---
title: "Meaning & Key Takeaway of: Performance is there, and if you are not…"
description: "\"Performance is there, and if you are not there in that moment it happened, it just stays in the memory. It's so immaterial and something this immateria..."
image: "https://sms4smile.com/quotes/i/bcd/marina-abramovic-1502_art_performance-is-there-and-if-you-are-not_50671.jpg"
---

#  Performance is there, and if you are not there in that…

![“Performance is there, and if you are not there in that moment it happened, it just stays in the memory. It's so immaterial and something this immaterial is very difficult to collect. Its difficult to buy, its how we can buy immaterial art.” quote by Marina Abramovic](https://sms4smile.com/quotes/i/bcd/marina-abramovic-1502_art_performance-is-there-and-if-you-are-not_50671.jpg)   [Download](https://sms4smile.com/quotes/i/bcd/marina-abramovic-1502_art_performance-is-there-and-if-you-are-not_50671.jpg) [Open image](https://sms4smile.com/quotes/i/bcd/marina-abramovic-1502_art_performance-is-there-and-if-you-are-not_50671.jpg)

> “Performance is there, and if you are not there in that moment it happened, it just stays in the memory. It's so immaterial and something this immaterial is very difficult to collect. Its difficult to buy, its how we can buy immaterial art.”

[Marina Abramovic](https://sms4smile.com/quotes/author/marina-abramovic/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

The quote highlights the fleeting nature of performance art, emphasizing that its value lies in the memory of the experience rather than any tangible artifact, making it hard to capture or monetize.

**In simple terms:** Performance art is intangible and memory‑based.

Key Takeaway

Value resides in recollection, not physical form.

Themes

Ephemerality Memory Art valuation Intangibility Experience

Mood

Reflective Contemplative

Type

Philosophical Observational

When to use this quote

- Live art installations
- Museum retrospectives
- Art market discussions
- Digital archiving of performances

Key Concepts

Performance art Cultural memory Economic value of art

Practical Applications

- Curating experiential exhibitions
- Developing immersive art platforms

Questions to Reflect On

- How does the impermanence of performance affect its cultural significance?
- What methods can preserve the essence of fleeting art?

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