--- title: "Meaning & Key Takeaway of: You have to keep the audience glued by…" description: "\"You have to keep the audience glued by hook or crook.\" — Rajiv Menon" image: "https://sms4smile.com/quotes/i/d68/rajiv-menon-12811_audience_you-have-to-keep-the-audience-glued-by-h_1709351.jpg" --- # You have to keep the audience glued by hook or crook. ![“You have to keep the audience glued by hook or crook.” quote by Rajiv Menon](https://sms4smile.com/quotes/i/d68/rajiv-menon-12811_audience_you-have-to-keep-the-audience-glued-by-h_1709351.jpg) [Download](https://sms4smile.com/quotes/i/d68/rajiv-menon-12811_audience_you-have-to-keep-the-audience-glued-by-h_1709351.jpg) [Open image](https://sms4smile.com/quotes/i/d68/rajiv-menon-12811_audience_you-have-to-keep-the-audience-glued-by-h_1709351.jpg) > “You have to keep the audience glued by hook or crook.” [Rajiv Menon](https://sms4smile.com/quotes/author/rajiv-menon/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. To keep an audience engaged, one must employ any means necessary, even unethical ones. **In simple terms:** Maintain audience attention by any means. Key Takeaway Prioritize engagement, but consider ethics. Themes audience engagement manipulation ethics media attention Mood critical cautious Type ethical strategic When to use this quote - advertising - political speeches - social media - public speaking Key Concepts persuasion tactics ethical dilemmas entertainment industry Questions to Reflect On - What ethical lines will you not cross? - How can you captivate without manipulation? A Different Perspective Unethical tactics damage trust. ★ ★ ★ ★ ★ No ratings yet [Audience](https://sms4smile.com/quotes/about/audience/) [Crook](https://sms4smile.com/quotes/about/crook/) [Glued](https://sms4smile.com/quotes/about/glued/) ## Related quotes > [America has always fascinated me; it's a country where you can make it from one side to the other with no money, by hook…](https://sms4smile.com/quotes/joe-dempsie/america-has-always-fascinated-me-it-s-a-country-where-you-can-make-it/) [Joe Dempsie](https://sms4smile.com/quotes/author/joe-dempsie/) > [By hook or by crook, I want to be one of the biggest and best.](https://sms4smile.com/quotes/ben-francis/by-hook-or-by-crook-i-want-to-be-one-of-the-biggest-and-best/) [Ben Francis](https://sms4smile.com/quotes/author/ben-francis/) > [Once I set my mind towards something, it's going to happen. By hook or by crook.](https://sms4smile.com/quotes/anya-taylor-joy/once-i-set-my-mind-towards-something-it-s-going-to-happen-by-hook-or/) [Anya Taylor-Joy](https://sms4smile.com/quotes/author/anya-taylor-joy/) > [By hook or by crook this peril too shall be something that we remember](https://sms4smile.com/quotes/homer/by-hook-or-by-crook-this-peril-too-shall-be-something-that-we-remember/) [Homer](https://sms4smile.com/quotes/author/homer/) > [Television is not an easy medium, as keeping the audience glued to the TV screens day after day is something which requires a lot…](https://sms4smile.com/quotes/jeetendra/television-is-not-an-easy-medium-as-keeping-the-audience-glued-to-the/) [Jeetendra](https://sms4smile.com/quotes/author/jeetendra/) > [Since Franklin Roosevelt's leadership in setting up the United Nations and the Nuremberg trials, the U.S. has promoted universal legal norms and the institutions…](https://sms4smile.com/quotes/michael-ignatieff/since-franklin-roosevelt-s-leadership-in-setting-up-the-united/) [Michael Ignatieff](https://sms4smile.com/quotes/author/michael-ignatieff/) > [“She is the key to this mystery, a key that I will turn, by hook or by crook.”](https://sms4smile.com/quotes/frances-hardinge/she-is-the-key-to-this-mystery-a-key-that-i-will-turn-by-hook-or-by/) [Frances Hardinge](https://sms4smile.com/quotes/author/frances-hardinge/) > [“As to the crook in your lot, God has made it; and it must continue while He will have it so. Should you ply…](https://sms4smile.com/quotes/thomas-boston/as-to-the-crook-in-your-lot-god-has-made-it-and-it-must-continue/) [Thomas Boston](https://sms4smile.com/quotes/author/thomas-boston/) > [The longer I live, the more I feel that the individual is not so much to blame - not even the worst individuals, not…](https://sms4smile.com/quotes/lincoln-steffens/the-longer-i-live-the-more-i-feel-that-the-individual-is-not-so-much/) [Lincoln Steffens](https://sms4smile.com/quotes/author/lincoln-steffens/) > [A crook is a crook, and there's something healthy about his frankness in the matter. But any guy who pretends he is enforcing the…](https://sms4smile.com/quotes/al-capone/a-crook-is-a-crook-and-there-s-something-healthy-about-his-frankness/) [Al Capone](https://sms4smile.com/quotes/author/al-capone/) > [Prince Charles has his foibles, but he is not a crook, not a bully, and not a hypocrite.](https://sms4smile.com/quotes/penny-junor/prince-charles-has-his-foibles-but-he-is-not-a-crook-not-a-bully-and/) [Penny Junor](https://sms4smile.com/quotes/author/penny-junor/) > [You give me electric chair. I no afraid of that chair! You're one of capitalists. You is crook man too. Put me in electric…](https://sms4smile.com/quotes/giuseppe-zangara/you-give-me-electric-chair-i-no-afraid-of-that-chair-you-re-one-of/) Giuseppe Zangara > [It is not the crook in modern business that we fear, but the honest man who doesn't know what he is doing.](https://sms4smile.com/quotes/owen-d-young/it-is-not-the-crook-in-modern-business-that-we-fear-but-the-honest/) [Owen D. Young](https://sms4smile.com/quotes/author/owen-d-young/) > [Me? Well, I don't know, I must go to a dictionary and learn what a crook is. I've never been a crook.](https://sms4smile.com/quotes/jacob-zuma/me-well-i-don-t-know-i-must-go-to-a-dictionary-and-learn-what-a-crook/) [Jacob Zuma](https://sms4smile.com/quotes/author/jacob-zuma/) > [It's very hard to uphold individual liberty when the person you're representing is often a crook.](https://sms4smile.com/quotes/jed-s-rakoff/it-s-very-hard-to-uphold-individual-liberty-when-the-person-you-re/) [Jed S. Rakoff](https://sms4smile.com/quotes/author/jed-s-rakoff/) ## More by Rajiv Menon > [Ashok Mehta did not go to any institute. He did not carry the baggage of formal education.](https://sms4smile.com/quotes/rajiv-menon/ashok-mehta-did-not-go-to-any-institute-he-did-not-carry-the-baggage/) [Rajiv Menon](https://sms4smile.com/quotes/author/rajiv-menon/) > [Ashok Mehta was the man who brought contrast and lighting back to mainstream Hindi film cinematography.](https://sms4smile.com/quotes/rajiv-menon/ashok-mehta-was-the-man-who-brought-contrast-and-lighting-back-to/) [Rajiv Menon](https://sms4smile.com/quotes/author/rajiv-menon/) > [When '36 Chowringhee Lane' was released in 1981, I was a student of the Film and Television Institute of Tamil Nadu. Everyone who had…](https://sms4smile.com/quotes/rajiv-menon/when-36-chowringhee-lane-was-released-in-1981-i-was-a-student-of-the/) [Rajiv Menon](https://sms4smile.com/quotes/author/rajiv-menon/) > [Looks are not important when it comes to acting.](https://sms4smile.com/quotes/rajiv-menon/looks-are-not-important-when-it-comes-to-acting/) [Rajiv Menon](https://sms4smile.com/quotes/author/rajiv-menon/) > [I used to be a reasonably good student.](https://sms4smile.com/quotes/rajiv-menon/i-used-to-be-a-reasonably-good-student/) [Rajiv Menon](https://sms4smile.com/quotes/author/rajiv-menon/) > [In Berkley, they have academic studies on all genres of music including rock and jazz, but in India, we don't have serious academic research…](https://sms4smile.com/quotes/rajiv-menon/in-berkley-they-have-academic-studies-on-all-genres-of-music/) [Rajiv Menon](https://sms4smile.com/quotes/author/rajiv-menon/) > [I'm usually known for films that look beautiful and attractive, probably because I am a cinematographer too.](https://sms4smile.com/quotes/rajiv-menon/i-m-usually-known-for-films-that-look-beautiful-and-attractive/) [Rajiv Menon](https://sms4smile.com/quotes/author/rajiv-menon/) > [Sarvam'... has no gloss that you associate with my earlier work.](https://sms4smile.com/quotes/rajiv-menon/sarvam-has-no-gloss-that-you-associate-with-my-earlier-work/) [Rajiv Menon](https://sms4smile.com/quotes/author/rajiv-menon/) > [Three years at the institute had not taught me as much as two weeks on the sets of 'Susman.'](https://sms4smile.com/quotes/rajiv-menon/three-years-at-the-institute-had-not-taught-me-as-much-as-two-weeks/) [Rajiv Menon](https://sms4smile.com/quotes/author/rajiv-menon/) > [Nothing prepares you for shooting in the sea. Some days the sea is choppy, some days the waves are long. When there is no…](https://sms4smile.com/quotes/rajiv-menon/nothing-prepares-you-for-shooting-in-the-sea-some-days-the-sea-is/) [Rajiv Menon](https://sms4smile.com/quotes/author/rajiv-menon/) > [Music is one field where your caste and religion is not important. People accept you so long as you can move them. It is…](https://sms4smile.com/quotes/rajiv-menon/music-is-one-field-where-your-caste-and-religion-is-not-important/) [Rajiv Menon](https://sms4smile.com/quotes/author/rajiv-menon/) > [If the human story in 'STM' is relatable, it will work.](https://sms4smile.com/quotes/rajiv-menon/if-the-human-story-in-stm-is-relatable-it-will-work/) [Rajiv Menon](https://sms4smile.com/quotes/author/rajiv-menon/) > [You know, writing isn't easy. It's tedious. Ideas have a gestation period, and after a while, it becomes difficult.](https://sms4smile.com/quotes/rajiv-menon/you-know-writing-isn-t-easy-it-s-tedious-ideas-have-a-gestation/) [Rajiv Menon](https://sms4smile.com/quotes/author/rajiv-menon/) > [Good acting is confused with good dialogue delivery. Acting is about all about performance, and the way we interpret and understand the character that…](https://sms4smile.com/quotes/rajiv-menon/good-acting-is-confused-with-good-dialogue-delivery-acting-is-about/) [Rajiv Menon](https://sms4smile.com/quotes/author/rajiv-menon/) > [When an actor constructs reality, it has to be riveting and entertaining. There has to be an emotional connect with the audience.](https://sms4smile.com/quotes/rajiv-menon/when-an-actor-constructs-reality-it-has-to-be-riveting-and/) [Rajiv Menon](https://sms4smile.com/quotes/author/rajiv-menon/) [Explore all 53 Rajiv Menon quotes ](https://sms4smile.com/quotes/author/rajiv-menon/) ## More Audience quotes > [If the audience likes your work, if they like you, they don't think whether you are married or have children or not. I made…](https://sms4smile.com/quotes/dimple-kapadia/if-the-audience-likes-your-work-if-they-like-you-they-don-t-think/) [Dimple Kapadia](https://sms4smile.com/quotes/author/dimple-kapadia/) > [It's those moments, those odd moments that you look for and sometimes by creating this kind of loose atmosphere you find those little moments…](https://sms4smile.com/quotes/barry-levinson/it-s-those-moments-those-odd-moments-that-you-look-for-and-sometimes/) [Barry Levinson](https://sms4smile.com/quotes/author/barry-levinson/) > [I can skate beautifully. While performing on ice I always try to please the audience and to win as well. Being artistic is very…](https://sms4smile.com/quotes/evgeni-plushenko/i-can-skate-beautifully-while-performing-on-ice-i-always-try-to/) [Evgeni Plushenko](https://sms4smile.com/quotes/author/evgeni-plushenko/) > [One of the best moments of any Liars show is hearing the crowd squawk 'We're doomed! We're doomed!' on cue during 'We Fenced Other…](https://sms4smile.com/quotes/rob-sheffield/one-of-the-best-moments-of-any-liars-show-is-hearing-the-crowd-squawk/) [Rob Sheffield](https://sms4smile.com/quotes/author/rob-sheffield/) > [It's the adrenaline rush you only get from being in front of an audience. It's addictive.](https://sms4smile.com/quotes/raphael-saadiq/it-s-the-adrenaline-rush-you-only-get-from-being-in-front-of-an/) [Raphael Saadiq](https://sms4smile.com/quotes/author/raphael-saadiq/) > [If I had to speak in front of a Korean audience, I would be hard pressed to sound other than a little girl.](https://sms4smile.com/quotes/an-na/if-i-had-to-speak-in-front-of-a-korean-audience-i-would-be-hard/) [An Na](https://sms4smile.com/quotes/author/an-na/) > [The liveness of theater, and the excitement of experiencing it alongside an audience, is something you can't get at home. That makes the theater…](https://sms4smile.com/quotes/nick-blaemire/the-liveness-of-theater-and-the-excitement-of-experiencing-it/) [Nick Blaemire](https://sms4smile.com/quotes/author/nick-blaemire/) > [One of the things that touches me most when I play for an audience is that although we may be unable to communicate in…](https://sms4smile.com/quotes/stephen-hough/one-of-the-things-that-touches-me-most-when-i-play-for-an-audience-is/) [Stephen Hough](https://sms4smile.com/quotes/author/stephen-hough/) > [I have to feel the audience. I enjoy that feeling of community.](https://sms4smile.com/quotes/dave-gahan/i-have-to-feel-the-audience-i-enjoy-that-feeling-of-community/) [Dave Gahan](https://sms4smile.com/quotes/author/dave-gahan/) > [When you lived it for years and years and years and seen different characters just get pummeled and squashed because 'I said so,' it…](https://sms4smile.com/quotes/arn-anderson/when-you-lived-it-for-years-and-years-and-years-and-seen-different/) [Arn Anderson](https://sms4smile.com/quotes/author/arn-anderson/) > [“During the first few minutes of your presentation, your job is to assure the audience members that you are not going to waste their…](https://sms4smile.com/quotes/dale-ludwig-and-greg-owen-boger/during-the-first-few-minutes-of-your-presentation-your-job-is-to/) [Dale Ludwig and Greg Owen-Boger](https://sms4smile.com/quotes/author/dale-ludwig-and-greg-owen-boger/) > [Donald Trump is a different ball of wax. I've been trying to say for I don't know how many months now that the traditional…](https://sms4smile.com/quotes/rush-limbaugh/donald-trump-is-a-different-ball-of-wax-i-ve-been-trying-to-say-for-i/) [Rush Limbaugh](https://sms4smile.com/quotes/author/rush-limbaugh/) > [I don't think about who the audience is for my books.](https://sms4smile.com/quotes/j-k-rowling-2/i-don-t-think-about-who-the-audience-is-for-my-books/) [J. K. Rowling](https://sms4smile.com/quotes/author/j-k-rowling-2/) > [I feel I have been playing all primary characters. And if your character forms a connect with the audience, it doesn't matter if you…](https://sms4smile.com/quotes/angad-bedi/i-feel-i-have-been-playing-all-primary-characters-and-if-your/) [Angad Bedi](https://sms4smile.com/quotes/author/angad-bedi/) > [When I was playing piano, it was like, 'I'm going to write a song using all the white keys.' My music director, who knew…](https://sms4smile.com/quotes/john-tesh/when-i-was-playing-piano-it-was-like-i-m-going-to-write-a-song-using/) [John Tesh](https://sms4smile.com/quotes/author/john-tesh/) [Browse all 9,118 Audience quotes ](https://sms4smile.com/quotes/about/audience/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "You have to keep the audience glued by hook or crook.", "creator": { "@type": "Person", "name": "Rajiv Menon" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/rajiv-menon/you-have-to-keep-the-audience-glued-by-hook-or-crook/", "about": { "@type": "Thing", "name": "Audience" }, "@id": "https://sms4smile.com/quotes/rajiv-menon/you-have-to-keep-the-audience-glued-by-hook-or-crook/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/d68/rajiv-menon-12811_audience_you-have-to-keep-the-audience-glued-by-h_1709351.jpg", "contentUrl": "https://sms4smile.com/quotes/i/d68/rajiv-menon-12811_audience_you-have-to-keep-the-audience-glued-by-h_1709351.jpg", "url": "https://sms4smile.com/quotes/i/d68/rajiv-menon-12811_audience_you-have-to-keep-the-audience-glued-by-h_1709351.jpg", "width": 1080, "height": 1080, "caption": "“You have to keep the audience glued by hook or crook.” — Rajiv Menon", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Rajiv Menon", "item": "https://sms4smile.com/quotes/author/rajiv-menon/" }, { "@type": "ListItem", "position": 4, "name": "You have to keep the audience...", "item": "https://sms4smile.com/quotes/rajiv-menon/you-have-to-keep-the-audience-glued-by-hook-or-crook/" } ], "@id": "https://sms4smile.com/quotes/rajiv-menon/you-have-to-keep-the-audience-glued-by-hook-or-crook/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```