--- title: "Meaning & Key Takeaway of: We’ll identify and select strategic…" description: "\"“We’ll identify and select strategic target accounts that give us the best chance of winning. Then we’ll invest heavily in building the arsenal of sale..." image: "https://sms4smile.com/quotes/i/136/mike-weinberg-5754_customer_we-ll-identify-and-select-strategic-targ_2588386.jpg" --- # We’ll identify and select strategic target accounts that… ![“We’ll identify and select strategic target accounts that give us the best chance of winning. Then we’ll invest heavily in building the arsenal of sales weapons needed to successfully carry out the attack against our chosen targets. The three weapons most worthy of attention—the sales story…” quote by Mike Weinberg](https://sms4smile.com/quotes/i/136/mike-weinberg-5754_customer_we-ll-identify-and-select-strategic-targ_2588386.jpg) [Download](https://sms4smile.com/quotes/i/136/mike-weinberg-5754_customer_we-ll-identify-and-select-strategic-targ_2588386.jpg) [Open image](https://sms4smile.com/quotes/i/136/mike-weinberg-5754_customer_we-ll-identify-and-select-strategic-targ_2588386.jpg) > ““We’ll identify and select strategic target accounts that give us the best chance of winning. Then we’ll invest heavily in building the arsenal of sales weapons needed to successfully carry out the attack against our chosen targets. The three weapons most worthy of attention—the sales story, proactive telephone call, and the face-to-face sales call—are”” [Mike Weinberg](https://sms4smile.com/quotes/author/mike-weinberg/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Identify target accounts, then build a sales arsenal—story, calls, face‑to‑face—to win strategically. **In simple terms:** Pick targets, then use sales tools to win. Key Takeaway Focus on strategic accounts first. Themes sales strategy targeting execution Mood strategic practical Type business training When to use this quote - sales meetings - cold calls - presentations Key Concepts account selection communication relationship building Questions to Reflect On - What criteria define a “best chance” account? - How to balance tactics with genuine rapport? A Different Perspective Over‑reliance on tactics can ignore relationship depth. ★ ★ ★ ★ ★ No ratings yet [Chosen Targets](https://sms4smile.com/quotes/about/chosen-targets-1839893/) [Customer](https://sms4smile.com/quotes/about/customer/) [Goals](https://sms4smile.com/quotes/about/goals/) [Sales Weapons](https://sms4smile.com/quotes/about/sales-weapons-1839890/) [Select Strategic](https://sms4smile.com/quotes/about/select-strategic-1839892/) [Strategic](https://sms4smile.com/quotes/about/strategic/) [Strategic Target](https://sms4smile.com/quotes/about/strategic-target-1839891/) ## Related quotes > [“The best intentions, target account lists, and powerful sales weapons are useless if we never launch the attack.”](https://sms4smile.com/quotes/mike-weinberg/the-best-intentions-target-account-lists-and-powerful-sales-weapons/) [Mike Weinberg](https://sms4smile.com/quotes/author/mike-weinberg/) > [I think that the first thing is you should have a strategic asset allocation mix that assumes that you don't know what the future…](https://sms4smile.com/quotes/ray-dalio/i-think-that-the-first-thing-is-you-should-have-a-strategic-asset/) [Ray Dalio](https://sms4smile.com/quotes/author/ray-dalio/) > [“I encourage you to try the “so what” test. 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