--- title: "Meaning & Key Takeaway of: My view is that, just as in many…" description: "\"My view is that, just as in many businesses, brands really matter. There will always be a role for destination sites. Eighty million users come to our ..." image: "https://sms4smile.com/quotes/i/e03/meg-whitman-13170_brands_my-view-is-that-just-as-in-many-business_1542879.jpg" --- # My view is that, just as in many businesses, brands really… ![“My view is that, just as in many businesses, brands really matter. There will always be a role for destination sites. Eighty million users come to our destination. I think that will be the vast majority of our future business.” quote by Meg Whitman](https://sms4smile.com/quotes/i/e03/meg-whitman-13170_brands_my-view-is-that-just-as-in-many-business_1542879.jpg) [Download](https://sms4smile.com/quotes/i/e03/meg-whitman-13170_brands_my-view-is-that-just-as-in-many-business_1542879.jpg) [Open image](https://sms4smile.com/quotes/i/e03/meg-whitman-13170_brands_my-view-is-that-just-as-in-many-business_1542879.jpg) > “My view is that, just as in many businesses, brands really matter. There will always be a role for destination sites. Eighty million users come to our destination. I think that will be the vast majority of our future business.” [Meg Whitman](https://sms4smile.com/quotes/author/meg-whitman/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Brands and destination sites are crucial; most users will access via destination platforms. **In simple terms:** Brands matter; destination sites dominate traffic. Key Takeaway Prioritize brand and destination site strategy. Themes branding digital strategy user behavior Mood strategic analytical Type business marketing When to use this quote - e‑commerce planning - advertising campaigns - user acquisition Key Concepts marketing platform economics Questions to Reflect On - How can brands maintain identity on third‑party sites? - What alternatives exist to destination dependence? A Different Perspective Reliance on destination sites may limit brand control. ★ ★ ★ ★ ★ No ratings yet [Business](https://sms4smile.com/quotes/about/business/) [Destination](https://sms4smile.com/quotes/about/destination/) [Future business](https://sms4smile.com/quotes/about/future-business/) [Marketing](https://sms4smile.com/quotes/about/marketing/) [Our future](https://sms4smile.com/quotes/about/our-future/) [Thinking](https://sms4smile.com/quotes/about/thinking/) ## Related quotes > [The destination you think is going to make you happy, doesn't. I always find myself thinking, "I'm getting ready right now, but when I…](https://sms4smile.com/quotes/eric-lange/the-destination-you-think-is-going-to-make-you-happy-doesn-t-i-always/) [Eric Lange](https://sms4smile.com/quotes/author/eric-lange/) > [The destination you think is going to make you happy, doesn't.](https://sms4smile.com/quotes/eric-lange/the-destination-you-think-is-going-to-make-you-happy-doesn-t/) [Eric Lange](https://sms4smile.com/quotes/author/eric-lange/) > [Fashion brands are really useful in producing algorithms to find out how people think and how they feel.](https://sms4smile.com/quotes/christopher-wylie/fashion-brands-are-really-useful-in-producing-algorithms-to-find-out/) [Christopher Wylie](https://sms4smile.com/quotes/author/christopher-wylie/) > [I don't use specific brands really. It's just that for my skin, I need as high an SPF factor as I can get my…](https://sms4smile.com/quotes/stella-mccartney/i-don-t-use-specific-brands-really-it-s-just-that-for-my-skin-i-need/) [Stella McCartney](https://sms4smile.com/quotes/author/stella-mccartney/) > [My style is a mix and match of everything. Like I said, It's Play Cloths, it's Saint Laurent, and I know I sort of…](https://sms4smile.com/quotes/pusha-t/my-style-is-a-mix-and-match-of-everything-like-i-said-it-s-play/) [Pusha T](https://sms4smile.com/quotes/author/pusha-t/) > [I think my passion is really more towards older cars, but I think if I said Ferrari or something like that, Id say their…](https://sms4smile.com/quotes/dario-franchitti/i-think-my-passion-is-really-more-towards-older-cars-but-i-think-if-i/) [Dario Franchitti](https://sms4smile.com/quotes/author/dario-franchitti/) > [I always believe in buying things locally; anything locally made is a big plus, along with organic materials. I try really hard to do…](https://sms4smile.com/quotes/jessica-hart/i-always-believe-in-buying-things-locally-anything-locally-made-is-a/) [Jessica Hart](https://sms4smile.com/quotes/author/jessica-hart/) > [I don't know any lingerie brands that really embrace transgender women at all, to be honest.](https://sms4smile.com/quotes/carmen-carrera/i-don-t-know-any-lingerie-brands-that-really-embrace-transgender/) [Carmen Carrera](https://sms4smile.com/quotes/author/carmen-carrera/) > [We have 2 million users in the U.S. and about 13 million worldwide in more than 200 countries.](https://sms4smile.com/quotes/niklas-zennstrom/we-have-2-million-users-in-the-u-s-and-about-13-million-worldwide-in-2/) [Niklas Zennstrom](https://sms4smile.com/quotes/author/niklas-zennstrom/) > [I'm projecting somewhere between 100 million and 200 million computers on the Net by the end of December 2000, and about 300 million users by that same time.](https://sms4smile.com/quotes/anonymous/i-m-projecting-somewhere-between-100-million-and-200-million/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Facebook has been around for seven years. It has 500 million users. If you can't figure out how to make money off half a…](https://sms4smile.com/quotes/david-heinemeier-hansson/facebook-has-been-around-for-seven-years-it-has-500-million-users-if/) [David Heinemeier Hansson](https://sms4smile.com/quotes/author/david-heinemeier-hansson/) > [The internet has grown so tremendously fast in our society. It is the fastest communications technology in the history of the world. (It) grew…](https://sms4smile.com/quotes/william-e-kennard/the-internet-has-grown-so-tremendously-fast-in-our-society-it-is-the/) William E. Kennard > [We have 2 million users in the U.S. and about 13 million worldwide in more than 200 countries. We're getting 80,000 new users each…](https://sms4smile.com/quotes/niklas-zennstrom/we-have-2-million-users-in-the-u-s-and-about-13-million-worldwide-in/) [Niklas Zennstrom](https://sms4smile.com/quotes/author/niklas-zennstrom/) > [In May of 2010, I joined Kevin Systrom, my co-founder, and we created 'Instagram', a mobile social network that today has over 15 million users.](https://sms4smile.com/quotes/mike-krieger/in-may-of-2010-i-joined-kevin-systrom-my-co-founder-and-we-created/) [Mike Krieger](https://sms4smile.com/quotes/author/mike-krieger/) > [Over the last 20 years, I've worked on or invested in many companies that scaled to 100 million users or more. But here's the…](https://sms4smile.com/quotes/reid-hoffman/over-the-last-20-years-i-ve-worked-on-or-invested-in-many-companies/) [Reid Hoffman](https://sms4smile.com/quotes/author/reid-hoffman/) ## More by Meg Whitman > [Because what happens is, as the economy suffers, tax revenues go down. But unlike businesses, where at least your variable costs go down, in…](https://sms4smile.com/quotes/meg-whitman/because-what-happens-is-as-the-economy-suffers-tax-revenues-go-down/) [Meg Whitman](https://sms4smile.com/quotes/author/meg-whitman/) > [What's sort of interesting about the whole public relations disaster that is the Net, in some ways, is that the fundamentals are really good.](https://sms4smile.com/quotes/meg-whitman/what-s-sort-of-interesting-about-the-whole-public-relations-disaster/) [Meg Whitman](https://sms4smile.com/quotes/author/meg-whitman/) > [When people use your brand name as a verb, that is remarkable.](https://sms4smile.com/quotes/meg-whitman/when-people-use-your-brand-name-as-a-verb-that-is-remarkable/) [Meg Whitman](https://sms4smile.com/quotes/author/meg-whitman/) > [A monkey could drive this train.](https://sms4smile.com/quotes/meg-whitman/a-monkey-could-drive-this-train/) [Meg Whitman](https://sms4smile.com/quotes/author/meg-whitman/) > [You know, I like to think that I will subscribe very much to the core Republican principles of small government. Making a small number…](https://sms4smile.com/quotes/meg-whitman/you-know-i-like-to-think-that-i-will-subscribe-very-much-to-the-core/) [Meg Whitman](https://sms4smile.com/quotes/author/meg-whitman/) > [Do what you love and success will follow. Passion is the fuel behind a successful career.](https://sms4smile.com/quotes/meg-whitman/do-what-you-love-and-success-will-follow-passion-is-the-fuel-behind-a/) [Meg Whitman](https://sms4smile.com/quotes/author/meg-whitman/) > [When a small business grows like eBay did, it has a multiplier effect. It creates other small businesses that supply it with intellectual capital,…](https://sms4smile.com/quotes/meg-whitman/when-a-small-business-grows-like-ebay-did-it-has-a-multiplier-effect/) [Meg Whitman](https://sms4smile.com/quotes/author/meg-whitman/) > [eBay had two main things that really spoke to me. It enabled individuals to do things that they could not have done without the…](https://sms4smile.com/quotes/meg-whitman/ebay-had-two-main-things-that-really-spoke-to-me-it-enabled/) [Meg Whitman](https://sms4smile.com/quotes/author/meg-whitman/) > [One good thing about California is we have quite a broad-based economy. We provide more fruits and vegetables and produce to the United States…](https://sms4smile.com/quotes/meg-whitman/one-good-thing-about-california-is-we-have-quite-a-broad-based/) [Meg Whitman](https://sms4smile.com/quotes/author/meg-whitman/) > [Steve Jobs was an iconic entrepreneur and businessman whose impact on technology was felt beyond Silicon Valley. He will be remembered for the innovation…](https://sms4smile.com/quotes/meg-whitman/steve-jobs-was-an-iconic-entrepreneur-and-businessman-whose-impact-on/) [Meg Whitman](https://sms4smile.com/quotes/author/meg-whitman/) > [Look at growth, look at how much time people spend on the Net and look at the variety of things that they are doing.…](https://sms4smile.com/quotes/meg-whitman/look-at-growth-look-at-how-much-time-people-spend-on-the-net-and-look/) [Meg Whitman](https://sms4smile.com/quotes/author/meg-whitman/) > [Guess what? The world changes. eBay has defined e-commerce](https://sms4smile.com/quotes/meg-whitman/guess-what-the-world-changes-ebay-has-defined-e-commerce/) [Meg Whitman](https://sms4smile.com/quotes/author/meg-whitman/) > [And I want to be able to - you know, make Republicans and Democrats famous for keeping jobs in California](https://sms4smile.com/quotes/meg-whitman/and-i-want-to-be-able-to-you-know-make-republicans-and-democrats/) [Meg Whitman](https://sms4smile.com/quotes/author/meg-whitman/) > [Many companies operate from more of a command-and-control environment - they decide what's going to happen at headquarters and have the organization execute. That…](https://sms4smile.com/quotes/meg-whitman/many-companies-operate-from-more-of-a-command-and-control-environment/) [Meg Whitman](https://sms4smile.com/quotes/author/meg-whitman/) > [It is very clear that voice communications is moving on to the Internet. In the end, the price that anyone can provide for voice…](https://sms4smile.com/quotes/meg-whitman/it-is-very-clear-that-voice-communications-is-moving-on-to-the/) [Meg Whitman](https://sms4smile.com/quotes/author/meg-whitman/) [Explore all 51 Meg Whitman quotes ](https://sms4smile.com/quotes/author/meg-whitman/) ## More Brands quotes > [“She kneeled down, opened the wine fridge, and scanned the shelves, filled with a variety of white wines. Sam began to pull each bottle…](https://sms4smile.com/quotes/viola-shipman/she-kneeled-down-opened-the-wine-fridge-and-scanned-the-shelves/) [Viola Shipman](https://sms4smile.com/quotes/author/viola-shipman/) > [Eventually the consumer will come to appreciate the editorial point of view of every different brand. 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But as a means to share information and raise awareness of… ](https://sms4smile.com/quotes/scarlett-johansson/i-don-t-feel-the-need-to-brand-myself-in-that-way-social-media-but-as/) [Scarlett Johansson](https://sms4smile.com/quotes/author/scarlett-johansson/) > [To become a celebrity is to become a brand name. There is Ivory Soap, Rice Krispies, and Philip Roth. Ivory is the soap that…](https://sms4smile.com/quotes/philip-roth/to-become-a-celebrity-is-to-become-a-brand-name-there-is-ivory-soap/) [Philip Roth](https://sms4smile.com/quotes/author/philip-roth/) > [ What are you for? It may be, to a degree, consoling that white brothers and sisters did not vote for \[Donald\] Trump, and do… ](https://sms4smile.com/quotes/michael-eric-dyson/what-are-you-for-it-may-be-to-a-degree-consoling-that-white-brothers/) [Michael Eric Dyson](https://sms4smile.com/quotes/author/michael-eric-dyson/) > [I have an office full of product from brands trying to be in videos and an inbox full of songs from artists, but at…](https://sms4smile.com/quotes/adam-kluger/i-have-an-office-full-of-product-from-brands-trying-to-be-in-videos/) [Adam Kluger](https://sms4smile.com/quotes/author/adam-kluger/) > [I wish Elton Brand the best. He's a great guy. He's always going to be a great friend of mine, regardless of what goes…](https://sms4smile.com/quotes/baron-davis/i-wish-elton-brand-the-best-he-s-a-great-guy-he-s-always-going-to-be/) [Baron Davis](https://sms4smile.com/quotes/author/baron-davis/) > [I have a twelve year old sex doll. Brand new.](https://sms4smile.com/quotes/anthony-jeselnik/i-have-a-twelve-year-old-sex-doll-brand-new/) [Anthony Jeselnik](https://sms4smile.com/quotes/author/anthony-jeselnik/) > [Sourav's greatest asset is his ability to communicate. He is a naturally very confident person. He encourages his team, is a great motivator and…](https://sms4smile.com/quotes/ravi-shastri/sourav-s-greatest-asset-is-his-ability-to-communicate-he-is-a/) [Ravi Shastri](https://sms4smile.com/quotes/author/ravi-shastri/) > [I think that, honestly, people's censorship issues are personal but I disagree with most of those personal choices that I see others make. You…](https://sms4smile.com/quotes/seth-rogen/i-think-that-honestly-people-s-censorship-issues-are-personal-but-i/) [Seth Rogen](https://sms4smile.com/quotes/author/seth-rogen/) > [I don't care for brands. I'm more of a boutique shopper because the things I will find there are unique, and there won't be…](https://sms4smile.com/quotes/shweta-tripathi/i-don-t-care-for-brands-i-m-more-of-a-boutique-shopper-because-the/) [Shweta Tripathi](https://sms4smile.com/quotes/author/shweta-tripathi/) > [It was psychobabbler Abraham Maslow who wrote of the phenomena of self-actualization. What Maslow failed to grasp is that reaching true self-actualization can only…](https://sms4smile.com/quotes/ted-nugent/it-was-psychobabbler-abraham-maslow-who-wrote-of-the-phenomena-of/) [Ted Nugent](https://sms4smile.com/quotes/author/ted-nugent/) > [When I went to do "Carson" that night, they wanted us to do two songs, but we were a brand new band. "Conga" hadn't…](https://sms4smile.com/quotes/gloria-estefan/when-i-went-to-do-carson-that-night-they-wanted-us-to-do-two-songs/) [Gloria Estefan](https://sms4smile.com/quotes/author/gloria-estefan/) Browse all 1,572 Brands quotes ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "My view is that, just as in many businesses, brands really matter. There will always be a role for destination sites. Eighty million users come to our destination. 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