--- title: "Meaning & Key Takeaway of: So, what's a nudge? A nudge is some small…" description: "\"So, what's a nudge? A nudge is some small feature of the environment that attracts our attention and alters our behavior.\" — Richard Thaler" image: "https://sms4smile.com/quotes/i/a0c/richard-thaler-3060_attention_so-what-s-a-nudge-a-nudge-is-some-small_2216911.png" --- # So, what's a nudge? A nudge is some small feature of the… ![“So, what's a nudge? A nudge is some small feature of the environment that attracts our attention and alters our behavior.” quote by Richard Thaler](https://sms4smile.com/quotes/i/a0c/richard-thaler-3060_attention_so-what-s-a-nudge-a-nudge-is-some-small_2216911.png) [Download](https://sms4smile.com/quotes/i/a0c/richard-thaler-3060_attention_so-what-s-a-nudge-a-nudge-is-some-small_2216911.png) [Open image](https://sms4smile.com/quotes/i/a0c/richard-thaler-3060_attention_so-what-s-a-nudge-a-nudge-is-some-small_2216911.png) > “So, what's a nudge? A nudge is some small feature of the environment that attracts our attention and alters our behavior.” [Richard Thaler](https://sms4smile.com/quotes/author/richard-thaler/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Small environmental cues can subtly guide choices without restricting freedom. **In simple terms:** Tiny changes steer behavior. Key Takeaway Design helpful cues. Themes behavioral economics choice architecture psychology Mood thoughtful informative Type explanatory inspirational When to use this quote - public policy - product design - personal habits Key Concepts nudges default options framing Questions to Reflect On - When is a nudge ethical? - How can nudges respect autonomy? A Different Perspective Nudges may be manipulative if not transparent. ★ ★ ★ ★ ★ No ratings yet [Attention](https://sms4smile.com/quotes/about/attention/) [Behavior](https://sms4smile.com/quotes/about/behavior/) [Environment](https://sms4smile.com/quotes/about/environment/) [Habits](https://sms4smile.com/quotes/about/habits/) [Nudge nudge](https://sms4smile.com/quotes/about/nudge-nudge/) ## Related quotes > [Grace is the central invitation to life and the final word. It's the beckoning nudge and the overwhelming, undeserved mercy that urges us to…](https://sms4smile.com/quotes/tim-hansel/grace-is-the-central-invitation-to-life-and-the-final-word-it-s-the/) [Tim Hansel](https://sms4smile.com/quotes/author/tim-hansel/) > [A nod's as good as a wink to a blind bat!](https://sms4smile.com/quotes/eric-idle/a-nod-s-as-good-as-a-wink-to-a-blind-bat/) [Eric Idle](https://sms4smile.com/quotes/author/eric-idle/) > [I love Nudge, Nudge is a great kid, but that motormouth of hers could have turned Mother Teresa into an ax murderer](https://sms4smile.com/quotes/james-patterson/i-love-nudge-nudge-is-a-great-kid-but-that-motormouth-of-hers-could/) [James Patterson](https://sms4smile.com/quotes/author/james-patterson/) > [Nudge, nudge. Snap, snap. Grin, grin. Wink, wink, say no more? Could be, could be taken on holiday. Could be yes - swimming costumes.…](https://sms4smile.com/quotes/graham-chapman/nudge-nudge-snap-snap-grin-grin-wink-wink-say-no-more-could-be-could/) [Graham Chapman](https://sms4smile.com/quotes/author/graham-chapman/) > [If forced to travel on an airplane, try and get in the cabin with the Captain, so you can keep an eye on him…](https://sms4smile.com/quotes/mike-harding/if-forced-to-travel-on-an-airplane-try-and-get-in-the-cabin-with-the/) [Mike Harding](https://sms4smile.com/quotes/author/mike-harding/) > [If Miss means respectably unmarried, and Mrs. respectably married, then Ms. means nudge, nudge, wink, wink.](https://sms4smile.com/quotes/angela-carter/if-miss-means-respectably-unmarried-and-mrs-respectably-married-then/) [Angela Carter](https://sms4smile.com/quotes/author/angela-carter/) > [The best patients are the worst patients. Nudge, nudge, nudge. Don't sit back and accept anything that fails to satisfy you. Speak up, protect…](https://sms4smile.com/quotes/claire-fagin/the-best-patients-are-the-worst-patients-nudge-nudge-nudge-don-t-sit/) Claire Fagin > [Know what I mean? Eh, eh, Nudge nudge, Say no more?](https://sms4smile.com/quotes/eric-idle/know-what-i-mean-eh-eh-nudge-nudge-say-no-more/) [Eric Idle](https://sms4smile.com/quotes/author/eric-idle/) > [Words are sacred. If you get the right ones in the right order you can nudge the world a little.](https://sms4smile.com/quotes/tom-stoppard/words-are-sacred-if-you-get-the-right-ones-in-the-right-order-you-can/) [Tom Stoppard](https://sms4smile.com/quotes/author/tom-stoppard/) > [EXISTENCE, n. A transient, horrible, fantastic dream,/ Wherein is nothing yet all things do seem:/ From which we're wakened by a friendly nudge/ Of…](https://sms4smile.com/quotes/ambrose-bierce/existence-n-a-transient-horrible-fantastic-dream-wherein-is-nothing/) [Ambrose Bierce](https://sms4smile.com/quotes/author/ambrose-bierce/) > [When should we nudge and when should we shove, I think, it's a political judgment. 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And they seem to…](https://sms4smile.com/quotes/richard-thaler/countries-all-around-the-world-starting-with-the-u-k-have-started/) [Richard Thaler](https://sms4smile.com/quotes/author/richard-thaler/) > [A nudge is some feature of the environment that changes the behaviour of humans but would not change the behaviour of rational economic agents,…](https://sms4smile.com/quotes/richard-thaler/a-nudge-is-some-feature-of-the-environment-that-changes-the-behaviour/) [Richard Thaler](https://sms4smile.com/quotes/author/richard-thaler/) > ["Save more tomorrow" is a nudge to help people do what they know they want to do, which is save more, but they can't…](https://sms4smile.com/quotes/richard-thaler/save-more-tomorrow-is-a-nudge-to-help-people-do-what-they-know-they/) [Richard Thaler](https://sms4smile.com/quotes/author/richard-thaler/) ## More by Richard Thaler > [The Nobel Prize is going to be 'fun money' - for an occasion, when my wife and I want a $50 bottle of wine.](https://sms4smile.com/quotes/richard-thaler/the-nobel-prize-is-going-to-be-fun-money-for-an-occasion-when-my-wife/) [Richard Thaler](https://sms4smile.com/quotes/author/richard-thaler/) > [In some ways, the finding that financial education doesn't provide long-term payoffs is hardly surprising. 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They are but improved means to an unimproved end.](https://sms4smile.com/quotes/henry-david-thoreau/our-inventions-are-wont-to-be-pretty-toys-which-distract-our/) [Henry David Thoreau](https://sms4smile.com/quotes/author/henry-david-thoreau/) > [What people don't normally know about us is the hustle is very real, and it's sorely driven a lot by how we consider ourselves.…](https://sms4smile.com/quotes/lzzy-hale/what-people-don-t-normally-know-about-us-is-the-hustle-is-very-real/) [Lzzy Hale](https://sms4smile.com/quotes/author/lzzy-hale/) > [For me, the term "psychotherapy" is limiting. It implies that we work with mind and emotions, but excludes the body and pays scant attention…](https://sms4smile.com/quotes/jed-diamond/for-me-the-term-psychotherapy-is-limiting-it-implies-that-we-work/) [Jed Diamond](https://sms4smile.com/quotes/author/jed-diamond/) > [When you approach something to photograph it, first be still with yourself until the object of your attention affirms your presence. 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