--- title: "Meaning & Key Takeaway of: I had memorized the procedure when I…" description: "\"“I had memorized the procedure when I watched the McDonald’s operation in San Bernardino, and I had done it exactly the same way. I went through the wh..." image: "https://sms4smile.com/quotes/i/1b5/ray-kroc-3141_french-fries_i-had-memorized-the-procedure-when-i-wat_1917623.jpg" --- # I had memorized the procedure when I watched the… ![“I had memorized the procedure when I watched the McDonald’s operation in San Bernardino, and I had done it exactly the same way. I went through the whole thing once more. The result was the same—bland, mushy french fries. They were as good, actually, as the french fries you could buy at other…” quote by Ray Kroc](https://sms4smile.com/quotes/i/1b5/ray-kroc-3141_french-fries_i-had-memorized-the-procedure-when-i-wat_1917623.jpg) [Download](https://sms4smile.com/quotes/i/1b5/ray-kroc-3141_french-fries_i-had-memorized-the-procedure-when-i-wat_1917623.jpg) [Open image](https://sms4smile.com/quotes/i/1b5/ray-kroc-3141_french-fries_i-had-memorized-the-procedure-when-i-wat_1917623.jpg) > ““I had memorized the procedure when I watched the McDonald’s operation in San Bernardino, and I had done it exactly the same way. I went through the whole thing once more. The result was the same—bland, mushy french fries. They were as good, actually, as the french fries you could buy at other places. But that was not what I wanted.”” [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. He duplicated a known process perfectly but the result was unsatisfying because it lacked personal passion or innovation. **In simple terms:** Copying without creativity yields bland results. Key Takeaway Add personal vision to any process. Themes innovation quality personalization Mood reflective determined Type motivational inspirational When to use this quote - restaurant management - product development - personal projects Key Concepts process replication taste customer expectation Questions to Reflect On - What unique element could you add to improve a familiar task? - How does personal passion change outcomes? A Different Perspective Exact replication can miss the essence that makes something unique. ★ ★ ★ ★ ★ No ratings yet [Food](https://sms4smile.com/quotes/about/food/) [French fries](https://sms4smile.com/quotes/about/french-fries/) [Fries](https://sms4smile.com/quotes/about/fries/) [Fries Good](https://sms4smile.com/quotes/about/fries-good-2924540/) [Mcdonald Operation](https://sms4smile.com/quotes/about/mcdonald-operation-2924541/) [Watched Mcdonald](https://sms4smile.com/quotes/about/watched-mcdonald-2924539/) ## Related quotes > [“Have some carrots. They're good for your eyes." "Then you have some fries. They're good for your... I don't know. They're just good.”](https://sms4smile.com/quotes/sarah-ockler/have-some-carrots-they-re-good-for-your-eyes-then-you-have-some-fries/) [Sarah Ockler](https://sms4smile.com/quotes/author/sarah-ockler/) > [“A subject of much greater concern to me, however, was the great french-fry flop. I had explained to Ed MacLuckie with great pride the…](https://sms4smile.com/quotes/ray-kroc/a-subject-of-much-greater-concern-to-me-however-was-the-great-french/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [“One of my suppliers told me, “Ray, you know you aren’t in the hamburger business at all. You’re in the french-fry business. I don’t…](https://sms4smile.com/quotes/ray-kroc/one-of-my-suppliers-told-me-ray-you-know-you-aren-t-in-the-hamburger/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [The problem is that we let special-occasion food become everyday food. That goes for soda and french fries.](https://sms4smile.com/quotes/michael-pollan/the-problem-is-that-we-let-special-occasion-food-become-everyday-food/) [Michael Pollan](https://sms4smile.com/quotes/author/michael-pollan/) > [I'm a vegan, but you can be really unhealthy as a vegan, too. Vegan just means that you don't use animal products, so you…](https://sms4smile.com/quotes/emily-deschanel/i-m-a-vegan-but-you-can-be-really-unhealthy-as-a-vegan-too-vegan-just/) [Emily Deschanel](https://sms4smile.com/quotes/author/emily-deschanel/) > [I like food too much to go on some crazy diet. French fries are my favorite downfall.](https://sms4smile.com/quotes/holly-madison/i-like-food-too-much-to-go-on-some-crazy-diet-french-fries-are-my/) [Holly Madison](https://sms4smile.com/quotes/author/holly-madison/) > [That's why I'm glad Jesus died when he did. Because if he lived to be 40, he would have ended up like Elvis. He…](https://sms4smile.com/quotes/denis-leary/that-s-why-i-m-glad-jesus-died-when-he-did-because-if-he-lived-to-be/) [Denis Leary](https://sms4smile.com/quotes/author/denis-leary/) > [I actually go to the gym much more now than I did when I was on Buffy. I like to stay fit, because that's…](https://sms4smile.com/quotes/sarah-michelle-gellar/i-actually-go-to-the-gym-much-more-now-than-i-did-when-i-was-on-buffy/) [Sarah Michelle Gellar](https://sms4smile.com/quotes/author/sarah-michelle-gellar/) > [It’s much easier not to know things sometimes. And to have french fries with your mom be enough.](https://sms4smile.com/quotes/stephen-chbosky/it-s-much-easier-not-to-know-things-sometimes-and-to-have-french/) [Stephen Chbosky](https://sms4smile.com/quotes/author/stephen-chbosky/) > [Even if I'm eating healthy, I let myself indulge with french fries. That's my favorite thing. You only live once!](https://sms4smile.com/quotes/kate-mara/even-if-i-m-eating-healthy-i-let-myself-indulge-with-french-fries/) [Kate Mara](https://sms4smile.com/quotes/author/kate-mara/) > [Tracy: Stop eating people's old french fries, little pigeon. Have some self-respect. Don't you know you can fly?](https://sms4smile.com/quotes/tina-fey/tracy-stop-eating-people-s-old-french-fries-little-pigeon-have-some/) [Tina Fey](https://sms4smile.com/quotes/author/tina-fey/) > [“I was ecstatic when they re-named "French fries" as "freedom fries." Grown men and women in positions of power in the U.S. government showing…](https://sms4smile.com/quotes/johnny-depp/i-was-ecstatic-when-they-re-named-french-fries-as-freedom-fries-grown/) [Johnny Depp](https://sms4smile.com/quotes/author/johnny-depp/) > [These niggas telling, like all lies. Said they want beef, but they french fries.](https://sms4smile.com/quotes/tyga/these-niggas-telling-like-all-lies-said-they-want-beef-but-they/) [Tyga](https://sms4smile.com/quotes/author/tyga/) > [I can bake. I made myself some nice French fries once. But otherwise I just eat out. Lots of salad bars.](https://sms4smile.com/quotes/fiona-apple/i-can-bake-i-made-myself-some-nice-french-fries-once-but-otherwise-i/) [Fiona Apple](https://sms4smile.com/quotes/author/fiona-apple/) > [I eat a cheeseburger with French fries almost every day.](https://sms4smile.com/quotes/cameron-diaz/i-eat-a-cheeseburger-with-french-fries-almost-every-day/) [Cameron Diaz](https://sms4smile.com/quotes/author/cameron-diaz/) ## More by Ray Kroc > [I believe in God, family, and McDonald's. And in the office, that order is reversed.](https://sms4smile.com/quotes/ray-kroc/i-believe-in-god-family-and-mcdonald-s-and-in-the-office-that-order/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [“The best part of it for me personally was that every time I saw a new Walgreen’s store going up it meant new business.…](https://sms4smile.com/quotes/ray-kroc/the-best-part-of-it-for-me-personally-was-that-every-time-i-saw-a-new/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [Creativity is a highfalutin' word for the work I have to do between now and Tuesday.](https://sms4smile.com/quotes/ray-kroc/creativity-is-a-highfalutin-word-for-the-work-i-have-to-do-between/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [“We started Franchise Realty Corporation with $1,000 paid-in capital, and Harry parlayed that cash investment into something like $170 million worth of real estate.…](https://sms4smile.com/quotes/ray-kroc/we-started-franchise-realty-corporation-with-1-000-paid-in-capital/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [“One man's famine makes another man's feast.”](https://sms4smile.com/quotes/ray-kroc/one-man-s-famine-makes-another-man-s-feast/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [It requires a certain kind of mind to see beauty in a hamburger bun,](https://sms4smile.com/quotes/ray-kroc/it-requires-a-certain-kind-of-mind-to-see-beauty-in-a-hamburger-bun/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [“I was about to lose one of my biggest accounts, Walgreens, the people I had created a tremendous amount of business for and to…](https://sms4smile.com/quotes/ray-kroc/i-was-about-to-lose-one-of-my-biggest-accounts-walgreens-the-people-i/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [If any of my competitors were drowning, I'd stick a hose in their mouth](https://sms4smile.com/quotes/ray-kroc/if-any-of-my-competitors-were-drowning-i-d-stick-a-hose-in-their-mouth/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [“One time a McDonald’s operator came to me with the idea he’d dreamed up to cut costs by producing a doughnut-shaped patty. His notion…](https://sms4smile.com/quotes/ray-kroc/one-time-a-mcdonald-s-operator-came-to-me-with-the-idea-he-d-dreamed/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [All money means to me is a pride in accomplishment.](https://sms4smile.com/quotes/ray-kroc/all-money-means-to-me-is-a-pride-in-accomplishment/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [I wasn't prepared for this big room with clattering typewriters and teletype printers. You could hardly hear yourself think.](https://sms4smile.com/quotes/ray-kroc/i-wasn-t-prepared-for-this-big-room-with-clattering-typewriters-and/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [There’s almost nothing you can’t accomplish if you set your mind to it.](https://sms4smile.com/quotes/ray-kroc/there-s-almost-nothing-you-can-t-accomplish-if-you-set-your-mind-to-it/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [If any of my competitors were drowning, I'd stick a hose in their mouth and turn on the water. It is ridiculous to call…](https://sms4smile.com/quotes/ray-kroc/if-any-of-my-competitors-were-drowning-i-d-stick-a-hose-in-their/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [“the basics have to be stressed over and over. If I had a brick for every time I’ve repeated the phrase QSC and V…](https://sms4smile.com/quotes/ray-kroc/the-basics-have-to-be-stressed-over-and-over-if-i-had-a-brick-for/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [No self-respecting pitcher throws the same way to every batter and no self-respecting salesman makes the same pitch to every client.](https://sms4smile.com/quotes/ray-kroc/no-self-respecting-pitcher-throws-the-same-way-to-every-batter-and-no/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) [Explore all 137 Ray Kroc quotes ](https://sms4smile.com/quotes/author/ray-kroc/) ## More Food quotes > [On Sundays, that's my pig out day and I do the pizza and the beer.](https://sms4smile.com/quotes/victoria-silvstedt/on-sundays-that-s-my-pig-out-day-and-i-do-the-pizza-and-the-beer/) [Victoria Silvstedt](https://sms4smile.com/quotes/author/victoria-silvstedt/) > [Before Noah, men having only water to drink, could not find the truth. Accordingly...they became abominably wicked, and they were justly exterminated by the…](https://sms4smile.com/quotes/benjamin-franklin/before-noah-men-having-only-water-to-drink-could-not-find-the-truth/) [Benjamin Franklin](https://sms4smile.com/quotes/author/benjamin-franklin/) > [By eating many fruits and vegetables in place of fast food and junk food, people could avoid obesity.](https://sms4smile.com/quotes/david-h-murdock/by-eating-many-fruits-and-vegetables-in-place-of-fast-food-and-junk/) [David H. Murdock](https://sms4smile.com/quotes/author/david-h-murdock/) > [“The global population of Earth are involved in the following corporate government experiments: The long term effects of - 1. Nuclear bomb fallout radiation.…](https://sms4smile.com/quotes/steven-magee/the-global-population-of-earth-are-involved-in-the-following/) [Steven Magee](https://sms4smile.com/quotes/author/steven-magee/) > [“My God, Joseph, your toasted sandwiches are the fucking shit. You do know that right?”](https://sms4smile.com/quotes/beth-ashworth/my-god-joseph-your-toasted-sandwiches-are-the-fucking-shit-you-do/) [Beth Ashworth](https://sms4smile.com/quotes/author/beth-ashworth/) > [I feel like I could eat the world raw.](https://sms4smile.com/quotes/madeline-miller/i-feel-like-i-could-eat-the-world-raw/) [Madeline Miller](https://sms4smile.com/quotes/author/madeline-miller/) > [To me, Caribbean food is about fresh, seasonal produce - using what's in season to create vibrant and great tasting food. The spicing is…](https://sms4smile.com/quotes/ainsley-harriott/to-me-caribbean-food-is-about-fresh-seasonal-produce-using-what-s-in/) [Ainsley Harriott](https://sms4smile.com/quotes/author/ainsley-harriott/) > [ “\[S\]ometimes, when you are a food person, the possible irrelevance of what you are doing doesn’t cross your mind until it’s too late. (Once,… ](https://sms4smile.com/quotes/nora-ephron/s-ometimes-when-you-are-a-food-person-the-possible-irrelevance-of/) [Nora Ephron](https://sms4smile.com/quotes/author/nora-ephron/) > [“if you cannot control your hunger and appetite, good luck managing your blood chemistry, metabolism, waistline, and, in the bigger picture, the prospect of…](https://sms4smile.com/quotes/david-perlmutter/if-you-cannot-control-your-hunger-and-appetite-good-luck-managing/) [David Perlmutter](https://sms4smile.com/quotes/author/david-perlmutter/) > [“Hungarian Proverb: A dish of cabbages can be heated when it grows cold, but it will never taste the same.”](https://sms4smile.com/quotes/mourid-barghouti/hungarian-proverb-a-dish-of-cabbages-can-be-heated-when-it-grows-cold/) [Mourid Barghouti](https://sms4smile.com/quotes/author/mourid-barghouti/) > [“The phrase “low and slow” was coined to describe the relatively low temperatures used for smoking and the lengthy amount of time it takes…](https://sms4smile.com/quotes/ted-reader/the-phrase-low-and-slow-was-coined-to-describe-the-relatively-low/) [Ted Reader](https://sms4smile.com/quotes/author/ted-reader/) > [Things live and die, and then someone processes them into edible portions. This is a complete telling of the story, 'Food.' The basic plot…](https://sms4smile.com/quotes/david-fahrenthold/things-live-and-die-and-then-someone-processes-them-into-edible/) [David Fahrenthold](https://sms4smile.com/quotes/author/david-fahrenthold/) > [“Live is like a box of chocolates, we are all just waiting for a hungry hand to come down and grab us and eat…](https://sms4smile.com/quotes/sunshine/live-is-like-a-box-of-chocolates-we-are-all-just-waiting-for-a-hungry/) [sunshine](https://sms4smile.com/quotes/author/sunshine/) > [Sometimes, when full and in fear that I will continue to eat unwanted food just because it's staring at me, I will place my…](https://sms4smile.com/quotes/rachel-nichols/sometimes-when-full-and-in-fear-that-i-will-continue-to-eat-unwanted/) [Rachel Nichols](https://sms4smile.com/quotes/author/rachel-nichols/) > [“Pumpkin Flavor Latte Scrub   Ingredients 1 ½ cups of brown sugar 2 tablespoons of ground coffee 1-2 tablespoons of pumpkin spice ¾ -1…](https://sms4smile.com/quotes/kate-hilton/pumpkin-flavor-latte-scrub-ingredients-1-cups-of-brown-sugar-2/) [Kate Hilton](https://sms4smile.com/quotes/author/kate-hilton/) [Browse all 34,183 Food quotes ](https://sms4smile.com/quotes/about/food/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "“I had memorized the procedure when I watched the McDonald’s operation in San Bernardino, and I had done it exactly the same way. 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