--- title: "Meaning & Key Takeaway of: Spinning out of my neuromarketing work…" description: "\"Spinning out of my neuromarketing work where, based on scanning the brains of 2,000 respondents' brains using fMRI, we learned that there's a huge corr..." image: "https://sms4smile.com/quotes/i/090/martin-lindstrom-4111_brain_spinning-out-of-my-neuromarketing-work-w_2773110.jpg" --- # Spinning out of my neuromarketing work where, based on… ![“Spinning out of my neuromarketing work where, based on scanning the brains of 2,000 respondents' brains using fMRI, we learned that there's a huge correlation between religion and branding - and thus the way that brands intend to generate customer evangelism are to be constructed.” quote by Martin Lindstrom](https://sms4smile.com/quotes/i/090/martin-lindstrom-4111_brain_spinning-out-of-my-neuromarketing-work-w_2773110.jpg) [Download](https://sms4smile.com/quotes/i/090/martin-lindstrom-4111_brain_spinning-out-of-my-neuromarketing-work-w_2773110.jpg) [Open image](https://sms4smile.com/quotes/i/090/martin-lindstrom-4111_brain_spinning-out-of-my-neuromarketing-work-w_2773110.jpg) > “Spinning out of my neuromarketing work where, based on scanning the brains of 2,000 respondents' brains using fMRI, we learned that there's a huge correlation between religion and branding - and thus the way that brands intend to generate customer evangelism are to be constructed.” [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Finds a strong link between religious sentiment and brand loyalty, suggesting branding should tap into deeper values. **In simple terms:** Religion influences brand loyalty; use it wisely. Key Takeaway Integrate core values into branding. Themes branding religion psychology Mood thoughtful analytical Type insightful strategic When to use this quote - marketing strategy - brand development Key Concepts neuromarketing consumer behavior Questions to Reflect On - How can brands respect beliefs? - What are risks? A Different Perspective Correlation not causation;ethical concerns ★ ★ ★ ★ ★ No ratings yet [Brain](https://sms4smile.com/quotes/about/brain/) [Branding](https://sms4smile.com/quotes/about/branding/) [Brands](https://sms4smile.com/quotes/about/brands/) [Correlation](https://sms4smile.com/quotes/about/correlation/) [Customer Evangelism](https://sms4smile.com/quotes/about/customer-evangelism-3256922/) [Customers](https://sms4smile.com/quotes/about/customers/) [Evangelism](https://sms4smile.com/quotes/about/evangelism/) [Huge](https://sms4smile.com/quotes/about/huge/) [Marketing](https://sms4smile.com/quotes/about/marketing/) [Neuromarketing Work](https://sms4smile.com/quotes/about/neuromarketing-work-3256918/) [Religion](https://sms4smile.com/quotes/about/religion/) [Religion Branding](https://sms4smile.com/quotes/about/religion-branding-3256924/) [Respondents Brains](https://sms4smile.com/quotes/about/respondents-brains-3256925/) [Scanning](https://sms4smile.com/quotes/about/scanning/) [Spinning](https://sms4smile.com/quotes/about/spinning/) [Spinning Neuromarketing](https://sms4smile.com/quotes/about/spinning-neuromarketing-3256920/) [Way](https://sms4smile.com/quotes/about/way/) ## Related quotes > [Essence of newspaper is the large size. You are a reader you're an eagle flying over the desert, you're scanning. You see the rabbit…](https://sms4smile.com/quotes/russ-wilcox/essence-of-newspaper-is-the-large-size-you-are-a-reader-you-re-an/) [Russ Wilcox](https://sms4smile.com/quotes/author/russ-wilcox/) > [Sea does the sweep of his eyes that he does, the one that goes from my head to my toes and back again and…](https://sms4smile.com/quotes/maggie-stiefvater/sea-does-the-sweep-of-his-eyes-that-he-does-the-one-that-goes-from-my/) [Maggie Stiefvater](https://sms4smile.com/quotes/author/maggie-stiefvater/) > [We also have the option of scanning in an image from outside the computer... a photo, or a sketch done with traditional tools; and…](https://sms4smile.com/quotes/buffy-sainte-marie/we-also-have-the-option-of-scanning-in-an-image-from-outside-the/) [Buffy Sainte-Marie](https://sms4smile.com/quotes/author/buffy-sainte-marie/) > [A lot of times when people meet me, theyll definitely try to make me feel young or inexperienced. Like, Its all taken care of.…](https://sms4smile.com/quotes/lorde/a-lot-of-times-when-people-meet-me-theyll-definitely-try-to-make-me/) [Lorde](https://sms4smile.com/quotes/author/lorde/) > [I walked over, my eyes scanning Luna Blu, my house, and Dave's. But it was the building behind them, that empty hotel, that had…](https://sms4smile.com/quotes/sarah-dessen/i-walked-over-my-eyes-scanning-luna-blu-my-house-and-dave-s-but-it/) [Sarah Dessen](https://sms4smile.com/quotes/author/sarah-dessen/) > [The not-knowing is crucial to art, is what permits art to be made. Without the scanning process engendered by not-knowing, without the possibility of…](https://sms4smile.com/quotes/donald-barthelme/the-not-knowing-is-crucial-to-art-is-what-permits-art-to-be-made/) [Donald Barthelme](https://sms4smile.com/quotes/author/donald-barthelme/) > [We are constantly scanning for opportunities.](https://sms4smile.com/quotes/peggy-johnson/we-are-constantly-scanning-for-opportunities/) [Peggy Johnson](https://sms4smile.com/quotes/author/peggy-johnson/) > [Long ago, men went to sea, and women waited for them, standing on the edge of the water, scanning the horizon for the tiny…](https://sms4smile.com/quotes/audrey-niffenegger/long-ago-men-went-to-sea-and-women-waited-for-them-standing-on-the/) [Audrey Niffenegger](https://sms4smile.com/quotes/author/audrey-niffenegger/) > [With non-fiction writing I feel like I'm confined and driven by what actually happened. That makes the "plot". So it's a process of getting…](https://sms4smile.com/quotes/george-saunders/with-non-fiction-writing-i-feel-like-i-m-confined-and-driven-by-what/) [George Saunders](https://sms4smile.com/quotes/author/george-saunders/) > [New ways of seeing can disclose new things: the radio telescope revealed quasars and pulsars, and the scanning electron microscope showed the whiskers of…](https://sms4smile.com/quotes/william-least-heat-moon/new-ways-of-seeing-can-disclose-new-things-the-radio-telescope/) [William Least Heat-Moon](https://sms4smile.com/quotes/author/william-least-heat-moon/) > [Spend two minutes a day scanning the world for three new things you're grateful for. And do that for 21 days, The reason why…](https://sms4smile.com/quotes/shawn-achor/spend-two-minutes-a-day-scanning-the-world-for-three-new-things-you/) [Shawn Achor](https://sms4smile.com/quotes/author/shawn-achor/) > [No sooner does a great man depart, and leave his character as public property, than a crowd of little men rushes towards it. There…](https://sms4smile.com/quotes/thomas-carlyle/no-sooner-does-a-great-man-depart-and-leave-his-character-as-public/) [Thomas Carlyle](https://sms4smile.com/quotes/author/thomas-carlyle/) > [When you write a book, you spend day after day scanning and identifying the trees. When you’re done, you have to step back and…](https://sms4smile.com/quotes/stephen-king/when-you-write-a-book-you-spend-day-after-day-scanning-and/) [Stephen King](https://sms4smile.com/quotes/author/stephen-king/) > [“What is different, and troubling, is that skimming is becoming our dominant mode of reading. Once a means to an end, a way to…](https://sms4smile.com/quotes/nicholas-carr/what-is-different-and-troubling-is-that-skimming-is-becoming-our/) [Nicholas Carr](https://sms4smile.com/quotes/author/nicholas-carr/) > [This (scanning project) is our chance to one-up the Greeks! It is really possible with the technology of today, not tomorrow. We can provide…](https://sms4smile.com/quotes/brewster-kahle/this-scanning-project-is-our-chance-to-one-up-the-greeks-it-is-really/) [Brewster Kahle](https://sms4smile.com/quotes/author/brewster-kahle/) ## More by Martin Lindstrom > [“Americans’ reputation for friendliness is the absence of physicality. In the United States, no one ever touches anyone else and if they do so…](https://sms4smile.com/quotes/martin-lindstrom/americans-reputation-for-friendliness-is-the-absence-of-physicality/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [“French and Italian hospitality industries, food service employees take pleasure in being the best at what they do. They may be the finest oyster…](https://sms4smile.com/quotes/martin-lindstrom/french-and-italian-hospitality-industries-food-service-employees-take/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [“Most remember Hitchcock as a skilled storyteller, but what few know is that the director shot his movies using two separate scripts. The first,…](https://sms4smile.com/quotes/martin-lindstrom/most-remember-hitchcock-as-a-skilled-storyteller-but-what-few-know-is/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [I did however realize that only 4% of the world's population turns creative when in contact with water and thus we dialed this dimension…](https://sms4smile.com/quotes/martin-lindstrom/i-did-however-realize-that-only-4-of-the-world-s-population-turns/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [“If a living place can be likened to a city, the art on the wall, or the lack of art, is the first sign”](https://sms4smile.com/quotes/martin-lindstrom/if-a-living-place-can-be-likened-to-a-city-the-art-on-the-wall-or-the/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [We're all obsessed with our smartphones and thus really don't see anything around us.](https://sms4smile.com/quotes/martin-lindstrom/we-re-all-obsessed-with-our-smartphones-and-thus-really-don-t-see/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [“Russia’s biggest downside, for me at least, is its lack of color. Being in Russia is like breathing different oxygen, and I can feel…](https://sms4smile.com/quotes/martin-lindstrom/russia-s-biggest-downside-for-me-at-least-is-its-lack-of-color-being/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [Here in particular the idea of contextual communication - i.e. communicating the right message, at the right time to the right audience - seems…](https://sms4smile.com/quotes/martin-lindstrom/here-in-particular-the-idea-of-contextual-communication-i-e/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [A brand is an emotional construct. It helps you to project an image to the world which you'd like to own.](https://sms4smile.com/quotes/martin-lindstrom/a-brand-is-an-emotional-construct-it-helps-you-to-project-an-image-to/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [“the Apple logo hangs from an unseen thread in many Apple Stores like a Bethlehem star?”](https://sms4smile.com/quotes/martin-lindstrom/the-apple-logo-hangs-from-an-unseen-thread-in-many-apple-stores-like/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [“In some instances, I’ve found that executives don’t even use their own products.”](https://sms4smile.com/quotes/martin-lindstrom/in-some-instances-i-ve-found-that-executives-don-t-even-use-their-own/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [“In an analysis of over one billion pieces of emoji data across the globe, across numerous categories, it wasn’t surprising to find that UK…](https://sms4smile.com/quotes/martin-lindstrom/in-an-analysis-of-over-one-billion-pieces-of-emoji-data-across-the/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [Visit your local supermarket or retail chain. You'll experience a lot of visual stimulus, but it's unlikely that your other senses will encounter any…](https://sms4smile.com/quotes/martin-lindstrom/visit-your-local-supermarket-or-retail-chain-you-ll-experience-a-lot/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [Today's evangelism is just as likely to take place via chat rooms and viral videos as it is in a personal conversation or a…](https://sms4smile.com/quotes/martin-lindstrom/today-s-evangelism-is-just-as-likely-to-take-place-via-chat-rooms-and/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) > [“The Italian-owned Benetton label, for example, manufactures its entire clothing line in white. Once the clothes are delivered to distribution centers, Benneton’s analysts assess…](https://sms4smile.com/quotes/martin-lindstrom/the-italian-owned-benetton-label-for-example-manufactures-its-entire/) [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) [Explore all 116 Martin Lindstrom quotes ](https://sms4smile.com/quotes/author/martin-lindstrom/) ## More Brain quotes > [The brain abhors discrepancies.](https://sms4smile.com/quotes/vilayanur-s-ramachandran/the-brain-abhors-discrepancies/) [Vilayanur S. Ramachandran](https://sms4smile.com/quotes/author/vilayanur-s-ramachandran/) > [In some circles where very heavy people think they have very heavy brains, words like "charming" and "clever" and "pretty" are all put-downs; all…](https://sms4smile.com/quotes/andy-warhol/in-some-circles-where-very-heavy-people-think-they-have-very-heavy/) [Andy Warhol](https://sms4smile.com/quotes/author/andy-warhol/) > [Let me tell you that atheism has never painted a masterpiece. Atheism has never dispelled fear. Atheism has never healed a disease; faith in…](https://sms4smile.com/quotes/john-hagee/let-me-tell-you-that-atheism-has-never-painted-a-masterpiece-atheism/) [John Hagee](https://sms4smile.com/quotes/author/john-hagee/) > [down with ought with because with every brain that thinks it thinks nor dares to feel.](https://sms4smile.com/quotes/anonymous/down-with-ought-with-because-with-every-brain-that-thinks-it-thinks/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [To explicate the uses of the Brain seems as difficult a task as to paint the Soul, of which it is commonly said, that…](https://sms4smile.com/quotes/thomas-willis/to-explicate-the-uses-of-the-brain-seems-as-difficult-a-task-as-to/) [Thomas Willis](https://sms4smile.com/quotes/author/thomas-willis/) > [I prefer the word 'musician.' I'm a musician and a composer. I have a problem with the word 'artist.' I don't know if it's…](https://sms4smile.com/quotes/stromae/i-prefer-the-word-musician-i-m-a-musician-and-a-composer-i-have-a/) [Stromae](https://sms4smile.com/quotes/author/stromae/) > [Thinking of sex provides enough mental stimulation to reduce risk of diseases that damage the brain.](https://sms4smile.com/quotes/anonymous/thinking-of-sex-provides-enough-mental-stimulation-to-reduce-risk-of/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [My writing routine is: get son off to school and sit down at 8 A.M. I read what I wrote the day before, and…](https://sms4smile.com/quotes/tracy-chevalier/my-writing-routine-is-get-son-off-to-school-and-sit-down-at-8-a-m-i/) [Tracy Chevalier](https://sms4smile.com/quotes/author/tracy-chevalier/) > [The reason I'm drawn to it is - both the off road racing and the motorcycles on the track - it takes a lot…](https://sms4smile.com/quotes/dax-shepard/the-reason-i-m-drawn-to-it-is-both-the-off-road-racing-and-the/) [Dax Shepard](https://sms4smile.com/quotes/author/dax-shepard/) > [Without illusions. I love you because you are fallible and because your poor misguided testosterone-corrupted brain has you doing cartwheels trying not to be.…](https://sms4smile.com/quotes/cindy-gerard/without-illusions-i-love-you-because-you-are-fallible-and-because/) [Cindy Gerard](https://sms4smile.com/quotes/author/cindy-gerard/) > [being asked to decide between your passion for work and your passion for children was like being asked by your doctor whether you preferred…](https://sms4smile.com/quotes/helen-bevington/being-asked-to-decide-between-your-passion-for-work-and-your-passion/) [Helen Bevington](https://sms4smile.com/quotes/author/helen-bevington/) > [I was told I had brain damage. I always knew it was an unfair label. Now I have a clearer understanding of what's wrong…](https://sms4smile.com/quotes/susan-boyle/i-was-told-i-had-brain-damage-i-always-knew-it-was-an-unfair-label/) [Susan Boyle](https://sms4smile.com/quotes/author/susan-boyle/) > [The act of learning to read added an entirely new circuit to our hominid brain's repertoire. The long developmental process of learning to read…](https://sms4smile.com/quotes/maryanne-wolf/the-act-of-learning-to-read-added-an-entirely-new-circuit-to-our/) [Maryanne Wolf](https://sms4smile.com/quotes/author/maryanne-wolf/) > [I can't let fear kill my creative brain. Fear is the killer. Your bad choices come from fear. And I'm constantly combating fear. I'm…](https://sms4smile.com/quotes/jon-m-chu/i-can-t-let-fear-kill-my-creative-brain-fear-is-the-killer-your-bad/) [Jon M. Chu](https://sms4smile.com/quotes/author/jon-m-chu/) > [I am the way I am. If you like me because I'm glamorous, so be it. If you like me, because I speak well…](https://sms4smile.com/quotes/malaika-arora-khan/i-am-the-way-i-am-if-you-like-me-because-i-m-glamorous-so-be-it-if/) [Malaika Arora Khan](https://sms4smile.com/quotes/author/malaika-arora-khan/) [Browse all 8,465 Brain quotes ](https://sms4smile.com/quotes/about/brain/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "Spinning out of my neuromarketing work where, based on scanning the brains of 2,000 respondents' brains using fMRI, we learned that there's a huge correlation between religion and branding - and thus the way that brands intend to generate customer evangelism are to be constructed.", "creator": { "@type": "Person", "name": "Martin Lindstrom" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/martin-lindstrom/spinning-out-of-my-neuromarketing-work-where-based-on-scanning-the/", "about": { "@type": "Thing", "name": "Brain" }, "@id": "https://sms4smile.com/quotes/martin-lindstrom/spinning-out-of-my-neuromarketing-work-where-based-on-scanning-the/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/090/martin-lindstrom-4111_brain_spinning-out-of-my-neuromarketing-work-w_2773110.jpg", "contentUrl": "https://sms4smile.com/quotes/i/090/martin-lindstrom-4111_brain_spinning-out-of-my-neuromarketing-work-w_2773110.jpg", "url": "https://sms4smile.com/quotes/i/090/martin-lindstrom-4111_brain_spinning-out-of-my-neuromarketing-work-w_2773110.jpg", "width": 1080, "height": 1080, "caption": "“Spinning out of my neuromarketing work where, based on scanning the brains of 2,000 respondents' brains…” — Martin Lindstrom", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Martin Lindstrom", "item": "https://sms4smile.com/quotes/author/martin-lindstrom/" }, { "@type": "ListItem", "position": 4, "name": "Spinning out of my neuromarketing work...", "item": "https://sms4smile.com/quotes/martin-lindstrom/spinning-out-of-my-neuromarketing-work-where-based-on-scanning-the/" } ], "@id": "https://sms4smile.com/quotes/martin-lindstrom/spinning-out-of-my-neuromarketing-work-where-based-on-scanning-the/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```