--- title: "Meaning & Key Takeaway of: Happiness is not a tangible thing, it's a…" description: "\"Happiness is not a tangible thing, it's a byproduct - a byproduct of achievement.\" — Ray Kroc" image: "https://sms4smile.com/quotes/i/992/ray-kroc-3141_achievement_happiness-is-not-a-tangible-thing-it-s-a_2773502.jpg" --- # Happiness is not a tangible thing, it's a byproduct - a… ![“Happiness is not a tangible thing, it's a byproduct - a byproduct of achievement.” quote by Ray Kroc](https://sms4smile.com/quotes/i/992/ray-kroc-3141_achievement_happiness-is-not-a-tangible-thing-it-s-a_2773502.jpg) [Download](https://sms4smile.com/quotes/i/992/ray-kroc-3141_achievement_happiness-is-not-a-tangible-thing-it-s-a_2773502.jpg) [Open image](https://sms4smile.com/quotes/i/992/ray-kroc-3141_achievement_happiness-is-not-a-tangible-thing-it-s-a_2773502.jpg) > “Happiness is not a tangible thing, it's a byproduct - a byproduct of achievement.” [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Happiness is presented as a secondary effect of achieving goals, not a direct pursuit. **In simple terms:** Happiness follows achievement. Key Takeaway Seek achievement, not happiness directly. Themes success psychology motivation Mood optimistic practical Type motivational philosophical When to use this quote - career planning - personal development - goal setting Key Concepts achievement byproduct well‑being Questions to Reflect On - Do you pursue goals for happiness or other reasons? - How can you balance achievement with contentment? A Different Perspective May neglect intrinsic joy; over‑focus on outcomes. ★ ★ ★ ★ ★ No ratings yet [Achievement](https://sms4smile.com/quotes/about/achievement/) [Happiness](https://sms4smile.com/quotes/about/happiness/) [Success](https://sms4smile.com/quotes/about/success/) ## Related quotes > [The byproduct is sometimes more valuable than the product.](https://sms4smile.com/quotes/anonymous/the-byproduct-is-sometimes-more-valuable-than-the-product/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Success is not a goal, it's a byproduct.](https://sms4smile.com/quotes/eric-taylor/success-is-not-a-goal-it-s-a-byproduct/) [Eric Taylor](https://sms4smile.com/quotes/author/eric-taylor/) > [“Experience is the byproduct of agony.”](https://sms4smile.com/quotes/joel-t-mcgrath/experience-is-the-byproduct-of-agony/) [Joel T. McGrath](https://sms4smile.com/quotes/author/joel-t-mcgrath/) > [“Happiness is a byproduct of what we share with others.”](https://sms4smile.com/quotes/douglas-m-lawson/happiness-is-a-byproduct-of-what-we-share-with-others/) Douglas M. Lawson > [Duty should be a byproduct.](https://sms4smile.com/quotes/brenda-ueland/duty-should-be-a-byproduct/) [Brenda Ueland](https://sms4smile.com/quotes/author/brenda-ueland/) > [Death is only a byproduct of terrorism.](https://sms4smile.com/quotes/dan-brown/death-is-only-a-byproduct-of-terrorism/) [Dan Brown](https://sms4smile.com/quotes/author/dan-brown/) > [Trust is the byproduct of integrity.](https://sms4smile.com/quotes/zig-ziglar/trust-is-the-byproduct-of-integrity/) [Zig Ziglar](https://sms4smile.com/quotes/author/zig-ziglar/) > [“Joy is a byproduct experienced by people who are aiming for something else. But it comes.”](https://sms4smile.com/quotes/david-brooks/joy-is-a-byproduct-experienced-by-people-who-are-aiming-for-something/) [David Brooks](https://sms4smile.com/quotes/author/david-brooks/) > [Character, my friends, is a byproduct. It is produced in the great manufacture of daily duty.](https://sms4smile.com/quotes/woodrow-wilson/character-my-friends-is-a-byproduct-it-is-produced-in-the-great/) [Woodrow Wilson](https://sms4smile.com/quotes/author/woodrow-wilson/) > [Does the Lord intend to make man happy? Sure... but it's a byproduct, not a prime product.](https://sms4smile.com/quotes/paris-reidhead/does-the-lord-intend-to-make-man-happy-sure-but-it-s-a-byproduct-not/) [Paris Reidhead](https://sms4smile.com/quotes/author/paris-reidhead/) > [Religion is a byproduct of fear,](https://sms4smile.com/quotes/arthur-c-clarke/religion-is-a-byproduct-of-fear/) [Arthur C. 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I like…](https://sms4smile.com/quotes/richard-meier/when-i-am-asked-what-i-believe-in-i-say-that-i-believe-in/) [Richard Meier](https://sms4smile.com/quotes/author/richard-meier/) > [There is something to be said though when you have 4 or 5 guys playing with no net, there is a sense of urgency,…](https://sms4smile.com/quotes/marco-mendoza/there-is-something-to-be-said-though-when-you-have-4-or-5-guys/) [Marco Mendoza](https://sms4smile.com/quotes/author/marco-mendoza/) ## More by Ray Kroc > [I believe in God, family, and McDonald's. And in the office, that order is reversed.](https://sms4smile.com/quotes/ray-kroc/i-believe-in-god-family-and-mcdonald-s-and-in-the-office-that-order/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [“The best part of it for me personally was that every time I saw a new Walgreen’s store going up it meant new business.…](https://sms4smile.com/quotes/ray-kroc/the-best-part-of-it-for-me-personally-was-that-every-time-i-saw-a-new/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [Creativity is a highfalutin' word for the work I have to do between now and Tuesday.](https://sms4smile.com/quotes/ray-kroc/creativity-is-a-highfalutin-word-for-the-work-i-have-to-do-between/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [“We started Franchise Realty Corporation with $1,000 paid-in capital, and Harry parlayed that cash investment into something like $170 million worth of real estate.…](https://sms4smile.com/quotes/ray-kroc/we-started-franchise-realty-corporation-with-1-000-paid-in-capital/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [“One man's famine makes another man's feast.”](https://sms4smile.com/quotes/ray-kroc/one-man-s-famine-makes-another-man-s-feast/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [It requires a certain kind of mind to see beauty in a hamburger bun,](https://sms4smile.com/quotes/ray-kroc/it-requires-a-certain-kind-of-mind-to-see-beauty-in-a-hamburger-bun/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [“I was about to lose one of my biggest accounts, Walgreens, the people I had created a tremendous amount of business for and to…](https://sms4smile.com/quotes/ray-kroc/i-was-about-to-lose-one-of-my-biggest-accounts-walgreens-the-people-i/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [If any of my competitors were drowning, I'd stick a hose in their mouth](https://sms4smile.com/quotes/ray-kroc/if-any-of-my-competitors-were-drowning-i-d-stick-a-hose-in-their-mouth/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [“One time a McDonald’s operator came to me with the idea he’d dreamed up to cut costs by producing a doughnut-shaped patty. His notion…](https://sms4smile.com/quotes/ray-kroc/one-time-a-mcdonald-s-operator-came-to-me-with-the-idea-he-d-dreamed/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [All money means to me is a pride in accomplishment.](https://sms4smile.com/quotes/ray-kroc/all-money-means-to-me-is-a-pride-in-accomplishment/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [I wasn't prepared for this big room with clattering typewriters and teletype printers. You could hardly hear yourself think.](https://sms4smile.com/quotes/ray-kroc/i-wasn-t-prepared-for-this-big-room-with-clattering-typewriters-and/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [There’s almost nothing you can’t accomplish if you set your mind to it.](https://sms4smile.com/quotes/ray-kroc/there-s-almost-nothing-you-can-t-accomplish-if-you-set-your-mind-to-it/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [If any of my competitors were drowning, I'd stick a hose in their mouth and turn on the water. It is ridiculous to call…](https://sms4smile.com/quotes/ray-kroc/if-any-of-my-competitors-were-drowning-i-d-stick-a-hose-in-their/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [“the basics have to be stressed over and over. If I had a brick for every time I’ve repeated the phrase QSC and V…](https://sms4smile.com/quotes/ray-kroc/the-basics-have-to-be-stressed-over-and-over-if-i-had-a-brick-for/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) > [No self-respecting pitcher throws the same way to every batter and no self-respecting salesman makes the same pitch to every client.](https://sms4smile.com/quotes/ray-kroc/no-self-respecting-pitcher-throws-the-same-way-to-every-batter-and-no/) [Ray Kroc](https://sms4smile.com/quotes/author/ray-kroc/) [Explore all 137 Ray Kroc quotes ](https://sms4smile.com/quotes/author/ray-kroc/) ## More Achievement quotes > [You, of Canada, are building a magnificent record of achievement. My country rejoices in it.](https://sms4smile.com/quotes/dwight-d-eisenhower/you-of-canada-are-building-a-magnificent-record-of-achievement-my/) [Dwight D. Eisenhower](https://sms4smile.com/quotes/author/dwight-d-eisenhower/) > [“If attempting to make the world a civilized one, makes you a bad woman in the eyes of the dumb patriarchal society, then, by…](https://sms4smile.com/quotes/abhijit-naskar/if-attempting-to-make-the-world-a-civilized-one-makes-you-a-bad-woman/) [Abhijit Naskar](https://sms4smile.com/quotes/author/abhijit-naskar/) > [One achieves true human dignity only when one serves. Only he is great who subjects himself to taking part in the achievement of a…](https://sms4smile.com/quotes/jose-antonio-primo-de-rivera/one-achieves-true-human-dignity-only-when-one-serves-only-he-is-great/) Jose Antonio Primo de Rivera > [Needs cause motivation. Deep-rooted desires for esteem, affection, belonging, achievement, self-actualization, power, and control motivate us to push for what we want and need…](https://sms4smile.com/quotes/lorii-myers/needs-cause-motivation-deep-rooted-desires-for-esteem-affection/) [Lorii Myers](https://sms4smile.com/quotes/author/lorii-myers/) > [Each man is capable of doing one thing well. If he attempts several, he will fail to achieve distinction in any.](https://sms4smile.com/quotes/plato/each-man-is-capable-of-doing-one-thing-well-if-he-attempts-several-he/) [Plato](https://sms4smile.com/quotes/author/plato/) > [It's tragic what America has become because there is a great segment of society that now resents luxury and success and achievement by others.](https://sms4smile.com/quotes/robin-leach/it-s-tragic-what-america-has-become-because-there-is-a-great-segment/) [Robin Leach](https://sms4smile.com/quotes/author/robin-leach/) > [To preserve an unclouded capacity for the enjoyment of life is an unusual moral and psychological achievement. Contrary to popular belief, it is not…](https://sms4smile.com/quotes/nathaniel-branden/to-preserve-an-unclouded-capacity-for-the-enjoyment-of-life-is-an/) [Nathaniel Branden](https://sms4smile.com/quotes/author/nathaniel-branden/) > [Joel Lane documents a life we don’t quite live, in a city we can’t quite find: half glimpsed and half imagined, we know it’s…](https://sms4smile.com/quotes/chaz-brenchley/joel-lane-documents-a-life-we-don-t-quite-live-in-a-city-we-can-t/) Chaz Brenchley > [The main substantive achievement of neoliberalism has been to redistribute rather than to generate wealth and income.](https://sms4smile.com/quotes/david-harvey/the-main-substantive-achievement-of-neoliberalism-has-been-to/) [David Harvey](https://sms4smile.com/quotes/author/david-harvey/) > [Every profession has an ideology and a drive for power that goes far beyond its achievements and it is the task of democracy to…](https://sms4smile.com/quotes/paul-feyerabend/every-profession-has-an-ideology-and-a-drive-for-power-that-goes-far/) [Paul Feyerabend](https://sms4smile.com/quotes/author/paul-feyerabend/) > [We have Internet now and people are not stupid. But it seems that some people are trying to push the same agenda of the…](https://sms4smile.com/quotes/bassem-youssef/we-have-internet-now-and-people-are-not-stupid-but-it-seems-that-some/) [Bassem Youssef](https://sms4smile.com/quotes/author/bassem-youssef/) > [“If you find a way where there seems to be no way, that’s what we call miracle, not personal achievement.”](https://sms4smile.com/quotes/nkwachukwu-ogbuagu/if-you-find-a-way-where-there-seems-to-be-no-way-that-s-what-we-call/) [Nkwachukwu Ogbuagu](https://sms4smile.com/quotes/author/nkwachukwu-ogbuagu/) > [The Baseball Hall of Fame is something every player dreams about, but being a member of God's Hall of Fame is the greatest achievement…](https://sms4smile.com/quotes/gary-carter/the-baseball-hall-of-fame-is-something-every-player-dreams-about-but/) [Gary Carter](https://sms4smile.com/quotes/author/gary-carter/) > [Cease speaking of enemies when an achievement can kindle a great light. Solitude will transmit the message better than the murmurs of crowds.](https://sms4smile.com/quotes/nicholas-roerich/cease-speaking-of-enemies-when-an-achievement-can-kindle-a-great/) Nicholas Roerich > [Every scene is a challenge. There are technical challenges, but often it's the simplest challenge where you feel a sense of achievement when you…](https://sms4smile.com/quotes/roger-deakins/every-scene-is-a-challenge-there-are-technical-challenges-but-often/) [Roger Deakins](https://sms4smile.com/quotes/author/roger-deakins/) [Browse all 3,867 Achievement quotes ](https://sms4smile.com/quotes/about/achievement/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "Happiness is not a tangible thing, it's a byproduct - a byproduct of achievement.", "creator": { "@type": "Person", "name": "Ray Kroc" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/ray-kroc/happiness-is-not-a-tangible-thing-it-s-a-byproduct-a-byproduct-of/", "about": { "@type": "Thing", "name": "Achievement" }, "@id": "https://sms4smile.com/quotes/ray-kroc/happiness-is-not-a-tangible-thing-it-s-a-byproduct-a-byproduct-of/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/992/ray-kroc-3141_achievement_happiness-is-not-a-tangible-thing-it-s-a_2773502.jpg", "contentUrl": "https://sms4smile.com/quotes/i/992/ray-kroc-3141_achievement_happiness-is-not-a-tangible-thing-it-s-a_2773502.jpg", "url": "https://sms4smile.com/quotes/i/992/ray-kroc-3141_achievement_happiness-is-not-a-tangible-thing-it-s-a_2773502.jpg", "width": 1080, "height": 1080, "caption": "“Happiness is not a tangible thing, it's a byproduct - a byproduct of achievement.” — Ray Kroc", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Ray Kroc", "item": "https://sms4smile.com/quotes/author/ray-kroc/" }, { "@type": "ListItem", "position": 4, "name": "Happiness is not a tangible thing,...", "item": "https://sms4smile.com/quotes/ray-kroc/happiness-is-not-a-tangible-thing-it-s-a-byproduct-a-byproduct-of/" } ], "@id": "https://sms4smile.com/quotes/ray-kroc/happiness-is-not-a-tangible-thing-it-s-a-byproduct-a-byproduct-of/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```