--- title: "Meaning & Key Takeaway of: Everybody believes in innovation until…" description: "\"Everybody believes in innovation until they see it. Then they think, 'Oh, no; that'll never work. It's too different.'\" — Nolan Bushnell" image: "https://sms4smile.com/quotes/i/ef3/nolan-bushnell-5525_believe_everybody-believes-in-innovation-until-t_2134767.png" --- # Everybody believes in innovation until they see it. Then… ![“Everybody believes in innovation until they see it. Then they think, 'Oh, no; that'll never work. It's too different.'” quote by Nolan Bushnell](https://sms4smile.com/quotes/i/ef3/nolan-bushnell-5525_believe_everybody-believes-in-innovation-until-t_2134767.png) [Download](https://sms4smile.com/quotes/i/ef3/nolan-bushnell-5525_believe_everybody-believes-in-innovation-until-t_2134767.png) [Open image](https://sms4smile.com/quotes/i/ef3/nolan-bushnell-5525_believe_everybody-believes-in-innovation-until-t_2134767.png) > “Everybody believes in innovation until they see it. Then they think, 'Oh, no; that'll never work. It's too different.'” [Nolan Bushnell](https://sms4smile.com/quotes/author/nolan-bushnell/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. People support innovation in theory but resist when it challenges familiar norms, fearing disruption. **In simple terms:** Innovation is praised until it feels too different. Key Takeaway Embrace change and test new ideas. Themes innovation resistance change Mood cautious optimistic Type business psychological When to use this quote - product launches - technology rollouts - market entry strategies Key Concepts psychology of adoption risk perception Questions to Reflect On - What strategies reduce fear of new technology? - How can innovators build trust early? A Different Perspective People may reject beneficial innovations due to fear of the unknown. ★ ★ ★ ★ ★ No ratings yet [Believe](https://sms4smile.com/quotes/about/believe/) [Believes Innovation](https://sms4smile.com/quotes/about/believes-innovation-4416834/) [Different](https://sms4smile.com/quotes/about/different/) [Everybody Believes](https://sms4smile.com/quotes/about/everybody-believes-244165/) [Innovation](https://sms4smile.com/quotes/about/innovation/) [Innovation Think](https://sms4smile.com/quotes/about/innovation-think-661695/) [Technology](https://sms4smile.com/quotes/about/technology/) [Think](https://sms4smile.com/quotes/about/think/) [Thinking](https://sms4smile.com/quotes/about/thinking/) [Work Different](https://sms4smile.com/quotes/about/work-different/) [Working it](https://sms4smile.com/quotes/about/working-it/) ## Related quotes > [There is a big push that we all are engaged in, in wanting to have the newest in innovation - and I think that's…](https://sms4smile.com/quotes/bill-viola/there-is-a-big-push-that-we-all-are-engaged-in-in-wanting-to-have-the/) [Bill Viola](https://sms4smile.com/quotes/author/bill-viola/) > [We think Medicare Advantage is a key part of healthcare and is bringing some of the innovation - I think a lot of the…](https://sms4smile.com/quotes/kevin-brady/we-think-medicare-advantage-is-a-key-part-of-healthcare-and-is/) [Kevin Brady](https://sms4smile.com/quotes/author/kevin-brady/) > [When you are only one vendor, there is a very low rate of innovation. 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