--- title: "Meaning & Key Takeaway of: A little-known company with a realistic…" description: "\"A little-known company with a realistic framework that appeals to entrepreneurial employees is going to be more attractive than a famous company that t..." image: "https://sms4smile.com/quotes/i/902/reid-hoffman-1342_appeals_a-little-known-company-with-a-realistic_2397110.jpg" --- # A little-known company with a realistic framework that… ![“A little-known company with a realistic framework that appeals to entrepreneurial employees is going to be more attractive than a famous company that treats its people like disposable assets.” quote by Reid Hoffman](https://sms4smile.com/quotes/i/902/reid-hoffman-1342_appeals_a-little-known-company-with-a-realistic_2397110.jpg) [Download](https://sms4smile.com/quotes/i/902/reid-hoffman-1342_appeals_a-little-known-company-with-a-realistic_2397110.jpg) [Open image](https://sms4smile.com/quotes/i/902/reid-hoffman-1342_appeals_a-little-known-company-with-a-realistic_2397110.jpg) > “A little-known company with a realistic framework that appeals to entrepreneurial employees is going to be more attractive than a famous company that treats its people like disposable assets.” [Reid Hoffman](https://sms4smile.com/quotes/author/reid-hoffman/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Companies that offer realistic, empowering frameworks attract entrepreneurial talent more than famous firms that treat staff as expendable. **In simple terms:** Realistic workplaces draw talent better than prestige. Key Takeaway Prioritize purpose over prestige. Themes culture leadership talent acquisition Mood inspirational pragmatic Type advisory motivational When to use this quote - startup hiring - HR strategy - company branding - employee retention Key Concepts organizational behavior entrepreneurship employee engagement Questions to Reflect On - What values does your organization truly embody? - How can you make purpose tangible for employees? A Different Perspective Famous brands can still win if they improve culture. ★ ★ ★ ★ ★ No ratings yet [Business](https://sms4smile.com/quotes/about/business/) [Company](https://sms4smile.com/quotes/about/company/) [Employee](https://sms4smile.com/quotes/about/employee/) [Entrepreneurial](https://sms4smile.com/quotes/about/entrepreneurial/) [People](https://sms4smile.com/quotes/about/people/) ## Related quotes > [Your skin will get better, you're going to be more attractive, you're more likely to get a job - all the things you want,…](https://sms4smile.com/quotes/gabrielle-bernstein/your-skin-will-get-better-you-re-going-to-be-more-attractive-you-re/) [Gabrielle Bernstein](https://sms4smile.com/quotes/author/gabrielle-bernstein/) > [A man is known by the company Be keeps](https://sms4smile.com/quotes/melchor-lim/a-man-is-known-by-the-company-be-keeps/) [Melchor Lim](https://sms4smile.com/quotes/author/melchor-lim/) > [A man is known by the company his mind keeps.](https://sms4smile.com/quotes/thomas-bailey-aldrich/a-man-is-known-by-the-company-his-mind-keeps/) [Thomas Bailey Aldrich](https://sms4smile.com/quotes/author/thomas-bailey-aldrich/) > [A man is known by the company he keeps, but a woman is known by the company she keeps waiting.](https://sms4smile.com/quotes/evan-esar/a-man-is-known-by-the-company-he-keeps-but-a-woman-is-known-by-the/) [Evan Esar](https://sms4smile.com/quotes/author/evan-esar/) > [In our society a man is known by the company he owns.](https://sms4smile.com/quotes/gerald-f-lieberman/in-our-society-a-man-is-known-by-the-company-he-owns/) [Gerald F. Lieberman](https://sms4smile.com/quotes/author/gerald-f-lieberman/) > [“A man is known by the company he keeps not by the company he works.”](https://sms4smile.com/quotes/gaurav-agnihotri/a-man-is-known-by-the-company-he-keeps-not-by-the-company-he-works/) Gaurav Agnihotri > [The man is known by the company he keeps.](https://sms4smile.com/quotes/ritu-ghatourey/the-man-is-known-by-the-company-he-keeps/) [Ritu Ghatourey](https://sms4smile.com/quotes/author/ritu-ghatourey/) > [A man is known by the company he organizes.](https://sms4smile.com/quotes/ambrose-bierce/a-man-is-known-by-the-company-he-organizes/) [Ambrose Bierce](https://sms4smile.com/quotes/author/ambrose-bierce/) > [“A man is known by the company who he keeps”](https://sms4smile.com/quotes/l-ron-hubbard/a-man-is-known-by-the-company-who-he-keeps/) [L. Ron Hubbard](https://sms4smile.com/quotes/author/l-ron-hubbard/) > [“A person is known by the company he keeps…especially if it is in the Fortune 100 list!”](https://sms4smile.com/quotes/ankala-subbarao/a-person-is-known-by-the-company-he-keeps-especially-if-it-is-in-the/) [Ankala Subbarao](https://sms4smile.com/quotes/author/ankala-subbarao/) > [It's fantastic to be known as a company that responds quickly to users, shares great resources and friendly banter with them over Twitter, and…](https://sms4smile.com/quotes/kathryn-minshew/it-s-fantastic-to-be-known-as-a-company-that-responds-quickly-to/) [Kathryn Minshew](https://sms4smile.com/quotes/author/kathryn-minshew/) > [A man is known by the company he keeps](https://sms4smile.com/quotes/aesop/a-man-is-known-by-the-company-he-keeps/) [Aesop](https://sms4smile.com/quotes/author/aesop/) > [A man is known by the company he owns.](https://sms4smile.com/quotes/vince-lombardi/a-man-is-known-by-the-company-he-owns/) [Vince Lombardi](https://sms4smile.com/quotes/author/vince-lombardi/) > [A man is known by the company he avoids.](https://sms4smile.com/quotes/source-unknown/a-man-is-known-by-the-company-he-avoids/) Source Unknown > [Sister Virginia used to say, 'You'll be known by the company you keep.'](https://sms4smile.com/quotes/michael-scheuer/sister-virginia-used-to-say-you-ll-be-known-by-the-company-you-keep/) [Michael Scheuer](https://sms4smile.com/quotes/author/michael-scheuer/) ## More by Reid Hoffman > [As an entrepreneur and investor, I prioritize construction and collaboration. Whether it's a five-person start-up or a global giant, the companies that are most…](https://sms4smile.com/quotes/reid-hoffman/as-an-entrepreneur-and-investor-i-prioritize-construction-and/) [Reid Hoffman](https://sms4smile.com/quotes/author/reid-hoffman/) > [In software speed to market, speed to learning is really key. In hardware if you screw it up you are dead. So accuracy really…](https://sms4smile.com/quotes/reid-hoffman/in-software-speed-to-market-speed-to-learning-is-really-key-in/) [Reid Hoffman](https://sms4smile.com/quotes/author/reid-hoffman/) > [“Stockpiling facts won’t get you anywhere. What will get you somewhere is being able to access the information you need, when you need it.”](https://sms4smile.com/quotes/reid-hoffman/stockpiling-facts-won-t-get-you-anywhere-what-will-get-you-somewhere/) [Reid Hoffman](https://sms4smile.com/quotes/author/reid-hoffman/) > [I think the randomness by Donald Trump's governing, by tweeting, sloganeering, attacking, will create great chaos in the entire market. I think people will…](https://sms4smile.com/quotes/reid-hoffman/i-think-the-randomness-by-donald-trump-s-governing-by-tweeting/) [Reid Hoffman](https://sms4smile.com/quotes/author/reid-hoffman/) > [Democracy is always frustrating.](https://sms4smile.com/quotes/reid-hoffman/democracy-is-always-frustrating/) [Reid Hoffman](https://sms4smile.com/quotes/author/reid-hoffman/) > [One of the ways they run forward is by viewing the thing they’re doing as something that’s going to be the whole world.](https://sms4smile.com/quotes/reid-hoffman/one-of-the-ways-they-run-forward-is-by-viewing-the-thing-they-re/) [Reid Hoffman](https://sms4smile.com/quotes/author/reid-hoffman/) > [If you could train an AI to be a Buddhist, it would probably be pretty good.](https://sms4smile.com/quotes/reid-hoffman/if-you-could-train-an-ai-to-be-a-buddhist-it-would-probably-be-pretty/) [Reid Hoffman](https://sms4smile.com/quotes/author/reid-hoffman/) > [It’s actually pretty easy to be contrarian. It’s hard to be contrarian and right.](https://sms4smile.com/quotes/reid-hoffman/it-s-actually-pretty-easy-to-be-contrarian-it-s-hard-to-be-contrarian/) [Reid Hoffman](https://sms4smile.com/quotes/author/reid-hoffman/) > [Giving birth to something that could possibly change the lives of millions of people for possibly decades, hundreds of years, whatever the length of…](https://sms4smile.com/quotes/reid-hoffman/giving-birth-to-something-that-could-possibly-change-the-lives-of/) [Reid Hoffman](https://sms4smile.com/quotes/author/reid-hoffman/) > [The entrepreneurial journey starts with jumping off a cliff and assembling an airplane on the way down.](https://sms4smile.com/quotes/reid-hoffman/the-entrepreneurial-journey-starts-with-jumping-off-a-cliff-and/) [Reid Hoffman](https://sms4smile.com/quotes/author/reid-hoffman/) > [Be persistent, and hang on to your vision. And at the same time, be flexible.](https://sms4smile.com/quotes/reid-hoffman/be-persistent-and-hang-on-to-your-vision-and-at-the-same-time-be/) [Reid Hoffman](https://sms4smile.com/quotes/author/reid-hoffman/) > [First mover Advantage doesn't go to the company that starts up, it goes to the company that scales up](https://sms4smile.com/quotes/reid-hoffman/first-mover-advantage-doesn-t-go-to-the-company-that-starts-up-it/) [Reid Hoffman](https://sms4smile.com/quotes/author/reid-hoffman/) > [Before dreaming about the future or marking plans, you need to articulate what you already have going for you - as entrepreneurs do.](https://sms4smile.com/quotes/reid-hoffman/before-dreaming-about-the-future-or-marking-plans-you-need-to/) [Reid Hoffman](https://sms4smile.com/quotes/author/reid-hoffman/) > [The metaphor that I frequently use for entrepreneurship is jumping off a cliff and assembling an airplane plane on the way down.](https://sms4smile.com/quotes/reid-hoffman/the-metaphor-that-i-frequently-use-for-entrepreneurship-is-jumping/) [Reid Hoffman](https://sms4smile.com/quotes/author/reid-hoffman/) > [ I think most of \[people\] are not very well educated themselves to understand the Winston Churchill line - democracy is the worst of all… ](https://sms4smile.com/quotes/reid-hoffman/i-think-most-of-people-are-not-very-well-educated-themselves-to/) [Reid Hoffman](https://sms4smile.com/quotes/author/reid-hoffman/) [Explore all 253 Reid Hoffman quotes ](https://sms4smile.com/quotes/author/reid-hoffman/) ## More Appeals quotes > [Quotations can be valuable, like raisins in the rice pudding, for adding iron as well as eye appeal.](https://sms4smile.com/quotes/peg-bracken/quotations-can-be-valuable-like-raisins-in-the-rice-pudding-for/) [Peg Bracken](https://sms4smile.com/quotes/author/peg-bracken/) > [If Robert Heinlein is more to your taste than George Lucas: “If you are part of a society that votes, then do so. 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