--- title: "Meaning & Key Takeaway of: 79 percent of smartphone owners check…" description: "\"“79 percent of smartphone owners check their device within 15 minutes of waking up every morning.”\" — Nir Eyal" image: "https://sms4smile.com/quotes/i/387/nir-eyal-1258_every-morning_79-percent-of-smartphone-owners-check-th_2138151.jpg" --- # 79 percent of smartphone owners check their device within… ![“79 percent of smartphone owners check their device within 15 minutes of waking up every morning.” quote by Nir Eyal](https://sms4smile.com/quotes/i/387/nir-eyal-1258_every-morning_79-percent-of-smartphone-owners-check-th_2138151.jpg) [Download](https://sms4smile.com/quotes/i/387/nir-eyal-1258_every-morning_79-percent-of-smartphone-owners-check-th_2138151.jpg) [Open image](https://sms4smile.com/quotes/i/387/nir-eyal-1258_every-morning_79-percent-of-smartphone-owners-check-th_2138151.jpg) > ““79 percent of smartphone owners check their device within 15 minutes of waking up every morning.”” [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Most people habitually check phones within minutes of waking, highlighting compulsive tech use. **In simple terms:** Smartphones dominate morning routines. Key Takeaway Create healthier morning habits. Themes habit technology attention Mood concerned informative Type self‑help research When to use this quote - morning routines - productivity - sleep hygiene - parental monitoring Key Concepts behavioral design digital wellbeing Questions to Reflect On - How does early phone use affect focus? - What alternatives improve morning start? A Different Perspective Over‑reliance can cause anxiety. ★ ★ ★ ★ ★ No ratings yet [Every morning](https://sms4smile.com/quotes/about/every-morning/) [Technology](https://sms4smile.com/quotes/about/technology/) ## Related quotes > [ “79 percent of smartphone owners check their device within 15 minutes of waking up every morning.\[i\] Perhaps more startling, fully one-third of Americans say… ](https://sms4smile.com/quotes/nir-eyal/79-percent-of-smartphone-owners-check-their-device-within-15-minutes-2/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [St. Benedict said to take care of your mind, body and soul. I swim for an hour every morning, do 15 minutes of Tibetan…](https://sms4smile.com/quotes/brunello-cucinelli/st-benedict-said-to-take-care-of-your-mind-body-and-soul-i-swim-for/) [Brunello Cucinelli](https://sms4smile.com/quotes/author/brunello-cucinelli/) > [You can get by on charm for about 15 minutes. After that, you better know something.](https://sms4smile.com/quotes/h-jackson-brown-jr/you-can-get-by-on-charm-for-about-15-minutes-after-that-you-better/) [H. Jackson Brown, Jr](https://sms4smile.com/quotes/author/h-jackson-brown-jr/) > [One day, in 1982, for 15 minutes, my hair was perfect.](https://sms4smile.com/quotes/cathy-guisewite/one-day-in-1982-for-15-minutes-my-hair-was-perfect/) [Cathy Guisewite](https://sms4smile.com/quotes/author/cathy-guisewite/) > [8 minutes to the end of class and 15 minutes to famous. wheres my time, what will I do, rap, rock, act, rob, kill,…](https://sms4smile.com/quotes/jon-hawes/8-minutes-to-the-end-of-class-and-15-minutes-to-famous-wheres-my-time/) [Jon Hawes](https://sms4smile.com/quotes/author/jon-hawes/) > [I've always wanted to be a brooding, deep, dark artist, but I can never keep that facade going for more than 15 minutes.](https://sms4smile.com/quotes/bryan-callen/i-ve-always-wanted-to-be-a-brooding-deep-dark-artist-but-i-can-never/) [Bryan Callen](https://sms4smile.com/quotes/author/bryan-callen/) > [It is true everyone is going to enjoy their 15 minutes of fame, but they're going to have to sell their souls for it.…](https://sms4smile.com/quotes/shweta-bachchan-nanda/it-is-true-everyone-is-going-to-enjoy-their-15-minutes-of-fame-but/) [Shweta Bachchan Nanda](https://sms4smile.com/quotes/author/shweta-bachchan-nanda/) > [I opened the script to the 'The Wall,' and 15 minutes later I was done with it, and I loved the movie and wanted…](https://sms4smile.com/quotes/john-cena/i-opened-the-script-to-the-the-wall-and-15-minutes-later-i-was-done/) [John Cena](https://sms4smile.com/quotes/author/john-cena/) > [I really tried to take advantage of my 15 minutes of fame. And I've gotten lucky - those 15 minutes have become several years.](https://sms4smile.com/quotes/colleen-ballinger/i-really-tried-to-take-advantage-of-my-15-minutes-of-fame-and-i-ve/) [Colleen Ballinger](https://sms4smile.com/quotes/author/colleen-ballinger/) > [One look at an email can rob you of 15 minutes of focus. One call on your cell phone, one tweet, one instant message…](https://sms4smile.com/quotes/jacqueline-leo/one-look-at-an-email-can-rob-you-of-15-minutes-of-focus-one-call-on/) [Jacqueline Leo](https://sms4smile.com/quotes/author/jacqueline-leo/) > [If Im on TV, I make a real effort to get ready. When I go out, I want to relax a bit more. Its…](https://sms4smile.com/quotes/gethin-jones/if-im-on-tv-i-make-a-real-effort-to-get-ready-when-i-go-out-i-want-to/) [Gethin Jones](https://sms4smile.com/quotes/author/gethin-jones/) > [If the professor doesn't show up to class in the first 15 minutes, you get to leave. Somebody make that a law, please.](https://sms4smile.com/quotes/anonymous/if-the-professor-doesn-t-show-up-to-class-in-the-first-15-minutes-you/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [If you only write for 15 minutes at a time, you can write a book and still have time for Legos.](https://sms4smile.com/quotes/diana-abu-jaber/if-you-only-write-for-15-minutes-at-a-time-you-can-write-a-book-and/) [Diana Abu-Jaber](https://sms4smile.com/quotes/author/diana-abu-jaber/) > [You get 15 minutes of fame, I hear, and I've had 14 minutes. The clock's ticking.](https://sms4smile.com/quotes/tim-howard/you-get-15-minutes-of-fame-i-hear-and-i-ve-had-14-minutes-the-clock-s/) [Tim Howard](https://sms4smile.com/quotes/author/tim-howard/) > [The latest I like to be to meeting is 15 minutes early](https://sms4smile.com/quotes/david-o-mckay/the-latest-i-like-to-be-to-meeting-is-15-minutes-early/) [David O. McKay](https://sms4smile.com/quotes/author/david-o-mckay/) ## More by Nir Eyal > [“Imagine a time when your mobile phone rang but you didn’t answer it. Why not? Perhaps the phone was buried in a bag, making…](https://sms4smile.com/quotes/nir-eyal/imagine-a-time-when-your-mobile-phone-rang-but-you-didn-t-answer-it/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [“For an example of how perception of a limited supply can increase sales, look no further than Amazon.com. My recent search for a DVD…](https://sms4smile.com/quotes/nir-eyal/for-an-example-of-how-perception-of-a-limited-supply-can-increase/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [“all humans are motivated to seek pleasure and avoid pain, to seek hope and avoid fear, and finally, to seek social acceptance and avoid…](https://sms4smile.com/quotes/nir-eyal/all-humans-are-motivated-to-seek-pleasure-and-avoid-pain-to-seek-hope/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [“The more users invest in a product through tiny bits of work, the more valuable the product becomes in their lives and the less…](https://sms4smile.com/quotes/nir-eyal/the-more-users-invest-in-a-product-through-tiny-bits-of-work-the-more/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [“Twitter The “feed” has become a social staple of many online products. The stream of limitless information displayed in a scrolling interface makes for…](https://sms4smile.com/quotes/nir-eyal/twitter-the-feed-has-become-a-social-staple-of-many-online-products/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [“Once a technology has created an association in users’ minds that the product is the solution of choice, they return on their own, no…](https://sms4smile.com/quotes/nir-eyal/once-a-technology-has-created-an-association-in-users-minds-that-the/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [ “Instead of asking ‘what problem should I solve?’ ask ‘what problem do I wish someone else would solve for me?’”\[cxxxi\]” ](https://sms4smile.com/quotes/nir-eyal/instead-of-asking-what-problem-should-i-solve-ask-what-problem-do-i/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [“Storing Value Unlike physical goods in the real world, the software that runs our technology products can adapt itself to our needs. To become…](https://sms4smile.com/quotes/nir-eyal/storing-value-unlike-physical-goods-in-the-real-world-the-software/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [“From the follower side of the equation, the more Twitter users curate the list of people they follow, the better the service will be…](https://sms4smile.com/quotes/nir-eyal/from-the-follower-side-of-the-equation-the-more-twitter-users-curate/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [“When bored, many people seek excitement and turn to dramatic news headlines. When we feel overly stressed we seek calm, perhaps finding relief in…](https://sms4smile.com/quotes/nir-eyal/when-bored-many-people-seek-excitement-and-turn-to-dramatic-news/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [“Remember and Share - Action is the second step in The Hook. - The action is the simplest behavior in anticipation of reward. -…](https://sms4smile.com/quotes/nir-eyal/remember-and-share-action-is-the-second-step-in-the-hook-the-action/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [Habit-forming products often start as nice-to-haves, but once the habit is formed, they become must-haves.](https://sms4smile.com/quotes/nir-eyal/habit-forming-products-often-start-as-nice-to-haves-but-once-the/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [“Experiences with finite variability become less engaging because they eventually become predictable. Businesses with finite variability are not inferior per se, they just operate…](https://sms4smile.com/quotes/nir-eyal/experiences-with-finite-variability-become-less-engaging-because-they/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [Fogg states that all humans are motivated to seek pleasure and avoid pain; to seek hope and avoid fear; and finally, to seek social…](https://sms4smile.com/quotes/nir-eyal/fogg-states-that-all-humans-are-motivated-to-seek-pleasure-and-avoid/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [“Stack Overflow’s content is created voluntarily by people who use the site. A staggering 5,000 answers to questions are generated per day by site…](https://sms4smile.com/quotes/nir-eyal/stack-overflow-s-content-is-created-voluntarily-by-people-who-use-the/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) [Explore all 262 Nir Eyal quotes ](https://sms4smile.com/quotes/author/nir-eyal/) ## More 15 minutes quotes > [The latest I like to be to meeting is 15 minutes early](https://sms4smile.com/quotes/david-o-mckay/the-latest-i-like-to-be-to-meeting-is-15-minutes-early/) [David O. McKay](https://sms4smile.com/quotes/author/david-o-mckay/) > [You get 15 minutes of fame, I hear, and I've had 14 minutes. The clock's ticking.](https://sms4smile.com/quotes/tim-howard/you-get-15-minutes-of-fame-i-hear-and-i-ve-had-14-minutes-the-clock-s/) [Tim Howard](https://sms4smile.com/quotes/author/tim-howard/) > [If you only write for 15 minutes at a time, you can write a book and still have time for Legos.](https://sms4smile.com/quotes/diana-abu-jaber/if-you-only-write-for-15-minutes-at-a-time-you-can-write-a-book-and/) [Diana Abu-Jaber](https://sms4smile.com/quotes/author/diana-abu-jaber/) > [If the professor doesn't show up to class in the first 15 minutes, you get to leave. Somebody make that a law, please.](https://sms4smile.com/quotes/anonymous/if-the-professor-doesn-t-show-up-to-class-in-the-first-15-minutes-you/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [If Im on TV, I make a real effort to get ready. When I go out, I want to relax a bit more. Its…](https://sms4smile.com/quotes/gethin-jones/if-im-on-tv-i-make-a-real-effort-to-get-ready-when-i-go-out-i-want-to/) [Gethin Jones](https://sms4smile.com/quotes/author/gethin-jones/) > [One look at an email can rob you of 15 minutes of focus. One call on your cell phone, one tweet, one instant message…](https://sms4smile.com/quotes/jacqueline-leo/one-look-at-an-email-can-rob-you-of-15-minutes-of-focus-one-call-on/) [Jacqueline Leo](https://sms4smile.com/quotes/author/jacqueline-leo/) > [I really tried to take advantage of my 15 minutes of fame. And I've gotten lucky - those 15 minutes have become several years.](https://sms4smile.com/quotes/colleen-ballinger/i-really-tried-to-take-advantage-of-my-15-minutes-of-fame-and-i-ve/) [Colleen Ballinger](https://sms4smile.com/quotes/author/colleen-ballinger/) > [I opened the script to the 'The Wall,' and 15 minutes later I was done with it, and I loved the movie and wanted…](https://sms4smile.com/quotes/john-cena/i-opened-the-script-to-the-the-wall-and-15-minutes-later-i-was-done/) [John Cena](https://sms4smile.com/quotes/author/john-cena/) > [It is true everyone is going to enjoy their 15 minutes of fame, but they're going to have to sell their souls for it.…](https://sms4smile.com/quotes/shweta-bachchan-nanda/it-is-true-everyone-is-going-to-enjoy-their-15-minutes-of-fame-but/) [Shweta Bachchan Nanda](https://sms4smile.com/quotes/author/shweta-bachchan-nanda/) > [I've always wanted to be a brooding, deep, dark artist, but I can never keep that facade going for more than 15 minutes.](https://sms4smile.com/quotes/bryan-callen/i-ve-always-wanted-to-be-a-brooding-deep-dark-artist-but-i-can-never/) [Bryan Callen](https://sms4smile.com/quotes/author/bryan-callen/) > [8 minutes to the end of class and 15 minutes to famous. wheres my time, what will I do, rap, rock, act, rob, kill,…](https://sms4smile.com/quotes/jon-hawes/8-minutes-to-the-end-of-class-and-15-minutes-to-famous-wheres-my-time/) [Jon Hawes](https://sms4smile.com/quotes/author/jon-hawes/) > [One day, in 1982, for 15 minutes, my hair was perfect.](https://sms4smile.com/quotes/cathy-guisewite/one-day-in-1982-for-15-minutes-my-hair-was-perfect/) [Cathy Guisewite](https://sms4smile.com/quotes/author/cathy-guisewite/) > [You can get by on charm for about 15 minutes. After that, you better know something.](https://sms4smile.com/quotes/h-jackson-brown-jr/you-can-get-by-on-charm-for-about-15-minutes-after-that-you-better/) [H. Jackson Brown, Jr](https://sms4smile.com/quotes/author/h-jackson-brown-jr/) > [I never thought of myself as a rock singer. I was interested in songs like 'Heart Like a Wheel,' and I liked the others…](https://sms4smile.com/quotes/linda-ronstadt/i-never-thought-of-myself-as-a-rock-singer-i-was-interested-in-songs/) [Linda Ronstadt](https://sms4smile.com/quotes/author/linda-ronstadt/) > [Men are like buses. One comes every 15 minutes](https://sms4smile.com/quotes/hussein-nishah/men-are-like-buses-one-comes-every-15-minutes/) [Hussein Nishah](https://sms4smile.com/quotes/author/hussein-nishah/) Browse all 205 15 minutes quotes ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "“79 percent of smartphone owners check their device within 15 minutes of waking up every morning.”", "creator": { "@type": "Person", "name": "Nir Eyal" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/nir-eyal/79-percent-of-smartphone-owners-check-their-device-within-15-minutes/", "about": { "@type": "Thing", "name": "15 minutes" }, "@id": "https://sms4smile.com/quotes/nir-eyal/79-percent-of-smartphone-owners-check-their-device-within-15-minutes/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/387/nir-eyal-1258_every-morning_79-percent-of-smartphone-owners-check-th_2138151.jpg", "contentUrl": "https://sms4smile.com/quotes/i/387/nir-eyal-1258_every-morning_79-percent-of-smartphone-owners-check-th_2138151.jpg", "url": "https://sms4smile.com/quotes/i/387/nir-eyal-1258_every-morning_79-percent-of-smartphone-owners-check-th_2138151.jpg", "width": 1080, "height": 1080, "caption": "“79 percent of smartphone owners check their device within 15 minutes of waking up every morning.” — Nir Eyal", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Nir Eyal", "item": "https://sms4smile.com/quotes/author/nir-eyal/" }, { "@type": "ListItem", "position": 4, "name": "“79 percent of smartphone owners check...", "item": "https://sms4smile.com/quotes/nir-eyal/79-percent-of-smartphone-owners-check-their-device-within-15-minutes/" } ], "@id": "https://sms4smile.com/quotes/nir-eyal/79-percent-of-smartphone-owners-check-their-device-within-15-minutes/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```