---
title: "Meaning & Key Takeaway of: Look at what is average in your area…"
description: "\"Look at what is average in your area, your industry, and your company and then be better. That could be as simple as reading another book each month or..."
image: "https://sms4smile.com/quotes/i/35c/michael-gerber-3751_average_look-at-what-is-average-in-your-area-you_2587777.jpg"
---

#  Look at what is average in your area, your industry, and…

![“Look at what is average in your area, your industry, and your company and then be better. That could be as simple as reading another book each month or attending a seminar each year. On the other hand, it also means acknowledging what 'average' actually is and how you, as the owner, arrive at that…” quote by Michael Gerber](https://sms4smile.com/quotes/i/35c/michael-gerber-3751_average_look-at-what-is-average-in-your-area-you_2587777.jpg)   [Download](https://sms4smile.com/quotes/i/35c/michael-gerber-3751_average_look-at-what-is-average-in-your-area-you_2587777.jpg) [Open image](https://sms4smile.com/quotes/i/35c/michael-gerber-3751_average_look-at-what-is-average-in-your-area-you_2587777.jpg)

> “Look at what is average in your area, your industry, and your company and then be better. That could be as simple as reading another book each month or attending a seminar each year. On the other hand, it also means acknowledging what 'average' actually is and how you, as the owner, arrive at that figure.”

[Michael Gerber](https://sms4smile.com/quotes/author/michael-gerber/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

The advice urges comparing personal performance to industry averages and improving through continuous learning and self‑assessment.

**In simple terms:** Compare to peers and improve.

Key Takeaway

Benchmark and pursue growth.

Themes

self‑improvement benchmarking learning

Mood

motivational practical

Type

business self‑help

When to use this quote

- career development
- business strategy
- personal growth
- skill building

Key Concepts

continuous improvement leadership

Questions to Reflect On

- What defines 'average' in your field?
- How can you measure true progress?

A Different Perspective

Average metrics can be misleading without context.

★ ★ ★ ★ ★   No ratings yet

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