes/author/rick-owens/) > [I think spontaneity may be overrated.](https://sms4smile.com/quotes/rick-owens/i-think-spontaneity-may-be-overrated/) [Rick Owens](https://sms4smile.com/quotes/author/rick-owens/) > [I have been very self-destructive and self-critical, and I learnt how to accept a lot of my faults and flaws and not make such…](https://sms4smile.com/quotes/rick-owens/i-have-been-very-self-destructive-and-self-critical-and-i-learnt-how/) [Rick Owens](https://sms4smile.com/quotes/author/rick-owens/) [Explore all 122 Rick Owens quotes ](https://sms4smile.com/quotes/author/rick-owens/) ## More Aphrodisiac quotes > [“The moral high ground proved to be one hell of an aphrodisiac...”](https://sms4smile.com/quotes/eve-a-floriste/the-moral-high-ground-proved-to-be-one-hell-of-an-aphrodisiac/) Eve A. Floriste > [Power is the ultimate aphrodisiac.](https://sms4smile.com/quotes/anonymous/power-is-the-ultimate-aphrodisiac/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [The future is religion and commerce, aphrodisiac and Benzedrine, a mother of mysterious comfort and a mistress of familiar ravishments ever on the verge…](https://sms4smile.com/quotes/eugene-kennedy/the-future-is-religion-and-commerce-aphrodisiac-and-benzedrine-a/) [Eugene Kennedy](https://sms4smile.com/quotes/author/eugene-kennedy/) > [People tend to link "sex and drugs" because both are condemned by society. Nevertheless, throughout the ages human beings have continually searched for more…](https://sms4smile.com/quotes/rick-doblin/people-tend-to-link-sex-and-drugs-because-both-are-condemned-by/) [Rick Doblin](https://sms4smile.com/quotes/author/rick-doblin/) > [The aim of human life is to know thyself. Think for yourself. Question authority. Think with your friends. Create, create new realities. Philosophy is…](https://sms4smile.com/quotes/timothy-leary/the-aim-of-human-life-is-to-know-thyself-think-for-yourself-question/) [Timothy Leary](https://sms4smile.com/quotes/author/timothy-leary/) > [Power is a great aphrodisiac and I am a very powerful person](https://sms4smile.com/quotes/madonna-ciccone/power-is-a-great-aphrodisiac-and-i-am-a-very-powerful-person/) [Madonna Ciccone](https://sms4smile.com/quotes/author/madonna-ciccone/) > [The coolest thing is when you don’t care about being cool anymore. Indifference is the greatest aphrodisiac - that’s what really sums up style…](https://sms4smile.com/quotes/rick-owens/the-coolest-thing-is-when-you-don-t-care-about-being-cool-anymore/) [Rick Owens](https://sms4smile.com/quotes/author/rick-owens/) > [(on asparagus) Europeans of the Renaissance swore by it as an aphrodisiac, and the church banned it from nunneries.](https://sms4smile.com/quotes/barbara-kingsolver/on-asparagus-europeans-of-the-renaissance-swore-by-it-as-an/) [Barbara Kingsolver](https://sms4smile.com/quotes/author/barbara-kingsolver/) > [Fame is a powerful aphrodisiac.](https://sms4smile.com/quotes/graham-greene/fame-is-a-powerful-aphrodisiac/) [Graham Greene](https://sms4smile.com/quotes/author/graham-greene/) > [Intelligence is the ultimate aphrodisiac](https://sms4smile.com/quotes/timothy-leary/intelligence-is-the-ultimate-aphrodisiac/) [Timothy Leary](https://sms4smile.com/quotes/author/timothy-leary/) > [One of my books is a hallucinogen, an aphrodisiac, a mood elevator, an intellectual garage door opener, and a metaphysical trash compactor. They'll do…](https://sms4smile.com/quotes/tom-robbins/one-of-my-books-is-a-hallucinogen-an-aphrodisiac-a-mood-elevator-an/) [Tom Robbins](https://sms4smile.com/quotes/author/tom-robbins/) > [“The fear of death was a powerful aphrodisiac.”](https://sms4smile.com/quotes/lisa-see/the-fear-of-death-was-a-powerful-aphrodisiac/) [Lisa See](https://sms4smile.com/quotes/author/lisa-see/) > [ It \[smoking\] was like an aphrodisiac. Actors would say let's have another cigarette on that great scenes, and they'd blow smoke in each other's… ](https://sms4smile.com/quotes/chris-matthews/it-smoking-was-like-an-aphrodisiac-actors-would-say-let-s-have/) [Chris Matthews](https://sms4smile.com/quotes/author/chris-matthews/) > [For a women the best aphrodisiac is words. Their G-spot is in the ears. Those who look for it below there are wasting their…](https://sms4smile.com/quotes/denise-clark/for-a-women-the-best-aphrodisiac-is-words-their-g-spot-is-in-the-ears/) [Denise Clark](https://sms4smile.com/quotes/author/denise-clark/) > [All a writer has to do to get a woman is to say he's a writer. It's an aphrodisiac.](https://sms4smile.com/quotes/saul-bellow/all-a-writer-has-to-do-to-get-a-woman-is-to-say-he-s-a-writer-it-s-an/) [Saul Bellow](https://sms4smile.com/quotes/author/saul-bellow/) [Browse all 89 Aphrodisiac quotes ](https://sms4smile.com/quotes/about/aphrodisiac/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "The coolest thing is when you don't care about being cool.", "creator": { "@type": "Person", "name": "Rick Owens" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/rick-owens/the-coolest-thing-is-when-you-don-t-care-about-being-cool/", "about": { "@type": "Thing", "name": "Aphrodisiac" }, "@id": "https://sms4smile.com/quotes/rick-owens/the-coolest-thing-is-when-you-don-t-care-about-being-cool/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/381/rick-owens-3754_aphrodisiac_the-coolest-thing-is-when-you-don-t-care_1914227.png", "contentUrl": "https://sms4smile.com/quotes/i/381/rick-owens-3754_aphrodisiac_the-coolest-thing-is-when-you-don-t-care_1914227.png", "url": "https://sms4smile.com/quotes/i/381/rick-owens-3754_aphrodisiac_the-coolest-thing-is-when-you-don-t-care_1914227.png", "width": 1080, "height": 1080, "caption": "“The coolest thing is when you don't care about being cool.” — Rick Owens", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Rick Owens", "item": "https://sms4smile.com/quotes/author/rick-owens/" }, { "@type": "ListItem", "position": 4, "name": "The coolest thing is when you...", "item": "https://sms4smile.com/quotes/rick-owens/the-coolest-thing-is-when-you-don-t-care-about-being-cool/" } ], "@id": "https://sms4smile.com/quotes/rick-owens/the-coolest-thing-is-when-you-don-t-care-about-being-cool/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```