---
title: "Meaning & Key Takeaway of: Our conversation rate has to go up before…"
description: "\"Our conversation rate has to go up before our conversion rate can go up.\" — Reggie McNeal"
image: "https://sms4smile.com/quotes/i/aba/reggie-mcneal-29218_communication_our-conversation-rate-has-to-go-up-befor_1797038.jpg"
---

#  Our conversation rate has to go up before our conversion…

![“Our conversation rate has to go up before our conversion rate can go up.” quote by Reggie McNeal](https://sms4smile.com/quotes/i/aba/reggie-mcneal-29218_communication_our-conversation-rate-has-to-go-up-befor_1797038.jpg)   [Download](https://sms4smile.com/quotes/i/aba/reggie-mcneal-29218_communication_our-conversation-rate-has-to-go-up-befor_1797038.jpg) [Open image](https://sms4smile.com/quotes/i/aba/reggie-mcneal-29218_communication_our-conversation-rate-has-to-go-up-befor_1797038.jpg)

> “Our conversation rate has to go up before our conversion rate can go up.”

[Reggie McNeal](https://sms4smile.com/quotes/author/reggie-mcneal/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Improving the efficiency of initial contacts is necessary before overall conversions can increase.

**In simple terms:** Boost early engagement to raise final sales.

Key Takeaway

Focus on early conversion metrics.

Themes

marketing sales efficiency

Mood

analytical strategic

Type

business motivational

When to use this quote

- sales calls
- email campaigns
- landing pages
- ad targeting

Key Concepts

conversion funnel lead nurturing customer journey

Questions to Reflect On

- What early metrics most predict final sales?
- How can we align early and late stage tactics?

A Different Perspective

Early improvements may not translate to later stages without broader strategy.

★ ★ ★ ★ ★   No ratings yet

[Communication](https://sms4smile.com/quotes/about/communication/) [Conversation](https://sms4smile.com/quotes/about/conversation/) [Conversation Rate](https://sms4smile.com/quotes/about/conversation-rate-1997080/) [Conversion](https://sms4smile.com/quotes/about/conversion/) [Conversion Rate](https://sms4smile.com/quotes/about/conversion-rate-1997081/) [Rate](https://sms4smile.com/quotes/about/rate/) [Rate Conversion](https://sms4smile.com/quotes/about/rate-conversion-1997082/)

## Related quotes

> [“Take the time to craft a compelling, well-thought-out offer. Your conversion rate will skyrocket and so will your bottom line.”](https://sms4smile.com/quotes/allan-dib/take-the-time-to-craft-a-compelling-well-thought-out-offer-your/)

[Allan Dib](https://sms4smile.com/quotes/author/allan-dib/)

> [“Only when that time is converted can you produce something from it. You can only make wealth from a time well converted.”](https://sms4smile.com/quotes/sunday-adelaja/only-when-that-time-is-converted-can-you-produce-something-from-it/)

[Sunday Adelaja](https://sms4smile.com/quotes/author/sunday-adelaja/)

> [“Our world is filled with people who have only a shallow knowledge of certain skills and have remained like that for so many years…](https://sms4smile.com/quotes/sunday-adelaja/our-world-is-filled-with-people-who-have-only-a-shallow-knowledge-of/)

[Sunday Adelaja](https://sms4smile.com/quotes/author/sunday-adelaja/)

> [“When you invest your life, you don’t lose it.”](https://sms4smile.com/quotes/sunday-adelaja/when-you-invest-your-life-you-don-t-lose-it/)

[Sunday Adelaja](https://sms4smile.com/quotes/author/sunday-adelaja/)

> [“Our life as humans is a totality of time”](https://sms4smile.com/quotes/sunday-adelaja/our-life-as-humans-is-a-totality-of-time/)

[Sunday Adelaja](https://sms4smile.com/quotes/author/sunday-adelaja/)

> [Agricultural demand for water - probably the largest threat to freshwater species - continues to increase. ... Meanwhile, threats to terrestrial biodiversity - primarily…](https://sms4smile.com/quotes/indur-m-goklany/agricultural-demand-for-water-probably-the-largest-threat-to/)

[Indur M. Goklany](https://sms4smile.com/quotes/author/indur-m-goklany/)

> [“Greatness can be bought with the currency of time.”](https://sms4smile.com/quotes/sunday-adelaja/greatness-can-be-bought-with-the-currency-of-time/)

[Sunday Adelaja](https://sms4smile.com/quotes/author/sunday-adelaja/)

> [“Take hold of your passing time and convert it into living your dreams. Only then can you truly fulfill the great destiny that you…](https://sms4smile.com/quotes/sunday-adelaja/take-hold-of-your-passing-time-and-convert-it-into-living-your-dreams/)

[Sunday Adelaja](https://sms4smile.com/quotes/author/sunday-adelaja/)

> [“Time is the only inborn wealth”](https://sms4smile.com/quotes/sunday-adelaja/time-is-the-only-inborn-wealth/)

[Sunday Adelaja](https://sms4smile.com/quotes/author/sunday-adelaja/)

> [“To reproduce your life is to convert it into tangible products for the benefit of humanity. To reproduce your life is to impact the…](https://sms4smile.com/quotes/sunday-adelaja/to-reproduce-your-life-is-to-convert-it-into-tangible-products-for/)

[Sunday Adelaja](https://sms4smile.com/quotes/author/sunday-adelaja/)

> [“You can remodel yourself to anything you want to become.”](https://sms4smile.com/quotes/sunday-adelaja/you-can-remodel-yourself-to-anything-you-want-to-become/)

[Sunday Adelaja](https://sms4smile.com/quotes/author/sunday-adelaja/)

> [Intellectual methods-study and reason-are essential to our progress toward eternal life, but they are not sufficient. They can prepare the way. They can get…](https://sms4smile.com/quotes/dallin-h-oaks/intellectual-methods-study-and-reason-are-essential-to-our-progress/)

[Dallin H. Oaks](https://sms4smile.com/quotes/author/dallin-h-oaks/)

> [The figure of the enthusiast who has just discovered jogging or a new way to fix tofu can be said to stand or, more…](https://sms4smile.com/quotes/lewis-h-lapham/the-figure-of-the-enthusiast-who-has-just-discovered-jogging-or-a-new/)

[Lewis H. Lapham](https://sms4smile.com/quotes/author/lewis-h-lapham/)

> [One thing the young Christian should be taught as quickly as possible after his conversion is that Jesus Christ is all he needs.](https://sms4smile.com/quotes/aiden-wilson-tozer/one-thing-the-young-christian-should-be-taught-as-quickly-as-possible/)

[Aiden Wilson Tozer](https://sms4smile.com/quotes/author/aiden-wilson-tozer/)

> [“The power of imagination is strongest in the place of solitude.”](https://sms4smile.com/quotes/sunday-adelaja/the-power-of-imagination-is-strongest-in-the-place-of-solitude/)

[Sunday Adelaja](https://sms4smile.com/quotes/author/sunday-adelaja/)

## More by Reggie McNeal

> [When we look after the welfare of others, we promote and participate in God’s kingdom work.](https://sms4smile.com/quotes/reggie-mcneal/when-we-look-after-the-welfare-of-others-we-promote-and-participate/)

[Reggie McNeal](https://sms4smile.com/quotes/author/reggie-mcneal/)

> [“The new and needed apologetics will differ from previous apologetic models geared at convincing people solely or even mainly from a rationalistic perspective or…](https://sms4smile.com/quotes/reggie-mcneal/the-new-and-needed-apologetics-will-differ-from-previous-apologetic/)

[Reggie McNeal](https://sms4smile.com/quotes/author/reggie-mcneal/)

> [You were created on purpose for a purpose.](https://sms4smile.com/quotes/reggie-mcneal/you-were-created-on-purpose-for-a-purpose/)

[Reggie McNeal](https://sms4smile.com/quotes/author/reggie-mcneal/)

> [To think and to live missionally means seeing all life as a way to be engaged with the mission of God in the world.](https://sms4smile.com/quotes/reggie-mcneal/to-think-and-to-live-missionally-means-seeing-all-life-as-a-way-to-be/)

[Reggie McNeal](https://sms4smile.com/quotes/author/reggie-mcneal/)

> [Leaders in touch with heaven can move earth](https://sms4smile.com/quotes/reggie-mcneal/leaders-in-touch-with-heaven-can-move-earth/)

[Reggie McNeal](https://sms4smile.com/quotes/author/reggie-mcneal/)

> [We as a church don't have a mission. The mission has a Church.](https://sms4smile.com/quotes/reggie-mcneal/we-as-a-church-don-t-have-a-mission-the-mission-has-a-church/)

[Reggie McNeal](https://sms4smile.com/quotes/author/reggie-mcneal/)

> [I take square aim at an unbiblical churchianity that has resulted in a church-centric religion that fails to reflect the heart of God for…](https://sms4smile.com/quotes/reggie-mcneal/i-take-square-aim-at-an-unbiblical-churchianity-that-has-resulted-in/)

[Reggie McNeal](https://sms4smile.com/quotes/author/reggie-mcneal/)

> [“You are a chosen people, a royal priesthood, a holy nation, a people belonging to God, that you may declare the praises of him…](https://sms4smile.com/quotes/reggie-mcneal/you-are-a-chosen-people-a-royal-priesthood-a-holy-nation-a-people/)

[Reggie McNeal](https://sms4smile.com/quotes/author/reggie-mcneal/)

> [Teams use trust as currency. If it is in short supply, then the team is poor. If trust abounds, the members of the team…](https://sms4smile.com/quotes/reggie-mcneal/teams-use-trust-as-currency-if-it-is-in-short-supply-then-the-team-is/)

[Reggie McNeal](https://sms4smile.com/quotes/author/reggie-mcneal/)

> [“So get off your donkey and help somebody. They need it—and you’ve got a lot of living to do!”](https://sms4smile.com/quotes/reggie-mcneal/so-get-off-your-donkey-and-help-somebody-they-need-it-and-you-ve-got/)

[Reggie McNeal](https://sms4smile.com/quotes/author/reggie-mcneal/)

> [Fewer and fewer people are attracted to the church service and more and more people are attracted to the service of the church.](https://sms4smile.com/quotes/reggie-mcneal/fewer-and-fewer-people-are-attracted-to-the-church-service-and-more/)

[Reggie McNeal](https://sms4smile.com/quotes/author/reggie-mcneal/)

> [Among the gifts of serving others, then, is that we ourselves find our place of belonging.](https://sms4smile.com/quotes/reggie-mcneal/among-the-gifts-of-serving-others-then-is-that-we-ourselves-find-our/)

[Reggie McNeal](https://sms4smile.com/quotes/author/reggie-mcneal/)

> [“We will see more and more people, in the church and out, who have the call, the ability, and the finances to resource their…](https://sms4smile.com/quotes/reggie-mcneal/we-will-see-more-and-more-people-in-the-church-and-out-who-have-the/)

[Reggie McNeal](https://sms4smile.com/quotes/author/reggie-mcneal/)

> [“We know the old world is collapsing, but the contours of the new world are not yet entirely clear. Some of the call functions…](https://sms4smile.com/quotes/reggie-mcneal/we-know-the-old-world-is-collapsing-but-the-contours-of-the-new-world/)

[Reggie McNeal](https://sms4smile.com/quotes/author/reggie-mcneal/)

> [The reason to get in touch with the culture is not to adopt it but to engage it for the same reasons a missionary…](https://sms4smile.com/quotes/reggie-mcneal/the-reason-to-get-in-touch-with-the-culture-is-not-to-adopt-it-but-to/)

[Reggie McNeal](https://sms4smile.com/quotes/author/reggie-mcneal/)

[Explore all 18 Reggie McNeal quotes ](https://sms4smile.com/quotes/author/reggie-mcneal/)

## More Communication quotes

> [Some people still believe you should just fall in line with what's going on - and that's scary. It makes a mockery of freedom…](https://sms4smile.com/quotes/emily-robison/some-people-still-believe-you-should-just-fall-in-line-with-what-s/)

[Emily Robison](https://sms4smile.com/quotes/author/emily-robison/)

> [The problem posed by indirect speech acts is the problem of how it is possible for the speaker to say one thing and mean…](https://sms4smile.com/quotes/john-searle/the-problem-posed-by-indirect-speech-acts-is-the-problem-of-how-it-is/)

[John Searle](https://sms4smile.com/quotes/author/john-searle/)

> [We should have a conversation when we hang up.](https://sms4smile.com/quotes/benedict-cumberbatch/we-should-have-a-conversation-when-we-hang-up/)

[Benedict Cumberbatch](https://sms4smile.com/quotes/author/benedict-cumberbatch/)

> [Sing like no one's listening, love like you've never been hurt, dance like nobody's watching, and live like its heaven on earth.](https://sms4smile.com/quotes/mark-twain/sing-like-no-one-s-listening-love-like-you-ve-never-been-hurt-dance/)

[Mark Twain](https://sms4smile.com/quotes/author/mark-twain/)

> [A poet is wounded into speech, and he examines these wounds, meticulously, to discover how to heal them. The bad poet harangues at the…](https://sms4smile.com/quotes/samuel-r-delany/a-poet-is-wounded-into-speech-and-he-examines-these-wounds/)

[Samuel R. Delany](https://sms4smile.com/quotes/author/samuel-r-delany/)

> [“To engage in dialogue is to serve others via whatever is real inside you; to engage in debate is to ultimately serve the illusions…](https://sms4smile.com/quotes/oli-anderson/to-engage-in-dialogue-is-to-serve-others-via-whatever-is-real-inside/)

[Oli Anderson](https://sms4smile.com/quotes/author/oli-anderson/)

> [What it comes down to for me is this: Will the technologies of communication in our culture, serve to enlighten us and help us…](https://sms4smile.com/quotes/roger-waters/what-it-comes-down-to-for-me-is-this-will-the-technologies-of/)

[Roger Waters](https://sms4smile.com/quotes/author/roger-waters/)

> [In dialogue, there is opposition, yes, but no head-on collision. Smashing heads does not open minds.](https://sms4smile.com/quotes/deborah-tannen/in-dialogue-there-is-opposition-yes-but-no-head-on-collision-smashing/)

[Deborah Tannen](https://sms4smile.com/quotes/author/deborah-tannen/)

> [A dialogue is very important. It is a form of communication in which question and answer continue till a question is left without an…](https://sms4smile.com/quotes/jiddu-krishnamurti/a-dialogue-is-very-important-it-is-a-form-of-communication-in-which/)

[Jiddu Krishnamurti](https://sms4smile.com/quotes/author/jiddu-krishnamurti/)

> [I get afraid of the dark if I'm in a great deal of dark, and I have to move around inside of that fear...…](https://sms4smile.com/quotes/emil-ferris/i-get-afraid-of-the-dark-if-i-m-in-a-great-deal-of-dark-and-i-have-to/)

[Emil Ferris](https://sms4smile.com/quotes/author/emil-ferris/)

> [I've been in a serious conversation with one of my children, and a fan has come up. I've been in a public bathroom and…](https://sms4smile.com/quotes/helen-reddy/i-ve-been-in-a-serious-conversation-with-one-of-my-children-and-a-fan/)

[Helen Reddy](https://sms4smile.com/quotes/author/helen-reddy/)

> [Life as we know it is fundamentally unsatisfying. I think most folks feel this to be true. They know that a life of aimless…](https://sms4smile.com/quotes/michael-yates/life-as-we-know-it-is-fundamentally-unsatisfying-i-think-most-folks/)

[Michael Yates](https://sms4smile.com/quotes/author/michael-yates/)

> [Disability, in general, hasn't been included in the conversation about inclusivity.](https://sms4smile.com/quotes/jason-winston-george/disability-in-general-hasn-t-been-included-in-the-conversation-about/)

[Jason Winston George](https://sms4smile.com/quotes/author/jason-winston-george/)

> [“Women will be at least 50 percent of the communications community workforce … from executive suite to interns. Why? The “integrated” agency will be…](https://sms4smile.com/quotes/yoram-wind/women-will-be-at-least-50-percent-of-the-communications-community/)

[Yoram Wind](https://sms4smile.com/quotes/author/yoram-wind/)

> [There are certain things you must not say in spite of the fact that supposedly democracy means free speech. No. You are not allowed…](https://sms4smile.com/quotes/chris-eubank-sr/there-are-certain-things-you-must-not-say-in-spite-of-the-fact-that/)

[Chris Eubank Sr](https://sms4smile.com/quotes/author/chris-eubank-sr/)

[Browse all 21,506 Communication quotes ](https://sms4smile.com/quotes/about/communication/)

```json
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Quotation",
            "text": "Our conversation rate has to go up before our conversion rate can go up.",
            "creator": {
                "@type": "Person",
                "name": "Reggie McNeal"
            },
            "isPartOf": {
                "@id": "https://sms4smile.com/quotes/#website"
            },
            "url": "https://sms4smile.com/quotes/reggie-mcneal/our-conversation-rate-has-to-go-up-before-our-conversion-rate-can-go/",
            "about": {
                "@type": "Thing",
                "name": "Communication"
            },
            "@id": "https://sms4smile.com/quotes/reggie-mcneal/our-conversation-rate-has-to-go-up-before-our-conversion-rate-can-go/#quotation",
            "image": {
                "@type": "ImageObject",
                "@id": "https://sms4smile.com/quotes/i/aba/reggie-mcneal-29218_communication_our-conversation-rate-has-to-go-up-befor_1797038.jpg",
                "contentUrl": "https://sms4smile.com/quotes/i/aba/reggie-mcneal-29218_communication_our-conversation-rate-has-to-go-up-befor_1797038.jpg",
                "url": "https://sms4smile.com/quotes/i/aba/reggie-mcneal-29218_communication_our-conversation-rate-has-to-go-up-befor_1797038.jpg",
                "width": 1080,
                "height": 1080,
                "caption": "“Our conversation rate has to go up before our conversion rate can go up.” — Reggie McNeal",
                "creditText": "SMS4Smile Quotes",
                "creator": {
                    "@id": "https://sms4smile.com/quotes/#organization"
                }
            }
        },
        {
            "@type": "BreadcrumbList",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://sms4smile.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Quotes",
                    "item": "https://sms4smile.com/quotes/"
                },
                {
                    "@type": "ListItem",
                    "position": 3,
                    "name": "Reggie McNeal",
                    "item": "https://sms4smile.com/quotes/author/reggie-mcneal/"
                },
                {
                    "@type": "ListItem",
                    "position": 4,
                    "name": "Our conversation rate has to go...",
                    "item": "https://sms4smile.com/quotes/reggie-mcneal/our-conversation-rate-has-to-go-up-before-our-conversion-rate-can-go/"
                }
            ],
            "@id": "https://sms4smile.com/quotes/reggie-mcneal/our-conversation-rate-has-to-go-up-before-our-conversion-rate-can-go/#breadcrumb"
        },
        {
            "@type": "WebSite",
            "@id": "https://sms4smile.com/quotes/#website",
            "name": "SMS4Smile Quotes",
            "url": "https://sms4smile.com/quotes/",
            "publisher": {
                "@id": "https://sms4smile.com/quotes/#organization"
            }
        },
        {
            "@type": "Organization",
            "@id": "https://sms4smile.com/quotes/#organization",
            "name": "SMS4Smile Quotes",
            "url": "https://sms4smile.com/quotes/",
            "logo": {
                "@type": "ImageObject",
                "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png",
                "width": 512,
                "height": 512
            }
        }
    ]
}
```
