--- title: "Meaning & Key Takeaway of: Roughly 21,000 new brands are introduced…" description: "\"Roughly 21,000 new brands are introduced worldwide per year, yet history tells us that more than 90% of them are gone from the shelf a year later.\" — M..." image: "https://sms4smile.com/quotes/i/3a0/martin-lindstrom-4111_brands_roughly-21-000-new-brands-are-introduced_2051968.jpg" --- # Roughly 21,000 new brands are introduced worldwide per… ![“Roughly 21,000 new brands are introduced worldwide per year, yet history tells us that more than 90% of them are gone from the shelf a year later.” quote by Martin Lindstrom](https://sms4smile.com/quotes/i/3a0/martin-lindstrom-4111_brands_roughly-21-000-new-brands-are-introduced_2051968.jpg) [Download](https://sms4smile.com/quotes/i/3a0/martin-lindstrom-4111_brands_roughly-21-000-new-brands-are-introduced_2051968.jpg) [Open image](https://sms4smile.com/quotes/i/3a0/martin-lindstrom-4111_brands_roughly-21-000-new-brands-are-introduced_2051968.jpg) > “Roughly 21,000 new brands are introduced worldwide per year, yet history tells us that more than 90% of them are gone from the shelf a year later.” [Martin Lindstrom](https://sms4smile.com/quotes/author/martin-lindstrom/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Highlights that most new brands fail quickly despite many launches. **In simple terms:** Most new brands die fast. Key Takeaway Focus on sustainable value. Themes business marketing failure Mood analytical critical Type business educational When to use this quote - startup planning - product development - market research - brand strategy Key Concepts economics consumer behavior entrepreneurship Questions to Reflect On - Why do most brands fail? - How can longevity be built? A Different Perspective May ignore niche success stories. ★ ★ ★ ★ ★ No ratings yet [Brands](https://sms4smile.com/quotes/about/brands/) [Brands Introduced](https://sms4smile.com/quotes/about/brands-introduced-3871957/) [Gone](https://sms4smile.com/quotes/about/gone/) [History](https://sms4smile.com/quotes/about/history/) [Introduced Worldwide](https://sms4smile.com/quotes/about/introduced-worldwide-3871958/) [New Brands](https://sms4smile.com/quotes/about/new-brands-484610/) [Shelf Year](https://sms4smile.com/quotes/about/shelf-year-3871959/) [Shelves](https://sms4smile.com/quotes/about/shelves/) [Worldwide Year](https://sms4smile.com/quotes/about/worldwide-year-3871960/) [Years](https://sms4smile.com/quotes/about/years/) ## Related quotes > [It should be said that we are presently, and I believe unfairly, constrained from directly promoting cigarettes to the youth market...Realistically, if our Company…](https://sms4smile.com/quotes/r-j-reynolds/it-should-be-said-that-we-are-presently-and-i-believe-unfairly/) [R. 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