--- title: "Meaning & Key Takeaway of: You do design because you feel it inside…" description: "\"You do design because you feel it inside; you have a moral issue to spread quality in our environment.\" — Massimo Vignelli" image: "https://sms4smile.com/quotes/i/727/massimo-vignelli-13401_character_you-do-design-because-you-feel-it-inside_2132991.png" --- # You do design because you feel it inside; you have a moral… ![“You do design because you feel it inside; you have a moral issue to spread quality in our environment.” quote by Massimo Vignelli](https://sms4smile.com/quotes/i/727/massimo-vignelli-13401_character_you-do-design-because-you-feel-it-inside_2132991.png) [Download](https://sms4smile.com/quotes/i/727/massimo-vignelli-13401_character_you-do-design-because-you-feel-it-inside_2132991.png) [Open image](https://sms4smile.com/quotes/i/727/massimo-vignelli-13401_character_you-do-design-because-you-feel-it-inside_2132991.png) > “You do design because you feel it inside; you have a moral issue to spread quality in our environment.” [Massimo Vignelli](https://sms4smile.com/quotes/author/massimo-vignelli/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Design is driven by an inner moral responsibility to improve environmental quality. **In simple terms:** Design should serve ethical standards. Key Takeaway Create responsibly. Themes design ethics environment Mood reflective inspired Type philosophical motivational When to use this quote - product development - urban planning - branding - interior design - public spaces Key Concepts moral responsibility quality improvement Questions to Reflect On - How do you balance profit and ethical design? - What standards guide your design choices? A Different Perspective Design constraints may conflict with commercial pressures. ★ ★ ★ ★ ★ No ratings yet [Character](https://sms4smile.com/quotes/about/character/) [Design](https://sms4smile.com/quotes/about/design/) [Design Feel](https://sms4smile.com/quotes/about/design-feel-2320627/) [Engineering](https://sms4smile.com/quotes/about/engineering/) [Environment](https://sms4smile.com/quotes/about/environment/) [Feel Inside](https://sms4smile.com/quotes/about/feel-inside/) [Feels](https://sms4smile.com/quotes/about/feels/) [Inside Moral](https://sms4smile.com/quotes/about/inside-moral-4405113/) [Issues](https://sms4smile.com/quotes/about/issues/) [Moral](https://sms4smile.com/quotes/about/moral/) [Moral issue](https://sms4smile.com/quotes/about/moral-issue/) [Moral issues](https://sms4smile.com/quotes/about/moral-issues/) [Our environment](https://sms4smile.com/quotes/about/our-environment/) [Quality](https://sms4smile.com/quotes/about/quality/) [Spread](https://sms4smile.com/quotes/about/spread/) ## Related quotes > [There's no moral issue for me. I did the best science I could. I was struggling to survive and didn't have the luxury of…](https://sms4smile.com/quotes/howard-moskowitz/there-s-no-moral-issue-for-me-i-did-the-best-science-i-could-i-was/) [Howard Moskowitz](https://sms4smile.com/quotes/author/howard-moskowitz/) > [You see that pale, blue dot? That's us. Everything that has ever happened in all of human history, has happened on that pixel. All…](https://sms4smile.com/quotes/al-gore/you-see-that-pale-blue-dot-that-s-us-everything-that-has-ever/) [Al Gore](https://sms4smile.com/quotes/author/al-gore/) > [There is no Constitutional issue here. The command of the Constitution is plain. There is no moral issue. It is wrong - deadly wrong…](https://sms4smile.com/quotes/lyndon-b-johnson/there-is-no-constitutional-issue-here-the-command-of-the-constitution/) [Lyndon B. Johnson](https://sms4smile.com/quotes/author/lyndon-b-johnson/) > [It is a moral issue how we are going to treat workers. On these issues, these are moral issues, principled issues, where there aren't…](https://sms4smile.com/quotes/edward-kennedy/it-is-a-moral-issue-how-we-are-going-to-treat-workers-on-these-issues/) [Edward Kennedy](https://sms4smile.com/quotes/author/edward-kennedy/) > [I don't think it's an ethical or moral issue, or even that people are stupid, but I do feel like as a culture things…](https://sms4smile.com/quotes/ian-mackaye/i-don-t-think-it-s-an-ethical-or-moral-issue-or-even-that-people-are/) [Ian MacKaye](https://sms4smile.com/quotes/author/ian-mackaye/) > [All I am asking is that we follow the golden rule: "Do unto others as you would have them do unto you." This is…](https://sms4smile.com/quotes/ken-caldeira/all-i-am-asking-is-that-we-follow-the-golden-rule-do-unto-others-as/) [Ken Caldeira](https://sms4smile.com/quotes/author/ken-caldeira/) > [I think there's a fundamental moral issue about whether it's right for a machine to decide to kill a person. It's bad enough that…](https://sms4smile.com/quotes/judy-woodruff/i-think-there-s-a-fundamental-moral-issue-about-whether-it-s-right/) [Judy Woodruff](https://sms4smile.com/quotes/author/judy-woodruff/) > [With a great moral issue involved, neutrality does not serve righteousness; for to be neutral between right and wrong is to serve wrong.](https://sms4smile.com/quotes/theodore-roosevelt/with-a-great-moral-issue-involved-neutrality-does-not-serve/) [Theodore Roosevelt](https://sms4smile.com/quotes/author/theodore-roosevelt/) > [I don't really consider this a political issue, I consider it to be a moral issue.](https://sms4smile.com/quotes/al-gore/i-don-t-really-consider-this-a-political-issue-i-consider-it-to-be-a/) [Al Gore](https://sms4smile.com/quotes/author/al-gore/) > [We are confronted primarily with a moral issue... whether all Americans are to be afforded equal rights and equal opportunities, whether we are going…](https://sms4smile.com/quotes/john-f-kennedy/we-are-confronted-primarily-with-a-moral-issue-whether-all-americans/) [John F. Kennedy](https://sms4smile.com/quotes/author/john-f-kennedy/) > [My work about corruption is to get people to see it less as a moral issue (right/wrong) and more as an economic issue (economies…](https://sms4smile.com/quotes/lawrence-lessig/my-work-about-corruption-is-to-get-people-to-see-it-less-as-a-moral/) [Lawrence Lessig](https://sms4smile.com/quotes/author/lawrence-lessig/) > [I think the issue of income and wealth inequality is in fact a moral issue.](https://sms4smile.com/quotes/bernie-sanders/i-think-the-issue-of-income-and-wealth-inequality-is-in-fact-a-moral/) [Bernie Sanders](https://sms4smile.com/quotes/author/bernie-sanders/) > [I also think we need unconventional political action, and I increasingly think that there is a need for people of faith to be able…](https://sms4smile.com/quotes/bill-mckibben/i-also-think-we-need-unconventional-political-action-and-i/) [Bill McKibben](https://sms4smile.com/quotes/author/bill-mckibben/) > [But then you say, Well, who makes the decision? Does the government make the decision? The reason this is such a national dispute and…](https://sms4smile.com/quotes/john-h-richardson/but-then-you-say-well-who-makes-the-decision-does-the-government-make/) [John H Richardson](https://sms4smile.com/quotes/author/john-h-richardson/) > [Of course the issue of ending war, and creating prosperity; they're overarching issues all the time. But right now, the challenge to this generation…](https://sms4smile.com/quotes/nancy-pelosi/of-course-the-issue-of-ending-war-and-creating-prosperity-they-re/) [Nancy Pelosi](https://sms4smile.com/quotes/author/nancy-pelosi/) ## More by Massimo Vignelli > [The computer is really like a pencil, you know. It used to be. The pencil can do anything you want to, but you have…](https://sms4smile.com/quotes/massimo-vignelli/the-computer-is-really-like-a-pencil-you-know-it-used-to-be-the/) [Massimo Vignelli](https://sms4smile.com/quotes/author/massimo-vignelli/) > [Graphic Design is the communication of information in an appropriate visual manner.](https://sms4smile.com/quotes/massimo-vignelli/graphic-design-is-the-communication-of-information-in-an-appropriate/) [Massimo Vignelli](https://sms4smile.com/quotes/author/massimo-vignelli/) > [I'm not a designer, I'm a sifter. I can sift everything, all the time. My sift level lines keep shaking all the time for…](https://sms4smile.com/quotes/massimo-vignelli/i-m-not-a-designer-i-m-a-sifter-i-can-sift-everything-all-the-time-my/) [Massimo Vignelli](https://sms4smile.com/quotes/author/massimo-vignelli/) > [If you can design one thing, you can design everything.](https://sms4smile.com/quotes/massimo-vignelli/if-you-can-design-one-thing-you-can-design-everything/) [Massimo Vignelli](https://sms4smile.com/quotes/author/massimo-vignelli/) > [The scale relates to everything. The thickness of a pipe, the thickness of a leg of the furniture. Even color could have a scale.](https://sms4smile.com/quotes/massimo-vignelli/the-scale-relates-to-everything-the-thickness-of-a-pipe-the-thickness/) [Massimo Vignelli](https://sms4smile.com/quotes/author/massimo-vignelli/) > [You can reach timelessness if you look for the essence of things and not the appearance. The appearance is transitory — the appearance is…](https://sms4smile.com/quotes/massimo-vignelli/you-can-reach-timelessness-if-you-look-for-the-essence-of-things-and/) [Massimo Vignelli](https://sms4smile.com/quotes/author/massimo-vignelli/) > [I started very early. I started to be interested in design when I was 14 years old, basically, and before I was just like…](https://sms4smile.com/quotes/massimo-vignelli/i-started-very-early-i-started-to-be-interested-in-design-when-i-was/) [Massimo Vignelli](https://sms4smile.com/quotes/author/massimo-vignelli/) > [Good design is ubiquitous and forever.](https://sms4smile.com/quotes/massimo-vignelli/good-design-is-ubiquitous-and-forever/) [Massimo Vignelli](https://sms4smile.com/quotes/author/massimo-vignelli/) > [One life is too short for doing everything.](https://sms4smile.com/quotes/massimo-vignelli/one-life-is-too-short-for-doing-everything/) [Massimo Vignelli](https://sms4smile.com/quotes/author/massimo-vignelli/) > [It’s not important to develop your own style but your own approach.](https://sms4smile.com/quotes/massimo-vignelli/it-s-not-important-to-develop-your-own-style-but-your-own-approach/) [Massimo Vignelli](https://sms4smile.com/quotes/author/massimo-vignelli/) > [If you paint a building shocking pink, that has no scale, it is just a huge mistake, but it's not in the scale of…](https://sms4smile.com/quotes/massimo-vignelli/if-you-paint-a-building-shocking-pink-that-has-no-scale-it-is-just-a/) [Massimo Vignelli](https://sms4smile.com/quotes/author/massimo-vignelli/) > [If you do it right, it will last forever.](https://sms4smile.com/quotes/massimo-vignelli/if-you-do-it-right-it-will-last-forever/) [Massimo Vignelli](https://sms4smile.com/quotes/author/massimo-vignelli/) > [In design, be logical, search for truth, be clear.](https://sms4smile.com/quotes/massimo-vignelli/in-design-be-logical-search-for-truth-be-clear/) [Massimo Vignelli](https://sms4smile.com/quotes/author/massimo-vignelli/) > [There is no design without discipline. There is no discipline without intelligence.](https://sms4smile.com/quotes/massimo-vignelli/there-is-no-design-without-discipline-there-is-no-discipline-without/) [Massimo Vignelli](https://sms4smile.com/quotes/author/massimo-vignelli/) > [I don't think that type should be expressive at all. I can write the word 'dog' with any typeface and it doesn't have to…](https://sms4smile.com/quotes/massimo-vignelli/i-don-t-think-that-type-should-be-expressive-at-all-i-can-write-the/) [Massimo Vignelli](https://sms4smile.com/quotes/author/massimo-vignelli/) [Explore all 50 Massimo Vignelli quotes ](https://sms4smile.com/quotes/author/massimo-vignelli/) ## More Character quotes > [This may sound strange, but although I feel like I know everything about my characters, the brand of shampoo they use, how many cavities…](https://sms4smile.com/quotes/gail-honeyman/this-may-sound-strange-but-although-i-feel-like-i-know-everything/) [Gail Honeyman](https://sms4smile.com/quotes/author/gail-honeyman/) > [I always like a character who makes me laugh.](https://sms4smile.com/quotes/rachael-stirling/i-always-like-a-character-who-makes-me-laugh/) [Rachael Stirling](https://sms4smile.com/quotes/author/rachael-stirling/) > [Social responsibility above the level of family, or at most of tribe, requires imagination-- devotion, loyalty, all the higher virtues -- which a man…](https://sms4smile.com/quotes/robert-a-heinlein/social-responsibility-above-the-level-of-family-or-at-most-of-tribe/) [Robert A. Heinlein](https://sms4smile.com/quotes/author/robert-a-heinlein/) > [Reader, if you are gifted with nerves like mine, aspire to any character but that of a wit.](https://sms4smile.com/quotes/charles-lamb/reader-if-you-are-gifted-with-nerves-like-mine-aspire-to-any/) [Charles Lamb](https://sms4smile.com/quotes/author/charles-lamb/) > [I'm often moved by the circumstances around some of my characters, but I don't think I've actually cried watching myself.](https://sms4smile.com/quotes/kate-winslet/i-m-often-moved-by-the-circumstances-around-some-of-my-characters-but/) [Kate Winslet](https://sms4smile.com/quotes/author/kate-winslet/) > [When you're on a daytime drama you get one page, you better damn well know your character. You better know what she would do…](https://sms4smile.com/quotes/david-hudgins/when-you-re-on-a-daytime-drama-you-get-one-page-you-better-damn-well/) [David Hudgins](https://sms4smile.com/quotes/author/david-hudgins/) > [It can sometimes make people fold into themselves and kind of run away, but I think in this case these characters are being forced…](https://sms4smile.com/quotes/emily-deschanel/it-can-sometimes-make-people-fold-into-themselves-and-kind-of-run/) [Emily Deschanel](https://sms4smile.com/quotes/author/emily-deschanel/) > [If you are well-mannered towards those whose views are similar to yours, you may be said to exhibit a fairly good character. But, if…](https://sms4smile.com/quotes/anonymous/if-you-are-well-mannered-towards-those-whose-views-are-similar-to/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Democracy is based on the conviction that man has the moral and intellectual capacity, as well as the inalienable right, to govern himself with…](https://sms4smile.com/quotes/harry-s-truman/democracy-is-based-on-the-conviction-that-man-has-the-moral-and/) [Harry S. Truman](https://sms4smile.com/quotes/author/harry-s-truman/) > [In the fight between biology and morality, biology has commonly won in the end.](https://sms4smile.com/quotes/semir-zeki/in-the-fight-between-biology-and-morality-biology-has-commonly-won-in/) [Semir Zeki](https://sms4smile.com/quotes/author/semir-zeki/) > [Your looks don't make you pretty, it's the person inside who makes you pretty!](https://sms4smile.com/quotes/aaron-chan/your-looks-don-t-make-you-pretty-it-s-the-person-inside-who-makes-you/) [Aaron Chan](https://sms4smile.com/quotes/author/aaron-chan/) > [I'm not a huge social media kind of guy, so I don't really know, I don't really ever get... at least in real life,…](https://sms4smile.com/quotes/freddie-stroma/i-m-not-a-huge-social-media-kind-of-guy-so-i-don-t-really-know-i-don/) [Freddie Stroma](https://sms4smile.com/quotes/author/freddie-stroma/) > [If you stood me in a costume next to a computer graphic of the same-looking character, I think there would be a difference. And…](https://sms4smile.com/quotes/warwick-davis/if-you-stood-me-in-a-costume-next-to-a-computer-graphic-of-the-same/) [Warwick Davis](https://sms4smile.com/quotes/author/warwick-davis/) > [Courage: the most important of all the virtues because without courage, you can't practice any other virtue consistently](https://sms4smile.com/quotes/maya-angelou/courage-the-most-important-of-all-the-virtues-because-without-courage/) [Maya Angelou](https://sms4smile.com/quotes/author/maya-angelou/) > [I'm a character actor - always have been, always will be - and historically, character actors don't come into their own until later in…](https://sms4smile.com/quotes/annie-potts/i-m-a-character-actor-always-have-been-always-will-be-and/) [Annie Potts](https://sms4smile.com/quotes/author/annie-potts/) [Browse all 32,707 Character quotes ](https://sms4smile.com/quotes/about/character/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "You do design because you feel it inside; you have a moral issue to spread quality in our environment.", "creator": { "@type": "Person", "name": "Massimo Vignelli" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/massimo-vignelli/you-do-design-because-you-feel-it-inside-you-have-a-moral-issue-to/", "about": { "@type": "Thing", "name": "Character" }, "@id": "https://sms4smile.com/quotes/massimo-vignelli/you-do-design-because-you-feel-it-inside-you-have-a-moral-issue-to/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/727/massimo-vignelli-13401_character_you-do-design-because-you-feel-it-inside_2132991.png", "contentUrl": "https://sms4smile.com/quotes/i/727/massimo-vignelli-13401_character_you-do-design-because-you-feel-it-inside_2132991.png", "url": "https://sms4smile.com/quotes/i/727/massimo-vignelli-13401_character_you-do-design-because-you-feel-it-inside_2132991.png", "width": 1080, "height": 1080, "caption": "“You do design because you feel it inside; you have a moral issue to spread quality in our environment.” — Massimo Vignelli", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Massimo Vignelli", "item": "https://sms4smile.com/quotes/author/massimo-vignelli/" }, { "@type": "ListItem", "position": 4, "name": "You do design because you feel...", "item": "https://sms4smile.com/quotes/massimo-vignelli/you-do-design-because-you-feel-it-inside-you-have-a-moral-issue-to/" } ], "@id": "https://sms4smile.com/quotes/massimo-vignelli/you-do-design-because-you-feel-it-inside-you-have-a-moral-issue-to/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```