--- title: "Meaning & Key Takeaway of: The most valuable commodity of the 21st…" description: "\"The most valuable commodity of the 21st century will be undivided attention.\" — Phil Cooke" image: "https://sms4smile.com/quotes/i/726/phil-cooke-28079_21st-century_the-most-valuable-commodity-of-the-21st_790280.png" --- # The most valuable commodity of the 21st century will be… ![“The most valuable commodity of the 21st century will be undivided attention.” quote by Phil Cooke](https://sms4smile.com/quotes/i/726/phil-cooke-28079_21st-century_the-most-valuable-commodity-of-the-21st_790280.png) [Download](https://sms4smile.com/quotes/i/726/phil-cooke-28079_21st-century_the-most-valuable-commodity-of-the-21st_790280.png) [Open image](https://sms4smile.com/quotes/i/726/phil-cooke-28079_21st-century_the-most-valuable-commodity-of-the-21st_790280.png) > “The most valuable commodity of the 21st century will be undivided attention.” [Phil Cooke](https://sms4smile.com/quotes/author/phil-cooke/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Attention is the scarcest resource; capturing it drives value in modern economies. **In simple terms:** Attention is the most valuable resource today. Key Takeaway Focus on capturing and protecting attention. Themes attention economy media value focus Mood urgent strategic Type business philosophical When to use this quote - marketing campaigns - social media strategy - product design - personal productivity - education Key Concepts scarcity attention economics digital media Questions to Reflect On - How can you earn genuine attention? - What distractions dilute focus? A Different Perspective Attention can be fragmented; not all attention is equally valuable. ★ ★ ★ ★ ★ No ratings yet [Attention](https://sms4smile.com/quotes/about/attention/) [Undivided](https://sms4smile.com/quotes/about/undivided/) [Undivided attention](https://sms4smile.com/quotes/about/undivided-attention/) ## Related quotes > [The greatest gift you can give anyone is your undivided attention...](https://sms4smile.com/quotes/will-schwalbe/the-greatest-gift-you-can-give-anyone-is-your-undivided-attention/) [Will Schwalbe](https://sms4smile.com/quotes/author/will-schwalbe/) > [You always have God's undivided attention.](https://sms4smile.com/quotes/charles-stanley/you-always-have-god-s-undivided-attention/) [Charles Stanley](https://sms4smile.com/quotes/author/charles-stanley/) > [“One of the greatest gifts you can give is your undivided attention.”](https://sms4smile.com/quotes/oprah-winfrey/one-of-the-greatest-gifts-you-can-give-is-your-undivided-attention/) [Oprah Winfrey](https://sms4smile.com/quotes/author/oprah-winfrey/) > [You cant handle my undivided attention](https://sms4smile.com/quotes/hussein-nishah/you-cant-handle-my-undivided-attention/) [Hussein Nishah](https://sms4smile.com/quotes/author/hussein-nishah/) > [“You always have my undivided attention, Catalina.”](https://sms4smile.com/quotes/elena-armas-the-spanish-love-deception/you-always-have-my-undivided-attention-catalina/) Elena Armas, The Spanish Love Deception > [“As entrepreneurs, time is our most valuable commodity (MVC). 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But rather than help…](https://sms4smile.com/quotes/phil-cooke/a-significant-percentage-of-the-millions-of-students-who-will/) [Phil Cooke](https://sms4smile.com/quotes/author/phil-cooke/) > [Companies don't innovate, people do.](https://sms4smile.com/quotes/phil-cooke/companies-don-t-innovate-people-do/) [Phil Cooke](https://sms4smile.com/quotes/author/phil-cooke/) > [Ideas are the most fragile things in the world, and if you do not write them down, they will be lost forever.](https://sms4smile.com/quotes/phil-cooke/ideas-are-the-most-fragile-things-in-the-world-and-if-you-do-not/) [Phil Cooke](https://sms4smile.com/quotes/author/phil-cooke/) > [“social media isn’t about “marketing” your church or message; it’s about “connecting” with people who want to make your story part of their story.”](https://sms4smile.com/quotes/phil-cooke/social-media-isn-t-about-marketing-your-church-or-message-it-s-about/) [Phil Cooke](https://sms4smile.com/quotes/author/phil-cooke/) > [“In (hyper-loyal) cultures, loyalty is so highly prized that it covers a multitude of leadership sins. 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In the 21st…](https://sms4smile.com/quotes/scar-arias/the-20th-century-has-been-marked-by-cynicism-selfishness-greed-and/) [Óscar Arias](https://sms4smile.com/quotes/author/scar-arias/) > [I firmly believe that the mission of religion in the 21st century must be to contribute concretely to the peaceful coexistence of humankind.](https://sms4smile.com/quotes/daisaku-ikeda/i-firmly-believe-that-the-mission-of-religion-in-the-21st-century/) [Daisaku Ikeda](https://sms4smile.com/quotes/author/daisaku-ikeda/) > [Facebook, Twitter...Welcome to The 21st Century...Where Someone can stalk you without leaving the couch!..](https://sms4smile.com/quotes/anonymous/facebook-twitter-welcome-to-the-21st-century-where-someone-can-stalk/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Human Race is all over universe! And I am the first person to inform you. I am the most influential person of this decade…](https://sms4smile.com/quotes/ashwani-kumar-ojha/human-race-is-all-over-universe-and-i-am-the-first-person-to-inform/) [Ashwani Kumar Ojha](https://sms4smile.com/quotes/author/ashwani-kumar-ojha/) > [Like the railroads that brought us together in the 19th century, these trails will bring us together in the 20th and 21st centuries. (at…](https://sms4smile.com/quotes/hillary-clinton/like-the-railroads-that-brought-us-together-in-the-19th-century-these/) [Hillary Clinton](https://sms4smile.com/quotes/author/hillary-clinton/) > [What I love about making albums in the 21st century is that so few people buy albums! 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