--- title: "Meaning & Key Takeaway of: when you add verbiage to a page, you can…" description: "\"“when you add verbiage to a page, you can assume that customers will read 18% of it.”\" — Nicholas Carr" image: "https://sms4smile.com/quotes/i/175/nicholas-carr-4579_quote_when-you-add-verbiage-to-a-page-you-can_1427636.jpg" --- # when you add verbiage to a page, you can assume that… ![“when you add verbiage to a page, you can assume that customers will read 18% of it.” quote by Nicholas Carr](https://sms4smile.com/quotes/i/175/nicholas-carr-4579_quote_when-you-add-verbiage-to-a-page-you-can_1427636.jpg) [Download](https://sms4smile.com/quotes/i/175/nicholas-carr-4579_quote_when-you-add-verbiage-to-a-page-you-can_1427636.jpg) [Open image](https://sms4smile.com/quotes/i/175/nicholas-carr-4579_quote_when-you-add-verbiage-to-a-page-you-can_1427636.jpg) > ““when you add verbiage to a page, you can assume that customers will read 18% of it.”” [Nicholas Carr](https://sms4smile.com/quotes/author/nicholas-carr/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Adding excessive text reduces reader engagement, with only a small fraction actually read. **In simple terms:** Too much text leads to low readership. Key Takeaway Keep content concise and focused. Themes communication attention brevity marketing Mood pragmatic analytical Type business educational When to use this quote - writing web copy - designing ads - educational materials Key Concepts cognitive load theory information design consumer behavior Questions to Reflect On - How much text is optimal for your audience? - What strategies can improve retention of longer content? 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