--- title: "Meaning & Key Takeaway of: Companies who form strong user habits…" description: "\"“Companies who form strong user habits enjoy several benefits to their bottom line.”\" — Nir Eyal" image: "https://sms4smile.com/quotes/i/b54/nir-eyal-1258_bottom-line_companies-who-form-strong-user-habits-en_1345281.jpg" --- # Companies who form strong user habits enjoy several… ![“Companies who form strong user habits enjoy several benefits to their bottom line.” quote by Nir Eyal](https://sms4smile.com/quotes/i/b54/nir-eyal-1258_bottom-line_companies-who-form-strong-user-habits-en_1345281.jpg) [Download](https://sms4smile.com/quotes/i/b54/nir-eyal-1258_bottom-line_companies-who-form-strong-user-habits-en_1345281.jpg) [Open image](https://sms4smile.com/quotes/i/b54/nir-eyal-1258_bottom-line_companies-who-form-strong-user-habits-en_1345281.jpg) > ““Companies who form strong user habits enjoy several benefits to their bottom line.”” [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Strong user habits drive repeat engagement, leading to higher revenue and loyalty. **In simple terms:** Habitual users boost profits. Key Takeaway Design products that encourage repeat use. Themes business psychology habit revenue Mood analytical critical Type business ethical When to use this quote - product development - marketing strategy - user experience - pricing models Key Concepts Behavioral design customer retention Questions to Reflect On - What ethical limits exist in habit-forming design? - How can companies balance profit with user wellbeing? A Different Perspective Overemphasis on habit can exploit users. ★ ★ ★ ★ ★ No ratings yet [Bottom line](https://sms4smile.com/quotes/about/bottom-line/) [Business](https://sms4smile.com/quotes/about/business/) [Companies](https://sms4smile.com/quotes/about/companies/) [Companies Form](https://sms4smile.com/quotes/about/companies-form-4205924/) [Customer](https://sms4smile.com/quotes/about/customer/) [Habits](https://sms4smile.com/quotes/about/habits/) [Habits Enjoy](https://sms4smile.com/quotes/about/habits-enjoy-4556698/) [Strong User](https://sms4smile.com/quotes/about/strong-user-4556697/) [User Habits](https://sms4smile.com/quotes/about/user-habits-2474972/) ## Related quotes > [“User habits are hard to break and confer powerful competitive advantages to any company fortunate enough to successfully create them.”](https://sms4smile.com/quotes/nir-eyal/user-habits-are-hard-to-break-and-confer-powerful-competitive/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [User habits are a competitive advantage. Products that change customer routines are less susceptible to attacks from other companies.](https://sms4smile.com/quotes/nir-eyal/user-habits-are-a-competitive-advantage-products-that-change-customer/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [You have regulations on top of regulations, and new companies cannot form and old companies are going out of business. And you want to…](https://sms4smile.com/quotes/donald-trump/you-have-regulations-on-top-of-regulations-and-new-companies-cannot/) [Donald Trump](https://sms4smile.com/quotes/author/donald-trump/) > [If you look at the statistics, I genuinely understand why when we go to a production company or a broadcaster, and they say our…](https://sms4smile.com/quotes/joivan-wade/if-you-look-at-the-statistics-i-genuinely-understand-why-when-we-go/) [Joivan Wade](https://sms4smile.com/quotes/author/joivan-wade/) > [The bottom line on attitude is that a good one helps to increase your possibilities. Pessimists usually get what they expect. So do optimists.](https://sms4smile.com/quotes/john-c-maxwell/the-bottom-line-on-attitude-is-that-a-good-one-helps-to-increase-your/) [John C. Maxwell](https://sms4smile.com/quotes/author/john-c-maxwell/) > [One of two things when the guy you're dating isn't really ready to commit. He's an a\*\*hole and he's cheating on you; bottom line…](https://sms4smile.com/quotes/michael-catherwood/one-of-two-things-when-the-guy-you-re-dating-isn-t-really-ready-to/) [Michael Catherwood](https://sms4smile.com/quotes/author/michael-catherwood/) > [Bottom line is, work ethic equals dreams, and I am walking proof that that's a fact.](https://sms4smile.com/quotes/diamond-dallas-page/bottom-line-is-work-ethic-equals-dreams-and-i-am-walking-proof-that/) [Diamond Dallas Page](https://sms4smile.com/quotes/author/diamond-dallas-page/) > [I'm very grateful to be where I'm at and be able to play. That's really the bottom line for me. Survival and being able…](https://sms4smile.com/quotes/terry-bozzio/i-m-very-grateful-to-be-where-i-m-at-and-be-able-to-play-that-s/) [Terry Bozzio](https://sms4smile.com/quotes/author/terry-bozzio/) > [The political satirist usually votes against their own interests, but the bottom line is that it doesn't really matter.](https://sms4smile.com/quotes/lizz-winstead/the-political-satirist-usually-votes-against-their-own-interests-but/) [Lizz Winstead](https://sms4smile.com/quotes/author/lizz-winstead/) > [The bottom line, in the professional level, no matter where you go, there's going to be competition. That's what it is. At the end…](https://sms4smile.com/quotes/scott-tolzien/the-bottom-line-in-the-professional-level-no-matter-where-you-go/) [Scott Tolzien](https://sms4smile.com/quotes/author/scott-tolzien/) > [I would have had a clause in my contract; I would've definitely put some fine print in my contract that said, "If the president…](https://sms4smile.com/quotes/joe-budden/i-would-have-had-a-clause-in-my-contract-i-would-ve-definitely-put/) [Joe Budden](https://sms4smile.com/quotes/author/joe-budden/) > [Well, the bottom line is that I'm extremely pleased with 'The Stupids.' I'm pleased that it's coming out, and it should look good. It's…](https://sms4smile.com/quotes/john-landis/well-the-bottom-line-is-that-i-m-extremely-pleased-with-the-stupids-i/) [John Landis](https://sms4smile.com/quotes/author/john-landis/) > [I plead with my Moonlight fans to give this show a chance if they let me give it a chance. I can’t do Moonlight…](https://sms4smile.com/quotes/alex-o-loughlin/i-plead-with-my-moonlight-fans-to-give-this-show-a-chance-if-they-let/) [Alex O'Loughlin](https://sms4smile.com/quotes/author/alex-o-loughlin/) > [Cheer up. You're not going to be single forever. Bottom line is, you're young. Don't base your future on your past.](https://sms4smile.com/quotes/anonymous/cheer-up-you-re-not-going-to-be-single-forever-bottom-line-is-you-re/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Filmmaking, like sex, isn't a polite enterprise. It involves a lot of mess and the bottom line is, if somebody ain't screaming, you're not…](https://sms4smile.com/quotes/james-woods/filmmaking-like-sex-isn-t-a-polite-enterprise-it-involves-a-lot-of/) [James Woods](https://sms4smile.com/quotes/author/james-woods/) ## More by Nir Eyal > [“Imagine a time when your mobile phone rang but you didn’t answer it. Why not? Perhaps the phone was buried in a bag, making…](https://sms4smile.com/quotes/nir-eyal/imagine-a-time-when-your-mobile-phone-rang-but-you-didn-t-answer-it/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [“For an example of how perception of a limited supply can increase sales, look no further than Amazon.com. My recent search for a DVD…](https://sms4smile.com/quotes/nir-eyal/for-an-example-of-how-perception-of-a-limited-supply-can-increase/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [“all humans are motivated to seek pleasure and avoid pain, to seek hope and avoid fear, and finally, to seek social acceptance and avoid…](https://sms4smile.com/quotes/nir-eyal/all-humans-are-motivated-to-seek-pleasure-and-avoid-pain-to-seek-hope/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [“The more users invest in a product through tiny bits of work, the more valuable the product becomes in their lives and the less…](https://sms4smile.com/quotes/nir-eyal/the-more-users-invest-in-a-product-through-tiny-bits-of-work-the-more/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [“Twitter The “feed” has become a social staple of many online products. The stream of limitless information displayed in a scrolling interface makes for…](https://sms4smile.com/quotes/nir-eyal/twitter-the-feed-has-become-a-social-staple-of-many-online-products/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [“Once a technology has created an association in users’ minds that the product is the solution of choice, they return on their own, no…](https://sms4smile.com/quotes/nir-eyal/once-a-technology-has-created-an-association-in-users-minds-that-the/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [ “Instead of asking ‘what problem should I solve?’ ask ‘what problem do I wish someone else would solve for me?’”\[cxxxi\]” ](https://sms4smile.com/quotes/nir-eyal/instead-of-asking-what-problem-should-i-solve-ask-what-problem-do-i/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [“Storing Value Unlike physical goods in the real world, the software that runs our technology products can adapt itself to our needs. To become…](https://sms4smile.com/quotes/nir-eyal/storing-value-unlike-physical-goods-in-the-real-world-the-software/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [“From the follower side of the equation, the more Twitter users curate the list of people they follow, the better the service will be…](https://sms4smile.com/quotes/nir-eyal/from-the-follower-side-of-the-equation-the-more-twitter-users-curate/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [“When bored, many people seek excitement and turn to dramatic news headlines. When we feel overly stressed we seek calm, perhaps finding relief in…](https://sms4smile.com/quotes/nir-eyal/when-bored-many-people-seek-excitement-and-turn-to-dramatic-news/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [“Remember and Share - Action is the second step in The Hook. - The action is the simplest behavior in anticipation of reward. -…](https://sms4smile.com/quotes/nir-eyal/remember-and-share-action-is-the-second-step-in-the-hook-the-action/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [Habit-forming products often start as nice-to-haves, but once the habit is formed, they become must-haves.](https://sms4smile.com/quotes/nir-eyal/habit-forming-products-often-start-as-nice-to-haves-but-once-the/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [“Experiences with finite variability become less engaging because they eventually become predictable. Businesses with finite variability are not inferior per se, they just operate…](https://sms4smile.com/quotes/nir-eyal/experiences-with-finite-variability-become-less-engaging-because-they/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [Fogg states that all humans are motivated to seek pleasure and avoid pain; to seek hope and avoid fear; and finally, to seek social…](https://sms4smile.com/quotes/nir-eyal/fogg-states-that-all-humans-are-motivated-to-seek-pleasure-and-avoid/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [“Stack Overflow’s content is created voluntarily by people who use the site. A staggering 5,000 answers to questions are generated per day by site…](https://sms4smile.com/quotes/nir-eyal/stack-overflow-s-content-is-created-voluntarily-by-people-who-use-the/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) [Explore all 262 Nir Eyal quotes ](https://sms4smile.com/quotes/author/nir-eyal/) ## More Bottom line quotes > [Filmmaking, like sex, isn't a polite enterprise. It involves a lot of mess and the bottom line is, if somebody ain't screaming, you're not…](https://sms4smile.com/quotes/james-woods/filmmaking-like-sex-isn-t-a-polite-enterprise-it-involves-a-lot-of/) [James Woods](https://sms4smile.com/quotes/author/james-woods/) > [Cheer up. You're not going to be single forever. Bottom line is, you're young. Don't base your future on your past.](https://sms4smile.com/quotes/anonymous/cheer-up-you-re-not-going-to-be-single-forever-bottom-line-is-you-re/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [I plead with my Moonlight fans to give this show a chance if they let me give it a chance. I can’t do Moonlight…](https://sms4smile.com/quotes/alex-o-loughlin/i-plead-with-my-moonlight-fans-to-give-this-show-a-chance-if-they-let/) [Alex O'Loughlin](https://sms4smile.com/quotes/author/alex-o-loughlin/) > [Well, the bottom line is that I'm extremely pleased with 'The Stupids.' I'm pleased that it's coming out, and it should look good. It's…](https://sms4smile.com/quotes/john-landis/well-the-bottom-line-is-that-i-m-extremely-pleased-with-the-stupids-i/) [John Landis](https://sms4smile.com/quotes/author/john-landis/) > [I would have had a clause in my contract; I would've definitely put some fine print in my contract that said, "If the president…](https://sms4smile.com/quotes/joe-budden/i-would-have-had-a-clause-in-my-contract-i-would-ve-definitely-put/) [Joe Budden](https://sms4smile.com/quotes/author/joe-budden/) > [The bottom line, in the professional level, no matter where you go, there's going to be competition. That's what it is. At the end…](https://sms4smile.com/quotes/scott-tolzien/the-bottom-line-in-the-professional-level-no-matter-where-you-go/) [Scott Tolzien](https://sms4smile.com/quotes/author/scott-tolzien/) > [The political satirist usually votes against their own interests, but the bottom line is that it doesn't really matter.](https://sms4smile.com/quotes/lizz-winstead/the-political-satirist-usually-votes-against-their-own-interests-but/) [Lizz Winstead](https://sms4smile.com/quotes/author/lizz-winstead/) > [I'm very grateful to be where I'm at and be able to play. That's really the bottom line for me. Survival and being able…](https://sms4smile.com/quotes/terry-bozzio/i-m-very-grateful-to-be-where-i-m-at-and-be-able-to-play-that-s/) [Terry Bozzio](https://sms4smile.com/quotes/author/terry-bozzio/) > [Bottom line is, work ethic equals dreams, and I am walking proof that that's a fact.](https://sms4smile.com/quotes/diamond-dallas-page/bottom-line-is-work-ethic-equals-dreams-and-i-am-walking-proof-that/) [Diamond Dallas Page](https://sms4smile.com/quotes/author/diamond-dallas-page/) > [One of two things when the guy you're dating isn't really ready to commit. He's an a\*\*hole and he's cheating on you; bottom line…](https://sms4smile.com/quotes/michael-catherwood/one-of-two-things-when-the-guy-you-re-dating-isn-t-really-ready-to/) [Michael Catherwood](https://sms4smile.com/quotes/author/michael-catherwood/) > [The bottom line on attitude is that a good one helps to increase your possibilities. Pessimists usually get what they expect. So do optimists.](https://sms4smile.com/quotes/john-c-maxwell/the-bottom-line-on-attitude-is-that-a-good-one-helps-to-increase-your/) [John C. Maxwell](https://sms4smile.com/quotes/author/john-c-maxwell/) > [If you look at the statistics, I genuinely understand why when we go to a production company or a broadcaster, and they say our…](https://sms4smile.com/quotes/joivan-wade/if-you-look-at-the-statistics-i-genuinely-understand-why-when-we-go/) [Joivan Wade](https://sms4smile.com/quotes/author/joivan-wade/) > [With a reality show, the bottom line is, there's no plot; there's no finale.](https://sms4smile.com/quotes/kate-gosselin/with-a-reality-show-the-bottom-line-is-there-s-no-plot-there-s-no/) [Kate Gosselin](https://sms4smile.com/quotes/author/kate-gosselin/) > [Two to 4% of cancers respond to chemotherapy…The bottom line is for a few kinds of cancer chemo is a life extending procedure-Hodgkin's disease,…](https://sms4smile.com/quotes/ralph-w-moss/two-to-4-of-cancers-respond-to-chemotherapy-the-bottom-line-is-for-a/) [Ralph W. Moss](https://sms4smile.com/quotes/author/ralph-w-moss/) > [The bottom line is that (a) people are never perfect, but love can be, (b) that is the one and only way that the…](https://sms4smile.com/quotes/tom-robbins/the-bottom-line-is-that-a-people-are-never-perfect-but-love-can-be-b/) [Tom Robbins](https://sms4smile.com/quotes/author/tom-robbins/) [Browse all 942 Bottom line quotes ](https://sms4smile.com/quotes/about/bottom-line/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "“Companies who form strong user habits enjoy several benefits to their bottom line.”", "creator": { "@type": "Person", "name": "Nir Eyal" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/nir-eyal/companies-who-form-strong-user-habits-enjoy-several-benefits-to-their/", "about": { "@type": "Thing", "name": "Bottom line" }, "@id": "https://sms4smile.com/quotes/nir-eyal/companies-who-form-strong-user-habits-enjoy-several-benefits-to-their/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/b54/nir-eyal-1258_bottom-line_companies-who-form-strong-user-habits-en_1345281.jpg", "contentUrl": "https://sms4smile.com/quotes/i/b54/nir-eyal-1258_bottom-line_companies-who-form-strong-user-habits-en_1345281.jpg", "url": "https://sms4smile.com/quotes/i/b54/nir-eyal-1258_bottom-line_companies-who-form-strong-user-habits-en_1345281.jpg", "width": 1080, "height": 1080, "caption": "“Companies who form strong user habits enjoy several benefits to their bottom line.” — Nir Eyal", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Nir Eyal", "item": "https://sms4smile.com/quotes/author/nir-eyal/" }, { "@type": "ListItem", "position": 4, "name": "“Companies who form strong user habits...", "item": "https://sms4smile.com/quotes/nir-eyal/companies-who-form-strong-user-habits-enjoy-several-benefits-to-their/" } ], "@id": "https://sms4smile.com/quotes/nir-eyal/companies-who-form-strong-user-habits-enjoy-several-benefits-to-their/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```