---
title: "Meaning & Key Takeaway of: Much of our food system depends on our…"
description: "\"“Much of our food system depends on our not knowing much about it, beyond the price disclosed by the checkout scanner; cheapness and ignorance are mutu..."
image: "https://sms4smile.com/quotes/i/264/michael-pollan-408_american_much-of-our-food-system-depends-on-our-n_704266.jpg"
---

#  Much of our food system depends on our not knowing much…

![“Much of our food system depends on our not knowing much about it, beyond the price disclosed by the checkout scanner; cheapness and ignorance are mutually reinforcing. And it's a short way from not knowing who's at the other end of your food chain to not caring–to the carelessness of both…” quote by Michael Pollan](https://sms4smile.com/quotes/i/264/michael-pollan-408_american_much-of-our-food-system-depends-on-our-n_704266.jpg)   [Download](https://sms4smile.com/quotes/i/264/michael-pollan-408_american_much-of-our-food-system-depends-on-our-n_704266.jpg) [Open image](https://sms4smile.com/quotes/i/264/michael-pollan-408_american_much-of-our-food-system-depends-on-our-n_704266.jpg)

> ““Much of our food system depends on our not knowing much about it, beyond the price disclosed by the checkout scanner; cheapness and ignorance are mutually reinforcing. And it's a short way from not knowing who's at the other end of your food chain to not caring–to the carelessness of both producers and consumers that characterizes our economy today. Of course, the global economy couldn't very well function without this wall of ignorance and the indifference it breeds. This is why the American food industry and its international counterparts fight to keep their products from telling even the simplest stories–"dolphin safe," "humanely slaughtered," etc.–about how they were produced. The more knowledge people have about the way their food is produced, the more likely it is that their values–and not just "value"–will inform their purchasing decisions.””

[Michael Pollan](https://sms4smile.com/quotes/author/michael-pollan/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Our food system thrives on consumer ignorance, linking low price to lack of awareness, which sustains indifference and unethical practices.

**In simple terms:** People stay unaware of food origins, allowing cheapness and neglect to persist.

Key Takeaway

Seek transparency and let values guide purchases.

Themes

food ethics consumer awareness transparency economics environment

Mood

concerned motivated critical

Type

analytical inspirational

When to use this quote

- grocery shopping
- policy advocacy
- educational campaigns
- restaurant sourcing
- home cooking

Key Concepts

supply chain information asymmetry value alignment corporate secrecy

Questions to Reflect On

- How would you change your buying habits if you knew the full story?
- What policies could force more labeling?

A Different Perspective

If price is the only signal, ethical concerns may be ignored.

★ ★ ★ ★ ★   No ratings yet

[American](https://sms4smile.com/quotes/about/american/) [American food](https://sms4smile.com/quotes/about/american-food/) [Cheapness Ignorance](https://sms4smile.com/quotes/about/cheapness-ignorance-2086563/) [Dilemma](https://sms4smile.com/quotes/about/dilemma/) [End Food](https://sms4smile.com/quotes/about/end-food-2086567/) [Food](https://sms4smile.com/quotes/about/food/) [Food chain](https://sms4smile.com/quotes/about/food-chain/) [Food industry](https://sms4smile.com/quotes/about/food-industry/) [Food safety](https://sms4smile.com/quotes/about/food-safety/) [Food-regulation](https://sms4smile.com/quotes/about/food-regulation-65861/) [Global economy](https://sms4smile.com/quotes/about/global-economy/) [Ignorance](https://sms4smile.com/quotes/about/ignorance/) [Ignorance Indifference](https://sms4smile.com/quotes/about/ignorance-indifference-2924408/) [Ignorance Mutually](https://sms4smile.com/quotes/about/ignorance-mutually-2086565/) [Industry](https://sms4smile.com/quotes/about/industry/) [Michael](https://sms4smile.com/quotes/about/michael/) [Omnivore](https://sms4smile.com/quotes/about/omnivore/) [Product](https://sms4smile.com/quotes/about/product/) [Purchase](https://sms4smile.com/quotes/about/purchase/)

## Related quotes

> [“Cheapness and ignorance are mutually reinforcing. And it's a short way from not knowing who's at the other end of your food chain to…](https://sms4smile.com/quotes/michael-pollan/cheapness-and-ignorance-are-mutually-reinforcing-and-it-s-a-short-way/)

[Michael Pollan](https://sms4smile.com/quotes/author/michael-pollan/)

> [“In another telling anomaly of the meat-grinding business, many of the larger slaughterhouses will sell their product only to grinders who agree to not…](https://sms4smile.com/quotes/anthony-bourdain/in-another-telling-anomaly-of-the-meat-grinding-business-many-of-the/)

[Anthony Bourdain](https://sms4smile.com/quotes/author/anthony-bourdain/)

> [“You are one with a crowd of men who have made what they call a government, who are masters of all the other men,…](https://sms4smile.com/quotes/jack-london/you-are-one-with-a-crowd-of-men-who-have-made-what-they-call-a/)

[Jack London](https://sms4smile.com/quotes/author/jack-london/)

> [After writing 'The Omnivore's Dilemma,' I wanted to write a book that got past the choir, that got to people who didn't care about…](https://sms4smile.com/quotes/michael-pollan/after-writing-the-omnivore-s-dilemma-i-wanted-to-write-a-book-that/)

[Michael Pollan](https://sms4smile.com/quotes/author/michael-pollan/)

> [The first step towards solving the omnivore's dilemma is knowledge: eating with full consciousness. When that happens, I have a lot of confidence that…](https://sms4smile.com/quotes/michael-pollan/the-first-step-towards-solving-the-omnivore-s-dilemma-is-knowledge/)

[Michael Pollan](https://sms4smile.com/quotes/author/michael-pollan/)

> [“The blessing of the omnivore is that he can eat a great many different things in nature. The curse of the omnivore is that…](https://sms4smile.com/quotes/michael-pollan/the-blessing-of-the-omnivore-is-that-he-can-eat-a-great-many/)

[Michael Pollan](https://sms4smile.com/quotes/author/michael-pollan/)

> [“If the omnivore’s dilemma is to determine what is good and safe to eat amid the myriad and occasionally risky choices nature puts before…](https://sms4smile.com/quotes/michael-pollan/if-the-omnivore-s-dilemma-is-to-determine-what-is-good-and-safe-to/)

[Michael Pollan](https://sms4smile.com/quotes/author/michael-pollan/)

> [There is an utter ignorance of, and indifference to, our sufferings and privations…What care they for us, provided we be submissive, pay the taxes,…](https://sms4smile.com/quotes/daniel-o-connell/there-is-an-utter-ignorance-of-and-indifference-to-our-sufferings-and/)

[Daniel O'Connell](https://sms4smile.com/quotes/author/daniel-o-connell/)

> [It is a mistake always to contemplate the good and ignore the evil, because by making people neglectful it lets in disaster. There is…](https://sms4smile.com/quotes/helen-keller/it-is-a-mistake-always-to-contemplate-the-good-and-ignore-the-evil/)

[Helen Keller](https://sms4smile.com/quotes/author/helen-keller/)

> [There is a dangerous optimism of ignorance and indifference.](https://sms4smile.com/quotes/helen-keller/there-is-a-dangerous-optimism-of-ignorance-and-indifference/)

[Helen Keller](https://sms4smile.com/quotes/author/helen-keller/)

> [“Watchman, what of the night? So many victims in so many places need help. We need, above all, to be shaken out of our…](https://sms4smile.com/quotes/elie-wiesel/watchman-what-of-the-night-so-many-victims-in-so-many-places-need/)

[Elie Wiesel](https://sms4smile.com/quotes/author/elie-wiesel/)

> [“The sins of the Fathers that are visited upon the Sons is not ignorance, but indifference to the truth.”](https://sms4smile.com/quotes/tonny-k-brown/the-sins-of-the-fathers-that-are-visited-upon-the-sons-is-not/)

[Tonny K. Brown](https://sms4smile.com/quotes/author/tonny-k-brown/)

> [“...that's the true enemy of the future. Ignorance. Indifference. Failure to adapt.”](https://sms4smile.com/quotes/sophie-littlefield/that-s-the-true-enemy-of-the-future-ignorance-indifference-failure-to/)

[Sophie Littlefield](https://sms4smile.com/quotes/author/sophie-littlefield/)

> [“It’s a system we have allowed, through ignorance and indifference, to destroy the innocent without a moments concern for fairness or truth”](https://sms4smile.com/quotes/frank-vetro/it-s-a-system-we-have-allowed-through-ignorance-and-indifference-to/)

[Frank Vetro](https://sms4smile.com/quotes/author/frank-vetro/)

> [“The power of a corrupt government is located in the ignorance and indifference of its people - rjs”](https://sms4smile.com/quotes/rassool-jibraeel-snyman/the-power-of-a-corrupt-government-is-located-in-the-ignorance-and/)

[rassool jibraeel snyman](https://sms4smile.com/quotes/author/rassool-jibraeel-snyman/)

## More by Michael Pollan

> [“In the same way that the picturesque designers were always careful to include some reminder of our mortality in their gardens -- a ruin,…](https://sms4smile.com/quotes/michael-pollan/in-the-same-way-that-the-picturesque-designers-were-always-careful-to/)

[Michael Pollan](https://sms4smile.com/quotes/author/michael-pollan/)

> [My hope is that if people have the knowledge, and if they actually see where their food comes from and have access to the…](https://sms4smile.com/quotes/michael-pollan/my-hope-is-that-if-people-have-the-knowledge-and-if-they-actually-see/)

[Michael Pollan](https://sms4smile.com/quotes/author/michael-pollan/)

> [The problem is that we let special-occasion food become everyday food. That goes for soda and french fries.](https://sms4smile.com/quotes/michael-pollan/the-problem-is-that-we-let-special-occasion-food-become-everyday-food/)

[Michael Pollan](https://sms4smile.com/quotes/author/michael-pollan/)

> [Every peasant cuisine has incredible ingenious tricks for getting a lot of nutrition out of a small amount of ingredients. There are people who…](https://sms4smile.com/quotes/michael-pollan/every-peasant-cuisine-has-incredible-ingenious-tricks-for-getting-a/)

[Michael Pollan](https://sms4smile.com/quotes/author/michael-pollan/)

> [“In ancient Greece, the word for “cook,” “butcher,” and “priest” was the same—mageiros—and the word shares an etymological root with “magic.”](https://sms4smile.com/quotes/michael-pollan/in-ancient-greece-the-word-for-cook-butcher-and-priest-was-the-same/)

[Michael Pollan](https://sms4smile.com/quotes/author/michael-pollan/)

> [In the end I'm still a writer. I'm still a journalist, and my first responsibility is to my readers. That's where I have to…](https://sms4smile.com/quotes/michael-pollan/in-the-end-i-m-still-a-writer-i-m-still-a-journalist-and-my-first/)

[Michael Pollan](https://sms4smile.com/quotes/author/michael-pollan/)

> [Seeds have the power to preserve species, to enhance cultural as well as genetic diversity, to counter economic monopoly and to check the advance…](https://sms4smile.com/quotes/michael-pollan/seeds-have-the-power-to-preserve-species-to-enhance-cultural-as-well/)

[Michael Pollan](https://sms4smile.com/quotes/author/michael-pollan/)

> [“The bubble logic driving tulipomania has since acquired a name: “the greater fool theory.” Although by any conventional measure it is folly to pay…](https://sms4smile.com/quotes/michael-pollan/the-bubble-logic-driving-tulipomania-has-since-acquired-a-name-the/)

[Michael Pollan](https://sms4smile.com/quotes/author/michael-pollan/)

> [“Of the seven deadly sins, surely it is pride that most afflicts the gardener.”](https://sms4smile.com/quotes/michael-pollan/of-the-seven-deadly-sins-surely-it-is-pride-that-most-afflicts-the/)

[Michael Pollan](https://sms4smile.com/quotes/author/michael-pollan/)

> [Growing corn, which from a biological perspective had always been a process of capturing sunlight to turn into food, has in no small measure…](https://sms4smile.com/quotes/michael-pollan/growing-corn-which-from-a-biological-perspective-had-always-been-a/)

[Michael Pollan](https://sms4smile.com/quotes/author/michael-pollan/)

> [Eat with consciousness. When you eat with consciousness, and you know what you're eating, and you eat it in full appreciation of what it…](https://sms4smile.com/quotes/michael-pollan/eat-with-consciousness-when-you-eat-with-consciousness-and-you-know/)

[Michael Pollan](https://sms4smile.com/quotes/author/michael-pollan/)

> [This is part of human nature, the desire to change consciousness.](https://sms4smile.com/quotes/michael-pollan/this-is-part-of-human-nature-the-desire-to-change-consciousness/)

[Michael Pollan](https://sms4smile.com/quotes/author/michael-pollan/)

> [“...whenever I hear people say clean food is expensive, I tell them it's actually the cheapest food you can buy. That always gets their…](https://sms4smile.com/quotes/michael-pollan/whenever-i-hear-people-say-clean-food-is-expensive-i-tell-them-it-s/)

[Michael Pollan](https://sms4smile.com/quotes/author/michael-pollan/)

> [“Imagine if we had a food system that actually produced wholesome food. Imagine if it produced that food in a way that restored the…](https://sms4smile.com/quotes/michael-pollan/imagine-if-we-had-a-food-system-that-actually-produced-wholesome-food/)

[Michael Pollan](https://sms4smile.com/quotes/author/michael-pollan/)

> [“CONSULT YOUR GUT.”](https://sms4smile.com/quotes/michael-pollan/consult-your-gut/)

[Michael Pollan](https://sms4smile.com/quotes/author/michael-pollan/)

[Explore all 584 Michael Pollan quotes ](https://sms4smile.com/quotes/author/michael-pollan/)

## More American quotes

> [I wasn't attracted to American cinema, but I fell in love with Los Angeles the minute I arrived.](https://sms4smile.com/quotes/agnes-varda/i-wasn-t-attracted-to-american-cinema-but-i-fell-in-love-with-los/)

[Agnes Varda](https://sms4smile.com/quotes/author/agnes-varda/)

> [William Maxwell's my favorite North American writer, I think. And an Irish writer who used to write for 'The New Yorker' called Maeve Brennan,…](https://sms4smile.com/quotes/alice-munro/william-maxwell-s-my-favorite-north-american-writer-i-think-and-an/)

[Alice Munro](https://sms4smile.com/quotes/author/alice-munro/)

> [I have fallen in love with American names, the sharp names that never get fat.](https://sms4smile.com/quotes/stephen-vincent-benet/i-have-fallen-in-love-with-american-names-the-sharp-names-that-never/)

[Stephen Vincent Benet](https://sms4smile.com/quotes/author/stephen-vincent-benet/)

> [I really like a lot of American country stuff, so my music has that influence, but I don't like to be set within a…](https://sms4smile.com/quotes/jade-bird/i-really-like-a-lot-of-american-country-stuff-so-my-music-has-that/)

[Jade Bird](https://sms4smile.com/quotes/author/jade-bird/)

> [I certainly don't think that the heirs of the American Revolution were a particularly noble class.](https://sms4smile.com/quotes/h-w-brands/i-certainly-don-t-think-that-the-heirs-of-the-american-revolution/)

[H. W. Brands](https://sms4smile.com/quotes/author/h-w-brands/)

> [Congress passed the American Rescue Plan Act in a tremendous investment to support millions of workers without a paycheck and behind on bills.](https://sms4smile.com/quotes/jake-auchincloss/congress-passed-the-american-rescue-plan-act-in-a-tremendous/)

[Jake Auchincloss](https://sms4smile.com/quotes/author/jake-auchincloss/)

> [Small businesses are the backbone of the American economy and employ almost half of the working population. Yet because of their size, they rarely…](https://sms4smile.com/quotes/dan-lipinski/small-businesses-are-the-backbone-of-the-american-economy-and-employ/)

[Dan Lipinski](https://sms4smile.com/quotes/author/dan-lipinski/)

> [Although I write in English, and despite the fact that I'm from America, I consider myself an Armenian writer. The words I use are…](https://sms4smile.com/quotes/william-saroyan/although-i-write-in-english-and-despite-the-fact-that-i-m-from/)

[William Saroyan](https://sms4smile.com/quotes/author/william-saroyan/)

> [When we first sold the Wallace and Gromit shorts to America, people suggested we get rid of the strange British accents and put clear…](https://sms4smile.com/quotes/nick-park/when-we-first-sold-the-wallace-and-gromit-shorts-to-america-people/)

[Nick Park](https://sms4smile.com/quotes/author/nick-park/)

> [Firefighters and rescue workers are American superheroes.](https://sms4smile.com/quotes/kerry-kennedy/firefighters-and-rescue-workers-are-american-superheroes/)

[Kerry Kennedy](https://sms4smile.com/quotes/author/kerry-kennedy/)

> [France has not only built a bureaucratic barrier against American culture, it has constructed a notorious intellectual case against it as well. The French…](https://sms4smile.com/quotes/tyler-cowen/france-has-not-only-built-a-bureaucratic-barrier-against-american/)

[Tyler Cowen](https://sms4smile.com/quotes/author/tyler-cowen/)

> [New York and San Francisco are distinctly different. San Francisco is driving the American media, not New York. You have young, microwaved millionaires and…](https://sms4smile.com/quotes/jason-whitlock/new-york-and-san-francisco-are-distinctly-different-san-francisco-is/)

[Jason Whitlock](https://sms4smile.com/quotes/author/jason-whitlock/)

> [Well look, CIA is an agency that has to collect intelligence, do operations. We have to take risks and it's important that we take…](https://sms4smile.com/quotes/leon-panetta/well-look-cia-is-an-agency-that-has-to-collect-intelligence-do/)

[Leon Panetta](https://sms4smile.com/quotes/author/leon-panetta/)

> [Food as a hobby used to be an elite pastime, and it has become something that is totally ordinary for people of every background.…](https://sms4smile.com/quotes/dana-goodyear/food-as-a-hobby-used-to-be-an-elite-pastime-and-it-has-become/)

[Dana Goodyear](https://sms4smile.com/quotes/author/dana-goodyear/)

> [It's important for American soldiers to be culturally sensitive when deployed in foreign countries. But it's just as important for the U.S. never to…](https://sms4smile.com/quotes/gary-bauer/it-s-important-for-american-soldiers-to-be-culturally-sensitive-when/)

[Gary Bauer](https://sms4smile.com/quotes/author/gary-bauer/)

[Browse all 7,717 American quotes ](https://sms4smile.com/quotes/about/american/)

```json
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Quotation",
            "text": "“Much of our food system depends on our not knowing much about it, beyond the price disclosed by the checkout scanner; cheapness and ignorance are mutually reinforcing. And it's a short way from not knowing who's at the other end of your food chain to not caring–to the carelessness of both producers and consumers that characterizes our economy today. Of course, the global economy couldn't very well function without this wall of ignorance and the indifference it breeds. This is why the American food industry and its international counterparts fight to keep their products from telling even the simplest stories–\"dolphin safe,\" \"humanely slaughtered,\" etc.–about how they were produced. The more knowledge people have about the way their food is produced, the more likely it is that their values–and not just \"value\"–will inform their purchasing decisions.”",
            "creator": {
                "@type": "Person",
                "name": "Michael Pollan"
            },
            "isPartOf": {
                "@id": "https://sms4smile.com/quotes/#website"
            },
            "url": "https://sms4smile.com/quotes/michael-pollan/much-of-our-food-system-depends-on-our-not-knowing-much-about-it/",
            "about": {
                "@type": "Thing",
                "name": "American"
            },
            "@id": "https://sms4smile.com/quotes/michael-pollan/much-of-our-food-system-depends-on-our-not-knowing-much-about-it/#quotation",
            "image": {
                "@type": "ImageObject",
                "@id": "https://sms4smile.com/quotes/i/264/michael-pollan-408_american_much-of-our-food-system-depends-on-our-n_704266.jpg",
                "contentUrl": "https://sms4smile.com/quotes/i/264/michael-pollan-408_american_much-of-our-food-system-depends-on-our-n_704266.jpg",
                "url": "https://sms4smile.com/quotes/i/264/michael-pollan-408_american_much-of-our-food-system-depends-on-our-n_704266.jpg",
                "width": 1080,
                "height": 1080,
                "caption": "“Much of our food system depends on our not knowing much about it, beyond the price disclosed by the checkout…” — Michael Pollan",
                "creditText": "SMS4Smile Quotes",
                "creator": {
                    "@id": "https://sms4smile.com/quotes/#organization"
                }
            }
        },
        {
            "@type": "BreadcrumbList",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://sms4smile.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Quotes",
                    "item": "https://sms4smile.com/quotes/"
                },
                {
                    "@type": "ListItem",
                    "position": 3,
                    "name": "Michael Pollan",
                    "item": "https://sms4smile.com/quotes/author/michael-pollan/"
                },
                {
                    "@type": "ListItem",
                    "position": 4,
                    "name": "“Much of our food system depends...",
                    "item": "https://sms4smile.com/quotes/michael-pollan/much-of-our-food-system-depends-on-our-not-knowing-much-about-it/"
                }
            ],
            "@id": "https://sms4smile.com/quotes/michael-pollan/much-of-our-food-system-depends-on-our-not-knowing-much-about-it/#breadcrumb"
        },
        {
            "@type": "WebSite",
            "@id": "https://sms4smile.com/quotes/#website",
            "name": "SMS4Smile Quotes",
            "url": "https://sms4smile.com/quotes/",
            "publisher": {
                "@id": "https://sms4smile.com/quotes/#organization"
            }
        },
        {
            "@type": "Organization",
            "@id": "https://sms4smile.com/quotes/#organization",
            "name": "SMS4Smile Quotes",
            "url": "https://sms4smile.com/quotes/",
            "logo": {
                "@type": "ImageObject",
                "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png",
                "width": 512,
                "height": 512
            }
        }
    ]
}
```
