--- title: "Meaning & Key Takeaway of: Why does almost every ad agency in the…" description: "\"Why does almost every ad agency in the world set the time on a watch at 10:10 before photographing it?\" — Philippe Petit" image: "https://sms4smile.com/quotes/i/437/philippe-petit-3697_ads_why-does-almost-every-ad-agency-in-the-w_1528026.jpg" --- # Why does almost every ad agency in the world set the time… ![“Why does almost every ad agency in the world set the time on a watch at 10:10 before photographing it?” quote by Philippe Petit](https://sms4smile.com/quotes/i/437/philippe-petit-3697_ads_why-does-almost-every-ad-agency-in-the-w_1528026.jpg) [Download](https://sms4smile.com/quotes/i/437/philippe-petit-3697_ads_why-does-almost-every-ad-agency-in-the-w_1528026.jpg) [Open image](https://sms4smile.com/quotes/i/437/philippe-petit-3697_ads_why-does-almost-every-ad-agency-in-the-w_1528026.jpg) > “Why does almost every ad agency in the world set the time on a watch at 10:10 before photographing it?” [Philippe Petit](https://sms4smile.com/quotes/author/philippe-petit/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Ad agencies set watches at 10:10 because it frames the clock symmetrically, creating visual balance. **In simple terms:** 10:10 looks balanced in photos. Key Takeaway Use symmetry for appealing design. Themes design advertising visuals Mood creative strategic Type visual marketing When to use this quote - product photography - marketing materials - branding Key Concepts aesthetics perception Questions to Reflect On - Why does symmetry attract viewers? - When is asymmetry more effective? A Different Perspective Symmetry may not always convey the intended message. ★ ★ ★ ★ ★ No ratings yet [Ad Agency](https://sms4smile.com/quotes/about/ad-agency/) [Time](https://sms4smile.com/quotes/about/time/) [World](https://sms4smile.com/quotes/about/world/) ## Related quotes > [One of my jobs was at a start-up ad agency. 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