---
title: "Meaning & Key Takeaway of: The way that social media is structured…"
description: "\"The way that social media is structured, you get a payout for high emotion, for clickability. And your 40-point tax plan is not emotional or clickable...."
image: "https://sms4smile.com/quotes/i/2eb/mary-katharine-ham-5137_high_the-way-that-social-media-is-structured_386817.jpg"
---

#  The way that social media is structured, you get a payout…

![“The way that social media is structured, you get a payout for high emotion, for clickability. And your 40-point tax plan is not emotional or clickable.” quote by Mary Katharine Ham](https://sms4smile.com/quotes/i/2eb/mary-katharine-ham-5137_high_the-way-that-social-media-is-structured_386817.jpg)   [Download](https://sms4smile.com/quotes/i/2eb/mary-katharine-ham-5137_high_the-way-that-social-media-is-structured_386817.jpg) [Open image](https://sms4smile.com/quotes/i/2eb/mary-katharine-ham-5137_high_the-way-that-social-media-is-structured_386817.jpg)

> “The way that social media is structured, you get a payout for high emotion, for clickability. And your 40-point tax plan is not emotional or clickable.”

[Mary Katharine Ham](https://sms4smile.com/quotes/author/mary-katharine-ham/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Social media rewards emotion, while tax policy lacks emotional appeal, reducing engagement.

**In simple terms:** Emotional content gets attention; policy does not.

Key Takeaway

Make policy communication emotionally engaging.

Themes

media politics communication

Mood

critical analytical

Type

philosophical inspirational

When to use this quote

- campaign messaging
- social media strategy
- public outreach

Key Concepts

behavioral economics public policy

Questions to Reflect On

- How can policy be compelling without sensationalism?
- What balance between facts and feeling?

A Different Perspective

Complex issues may be oversimplified for emotion.

★ ★ ★ ★ ★   No ratings yet

[Emotion Clickability](https://sms4smile.com/quotes/about/emotion-clickability-3496786/) [Emotional Clickable](https://sms4smile.com/quotes/about/emotional-clickable-3496785/) [High](https://sms4smile.com/quotes/about/high/) [Media](https://sms4smile.com/quotes/about/media/) [Payout High](https://sms4smile.com/quotes/about/payout-high-3496787/) [Plan](https://sms4smile.com/quotes/about/plan/) [Point Tax](https://sms4smile.com/quotes/about/point-tax-3496788/) [Social media](https://sms4smile.com/quotes/about/social-media/) [Structured Payout](https://sms4smile.com/quotes/about/structured-payout-3496784/) [Twitter](https://sms4smile.com/quotes/about/twitter/) [Way](https://sms4smile.com/quotes/about/way/)

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