--- title: "Meaning & Key Takeaway of: Riding an omnibus or street railway was a…" description: "\"“Riding an omnibus or street railway was a novel experience. For the first time in human history, people other than the very wealthy could, as a part o..." image: "https://sms4smile.com/quotes/i/dc6/michael-schudson-25033_books_riding-an-omnibus-or-street-railway-was_1075778.jpg" --- # Riding an omnibus or street railway was a novel… ![“Riding an omnibus or street railway was a novel experience. For the first time in human history, people other than the very wealthy could, as a part of their daily life, ride in vehicles they were not responcible for driving. Their eyes and their hands were free; they could read on the bus. George…” quote by Michael Schudson](https://sms4smile.com/quotes/i/dc6/michael-schudson-25033_books_riding-an-omnibus-or-street-railway-was_1075778.jpg) [Download](https://sms4smile.com/quotes/i/dc6/michael-schudson-25033_books_riding-an-omnibus-or-street-railway-was_1075778.jpg) [Open image](https://sms4smile.com/quotes/i/dc6/michael-schudson-25033_books_riding-an-omnibus-or-street-railway-was_1075778.jpg) > ““Riding an omnibus or street railway was a novel experience. For the first time in human history, people other than the very wealthy could, as a part of their daily life, ride in vehicles they were not responcible for driving. Their eyes and their hands were free; they could read on the bus. George Juergens has suggested that the World's change to a sensational style and layout was adapted to the needs of commuters: reading on the bus was difficult with the small print and large-sized pages of most papers. So the World reduced the size of the page, increased the size of headlines and the use of pictures, and developed the "lead" paragraph, in which all of the most vital information of a story would be concentrated.”” [Michael Schudson](https://sms4smile.com/quotes/author/michael-schudson/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Mass transit freed commuters to engage in reading, prompting newspapers to redesign for easier consumption. **In simple terms:** Public transport enabled reading, leading to simpler newspaper layouts. Key Takeaway Design media for mobile readers. Themes media technology urban life reading design Mood reflective analytical Type historical media studies When to use this quote - commuting - public transport - news consumption - urban planning Key Concepts Public sphere media ecology visual communication Questions to Reflect On - How did transit change information habits? - What other media adapted similarly? A Different Perspective Design changes may not address all accessibility needs. ★ ★ ★ ★ ★ No ratings yet [Books](https://sms4smile.com/quotes/about/books/) [Daily life](https://sms4smile.com/quotes/about/daily-life/) [History](https://sms4smile.com/quotes/about/history/) [Journalism](https://sms4smile.com/quotes/about/journalism/) [Life](https://sms4smile.com/quotes/about/life/) [Time](https://sms4smile.com/quotes/about/time/) ## Related quotes > [I always carry a book with me to read on the bus, and I tend to arrive everywhere early.](https://sms4smile.com/quotes/amanda-knox/i-always-carry-a-book-with-me-to-read-on-the-bus-and-i-tend-to-arrive/) [Amanda Knox](https://sms4smile.com/quotes/author/amanda-knox/) > [De omnibus dubitandum](https://sms4smile.com/quotes/anonymous/de-omnibus-dubitandum/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [“In omnibus requiem quaesivi, et nusquam inveni nisi in angulo cum libro.”](https://sms4smile.com/quotes/anonymous/in-omnibus-requiem-quaesivi-et-nusquam-inveni-nisi-in-angulo-cum-libro/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [“De omnibus dubitandum est”](https://sms4smile.com/quotes/s-ren-kierkegaard/de-omnibus-dubitandum-est/) [Søren Kierkegaard](https://sms4smile.com/quotes/author/s-ren-kierkegaard/) > [Just as I came out into the rue, an omnibus came by - pas complet, so I sprang in, without that prayer and fasting…](https://sms4smile.com/quotes/susan-hale/just-as-i-came-out-into-the-rue-an-omnibus-came-by-pas-complet-so-i/) [Susan Hale](https://sms4smile.com/quotes/author/susan-hale/) > [“The omnibus programs passed under the Social Security Act in 1935 were crafted in such a way as to protect the southern way of…](https://sms4smile.com/quotes/anonymous/the-omnibus-programs-passed-under-the-social-security-act-in-1935/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [“In omnibus requiem quaesivi, et nusquam inveni nisi in angulo cum libro. (Everywhere I have sought peace and not found it, except in a…](https://sms4smile.com/quotes/thomas-a-kempis/in-omnibus-requiem-quaesivi-et-nusquam-inveni-nisi-in-angulo-cum/) [Thomas a Kempis](https://sms4smile.com/quotes/author/thomas-a-kempis/) > [“falsus in uno, falsus in omnibus”](https://sms4smile.com/quotes/david-rosenfelt/falsus-in-uno-falsus-in-omnibus/) [David Rosenfelt](https://sms4smile.com/quotes/author/david-rosenfelt/) > [“There is, of course, this to be said for the Omnibus Book in general and this one in particular. When you buy it, you…](https://sms4smile.com/quotes/p-g-wodehouse/there-is-of-course-this-to-be-said-for-the-omnibus-book-in-general/) [P.G. Wodehouse](https://sms4smile.com/quotes/author/p-g-wodehouse/) > [Like the battleships of old, omnibus programs present too tempting a target, too easily destroyed by a single attack, to make it through a…](https://sms4smile.com/quotes/dick-morris/like-the-battleships-of-old-omnibus-programs-present-too-tempting-a/) [Dick Morris](https://sms4smile.com/quotes/author/dick-morris/) > [For the duration of its collective life, or the time during which its identity may be assumed, each class resembles a hotel or an…](https://sms4smile.com/quotes/joseph-a-schumpeter/for-the-duration-of-its-collective-life-or-the-time-during-which-its/) [Joseph A. Schumpeter](https://sms4smile.com/quotes/author/joseph-a-schumpeter/) > [Every man is an omnibus in which his ancestors ride.](https://sms4smile.com/quotes/oliver-wendell-holmes-jr/every-man-is-an-omnibus-in-which-his-ancestors-ride/) [Oliver Wendell Holmes, Jr](https://sms4smile.com/quotes/author/oliver-wendell-holmes-jr/) > [“De omnibus dubitandum. (Doubt everything.)”](https://sms4smile.com/quotes/ren-descartes/de-omnibus-dubitandum-doubt-everything/) [René Descartes](https://sms4smile.com/quotes/author/ren-descartes/) > [“In omnibus requiem quaesivi, sed non inveni, nisi in hoexkens ende boexkens" "I have sought everywhere for peace, but I have found it not…](https://sms4smile.com/quotes/thomas-kempis-25-july-1471/in-omnibus-requiem-quaesivi-sed-non-inveni-nisi-in-hoexkens-ende/) Thomas à Kempis 25 July 1471 > [Congress' passing of the omnibus spending bill without reading it shows more than anything why they can't be trusted.](https://sms4smile.com/quotes/neal-boortz/congress-passing-of-the-omnibus-spending-bill-without-reading-it/) [Neal Boortz](https://sms4smile.com/quotes/author/neal-boortz/) ## More by Michael Schudson > [Expensive, well-executed, and familiar ads convince the investors, as nothing in the black and white tables of assets and debits can, that the company…](https://sms4smile.com/quotes/michael-schudson/expensive-well-executed-and-familiar-ads-convince-the-investors-as/) [Michael Schudson](https://sms4smile.com/quotes/author/michael-schudson/) > [Objectivity, in this sense, means that a person's statements about the world can be trusted if they are submitted to established rules deemed legitimate…](https://sms4smile.com/quotes/michael-schudson/objectivity-in-this-sense-means-that-a-person-s-statements-about-the/) [Michael Schudson](https://sms4smile.com/quotes/author/michael-schudson/) > [Advertising is much less powerful than advertisers and critics of advertising claim, and advertising agencies are stabbing in the dark much more than they…](https://sms4smile.com/quotes/michael-schudson/advertising-is-much-less-powerful-than-advertisers-and-critics-of/) [Michael Schudson](https://sms4smile.com/quotes/author/michael-schudson/) > [It should be apparent that the belief in objectivity in journalism, as in other professions, is not just a claim about what kind of…](https://sms4smile.com/quotes/michael-schudson/it-should-be-apparent-that-the-belief-in-objectivity-in-journalism-as/) [Michael Schudson](https://sms4smile.com/quotes/author/michael-schudson/) > [If there are signs that Americans bow to the gods of advertising, there are equally indications that people find the gods ridiculous. It is…](https://sms4smile.com/quotes/michael-schudson/if-there-are-signs-that-americans-bow-to-the-gods-of-advertising/) [Michael Schudson](https://sms4smile.com/quotes/author/michael-schudson/) > [If advertising is not an official or state art, it is nonetheless clearly art.](https://sms4smile.com/quotes/michael-schudson/if-advertising-is-not-an-official-or-state-art-it-is-nonetheless/) [Michael Schudson](https://sms4smile.com/quotes/author/michael-schudson/) > [The story of journalism, on a day-to-day basis, is the story of the interaction of reporters and officials](https://sms4smile.com/quotes/michael-schudson/the-story-of-journalism-on-a-day-to-day-basis-is-the-story-of-the/) [Michael Schudson](https://sms4smile.com/quotes/author/michael-schudson/) > [Even if, as is generally the case, everything that the ad says about the product is scrupulously honest, or at any rate scrupulously avoids…](https://sms4smile.com/quotes/michael-schudson/even-if-as-is-generally-the-case-everything-that-the-ad-says-about/) [Michael Schudson](https://sms4smile.com/quotes/author/michael-schudson/) > [Different groups are differentially vulnerable to advertising; and their vulnerability varies not so much with the character or quantity of advertisements as with the…](https://sms4smile.com/quotes/michael-schudson/different-groups-are-differentially-vulnerable-to-advertising-and/) [Michael Schudson](https://sms4smile.com/quotes/author/michael-schudson/) > [“But into the first decades of the twentieth century, even at the New York Times, it was uncommon for journalists to see a sharp…](https://sms4smile.com/quotes/michael-schudson/but-into-the-first-decades-of-the-twentieth-century-even-at-the-new/) [Michael Schudson](https://sms4smile.com/quotes/author/michael-schudson/) > [Sales may lead to advertising as much as advertising leads to sales.](https://sms4smile.com/quotes/michael-schudson/sales-may-lead-to-advertising-as-much-as-advertising-leads-to-sales/) [Michael Schudson](https://sms4smile.com/quotes/author/michael-schudson/) > [Advertisements ordinarily work their wonders, to the extent that they work at all, on an inattentive public.](https://sms4smile.com/quotes/michael-schudson/advertisements-ordinarily-work-their-wonders-to-the-extent-that-they/) [Michael Schudson](https://sms4smile.com/quotes/author/michael-schudson/) > [“Objectivity is a peculiar demand to make of institutions which, as business corporations, are dedicated first of all to economic survival. It is a…](https://sms4smile.com/quotes/michael-schudson/objectivity-is-a-peculiar-demand-to-make-of-institutions-which-as/) [Michael Schudson](https://sms4smile.com/quotes/author/michael-schudson/) > [The effectiveness of advertising depends on the amount and kind of product information available to consumers... advertising will be more successful the more impoverished…](https://sms4smile.com/quotes/michael-schudson/the-effectiveness-of-advertising-depends-on-the-amount-and-kind-of/) [Michael Schudson](https://sms4smile.com/quotes/author/michael-schudson/) > [The power of ads rests more in the repetition of obvious exhortations than in the subtle transmission of values.](https://sms4smile.com/quotes/michael-schudson/the-power-of-ads-rests-more-in-the-repetition-of-obvious-exhortations/) [Michael Schudson](https://sms4smile.com/quotes/author/michael-schudson/) [Explore all 23 Michael Schudson quotes ](https://sms4smile.com/quotes/author/michael-schudson/) ## More Books quotes > [I think a new world will arise out of the religious mists when we approach our Bible with the idea that it is not…](https://sms4smile.com/quotes/aiden-wilson-tozer/i-think-a-new-world-will-arise-out-of-the-religious-mists-when-we/) [Aiden Wilson Tozer](https://sms4smile.com/quotes/author/aiden-wilson-tozer/) > [If I had a dollar for every time I couldn’t sleep, I could buy a billion locks and finally read a book in peace.](https://sms4smile.com/quotes/aesop-rock/if-i-had-a-dollar-for-every-time-i-couldn-t-sleep-i-could-buy-a/) [Aesop Rock](https://sms4smile.com/quotes/author/aesop-rock/) > [If what I write is literature, I guess you'd better emphasize the 'litter.'](https://sms4smile.com/quotes/lydia-lunch/if-what-i-write-is-literature-i-guess-you-d-better-emphasize-the/) [Lydia Lunch](https://sms4smile.com/quotes/author/lydia-lunch/) > [My sentences got sharper and my stories more efficient, and I gradually learned to imagine the reader more clearly and to empathize with that…](https://sms4smile.com/quotes/karen-thompson-walker/my-sentences-got-sharper-and-my-stories-more-efficient-and-i/) [Karen Thompson Walker](https://sms4smile.com/quotes/author/karen-thompson-walker/) > [Young men, especially in America, write to me and ask me to recommend “a course of reading.” Distrust a course of reading! People who…](https://sms4smile.com/quotes/andrew-lang/young-men-especially-in-america-write-to-me-and-ask-me-to-recommend-a/) [Andrew Lang](https://sms4smile.com/quotes/author/andrew-lang/) > [“Within the pages of books, I've journeyed to Mandalay, the Milky Way and Santa Fe, without once having to leave my armchair.”](https://sms4smile.com/quotes/kevin-ansbro/within-the-pages-of-books-i-ve-journeyed-to-mandalay-the-milky-way/) [Kevin Ansbro](https://sms4smile.com/quotes/author/kevin-ansbro/) > [The Rosary is the book of the blind.](https://sms4smile.com/quotes/fulton-j-sheen/the-rosary-is-the-book-of-the-blind/) [Fulton J. Sheen](https://sms4smile.com/quotes/author/fulton-j-sheen/) > [“Tacitus did not write a most dangerous book. His readers made it so.”](https://sms4smile.com/quotes/christopher-k-krebs/tacitus-did-not-write-a-most-dangerous-book-his-readers-made-it-so/) Christopher K. Krebs > [“Take some books and read; that’s an immense help; and books are always good company if you have the right sort.”](https://sms4smile.com/quotes/louisa-may-alcott/take-some-books-and-read-that-s-an-immense-help-and-books-are-always/) [Louisa May Alcott](https://sms4smile.com/quotes/author/louisa-may-alcott/) > [Reader, if you are gifted with nerves like mine, aspire to any character but that of a wit.](https://sms4smile.com/quotes/charles-lamb/reader-if-you-are-gifted-with-nerves-like-mine-aspire-to-any/) [Charles Lamb](https://sms4smile.com/quotes/author/charles-lamb/) > [I have many who keep me going, I am very fortunate in this sense. There is nothing like a child who knows more about…](https://sms4smile.com/quotes/floyd-cooper/i-have-many-who-keep-me-going-i-am-very-fortunate-in-this-sense-there/) [Floyd Cooper](https://sms4smile.com/quotes/author/floyd-cooper/) > [I think books in which people are really happy and things are going well are probably the most challenging novels there are to write,…](https://sms4smile.com/quotes/anna-quindlen/i-think-books-in-which-people-are-really-happy-and-things-are-going/) [Anna Quindlen](https://sms4smile.com/quotes/author/anna-quindlen/) > [It's like the query letter problem that I just mentioned, magnified a hundredfold. You might be good at telling a story, but that doesn't…](https://sms4smile.com/quotes/patrick-rothfuss/it-s-like-the-query-letter-problem-that-i-just-mentioned-magnified-a/) [Patrick Rothfuss](https://sms4smile.com/quotes/author/patrick-rothfuss/) > [“Be careful about reading health books. Some fine day you'll die of a misprint.”](https://sms4smile.com/quotes/markus-herz/be-careful-about-reading-health-books-some-fine-day-you-ll-die-of-a/) Markus Herz > [But editors are still the world's readers. And thus the eyes of the world.](https://sms4smile.com/quotes/betsy-lerner/but-editors-are-still-the-world-s-readers-and-thus-the-eyes-of-the/) [Betsy Lerner](https://sms4smile.com/quotes/author/betsy-lerner/) [Browse all 59,485 Books quotes ](https://sms4smile.com/quotes/about/books/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "“Riding an omnibus or street railway was a novel experience. For the first time in human history, people other than the very wealthy could, as a part of their daily life, ride in vehicles they were not responcible for driving. Their eyes and their hands were free; they could read on the bus. George Juergens has suggested that the World's change to a sensational style and layout was adapted to the needs of commuters: reading on the bus was difficult with the small print and large-sized pages of most papers. 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