--- title: "Meaning & Key Takeaway of: Only audiences decide what's a franchise…" description: "\"Only audiences decide what's a franchise. Only audiences decide what's a hit. I have always been mindful of not wanting to be the Miami Heat of movies...." image: "https://sms4smile.com/quotes/i/b16/nina-jacobson-8759_audience_only-audiences-decide-what-s-a-franchise_1441525.png" --- # Only audiences decide what's a franchise. Only audiences… ![“Only audiences decide what's a franchise. Only audiences decide what's a hit. I have always been mindful of not wanting to be the Miami Heat of movies.” quote by Nina Jacobson](https://sms4smile.com/quotes/i/b16/nina-jacobson-8759_audience_only-audiences-decide-what-s-a-franchise_1441525.png) [Download](https://sms4smile.com/quotes/i/b16/nina-jacobson-8759_audience_only-audiences-decide-what-s-a-franchise_1441525.png) [Open image](https://sms4smile.com/quotes/i/b16/nina-jacobson-8759_audience_only-audiences-decide-what-s-a-franchise_1441525.png) > “Only audiences decide what's a franchise. Only audiences decide what's a hit. I have always been mindful of not wanting to be the Miami Heat of movies.” [Nina Jacobson](https://sms4smile.com/quotes/author/nina-jacobson/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Success of a franchise depends on audience acceptance, not creators' intent. **In simple terms:** Audiences determine hits. Key Takeaway Focus on audience appeal. Themes media audience franchises film industry brand perception Mood reflective strategic Type observational industry commentary When to use this quote - Film marketing - studio decision making - branding strategies - fan engagement Key Concepts Cultural reception market validation consumer behavior Questions to Reflect On - How do you gauge audience expectations? - What risks arise from ignoring market signals? A Different Perspective Audiences can be fickle and trends shift quickly. ★ ★ ★ ★ ★ No ratings yet [Audience](https://sms4smile.com/quotes/about/audience/) [Film](https://sms4smile.com/quotes/about/film/) [Franchise](https://sms4smile.com/quotes/about/franchise/) [Heat](https://sms4smile.com/quotes/about/heat/) [Miami](https://sms4smile.com/quotes/about/miami/) [Miami heat](https://sms4smile.com/quotes/about/miami-heat/) ## Related quotes > [Ultimately, only audiences decide what's a franchise.](https://sms4smile.com/quotes/nina-jacobson/ultimately-only-audiences-decide-what-s-a-franchise/) [Nina Jacobson](https://sms4smile.com/quotes/author/nina-jacobson/) > [I was an executive before I was a producer, and I've seen franchise fever grow, over the course of my career. The one thing…](https://sms4smile.com/quotes/nina-jacobson/i-was-an-executive-before-i-was-a-producer-and-i-ve-seen-franchise/) [Nina Jacobson](https://sms4smile.com/quotes/author/nina-jacobson/) > [Tough way to end a season but I am truly blessed to have the privilege to play for such a great city, congrats to…](https://sms4smile.com/quotes/kevin-durant/tough-way-to-end-a-season-but-i-am-truly-blessed-to-have-the/) [Kevin Durant](https://sms4smile.com/quotes/author/kevin-durant/) > [It's just a dream come true. I can't believe I'm standing here with a Miami Heat hat on, walking across the stage. It's a…](https://sms4smile.com/quotes/tyler-herro/it-s-just-a-dream-come-true-i-can-t-believe-i-m-standing-here-with-a/) [Tyler Herro](https://sms4smile.com/quotes/author/tyler-herro/) > [I've played for the Miami Heat my whole career under Pat Riley. Mr. GQ himself. So when I pick out my outfits before a…](https://sms4smile.com/quotes/dwyane-wade/i-ve-played-for-the-miami-heat-my-whole-career-under-pat-riley-mr-gq/) [Dwyane Wade](https://sms4smile.com/quotes/author/dwyane-wade/) > [I get to represent me and my family, but most importantly the Miami Heat.](https://sms4smile.com/quotes/bam-adebayo/i-get-to-represent-me-and-my-family-but-most-importantly-the-miami/) [Bam Adebayo](https://sms4smile.com/quotes/author/bam-adebayo/) > [“Cleveland-area fans of French children's literature were disappointed by the Prince's decision to sign with the Miami Heat.”](https://sms4smile.com/quotes/randall-munroe/cleveland-area-fans-of-french-children-s-literature-were-disappointed/) [Randall Munroe](https://sms4smile.com/quotes/author/randall-munroe/) > [All the people that were rooting on me to fail, at the end of the day, they have to wake up tomorrow and have…](https://sms4smile.com/quotes/lebron-james/all-the-people-that-were-rooting-on-me-to-fail-at-the-end-of-the-day/) [LeBron James](https://sms4smile.com/quotes/author/lebron-james/) > [Everyone around me, my family and my friends, always said that, 'You have to play for Miami Heat.'](https://sms4smile.com/quotes/avery-bradley/everyone-around-me-my-family-and-my-friends-always-said-that-you-have/) [Avery Bradley](https://sms4smile.com/quotes/author/avery-bradley/) > [Look, we're the Miami Heat, so we know how to work, we know how to grind.](https://sms4smile.com/quotes/erik-spoelstra/look-we-re-the-miami-heat-so-we-know-how-to-work-we-know-how-to-grind/) [Erik Spoelstra](https://sms4smile.com/quotes/author/erik-spoelstra/) > [I can't say it was always in my plans, because I never thought it was possible. But the things that the Miami Heat franchise…](https://sms4smile.com/quotes/lebron-james/i-can-t-say-it-was-always-in-my-plans-because-i-never-thought-it-was/) [LeBron James](https://sms4smile.com/quotes/author/lebron-james/) > [I think it's important to remain true to myself, but ultimately the Miami Heat and what it stands for is part of me. It's…](https://sms4smile.com/quotes/erik-spoelstra/i-think-it-s-important-to-remain-true-to-myself-but-ultimately-the/) [Erik Spoelstra](https://sms4smile.com/quotes/author/erik-spoelstra/) > [The Miami Heat playing the San Antonio Spurs is the only way I could ever root for anything from Texas.](https://sms4smile.com/quotes/anonymous/the-miami-heat-playing-the-san-antonio-spurs-is-the-only-way-i-could/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [To go against the Miami Heat is just a blessing. I'm going to go out there and have fun.](https://sms4smile.com/quotes/michael-carter-williams/to-go-against-the-miami-heat-is-just-a-blessing-i-m-going-to-go-out/) [Michael Carter-Williams](https://sms4smile.com/quotes/author/michael-carter-williams/) > [When I'm in Miami I like to go and watch basketball, the Miami Heat.](https://sms4smile.com/quotes/andy-murray/when-i-m-in-miami-i-like-to-go-and-watch-basketball-the-miami-heat/) [Andy Murray](https://sms4smile.com/quotes/author/andy-murray/) ## More by Nina Jacobson > [I was focused on The Hunger Games movie with my director, with the studio, and with the cast and crew. We all just focused…](https://sms4smile.com/quotes/nina-jacobson/i-was-focused-on-the-hunger-games-movie-with-my-director-with-the/) [Nina Jacobson](https://sms4smile.com/quotes/author/nina-jacobson/) > [The way we like to think of ourselves is not the way we look. We like to think of ourselves as more evolved than…](https://sms4smile.com/quotes/nina-jacobson/the-way-we-like-to-think-of-ourselves-is-not-the-way-we-look-we-like/) [Nina Jacobson](https://sms4smile.com/quotes/author/nina-jacobson/) > [Suzanne Collins, it was such a big thing for me to make the handshake with her and to say, 'You can trust me. I…](https://sms4smile.com/quotes/nina-jacobson/suzanne-collins-it-was-such-a-big-thing-for-me-to-make-the-handshake/) [Nina Jacobson](https://sms4smile.com/quotes/author/nina-jacobson/) > [There is a variety of different kind of producers. I'm a very hands-on, creative producer. I find material that I think would make a…](https://sms4smile.com/quotes/nina-jacobson/there-is-a-variety-of-different-kind-of-producers-i-m-a-very-hands-on/) [Nina Jacobson](https://sms4smile.com/quotes/author/nina-jacobson/) > [I can't imagine Hunger Games, even with its very popular books, being nearly a success that it's been without Jen Lawrence being the perfect…](https://sms4smile.com/quotes/nina-jacobson/i-can-t-imagine-hunger-games-even-with-its-very-popular-books-being/) [Nina Jacobson](https://sms4smile.com/quotes/author/nina-jacobson/) > [Ultimately, mentorship plays such a big role in breaking directors that successful male directors tend to reach the helping hand to guys who remind…](https://sms4smile.com/quotes/nina-jacobson/ultimately-mentorship-plays-such-a-big-role-in-breaking-directors/) [Nina Jacobson](https://sms4smile.com/quotes/author/nina-jacobson/) > [Suzanna Collins was very supportive, but we very much wanted her blessing on casting. In production, she visited us once, but she really was…](https://sms4smile.com/quotes/nina-jacobson/suzanna-collins-was-very-supportive-but-we-very-much-wanted-her/) [Nina Jacobson](https://sms4smile.com/quotes/author/nina-jacobson/) > [The most important part of filmmaking is the collaboration and the ensemble element of it. If you just all focus on the task and…](https://sms4smile.com/quotes/nina-jacobson/the-most-important-part-of-filmmaking-is-the-collaboration-and-the/) [Nina Jacobson](https://sms4smile.com/quotes/author/nina-jacobson/) > [Sometimes I work in my office, just reading material, meeting writers, working on scripts. Other times, I'm on location. There's a lot of variety.](https://sms4smile.com/quotes/nina-jacobson/sometimes-i-work-in-my-office-just-reading-material-meeting-writers/) [Nina Jacobson](https://sms4smile.com/quotes/author/nina-jacobson/) > [When I became a producer, I told myself I will finally be able to bring my dog to work.](https://sms4smile.com/quotes/nina-jacobson/when-i-became-a-producer-i-told-myself-i-will-finally-be-able-to/) [Nina Jacobson](https://sms4smile.com/quotes/author/nina-jacobson/) > [The majority of people are straight, and movies, with their bigger budgets and burdensome marketing costs, will try to appeal to as many people…](https://sms4smile.com/quotes/nina-jacobson/the-majority-of-people-are-straight-and-movies-with-their-bigger/) [Nina Jacobson](https://sms4smile.com/quotes/author/nina-jacobson/) > [ In the evolution of the \[The Hunger Games\] movie, Gary \[Ross\] and I talked a lot about tonal bandwidth and making sure that the… ](https://sms4smile.com/quotes/nina-jacobson/in-the-evolution-of-the-the-hunger-games-movie-gary-ross-and-i-talked/) [Nina Jacobson](https://sms4smile.com/quotes/author/nina-jacobson/) > [The reality is that diversity as an overall subject has to continue to be addressed onscreen. That goes beyond having a gay superhero. There…](https://sms4smile.com/quotes/nina-jacobson/the-reality-is-that-diversity-as-an-overall-subject-has-to-continue/) [Nina Jacobson](https://sms4smile.com/quotes/author/nina-jacobson/) > [The more women and people of color who find positions of influence, the more women and people of color who will find positions of…](https://sms4smile.com/quotes/nina-jacobson/the-more-women-and-people-of-color-who-find-positions-of-influence/) [Nina Jacobson](https://sms4smile.com/quotes/author/nina-jacobson/) > [I think a lot of what I loved being a studio executive was the variety and freedom. But now, as a producer, you're much…](https://sms4smile.com/quotes/nina-jacobson/i-think-a-lot-of-what-i-loved-being-a-studio-executive-was-the/) [Nina Jacobson](https://sms4smile.com/quotes/author/nina-jacobson/) [Explore all 78 Nina Jacobson quotes ](https://sms4smile.com/quotes/author/nina-jacobson/) ## More Audience quotes > [If the audience likes your work, if they like you, they don't think whether you are married or have children or not. I made…](https://sms4smile.com/quotes/dimple-kapadia/if-the-audience-likes-your-work-if-they-like-you-they-don-t-think/) [Dimple Kapadia](https://sms4smile.com/quotes/author/dimple-kapadia/) > [It's those moments, those odd moments that you look for and sometimes by creating this kind of loose atmosphere you find those little moments…](https://sms4smile.com/quotes/barry-levinson/it-s-those-moments-those-odd-moments-that-you-look-for-and-sometimes/) [Barry Levinson](https://sms4smile.com/quotes/author/barry-levinson/) > [I can skate beautifully. While performing on ice I always try to please the audience and to win as well. Being artistic is very…](https://sms4smile.com/quotes/evgeni-plushenko/i-can-skate-beautifully-while-performing-on-ice-i-always-try-to/) [Evgeni Plushenko](https://sms4smile.com/quotes/author/evgeni-plushenko/) > [One of the best moments of any Liars show is hearing the crowd squawk 'We're doomed! We're doomed!' on cue during 'We Fenced Other…](https://sms4smile.com/quotes/rob-sheffield/one-of-the-best-moments-of-any-liars-show-is-hearing-the-crowd-squawk/) [Rob Sheffield](https://sms4smile.com/quotes/author/rob-sheffield/) > [It's the adrenaline rush you only get from being in front of an audience. It's addictive.](https://sms4smile.com/quotes/raphael-saadiq/it-s-the-adrenaline-rush-you-only-get-from-being-in-front-of-an/) [Raphael Saadiq](https://sms4smile.com/quotes/author/raphael-saadiq/) > [If I had to speak in front of a Korean audience, I would be hard pressed to sound other than a little girl.](https://sms4smile.com/quotes/an-na/if-i-had-to-speak-in-front-of-a-korean-audience-i-would-be-hard/) [An Na](https://sms4smile.com/quotes/author/an-na/) > [The liveness of theater, and the excitement of experiencing it alongside an audience, is something you can't get at home. That makes the theater…](https://sms4smile.com/quotes/nick-blaemire/the-liveness-of-theater-and-the-excitement-of-experiencing-it/) [Nick Blaemire](https://sms4smile.com/quotes/author/nick-blaemire/) > [One of the things that touches me most when I play for an audience is that although we may be unable to communicate in…](https://sms4smile.com/quotes/stephen-hough/one-of-the-things-that-touches-me-most-when-i-play-for-an-audience-is/) [Stephen Hough](https://sms4smile.com/quotes/author/stephen-hough/) > [I have to feel the audience. I enjoy that feeling of community.](https://sms4smile.com/quotes/dave-gahan/i-have-to-feel-the-audience-i-enjoy-that-feeling-of-community/) [Dave Gahan](https://sms4smile.com/quotes/author/dave-gahan/) > [When you lived it for years and years and years and seen different characters just get pummeled and squashed because 'I said so,' it…](https://sms4smile.com/quotes/arn-anderson/when-you-lived-it-for-years-and-years-and-years-and-seen-different/) [Arn Anderson](https://sms4smile.com/quotes/author/arn-anderson/) > [“During the first few minutes of your presentation, your job is to assure the audience members that you are not going to waste their…](https://sms4smile.com/quotes/dale-ludwig-and-greg-owen-boger/during-the-first-few-minutes-of-your-presentation-your-job-is-to/) [Dale Ludwig and Greg Owen-Boger](https://sms4smile.com/quotes/author/dale-ludwig-and-greg-owen-boger/) > [Donald Trump is a different ball of wax. I've been trying to say for I don't know how many months now that the traditional…](https://sms4smile.com/quotes/rush-limbaugh/donald-trump-is-a-different-ball-of-wax-i-ve-been-trying-to-say-for-i/) [Rush Limbaugh](https://sms4smile.com/quotes/author/rush-limbaugh/) > [I don't think about who the audience is for my books.](https://sms4smile.com/quotes/j-k-rowling-2/i-don-t-think-about-who-the-audience-is-for-my-books/) [J. K. Rowling](https://sms4smile.com/quotes/author/j-k-rowling-2/) > [I feel I have been playing all primary characters. And if your character forms a connect with the audience, it doesn't matter if you…](https://sms4smile.com/quotes/angad-bedi/i-feel-i-have-been-playing-all-primary-characters-and-if-your/) [Angad Bedi](https://sms4smile.com/quotes/author/angad-bedi/) > [When I was playing piano, it was like, 'I'm going to write a song using all the white keys.' My music director, who knew…](https://sms4smile.com/quotes/john-tesh/when-i-was-playing-piano-it-was-like-i-m-going-to-write-a-song-using/) [John Tesh](https://sms4smile.com/quotes/author/john-tesh/) [Browse all 9,118 Audience quotes ](https://sms4smile.com/quotes/about/audience/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "Only audiences decide what's a franchise. Only audiences decide what's a hit. 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