--- title: "Meaning & Key Takeaway of: But the one thing I'll always know is…" description: "\"But the one thing I'll always know is that people don't know what they want until they get it. They didn't know they wanted a song about taking a horse..." image: "https://sms4smile.com/quotes/i/dd1/lil-nas-x-14914_always_but-the-one-thing-i-ll-always-know-is-th_1852680.jpg" --- # But the one thing I'll always know is that people don't… ![“But the one thing I'll always know is that people don't know what they want until they get it. They didn't know they wanted a song about taking a horse to the old town road in 2019. But they did.” quote by Lil Nas X](https://sms4smile.com/quotes/i/dd1/lil-nas-x-14914_always_but-the-one-thing-i-ll-always-know-is-th_1852680.jpg) [Download](https://sms4smile.com/quotes/i/dd1/lil-nas-x-14914_always_but-the-one-thing-i-ll-always-know-is-th_1852680.jpg) [Open image](https://sms4smile.com/quotes/i/dd1/lil-nas-x-14914_always_but-the-one-thing-i-ll-always-know-is-th_1852680.jpg) > “But the one thing I'll always know is that people don't know what they want until they get it. They didn't know they wanted a song about taking a horse to the old town road in 2019. But they did.” [Lil Nas X](https://sms4smile.com/quotes/author/lil-nas-x/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. People often don’t realize their desires until they experience them, as shown by unexpected music trends. **In simple terms:** People discover wants after they get them. Key Takeaway Stay open to surprising preferences. Themes culture trend desire Mood observational contemporary Type cultural sociological When to use this quote - marketing - music industry - product launch Key Concepts consumer behavior viral phenomena Questions to Reflect On - What drives sudden cultural shifts? - How can creators anticipate hidden desires? A Different Perspective Trends can be fleeting and unpredictable. ★ ★ ★ ★ ★ No ratings yet [Horse](https://sms4smile.com/quotes/about/horse/) [People](https://sms4smile.com/quotes/about/people/) ## Related quotes > [I know who I am and I'll know what I want if and when it ever comes along.](https://sms4smile.com/quotes/ramandeep-singh/i-know-who-i-am-and-i-ll-know-what-i-want-if-and-when-it-ever-comes/) [Ramandeep Singh](https://sms4smile.com/quotes/author/ramandeep-singh/) > [“If you don't know what you want, you'll never get it. What's more, if you don't know what you want, you'll never know when…](https://sms4smile.com/quotes/lisa-mangum/if-you-don-t-know-what-you-want-you-ll-never-get-it-what-s-more-if/) [Lisa Mangum](https://sms4smile.com/quotes/author/lisa-mangum/) > [Snow Tha Product was dope. She wanted me on a song, so I did it for her. I ain't charge her nothing.](https://sms4smile.com/quotes/tech-n9ne/snow-tha-product-was-dope-she-wanted-me-on-a-song-so-i-did-it-for-her/) [Tech N9ne](https://sms4smile.com/quotes/author/tech-n9ne/) > [I wanted to come with a phrase I know that will last forever. I wanted to have a song that would stick in people's…](https://sms4smile.com/quotes/rich-homie-quan/i-wanted-to-come-with-a-phrase-i-know-that-will-last-forever-i-wanted/) [Rich Homie Quan](https://sms4smile.com/quotes/author/rich-homie-quan/) > [I wanted the song to contain various meanings, and what I wanted in particular was to appeal to the audience with my charms as…](https://sms4smile.com/quotes/seungri/i-wanted-the-song-to-contain-various-meanings-and-what-i-wanted-in/) [Seungri](https://sms4smile.com/quotes/author/seungri/) > [If somebody else wanted to do a song for McDonald's, that's up to them. I wouldn't do something like that, but whatever.](https://sms4smile.com/quotes/kurt-vile/if-somebody-else-wanted-to-do-a-song-for-mcdonald-s-that-s-up-to-them/) [Kurt Vile](https://sms4smile.com/quotes/author/kurt-vile/) > [A lot of my fans wanted a kind of 'in your face' song. They wanted a song that exemplifies me overcoming the situation I…](https://sms4smile.com/quotes/la-porsha-renae/a-lot-of-my-fans-wanted-a-kind-of-in-your-face-song-they-wanted-a/) [La'Porsha Renae](https://sms4smile.com/quotes/author/la-porsha-renae/) > [I wanted my first song to have a good meaning to it and to help a lot of people just to be more confident…](https://sms4smile.com/quotes/bella-poarch/i-wanted-my-first-song-to-have-a-good-meaning-to-it-and-to-help-a-lot/) [Bella Poarch](https://sms4smile.com/quotes/author/bella-poarch/) > [The song 'Why' was always in my head. Three or four years, I always wanted to do a song called 'Why' and just ask…](https://sms4smile.com/quotes/jadakiss/the-song-why-was-always-in-my-head-three-or-four-years-i-always/) [Jadakiss](https://sms4smile.com/quotes/author/jadakiss/) > [I wanted to put a song out there to let people know who I was and, at the same time, help me set apart…](https://sms4smile.com/quotes/morgan-wallen/i-wanted-to-put-a-song-out-there-to-let-people-know-who-i-was-and-at/) [Morgan Wallen](https://sms4smile.com/quotes/author/morgan-wallen/) > [Some people will like me and some won't. So I might as well be myself, and then at least I'll know that the people…](https://sms4smile.com/quotes/hugh-prather/some-people-will-like-me-and-some-won-t-so-i-might-as-well-be-myself/) [Hugh Prather](https://sms4smile.com/quotes/author/hugh-prather/) > [ You probably only know what you've read \[about Marilyn Monroe\].You didn't know her. The people who talk about her didn't know her either. ](https://sms4smile.com/quotes/debbie-reynolds/you-probably-only-know-what-you-ve-read-about-marilyn-monroe-you-didn/) [Debbie Reynolds](https://sms4smile.com/quotes/author/debbie-reynolds/) > [I didn't know people had that much water in them!](https://sms4smile.com/quotes/sanjaya-malakar/i-didn-t-know-people-had-that-much-water-in-them/) [Sanjaya Malakar](https://sms4smile.com/quotes/author/sanjaya-malakar/) > [I didn't know there was so many people in this world that knew of me.](https://sms4smile.com/quotes/patsy-cline/i-didn-t-know-there-was-so-many-people-in-this-world-that-knew-of-me/) [Patsy Cline](https://sms4smile.com/quotes/author/patsy-cline/) > [When I first became famous, I didn't know if I could go where I wanted to because I didn't know how people were going…](https://sms4smile.com/quotes/jill-scott/when-i-first-became-famous-i-didn-t-know-if-i-could-go-where-i-wanted/) [Jill Scott](https://sms4smile.com/quotes/author/jill-scott/) ## More by Lil Nas X > [I want to build to that mogul, legendary level.](https://sms4smile.com/quotes/lil-nas-x/i-want-to-build-to-that-mogul-legendary-level/) [Lil Nas X](https://sms4smile.com/quotes/author/lil-nas-x/) > [I feel like Drake is doing exactly what I plan on doing, just being sick for all of, what, a decade now? And just…](https://sms4smile.com/quotes/lil-nas-x/i-feel-like-drake-is-doing-exactly-what-i-plan-on-doing-just-being/) [Lil Nas X](https://sms4smile.com/quotes/author/lil-nas-x/) > [I run a meme type of account on Twitter; I know what my audience is looking for.](https://sms4smile.com/quotes/lil-nas-x/i-run-a-meme-type-of-account-on-twitter-i-know-what-my-audience-is/) [Lil Nas X](https://sms4smile.com/quotes/author/lil-nas-x/) > [And whenever I do step away from the Internet or the music too long, it's like I have to slowly get back into myself…](https://sms4smile.com/quotes/lil-nas-x/and-whenever-i-do-step-away-from-the-internet-or-the-music-too-long/) [Lil Nas X](https://sms4smile.com/quotes/author/lil-nas-x/) > [I have my name, and I have a growing fan base, so I'm gonna do whatever I want.](https://sms4smile.com/quotes/lil-nas-x/i-have-my-name-and-i-have-a-growing-fan-base-so-i-m-gonna-do-whatever/) [Lil Nas X](https://sms4smile.com/quotes/author/lil-nas-x/) > [Twitter can make a lot of things happen if you get enough retweets.](https://sms4smile.com/quotes/lil-nas-x/twitter-can-make-a-lot-of-things-happen-if-you-get-enough-retweets/) [Lil Nas X](https://sms4smile.com/quotes/author/lil-nas-x/) > [TikTok helped me change my life. TikTok brought my song to several different audiences at once.](https://sms4smile.com/quotes/lil-nas-x/tiktok-helped-me-change-my-life-tiktok-brought-my-song-to-several/) [Lil Nas X](https://sms4smile.com/quotes/author/lil-nas-x/) > [I just liked making funny videos, content that people would enjoy. The likes and retweets - that was, like, a plus.](https://sms4smile.com/quotes/lil-nas-x/i-just-liked-making-funny-videos-content-that-people-would-enjoy-the/) [Lil Nas X](https://sms4smile.com/quotes/author/lil-nas-x/) > [Live your life to its fullest potential and don't really care too much about what other people think of you.](https://sms4smile.com/quotes/lil-nas-x/live-your-life-to-its-fullest-potential-and-don-t-really-care-too/) [Lil Nas X](https://sms4smile.com/quotes/author/lil-nas-x/) > [Growing up, I always liked so many different sounds from so many different genres - the different aspects they could bring.](https://sms4smile.com/quotes/lil-nas-x/growing-up-i-always-liked-so-many-different-sounds-from-so-many/) [Lil Nas X](https://sms4smile.com/quotes/author/lil-nas-x/) > [I was doing good in school, but I didn't want to do school anymore.](https://sms4smile.com/quotes/lil-nas-x/i-was-doing-good-in-school-but-i-didn-t-want-to-do-school-anymore/) [Lil Nas X](https://sms4smile.com/quotes/author/lil-nas-x/) > [I was doing Facebook comedy videos; then I moved over to Instagram, and then I hopped on Twitter. That is where I really was…](https://sms4smile.com/quotes/lil-nas-x/i-was-doing-facebook-comedy-videos-then-i-moved-over-to-instagram-and/) [Lil Nas X](https://sms4smile.com/quotes/author/lil-nas-x/) > [You step away from the public eye for too long, they don't care no more.](https://sms4smile.com/quotes/lil-nas-x/you-step-away-from-the-public-eye-for-too-long-they-don-t-care-no-more/) [Lil Nas X](https://sms4smile.com/quotes/author/lil-nas-x/) > [People come in because they like 'Old Town Road.' They'll find out that I'm just not going to stick to that.](https://sms4smile.com/quotes/lil-nas-x/people-come-in-because-they-like-old-town-road-they-ll-find-out-that/) [Lil Nas X](https://sms4smile.com/quotes/author/lil-nas-x/) > [I had it just Lil Nas at first because every rapper has a 'lil' in front of his name, and that's funny to me.…](https://sms4smile.com/quotes/lil-nas-x/i-had-it-just-lil-nas-at-first-because-every-rapper-has-a-lil-in/) [Lil Nas X](https://sms4smile.com/quotes/author/lil-nas-x/) [Explore all 45 Lil Nas X quotes ](https://sms4smile.com/quotes/author/lil-nas-x/) ## More Always quotes > [I think performing has pretty much always been a part of me.](https://sms4smile.com/quotes/isa-briones/i-think-performing-has-pretty-much-always-been-a-part-of-me/) [Isa Briones](https://sms4smile.com/quotes/author/isa-briones/) > [I always thought if I was born 2000 years earlier, I would be a monk, probably carving a monastery or some giant pantheon buildings.](https://sms4smile.com/quotes/jenova-chen/i-always-thought-if-i-was-born-2000-years-earlier-i-would-be-a-monk/) [Jenova Chen](https://sms4smile.com/quotes/author/jenova-chen/) > [I always like a character who makes me laugh.](https://sms4smile.com/quotes/rachael-stirling/i-always-like-a-character-who-makes-me-laugh/) [Rachael Stirling](https://sms4smile.com/quotes/author/rachael-stirling/) > [It's always great to see old friends, especially those I have not been able to see in 15 months.](https://sms4smile.com/quotes/william-regal/it-s-always-great-to-see-old-friends-especially-those-i-have-not-been/) [William Regal](https://sms4smile.com/quotes/author/william-regal/) > [When you step out and do a song in a musical, the easier thing to do is make it funny. But when those transitions…](https://sms4smile.com/quotes/kelli-o-hara/when-you-step-out-and-do-a-song-in-a-musical-the-easier-thing-to-do/) [Kelli O'Hara](https://sms4smile.com/quotes/author/kelli-o-hara/) > [I have really good lateral movement. I've always had quick lateral movement.](https://sms4smile.com/quotes/austin-rivers/i-have-really-good-lateral-movement-i-ve-always-had-quick-lateral/) [Austin Rivers](https://sms4smile.com/quotes/author/austin-rivers/) > [There is something magical about being able to feel somebody. And that is something that has always moved me with music.](https://sms4smile.com/quotes/maria-brink/there-is-something-magical-about-being-able-to-feel-somebody-and-that/) [Maria Brink](https://sms4smile.com/quotes/author/maria-brink/) > [Mythology is something that always has opportunities to explore. 'It' has been on Earth for millions of years. He's been in contact with humans…](https://sms4smile.com/quotes/andy-muschietti/mythology-is-something-that-always-has-opportunities-to-explore-it/) [Andy Muschietti](https://sms4smile.com/quotes/author/andy-muschietti/) > [It's not writing in the traditional sense, but I've always said that the writing process continues on the set and even into the editing…](https://sms4smile.com/quotes/robert-b-weide/it-s-not-writing-in-the-traditional-sense-but-i-ve-always-said-that/) [Robert B. Weide](https://sms4smile.com/quotes/author/robert-b-weide/) > [I always watch my matches back 100 times afterwards because that's how I improve. This is something I've always done, even in NXT.](https://sms4smile.com/quotes/mandy-rose/i-always-watch-my-matches-back-100-times-afterwards-because-that-s/) [Mandy Rose](https://sms4smile.com/quotes/author/mandy-rose/) > [I've always been of the idea that is doesn't really matter where you are geographically - with 'Lonerism,' we made half the album in…](https://sms4smile.com/quotes/kevin-parker/i-ve-always-been-of-the-idea-that-is-doesn-t-really-matter-where-you/) [Kevin Parker](https://sms4smile.com/quotes/author/kevin-parker/) > [It's very easy to fool yourself that you're working, you know, when you're really not working very hard. I mean, I'm very lazy. So…](https://sms4smile.com/quotes/robert-caro/it-s-very-easy-to-fool-yourself-that-you-re-working-you-know-when-you/) [Robert Caro](https://sms4smile.com/quotes/author/robert-caro/) > [Whether it was Little League or playing with your brothers or sisters, that was always a problem. If I would lose - because I…](https://sms4smile.com/quotes/cal-ripken-jr/whether-it-was-little-league-or-playing-with-your-brothers-or-sisters/) [Cal Ripken, Jr](https://sms4smile.com/quotes/author/cal-ripken-jr/) > [I always say if you put someone from a small town into a big city for ten years, then when they go back, they'll…](https://sms4smile.com/quotes/mike-colter/i-always-say-if-you-put-someone-from-a-small-town-into-a-big-city-for/) [Mike Colter](https://sms4smile.com/quotes/author/mike-colter/) > [Bayern is always a team that can win the Champions League title in Europe.](https://sms4smile.com/quotes/lothar-matthaus/bayern-is-always-a-team-that-can-win-the-champions-league-title-in/) [Lothar Matthaus](https://sms4smile.com/quotes/author/lothar-matthaus/) Browse all 36,048 Always quotes ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "But the one thing I'll always know is that people don't know what they want until they get it. They didn't know they wanted a song about taking a horse to the old town road in 2019. But they did.", "creator": { "@type": "Person", "name": "Lil Nas X" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/lil-nas-x/but-the-one-thing-i-ll-always-know-is-that-people-don-t-know-what/", "about": { "@type": "Thing", "name": "Always" }, "@id": "https://sms4smile.com/quotes/lil-nas-x/but-the-one-thing-i-ll-always-know-is-that-people-don-t-know-what/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/dd1/lil-nas-x-14914_always_but-the-one-thing-i-ll-always-know-is-th_1852680.jpg", "contentUrl": "https://sms4smile.com/quotes/i/dd1/lil-nas-x-14914_always_but-the-one-thing-i-ll-always-know-is-th_1852680.jpg", "url": "https://sms4smile.com/quotes/i/dd1/lil-nas-x-14914_always_but-the-one-thing-i-ll-always-know-is-th_1852680.jpg", "width": 1080, "height": 1080, "caption": "“But the one thing I'll always know is that people don't know what they want until they get it. They didn't…” — Lil Nas X", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Lil Nas X", "item": "https://sms4smile.com/quotes/author/lil-nas-x/" }, { "@type": "ListItem", "position": 4, "name": "But the one thing I'll always...", "item": "https://sms4smile.com/quotes/lil-nas-x/but-the-one-thing-i-ll-always-know-is-that-people-don-t-know-what/" } ], "@id": "https://sms4smile.com/quotes/lil-nas-x/but-the-one-thing-i-ll-always-know-is-that-people-don-t-know-what/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```