--- title: "Meaning & Key Takeaway of: You need cliches. Cliches are what people…" description: "\"You need cliches. Cliches are what people respond to.\" — Matthew Vaughn" image: "https://sms4smile.com/quotes/i/fb9/matthew-vaughn-17889_cliche_you-need-cliches-cliches-are-what-people_2158932.jpg" --- # You need cliches. Cliches are what people respond to. ![“You need cliches. Cliches are what people respond to.” quote by Matthew Vaughn](https://sms4smile.com/quotes/i/fb9/matthew-vaughn-17889_cliche_you-need-cliches-cliches-are-what-people_2158932.jpg) [Download](https://sms4smile.com/quotes/i/fb9/matthew-vaughn-17889_cliche_you-need-cliches-cliches-are-what-people_2158932.jpg) [Open image](https://sms4smile.com/quotes/i/fb9/matthew-vaughn-17889_cliche_you-need-cliches-cliches-are-what-people_2158932.jpg) > “You need cliches. Cliches are what people respond to.” [Matthew Vaughn](https://sms4smile.com/quotes/author/matthew-vaughn/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Clichés are effective because they resonate with people and shape responses. **In simple terms:** Clichés work because they’re familiar. Key Takeaway Use familiar ideas wisely. Themes communication culture psychology Mood reflective pragmatic Type advisory analytical When to use this quote - advertising - political speeches Key Concepts marketing storytelling public speaking Questions to Reflect On - When do clichés become counterproductive? - How can originality be balanced with familiarity? A Different Perspective Clichés can be overused and stale. ★ ★ ★ ★ ★ No ratings yet [Cliche](https://sms4smile.com/quotes/about/cliche/) [Cliches](https://sms4smile.com/quotes/about/cliches/) [People](https://sms4smile.com/quotes/about/people/) ## Related quotes > [Cliches are cliches because they are true.](https://sms4smile.com/quotes/harsha-bhogle/cliches-are-cliches-because-they-are-true/) [Harsha Bhogle](https://sms4smile.com/quotes/author/harsha-bhogle/) > [Don't avoid the cliches - they are cliches because they work!](https://sms4smile.com/quotes/george-lucas/don-t-avoid-the-cliches-they-are-cliches-because-they-work/) [George Lucas](https://sms4smile.com/quotes/author/george-lucas/) > [Cliched characters are cliches because they're people being described by people who are on the outside. If you take two sentences from anybody and…](https://sms4smile.com/quotes/michael-cudlitz/cliched-characters-are-cliches-because-they-re-people-being-described/) [Michael Cudlitz](https://sms4smile.com/quotes/author/michael-cudlitz/) > [If you look around, 90 percent of marriages are cliches - people aren't genuinely happy even if they look happy together.](https://sms4smile.com/quotes/rahul-dev/if-you-look-around-90-percent-of-marriages-are-cliches-people-aren-t/) [Rahul Dev](https://sms4smile.com/quotes/author/rahul-dev/) > [People love cliches. If you can give people cliches, that's very good TV, then.](https://sms4smile.com/quotes/michael-hirst/people-love-cliches-if-you-can-give-people-cliches-that-s-very-good/) [Michael Hirst](https://sms4smile.com/quotes/author/michael-hirst/) > [Cliches are what make you understand something.](https://sms4smile.com/quotes/matthew-vaughn/cliches-are-what-make-you-understand-something/) [Matthew Vaughn](https://sms4smile.com/quotes/author/matthew-vaughn/) > [I feel like the older I get, the more I start to think about life in general. All the clichés that people tell you,…](https://sms4smile.com/quotes/frank-iero/i-feel-like-the-older-i-get-the-more-i-start-to-think-about-life-in/) [Frank Iero](https://sms4smile.com/quotes/author/frank-iero/) > [“I understand why sometimes people speak in cliches because sometimes there is no other way to describe something.”](https://sms4smile.com/quotes/augusten-burroughs/i-understand-why-sometimes-people-speak-in-cliches-because-sometimes/) [Augusten Burroughs](https://sms4smile.com/quotes/author/augusten-burroughs/) > [Every cliche is true, right? That's why they're cliches.](https://sms4smile.com/quotes/w-s-di-piero/every-cliche-is-true-right-that-s-why-they-re-cliches/) [W. S. Di Piero](https://sms4smile.com/quotes/author/w-s-di-piero/) > [I'm sick of the old cliches. Bring me some new cliches.](https://sms4smile.com/quotes/samuel-goldwyn-jr/i-m-sick-of-the-old-cliches-bring-me-some-new-cliches/) [Samuel Goldwyn, Jr](https://sms4smile.com/quotes/author/samuel-goldwyn-jr/) > [When academics claim a topic is obsolete, they mean merely they are tired of flogging it with their cliches.](https://sms4smile.com/quotes/kenny-smith/when-academics-claim-a-topic-is-obsolete-they-mean-merely-they-are/) [Kenny Smith](https://sms4smile.com/quotes/author/kenny-smith/) > [Last, but not least, avoid cliches like the plague.](https://sms4smile.com/quotes/william-safire/last-but-not-least-avoid-cliches-like-the-plague/) [William Safire](https://sms4smile.com/quotes/author/william-safire/) > [I think the French have a romantic cliche that Englishmen have great style, great music, irony and sense of humour. Well, sometimes cliches are…](https://sms4smile.com/quotes/josephine-de-la-baume/i-think-the-french-have-a-romantic-cliche-that-englishmen-have-great/) [Josephine de La Baume](https://sms4smile.com/quotes/author/josephine-de-la-baume/) > [There are trappings of science fiction which I kind of embrace, but there are also cliches which I run from.](https://sms4smile.com/quotes/david-twohy/there-are-trappings-of-science-fiction-which-i-kind-of-embrace-but/) [David Twohy](https://sms4smile.com/quotes/author/david-twohy/) > [All the cliches of glamorous sophistication have little appeal to me. Do I want to live the British version of 'Dynasty?' No thanks!](https://sms4smile.com/quotes/sade-adu/all-the-cliches-of-glamorous-sophistication-have-little-appeal-to-me/) [Sade Adu](https://sms4smile.com/quotes/author/sade-adu/) ## More by Matthew Vaughn > [I like the X-Men, otherwise I wouldn't be doing it.](https://sms4smile.com/quotes/matthew-vaughn/i-like-the-x-men-otherwise-i-wouldn-t-be-doing-it/) [Matthew Vaughn](https://sms4smile.com/quotes/author/matthew-vaughn/) > [I think it's easier to make a film with 200 million dollars than 960 grand.](https://sms4smile.com/quotes/matthew-vaughn/i-think-it-s-easier-to-make-a-film-with-200-million-dollars-than-960/) [Matthew Vaughn](https://sms4smile.com/quotes/author/matthew-vaughn/) > [Music is half the film.](https://sms4smile.com/quotes/matthew-vaughn/music-is-half-the-film/) [Matthew Vaughn](https://sms4smile.com/quotes/author/matthew-vaughn/) > [What I learned very quickly is that if you get it right in the first two or three takes, it's not going to get…](https://sms4smile.com/quotes/matthew-vaughn/what-i-learned-very-quickly-is-that-if-you-get-it-right-in-the-first/) [Matthew Vaughn](https://sms4smile.com/quotes/author/matthew-vaughn/) > [It's a juggernaut, yeah... but I'm not phased by making movies.](https://sms4smile.com/quotes/matthew-vaughn/it-s-a-juggernaut-yeah-but-i-m-not-phased-by-making-movies/) [Matthew Vaughn](https://sms4smile.com/quotes/author/matthew-vaughn/) > [And writing I think is a gift that you have, the same as acting, in a way.](https://sms4smile.com/quotes/matthew-vaughn/and-writing-i-think-is-a-gift-that-you-have-the-same-as-acting-in-a/) [Matthew Vaughn](https://sms4smile.com/quotes/author/matthew-vaughn/) > [I learned very quickly that the hard thing in life is to make good films. Technically, filmmaking is the camera and the actor telling…](https://sms4smile.com/quotes/matthew-vaughn/i-learned-very-quickly-that-the-hard-thing-in-life-is-to-make-good/) [Matthew Vaughn](https://sms4smile.com/quotes/author/matthew-vaughn/) > [Crime, money, power, drugs - are all linked.](https://sms4smile.com/quotes/matthew-vaughn/crime-money-power-drugs-are-all-linked/) [Matthew Vaughn](https://sms4smile.com/quotes/author/matthew-vaughn/) > [I'll never be a good writer, and no chance of being a good actor.](https://sms4smile.com/quotes/matthew-vaughn/i-ll-never-be-a-good-writer-and-no-chance-of-being-a-good-actor/) [Matthew Vaughn](https://sms4smile.com/quotes/author/matthew-vaughn/) > [Some people are directors and I think they should stay behind the camera.](https://sms4smile.com/quotes/matthew-vaughn/some-people-are-directors-and-i-think-they-should-stay-behind-the/) [Matthew Vaughn](https://sms4smile.com/quotes/author/matthew-vaughn/) > [You can't please everyone... If you make a good movie, that's all that matters.](https://sms4smile.com/quotes/matthew-vaughn/you-can-t-please-everyone-if-you-make-a-good-movie-that-s-all-that/) [Matthew Vaughn](https://sms4smile.com/quotes/author/matthew-vaughn/) > [Cliches are what make you understand something.](https://sms4smile.com/quotes/matthew-vaughn/cliches-are-what-make-you-understand-something/) [Matthew Vaughn](https://sms4smile.com/quotes/author/matthew-vaughn/) > [People just want to watch movies that are entertaining, it doesn't matter what genre it is.](https://sms4smile.com/quotes/matthew-vaughn/people-just-want-to-watch-movies-that-are-entertaining-it-doesn-t/) [Matthew Vaughn](https://sms4smile.com/quotes/author/matthew-vaughn/) > [I'm a Star Wars fanatic.](https://sms4smile.com/quotes/matthew-vaughn/i-m-a-star-wars-fanatic/) [Matthew Vaughn](https://sms4smile.com/quotes/author/matthew-vaughn/) > [I like the idea of making big budget films with a heart. I like graphic novels more than comic books.](https://sms4smile.com/quotes/matthew-vaughn/i-like-the-idea-of-making-big-budget-films-with-a-heart-i-like/) [Matthew Vaughn](https://sms4smile.com/quotes/author/matthew-vaughn/) [Explore all 36 Matthew Vaughn quotes ](https://sms4smile.com/quotes/author/matthew-vaughn/) ## More Cliche quotes > [All the cliches of glamorous sophistication have little appeal to me. Do I want to live the British version of 'Dynasty?' No thanks!](https://sms4smile.com/quotes/sade-adu/all-the-cliches-of-glamorous-sophistication-have-little-appeal-to-me/) [Sade Adu](https://sms4smile.com/quotes/author/sade-adu/) > [Good things come to those who hustle](https://sms4smile.com/quotes/chuck-noll/good-things-come-to-those-who-hustle/) [Chuck Noll](https://sms4smile.com/quotes/author/chuck-noll/) > [It's a bit cliche, but you can't go wrong by writing what you know. Even if you're a horrible writer, your own knowledge and…](https://sms4smile.com/quotes/issa-rae/it-s-a-bit-cliche-but-you-can-t-go-wrong-by-writing-what-you-know/) [Issa Rae](https://sms4smile.com/quotes/author/issa-rae/) > [“As an opener, I'd like to state that elves are certainly NOT cliché. It doesn't matter if they all have pointy ears, or they…](https://sms4smile.com/quotes/robert-fanney/as-an-opener-i-d-like-to-state-that-elves-are-certainly-not-clich-it/) [Robert Fanney](https://sms4smile.com/quotes/author/robert-fanney/) > [“NormnAl, "Like, Share, Follow and subscribe" - The typical cliche drill.”](https://sms4smile.com/quotes/deyth-banger/normnal-like-share-follow-and-subscribe-the-typical-cliche-drill/) Deyth Banger > [To move past fear is a cliche.](https://sms4smile.com/quotes/tony-abbott/to-move-past-fear-is-a-cliche/) [Tony Abbott](https://sms4smile.com/quotes/author/tony-abbott/) > [There are trappings of science fiction which I kind of embrace, but there are also cliches which I run from.](https://sms4smile.com/quotes/david-twohy/there-are-trappings-of-science-fiction-which-i-kind-of-embrace-but/) [David Twohy](https://sms4smile.com/quotes/author/david-twohy/) > [Audiences are hungry for something different. With binge-watching, they're hungry for interesting content they haven't seen before, and they want to be entertained. A…](https://sms4smile.com/quotes/miles-millar/audiences-are-hungry-for-something-different-with-binge-watching-they/) [Miles Millar](https://sms4smile.com/quotes/author/miles-millar/) > [A popular cliche in philosophy says that science is pure analysis or reductionism, like taking the rainbow to pieces; and art is pure synthesis,…](https://sms4smile.com/quotes/jacob-bronowski/a-popular-cliche-in-philosophy-says-that-science-is-pure-analysis-or/) [Jacob Bronowski](https://sms4smile.com/quotes/author/jacob-bronowski/) > [I think the French have a romantic cliche that Englishmen have great style, great music, irony and sense of humour. Well, sometimes cliches are…](https://sms4smile.com/quotes/josephine-de-la-baume/i-think-the-french-have-a-romantic-cliche-that-englishmen-have-great/) [Josephine de La Baume](https://sms4smile.com/quotes/author/josephine-de-la-baume/) > [Last, but not least, avoid cliches like the plague.](https://sms4smile.com/quotes/william-safire/last-but-not-least-avoid-cliches-like-the-plague/) [William Safire](https://sms4smile.com/quotes/author/william-safire/) > [“The more you know, the less you understand. That's so cliche'. Wanna know the scary version? The more you know, the more fuckups you…](https://sms4smile.com/quotes/toba-beta/the-more-you-know-the-less-you-understand-that-s-so-cliche-wanna-know/) [Toba Beta](https://sms4smile.com/quotes/author/toba-beta/) > [You can't do anything if a person says no. In such a case, there's nothing you can do - unlike the popular cliche that…](https://sms4smile.com/quotes/markus-wolf/you-can-t-do-anything-if-a-person-says-no-in-such-a-case-there-s/) [Markus Wolf](https://sms4smile.com/quotes/author/markus-wolf/) > [“Sometimes people overlooked how useful a cliché was. It got everyone thinking about things in the same sort of way, and that could be…](https://sms4smile.com/quotes/michael-leese/sometimes-people-overlooked-how-useful-a-clich-was-it-got-everyone/) [Michael Leese](https://sms4smile.com/quotes/author/michael-leese/) > [When academics claim a topic is obsolete, they mean merely they are tired of flogging it with their cliches.](https://sms4smile.com/quotes/kenny-smith/when-academics-claim-a-topic-is-obsolete-they-mean-merely-they-are/) [Kenny Smith](https://sms4smile.com/quotes/author/kenny-smith/) [Browse all 601 Cliche quotes ](https://sms4smile.com/quotes/about/cliche/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "You need cliches. Cliches are what people respond to.", "creator": { "@type": "Person", "name": "Matthew Vaughn" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/matthew-vaughn/you-need-cliches-cliches-are-what-people-respond-to/", "about": { "@type": "Thing", "name": "Cliche" }, "@id": "https://sms4smile.com/quotes/matthew-vaughn/you-need-cliches-cliches-are-what-people-respond-to/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/fb9/matthew-vaughn-17889_cliche_you-need-cliches-cliches-are-what-people_2158932.jpg", "contentUrl": "https://sms4smile.com/quotes/i/fb9/matthew-vaughn-17889_cliche_you-need-cliches-cliches-are-what-people_2158932.jpg", "url": "https://sms4smile.com/quotes/i/fb9/matthew-vaughn-17889_cliche_you-need-cliches-cliches-are-what-people_2158932.jpg", "width": 1080, "height": 1080, "caption": "“You need cliches. Cliches are what people respond to.” — Matthew Vaughn", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Matthew Vaughn", "item": "https://sms4smile.com/quotes/author/matthew-vaughn/" }, { "@type": "ListItem", "position": 4, "name": "You need cliches. Cliches are what...", "item": "https://sms4smile.com/quotes/matthew-vaughn/you-need-cliches-cliches-are-what-people-respond-to/" } ], "@id": "https://sms4smile.com/quotes/matthew-vaughn/you-need-cliches-cliches-are-what-people-respond-to/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```