---
title: "Meaning & Key Takeaway of: so deeply ingrained is the unconscious…"
description: "\"“so deeply ingrained is the unconscious northern hemisphere chauvinism in those of us who live there, and even some who don't. 'Unconscious' is exactly..."
image: "https://sms4smile.com/quotes/i/7f8/richard-dawkins-115_consciousness-raisin_so-deeply-ingrained-is-the-unconscious-n_1152936.jpg"
---

#  so deeply ingrained is the unconscious northern hemisphere…

![“so deeply ingrained is the unconscious northern hemisphere chauvinism in those of us who live there, and even some who don't. 'Unconscious' is exactly right. That is where consciousness-raising comes in. It is for a deeper reason than gimmicky fun that, in Australia and New Zealand, you can buy…” quote by Richard Dawkins](https://sms4smile.com/quotes/i/7f8/richard-dawkins-115_consciousness-raisin_so-deeply-ingrained-is-the-unconscious-n_1152936.jpg)   [Download](https://sms4smile.com/quotes/i/7f8/richard-dawkins-115_consciousness-raisin_so-deeply-ingrained-is-the-unconscious-n_1152936.jpg) [Open image](https://sms4smile.com/quotes/i/7f8/richard-dawkins-115_consciousness-raisin_so-deeply-ingrained-is-the-unconscious-n_1152936.jpg)

> ““so deeply ingrained is the unconscious northern hemisphere chauvinism in those of us who live there, and even some who don't. 'Unconscious' is exactly right. That is where consciousness-raising comes in. It is for a deeper reason than gimmicky fun that, in Australia and New Zealand, you can buy maps of the world with the South Pole on top. What splendid consciousness-raisers those maps would be, pinned to the walls of our northern hemisphere classrooms. Day after day, the children would be reminded that 'north' is an arbitrary polarity which has no monopoly on 'up'.””

[Richard Dawkins](https://sms4smile.com/quotes/author/richard-dawkins/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

The quote highlights how the dominant Northern Hemisphere perspective shapes our worldview unconsciously, urging a re‑examination of spatial metaphors to foster global equity.

**In simple terms:** Our default north‑up view hides other perspectives; we need to change that.

Key Takeaway

Challenge and maps and curricula to show varied orientations.

Themes

cultural bias perspective education

Mood

reflective critical inspirational

Type

educational activist

When to use this quote

- school classrooms
- policy discussions
- map design
- global education programs

Key Concepts

geography cognitive psychology decolonization

Questions to Reflect On

- How does spatial framing affect our assumptions?
- What steps can educators take to broaden worldviews?

A Different Perspective

Changing maps alone won’t erase deep‑seated biases; systemic change is required.

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[Consciousness Raising](https://sms4smile.com/quotes/about/consciousness-raising-658531/) [Consciousness-raising](https://sms4smile.com/quotes/about/consciousness-raising/) [Hemisphere Chauvinism](https://sms4smile.com/quotes/about/hemisphere-chauvinism-3268156/) [Ingrained Unconscious](https://sms4smile.com/quotes/about/ingrained-unconscious-3268158/) [Northern Hemisphere](https://sms4smile.com/quotes/about/northern-hemisphere-352065/) [Philosophy of Mind](https://sms4smile.com/quotes/about/philosophy-of-mind/) [Unconscious Northern](https://sms4smile.com/quotes/about/unconscious-northern-3268160/)

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