---
title: "Meaning & Key Takeaway of: Follow up your mail campaign with a…"
description: "\"“Follow up your mail campaign with a postcard using EDDM (every door direct mail), it increases your return by above 45%.”\" — Rashaun Page"
image: "https://sms4smile.com/quotes/i/0ce/rashaun-page-78603_quote_follow-up-your-mail-campaign-with-a-post_1372951.jpg"
---

#  Follow up your mail campaign with a postcard using EDDM…

![“Follow up your mail campaign with a postcard using EDDM (every door direct mail), it increases your return by above 45%.” quote by Rashaun Page](https://sms4smile.com/quotes/i/0ce/rashaun-page-78603_quote_follow-up-your-mail-campaign-with-a-post_1372951.jpg)   [Download](https://sms4smile.com/quotes/i/0ce/rashaun-page-78603_quote_follow-up-your-mail-campaign-with-a-post_1372951.jpg) [Open image](https://sms4smile.com/quotes/i/0ce/rashaun-page-78603_quote_follow-up-your-mail-campaign-with-a-post_1372951.jpg)

> ““Follow up your mail campaign with a postcard using EDDM (every door direct mail), it increases your return by above 45%.””

Rashaun Page

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Combining postcard follow‑ups with door‑to‑door mail boosts response rates significantly.

**In simple terms:** Postcards after mail increase returns.

Key Takeaway

Add postcards to mail campaigns for higher ROI.

Themes

marketing direct mail ROI

Mood

practical analytical

Type

instructional business

When to use this quote

- small business promotions
- non‑profit fundraising
- event invitations

Key Concepts

EDDM postcard follow‑up response rate

Questions to Reflect On

- Which audiences respond best to postcards?
- How can you measure the 45% increase?

A Different Perspective

Effectiveness may vary by audience demographics.

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