--- title: "Meaning & Key Takeaway of: It's still word of mouth that is going to…" description: "\"It's still word of mouth that is going to make or break a show, and while critics can't help a show, they can hurt it.\" — Mitch Leigh" image: "https://sms4smile.com/quotes/i/306/mitch-leigh-27194_break_it-s-still-word-of-mouth-that-is-going-t_528274.jpg" --- # It's still word of mouth that is going to make or break a… ![“It's still word of mouth that is going to make or break a show, and while critics can't help a show, they can hurt it.” quote by Mitch Leigh](https://sms4smile.com/quotes/i/306/mitch-leigh-27194_break_it-s-still-word-of-mouth-that-is-going-t_528274.jpg) [Download](https://sms4smile.com/quotes/i/306/mitch-leigh-27194_break_it-s-still-word-of-mouth-that-is-going-t_528274.jpg) [Open image](https://sms4smile.com/quotes/i/306/mitch-leigh-27194_break_it-s-still-word-of-mouth-that-is-going-t_528274.jpg) > “It's still word of mouth that is going to make or break a show, and while critics can't help a show, they can hurt it.” [Mitch Leigh](https://sms4smile.com/quotes/author/mitch-leigh/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Word of mouth can determine a show's success, while critics may harm it despite not being essential. **In simple terms:** Word of mouth decides success; critics can hurt. Key Takeaway Cultivate strong audience buzz. Themes media reputation influence Mood strategic optimistic Type marketing media When to use this quote - show launch - film release - product rollout - brand reputation Key Concepts marketing social dynamics Questions to Reflect On - How can you amplify positive word of mouth? - What strategies mitigate negative critical impact? A Different Perspective Critics' opinions still matter for certain audiences. ★ ★ ★ ★ ★ No ratings yet [Break](https://sms4smile.com/quotes/about/break/) [Break Critics](https://sms4smile.com/quotes/about/break-critics-4444071/) [Critics](https://sms4smile.com/quotes/about/critics/) [Critics Help](https://sms4smile.com/quotes/about/critics-help-4056198/) [Going](https://sms4smile.com/quotes/about/going/) [Help](https://sms4smile.com/quotes/about/help/) [Hurt](https://sms4smile.com/quotes/about/hurt/) [Make](https://sms4smile.com/quotes/about/make/) [Mouth](https://sms4smile.com/quotes/about/mouth/) [Mouth Going](https://sms4smile.com/quotes/about/mouth-going-960533/) [Show](https://sms4smile.com/quotes/about/show/) [Still](https://sms4smile.com/quotes/about/still/) [While](https://sms4smile.com/quotes/about/while/) [Word](https://sms4smile.com/quotes/about/word/) [Word Mouth](https://sms4smile.com/quotes/about/word-mouth/) [Word of mouth](https://sms4smile.com/quotes/about/word-of-mouth/) ## Related quotes > [You can't make money on advertising; you just have to seed the clouds. What you're after is word of mouth.](https://sms4smile.com/quotes/mitch-leigh/you-can-t-make-money-on-advertising-you-just-have-to-seed-the-clouds/) [Mitch Leigh](https://sms4smile.com/quotes/author/mitch-leigh/) > [Good reviews and word of mouth can go a long way in getting your small business idea off the ground.](https://sms4smile.com/quotes/kendra-scott/good-reviews-and-word-of-mouth-can-go-a-long-way-in-getting-your/) [Kendra Scott](https://sms4smile.com/quotes/author/kendra-scott/) > [Word of mouth and the Internet are the only press we have left.](https://sms4smile.com/quotes/adam-mckay/word-of-mouth-and-the-internet-are-the-only-press-we-have-left/) [Adam McKay](https://sms4smile.com/quotes/author/adam-mckay/) > [I think it's important that you're vocal during the match, especially at centre-half. You're basically the eyes and ears of the team, and if…](https://sms4smile.com/quotes/declan-rice/i-think-it-s-important-that-you-re-vocal-during-the-match-especially/) [Declan Rice](https://sms4smile.com/quotes/author/declan-rice/) > [Without integrity, no company can have positive word of mouth](https://sms4smile.com/quotes/jay-abraham/without-integrity-no-company-can-have-positive-word-of-mouth/) [Jay Abraham](https://sms4smile.com/quotes/author/jay-abraham/) > [Social enables word of mouth at an unprecedented scale. Its most powerful effect, through reviews and recommendations, is to put product quality and value…](https://sms4smile.com/quotes/roelof-botha/social-enables-word-of-mouth-at-an-unprecedented-scale-its-most/) [Roelof Botha](https://sms4smile.com/quotes/author/roelof-botha/) > [Word of mouth works now, much more than ever. @-reply every single person.](https://sms4smile.com/quotes/gary-vaynerchuk/word-of-mouth-works-now-much-more-than-ever-reply-every-single-person/) [Gary Vaynerchuk](https://sms4smile.com/quotes/author/gary-vaynerchuk/) > [It's a very organic kind of way that people are discovering it, by word of mouth, which I always think is the best way…](https://sms4smile.com/quotes/cillian-murphy/it-s-a-very-organic-kind-of-way-that-people-are-discovering-it-by/) [Cillian Murphy](https://sms4smile.com/quotes/author/cillian-murphy/) > [“Kumar, V. J., Petersen, A., and Leone R. P. (2007). How Valuable is Word of Mouth?. Harvard Business Review, October, 139-146.”](https://sms4smile.com/quotes/anonymous/kumar-v-j-petersen-a-and-leone-r-p-2007-how-valuable-is-word-of-mouth/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Word-of-mouth marketing is a crucial component of organic growth for startups and one of the primary ways that Weebly has grown to over 15…](https://sms4smile.com/quotes/david-rusenko/word-of-mouth-marketing-is-a-crucial-component-of-organic-growth-for/) [David Rusenko](https://sms4smile.com/quotes/author/david-rusenko/) > [“They say 90% of the promotion of a book comes through word of mouth. But you've somehow got to get your book into the…](https://sms4smile.com/quotes/claudia-osmond/they-say-90-of-the-promotion-of-a-book-comes-through-word-of-mouth/) [Claudia Osmond](https://sms4smile.com/quotes/author/claudia-osmond/) > [“There really is power in numbers. In today’s society one has to understand the true power of word of mouth. It’s true that the…](https://sms4smile.com/quotes/simon-zingerman/there-really-is-power-in-numbers-in-today-s-society-one-has-to/) [Simon Zingerman](https://sms4smile.com/quotes/author/simon-zingerman/) > [“space—75% of B2B customers say they rely on word of mouth, including social media, when making purchase decisions.”](https://sms4smile.com/quotes/anonymous/space-75-of-b2b-customers-say-they-rely-on-word-of-mouth-including/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [I want word of mouth to be our biggest voice.](https://sms4smile.com/quotes/jasmine-guy/i-want-word-of-mouth-to-be-our-biggest-voice/) [Jasmine Guy](https://sms4smile.com/quotes/author/jasmine-guy/) > [The translation of social media buzz does not really happen. Films do well through word of mouth.](https://sms4smile.com/quotes/varun-dhawan/the-translation-of-social-media-buzz-does-not-really-happen-films-do/) [Varun Dhawan](https://sms4smile.com/quotes/author/varun-dhawan/) ## More by Mitch Leigh > [Not exactly what the world was looking for, a musical on 'Don Quixote.' It was required reading in high school.](https://sms4smile.com/quotes/mitch-leigh/not-exactly-what-the-world-was-looking-for-a-musical-on-don-quixote/) [Mitch Leigh](https://sms4smile.com/quotes/author/mitch-leigh/) > [The old joke was Mitch Leigh, land baron, barren land.](https://sms4smile.com/quotes/mitch-leigh/the-old-joke-was-mitch-leigh-land-baron-barren-land/) [Mitch Leigh](https://sms4smile.com/quotes/author/mitch-leigh/) > [When you think of Mitch Leigh as a businessman, remember he's also a composer. And when you think of Mitch Leigh as a composer,…](https://sms4smile.com/quotes/mitch-leigh/when-you-think-of-mitch-leigh-as-a-businessman-remember-he-s-also-a/) [Mitch Leigh](https://sms4smile.com/quotes/author/mitch-leigh/) > [If one wants to go on living, one must evolve. Before, when we composed, we would start by a series of music themes. Once…](https://sms4smile.com/quotes/mitch-leigh/if-one-wants-to-go-on-living-one-must-evolve-before-when-we-composed/) [Mitch Leigh](https://sms4smile.com/quotes/author/mitch-leigh/) > [You can't make money on advertising; you just have to seed the clouds. What you're after is word of mouth.](https://sms4smile.com/quotes/mitch-leigh/you-can-t-make-money-on-advertising-you-just-have-to-seed-the-clouds/) [Mitch Leigh](https://sms4smile.com/quotes/author/mitch-leigh/) > [My advice to singers is always the same: 'Don't sing the song, sing the lyric.'](https://sms4smile.com/quotes/mitch-leigh/my-advice-to-singers-is-always-the-same-don-t-sing-the-song-sing-the/) [Mitch Leigh](https://sms4smile.com/quotes/author/mitch-leigh/) > [When I left Yale, I was prepared to write anything.](https://sms4smile.com/quotes/mitch-leigh/when-i-left-yale-i-was-prepared-to-write-anything/) [Mitch Leigh](https://sms4smile.com/quotes/author/mitch-leigh/) > [I applied to Yale, and I got in.](https://sms4smile.com/quotes/mitch-leigh/i-applied-to-yale-and-i-got-in/) [Mitch Leigh](https://sms4smile.com/quotes/author/mitch-leigh/) > [I grew up in Brownsville; most of the kids I grew up with went to jail, not Yale. If they had heard of Yale,…](https://sms4smile.com/quotes/mitch-leigh/i-grew-up-in-brownsville-most-of-the-kids-i-grew-up-with-went-to-jail/) [Mitch Leigh](https://sms4smile.com/quotes/author/mitch-leigh/) > [I was in the army, and I had given up the thought of being a composer.](https://sms4smile.com/quotes/mitch-leigh/i-was-in-the-army-and-i-had-given-up-the-thought-of-being-a-composer/) [Mitch Leigh](https://sms4smile.com/quotes/author/mitch-leigh/) > [You have to do what is real and what is right and what is good and what you believe in. It doesn't mean it's…](https://sms4smile.com/quotes/mitch-leigh/you-have-to-do-what-is-real-and-what-is-right-and-what-is-good-and/) [Mitch Leigh](https://sms4smile.com/quotes/author/mitch-leigh/) > [There's more musical freedom on Madison Avenue than anywhere else. It's an Eden for a composer.](https://sms4smile.com/quotes/mitch-leigh/there-s-more-musical-freedom-on-madison-avenue-than-anywhere-else-it/) [Mitch Leigh](https://sms4smile.com/quotes/author/mitch-leigh/) > [If I do what I really want to do, I'm not going to do a typical commercial Broadway show, so I'm going to write…](https://sms4smile.com/quotes/mitch-leigh/if-i-do-what-i-really-want-to-do-i-m-not-going-to-do-a-typical/) [Mitch Leigh](https://sms4smile.com/quotes/author/mitch-leigh/) > [I think if you see that no one is going to laugh at you for it, I think the concept of living nicely will…](https://sms4smile.com/quotes/mitch-leigh/i-think-if-you-see-that-no-one-is-going-to-laugh-at-you-for-it-i/) [Mitch Leigh](https://sms4smile.com/quotes/author/mitch-leigh/) > [If you're not a nice person, don't call.](https://sms4smile.com/quotes/mitch-leigh/if-you-re-not-a-nice-person-don-t-call/) [Mitch Leigh](https://sms4smile.com/quotes/author/mitch-leigh/) [Explore all 21 Mitch Leigh quotes ](https://sms4smile.com/quotes/author/mitch-leigh/) ## More Break quotes > [I made, like, five movies while I was in college. I think they just weren't memorable movies. I've taken breaks as the years have…](https://sms4smile.com/quotes/jodie-foster/i-made-like-five-movies-while-i-was-in-college-i-think-they-just/) [Jodie Foster](https://sms4smile.com/quotes/author/jodie-foster/) > [Things are going well in Germany because the economy is booming and as an export-driven nation, we are profiting from the fact that we…](https://sms4smile.com/quotes/martin-schulz/things-are-going-well-in-germany-because-the-economy-is-booming-and/) [Martin Schulz](https://sms4smile.com/quotes/author/martin-schulz/) > [There were songs that we cut out after we chose the name, because 'Praise Break' turned out to be an underlying concept that I…](https://sms4smile.com/quotes/daniel-caesar/there-were-songs-that-we-cut-out-after-we-chose-the-name-because/) [Daniel Caesar](https://sms4smile.com/quotes/author/daniel-caesar/) > [“He didn't break my heart. No one can break your heart except you.”](https://sms4smile.com/quotes/gabrielle-zevin/he-didn-t-break-my-heart-no-one-can-break-your-heart-except-you/) [Gabrielle Zevin](https://sms4smile.com/quotes/author/gabrielle-zevin/) > [“She couldn't break the orbit.”](https://sms4smile.com/quotes/victoria-schwab/she-couldn-t-break-the-orbit/) [Victoria Schwab](https://sms4smile.com/quotes/author/victoria-schwab/) > [Your pain is the breaking of the shell that encloses your understanding. Even as the stone of the fruit must break, that its heart…](https://sms4smile.com/quotes/khalil-gibran/your-pain-is-the-breaking-of-the-shell-that-encloses-your/) [Khalil Gibran](https://sms4smile.com/quotes/author/khalil-gibran/) > [Must I go bound while you go free Must I love a manwho doesn't love me Must I be born with so little art…](https://sms4smile.com/quotes/cassandra-clare/must-i-go-bound-while-you-go-free-must-i-love-a-manwho-doesn-t-love/) [Cassandra Clare](https://sms4smile.com/quotes/author/cassandra-clare/) > [I hadn't worked for a year when I had my Prison Break audition and it was the easiest audition I've ever had. I got…](https://sms4smile.com/quotes/wentworth-miller/i-hadn-t-worked-for-a-year-when-i-had-my-prison-break-audition-and-it/) [Wentworth Miller](https://sms4smile.com/quotes/author/wentworth-miller/) > [If you strike upon a thought that baffles you, break off from that entanglement and try another, so shall your wits be fresh to…](https://sms4smile.com/quotes/aristophanes/if-you-strike-upon-a-thought-that-baffles-you-break-off-from-that/) [Aristophanes](https://sms4smile.com/quotes/author/aristophanes/) > [“A hole ain’t nothing either, but you can still break your neck in it.”](https://sms4smile.com/quotes/sara-donati/a-hole-ain-t-nothing-either-but-you-can-still-break-your-neck-in-it/) [Sara Donati](https://sms4smile.com/quotes/author/sara-donati/) > [“I break things, a lot of things, but I don’t want one of them to be you.”](https://sms4smile.com/quotes/patricia-briggs/i-break-things-a-lot-of-things-but-i-don-t-want-one-of-them-to-be-you/) [Patricia Briggs](https://sms4smile.com/quotes/author/patricia-briggs/) > [Motor racing's less of a sport these days than a commercial break doing 150 mph.](https://sms4smile.com/quotes/peter-dunne/motor-racing-s-less-of-a-sport-these-days-than-a-commercial-break/) [Peter Dunne](https://sms4smile.com/quotes/author/peter-dunne/) > [Much like teaching art to young art students age 10 to 15 or so on, you have to break it down into bite-sized pieces,…](https://sms4smile.com/quotes/kehinde-wiley/much-like-teaching-art-to-young-art-students-age-10-to-15-or-so-on/) [Kehinde Wiley](https://sms4smile.com/quotes/author/kehinde-wiley/) > [The purpose is to be in gratitude forever. Live with applied consciousness, prosperity will break through the walls, flood you with it. You do…](https://sms4smile.com/quotes/harbhajan-singh-yogi/the-purpose-is-to-be-in-gratitude-forever-live-with-applied/) [Harbhajan Singh Yogi](https://sms4smile.com/quotes/author/harbhajan-singh-yogi/) > [Never break another man's rice bowl.](https://sms4smile.com/quotes/akio-morita/never-break-another-man-s-rice-bowl/) [Akio Morita](https://sms4smile.com/quotes/author/akio-morita/) [Browse all 8,188 Break quotes ](https://sms4smile.com/quotes/about/break/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "It's still word of mouth that is going to make or break a show, and while critics can't help a show, they can hurt it.", "creator": { "@type": "Person", "name": "Mitch Leigh" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/mitch-leigh/it-s-still-word-of-mouth-that-is-going-to-make-or-break-a-show-and/", "about": { "@type": "Thing", "name": "Break" }, "@id": "https://sms4smile.com/quotes/mitch-leigh/it-s-still-word-of-mouth-that-is-going-to-make-or-break-a-show-and/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/306/mitch-leigh-27194_break_it-s-still-word-of-mouth-that-is-going-t_528274.jpg", "contentUrl": "https://sms4smile.com/quotes/i/306/mitch-leigh-27194_break_it-s-still-word-of-mouth-that-is-going-t_528274.jpg", "url": "https://sms4smile.com/quotes/i/306/mitch-leigh-27194_break_it-s-still-word-of-mouth-that-is-going-t_528274.jpg", "width": 1080, "height": 1080, "caption": "“It's still word of mouth that is going to make or break a show, and while critics can't help a show, they…” — Mitch Leigh", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Mitch Leigh", "item": "https://sms4smile.com/quotes/author/mitch-leigh/" }, { "@type": "ListItem", "position": 4, "name": "It's still word of mouth that...", "item": "https://sms4smile.com/quotes/mitch-leigh/it-s-still-word-of-mouth-that-is-going-to-make-or-break-a-show-and/" } ], "@id": "https://sms4smile.com/quotes/mitch-leigh/it-s-still-word-of-mouth-that-is-going-to-make-or-break-a-show-and/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```