--- title: "Meaning & Key Takeaway of: We have always wanted Google to be a…" description: "\"We have always wanted Google to be a company that is deserving of great love. But we recognize this is an ambitious goal because most large companies a..." image: "https://sms4smile.com/quotes/i/5ea/larry-page-4715_ambition_we-have-always-wanted-google-to-be-a-com_917109.jpg" --- # We have always wanted Google to be a company that is… ![“We have always wanted Google to be a company that is deserving of great love. But we recognize this is an ambitious goal because most large companies are not well-loved, or even seemingly set up with that in mind. We're lucky to have a very direct relationship with our users, which creates a…” quote by Larry Page](https://sms4smile.com/quotes/i/5ea/larry-page-4715_ambition_we-have-always-wanted-google-to-be-a-com_917109.jpg) [Download](https://sms4smile.com/quotes/i/5ea/larry-page-4715_ambition_we-have-always-wanted-google-to-be-a-com_917109.jpg) [Open image](https://sms4smile.com/quotes/i/5ea/larry-page-4715_ambition_we-have-always-wanted-google-to-be-a-com_917109.jpg) > “We have always wanted Google to be a company that is deserving of great love. But we recognize this is an ambitious goal because most large companies are not well-loved, or even seemingly set up with that in mind. We're lucky to have a very direct relationship with our users, which creates a strong incentive for us to do the right thing .” [Larry Page](https://sms4smile.com/quotes/author/larry-page/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. The statement acknowledges the difficulty for large companies to be genuinely loved, yet emphasizes the importance of a direct user relationship to guide ethical behavior. **In simple terms:** Large firms struggle to be loved, but user focus helps. Key Takeaway Prioritize genuine user connections to earn love. Themes business ethics user focus company culture Mood thoughtful inspirational Type strategic ethical When to use this quote - product development - customer service - public relations - leadership decisions Key Concepts trust brand loyalty corporate responsibility Questions to Reflect On - How can a company balance profit and love? - What actions build authentic user trust? A Different Perspective Achieving love may conflict with profit motives. ★ ★ ★ ★ ★ No ratings yet [Ambition](https://sms4smile.com/quotes/about/ambition/) [Ambitious](https://sms4smile.com/quotes/about/ambitious/) [Ambitious goals](https://sms4smile.com/quotes/about/ambitious-goals/) [Business](https://sms4smile.com/quotes/about/business/) [Companies Loved](https://sms4smile.com/quotes/about/companies-loved-1391050/) [Company](https://sms4smile.com/quotes/about/company/) [Deserving](https://sms4smile.com/quotes/about/deserving/) [Direct](https://sms4smile.com/quotes/about/direct/) [Goal](https://sms4smile.com/quotes/about/goal/) [Goals](https://sms4smile.com/quotes/about/goals/) [Google](https://sms4smile.com/quotes/about/google/) [Google Company](https://sms4smile.com/quotes/about/google-company-1391049/) [Great love](https://sms4smile.com/quotes/about/great-love/) [Incentives](https://sms4smile.com/quotes/about/incentives/) [Internet](https://sms4smile.com/quotes/about/internet/) [Large companies](https://sms4smile.com/quotes/about/large-companies/) [Love](https://sms4smile.com/quotes/about/love/) [Lucky](https://sms4smile.com/quotes/about/lucky/) [Mind](https://sms4smile.com/quotes/about/mind/) [Right thing](https://sms4smile.com/quotes/about/right-thing/) [Strong](https://sms4smile.com/quotes/about/strong/) [Strong Incentive](https://sms4smile.com/quotes/about/strong-incentive-1391052/) [Users](https://sms4smile.com/quotes/about/users/) [Wanted](https://sms4smile.com/quotes/about/wanted/) [Wanted Google](https://sms4smile.com/quotes/about/wanted-google-1391051/) [Wells](https://sms4smile.com/quotes/about/wells/) ## Related quotes > [Google is a company whose very existence depends on innovation - on inventing things that are new and didn't exist before - and on…](https://sms4smile.com/quotes/daniel-levitin/google-is-a-company-whose-very-existence-depends-on-innovation-on/) [Daniel Levitin](https://sms4smile.com/quotes/author/daniel-levitin/) > [“As with most bad behaviors, drunk driving could probably be wiped out entirely if a strong-enough incentive were instituted—random roadblocks, for instance, where drunk…](https://sms4smile.com/quotes/steven-d-levitt/as-with-most-bad-behaviors-drunk-driving-could-probably-be-wiped-out/) [Steven D. Levitt](https://sms4smile.com/quotes/author/steven-d-levitt/) > [For example, one way of giving yourself a strong incentive to reach your goal is to commit to pay money to someone if you…](https://sms4smile.com/quotes/peter-singer/for-example-one-way-of-giving-yourself-a-strong-incentive-to-reach/) [Peter Singer](https://sms4smile.com/quotes/author/peter-singer/) > [“In several experiments, people were able to resist the effects of ego depletion when given a strong incentive to do so. In contrast, increasing…](https://sms4smile.com/quotes/daniel-kahneman/in-several-experiments-people-were-able-to-resist-the-effects-of-ego/) [Daniel Kahneman](https://sms4smile.com/quotes/author/daniel-kahneman/) > [If a company knows it may have to pay a large amount of money if it poses an unreasonable threat to others, it will…](https://sms4smile.com/quotes/adam-cohen/if-a-company-knows-it-may-have-to-pay-a-large-amount-of-money-if-it/) [Adam Cohen](https://sms4smile.com/quotes/author/adam-cohen/) > [All businesses require capital, management and labor, and business executives, wanting to grow and maintain profitable enterprises, have a strong incentive to keep costs,…](https://sms4smile.com/quotes/kevin-o-leary/all-businesses-require-capital-management-and-labor-and-business/) [Kevin O'Leary](https://sms4smile.com/quotes/author/kevin-o-leary/) > [Back in the mid-1970s, we adopted some fairly ambitious goals to improve efficiency of our cars. What did we get? We got a tremendous…](https://sms4smile.com/quotes/jay-inslee/back-in-the-mid-1970s-we-adopted-some-fairly-ambitious-goals-to/) [Jay Inslee](https://sms4smile.com/quotes/author/jay-inslee/) > [The value of an ambitious goal is not measured by what it will bring to you. The worth of a goal is measured by…](https://sms4smile.com/quotes/ralph-marston/the-value-of-an-ambitious-goal-is-not-measured-by-what-it-will-bring/) [Ralph Marston](https://sms4smile.com/quotes/author/ralph-marston/) > [“Don't give up. As you work to achieve your most ambitious goals, push yourself to keep moving forward." M. Sheheryar Naseer”](https://sms4smile.com/quotes/m-sheheryar-naseer/don-t-give-up-as-you-work-to-achieve-your-most-ambitious-goals-push/) [M. Sheheryar Naseer](https://sms4smile.com/quotes/author/m-sheheryar-naseer/) > [Our goal in Washington must not be to impose but to expect and assist: Expect the most of educators and students and assist them…](https://sms4smile.com/quotes/michael-bennet/our-goal-in-washington-must-not-be-to-impose-but-to-expect-and-assist/) [Michael Bennet](https://sms4smile.com/quotes/author/michael-bennet/) > [Don't be afraid to be ambitious about your goals. Hard work never stops. Neither should your dreams.](https://sms4smile.com/quotes/dwayne-johnson/don-t-be-afraid-to-be-ambitious-about-your-goals-hard-work-never/) [Dwayne Johnson](https://sms4smile.com/quotes/author/dwayne-johnson/) > [We have a pretty ambitious goal for the world. What we think will make the Web better. What we think will make all these…](https://sms4smile.com/quotes/mark-zuckerberg/we-have-a-pretty-ambitious-goal-for-the-world-what-we-think-will-make/) [Mark Zuckerberg](https://sms4smile.com/quotes/author/mark-zuckerberg/) > [Super-ambitious goals tend to be unifying and energizing to people; but only if they believe there's a chance of success.](https://sms4smile.com/quotes/peter-diamandis/super-ambitious-goals-tend-to-be-unifying-and-energizing-to-people/) [Peter Diamandis](https://sms4smile.com/quotes/author/peter-diamandis/) > [We always set ambitious goals in our group, and I have found that if you set your mind to it, you can do it…](https://sms4smile.com/quotes/ajay-piramal/we-always-set-ambitious-goals-in-our-group-and-i-have-found-that-if/) [Ajay Piramal](https://sms4smile.com/quotes/author/ajay-piramal/) > [Palantir owes much of its success to the amazing talent of the first 30-40 technologists who joined the company, as well as to the…](https://sms4smile.com/quotes/joe-lonsdale/palantir-owes-much-of-its-success-to-the-amazing-talent-of-the-first/) [Joe Lonsdale](https://sms4smile.com/quotes/author/joe-lonsdale/) ## More by Larry Page > [One of our big goals in search is to make search that really understands exactly what you want, understands everything in the world. As…](https://sms4smile.com/quotes/larry-page/one-of-our-big-goals-in-search-is-to-make-search-that-really/) [Larry Page](https://sms4smile.com/quotes/author/larry-page/) > [We should be focusing on building things that do not exist.](https://sms4smile.com/quotes/larry-page/we-should-be-focusing-on-building-things-that-do-not-exist/) [Larry Page](https://sms4smile.com/quotes/author/larry-page/) > [We try to, when you come to Google, fulfill that need that you have as quickly as possible.](https://sms4smile.com/quotes/larry-page/we-try-to-when-you-come-to-google-fulfill-that-need-that-you-have-as/) [Larry Page](https://sms4smile.com/quotes/author/larry-page/) > [I do think there is an important artistic component in what we do. As a technology company I've tried to really stress that.](https://sms4smile.com/quotes/larry-page/i-do-think-there-is-an-important-artistic-component-in-what-we-do-as/) [Larry Page](https://sms4smile.com/quotes/author/larry-page/) > [Find the leverage in the world so you can be truly lazy.](https://sms4smile.com/quotes/larry-page/find-the-leverage-in-the-world-so-you-can-be-truly-lazy/) [Larry Page](https://sms4smile.com/quotes/author/larry-page/) > [Invention is not enough. Tesla invented the electric power we use, but he struggled to get it out to people. You have to combine…](https://sms4smile.com/quotes/larry-page/invention-is-not-enough-tesla-invented-the-electric-power-we-use-but/) [Larry Page](https://sms4smile.com/quotes/author/larry-page/) > [Optimism is important. You have to be a little silly about the goals you are going to set. There is a phrase I learned…](https://sms4smile.com/quotes/larry-page/optimism-is-important-you-have-to-be-a-little-silly-about-the-goals/) [Larry Page](https://sms4smile.com/quotes/author/larry-page/) > [Most of us carry at least one device, all the time, every day. In fact many of us would feel naked without our smartphone.…](https://sms4smile.com/quotes/larry-page/most-of-us-carry-at-least-one-device-all-the-time-every-day-in-fact/) [Larry Page](https://sms4smile.com/quotes/author/larry-page/) > [Artificial intelligence would be the ultimate version of Google. The ultimate search engine that would understand everything on the Web. It would understand exactly…](https://sms4smile.com/quotes/larry-page/artificial-intelligence-would-be-the-ultimate-version-of-google-the/) [Larry Page](https://sms4smile.com/quotes/author/larry-page/) > [If you're not doing some things that are crazy, then you're doing the wrong things.](https://sms4smile.com/quotes/larry-page/if-you-re-not-doing-some-things-that-are-crazy-then-you-re-doing-the/) [Larry Page](https://sms4smile.com/quotes/author/larry-page/) > [Many leaders of big organizations, I think, don't believe that change is possible. But if you look at history, things do change, and if…](https://sms4smile.com/quotes/larry-page/many-leaders-of-big-organizations-i-think-don-t-believe-that-change/) [Larry Page](https://sms4smile.com/quotes/author/larry-page/) > [Don't be evil- apparently people like it better than "Be good".](https://sms4smile.com/quotes/larry-page/don-t-be-evil-apparently-people-like-it-better-than-be-good/) [Larry Page](https://sms4smile.com/quotes/author/larry-page/) > [As we transition from one screen to multiscreens, Google has enormous opportunities to innovate and drive ever higher monetization. Just like Search in 2000.](https://sms4smile.com/quotes/larry-page/as-we-transition-from-one-screen-to-multiscreens-google-has-enormous/) [Larry Page](https://sms4smile.com/quotes/author/larry-page/) > [If we are not trusted, we have no business.](https://sms4smile.com/quotes/larry-page/if-we-are-not-trusted-we-have-no-business/) [Larry Page](https://sms4smile.com/quotes/author/larry-page/) > [I have over 2 million followers now on Google Plus.](https://sms4smile.com/quotes/larry-page/i-have-over-2-million-followers-now-on-google-plus/) [Larry Page](https://sms4smile.com/quotes/author/larry-page/) [Explore all 107 Larry Page quotes ](https://sms4smile.com/quotes/author/larry-page/) ## More Ambition quotes > [Ambition drives you on, ability certainly helps, but the fickle finger of fate and luck are great things.](https://sms4smile.com/quotes/fergus-henderson/ambition-drives-you-on-ability-certainly-helps-but-the-fickle-finger/) [Fergus Henderson](https://sms4smile.com/quotes/author/fergus-henderson/) > [One needs more than ambition and talent to make a success of anything, really. There must be love and a vocation.](https://sms4smile.com/quotes/jessye-norman/one-needs-more-than-ambition-and-talent-to-make-a-success-of-anything/) [Jessye Norman](https://sms4smile.com/quotes/author/jessye-norman/) > [I just think my own ambition would not allow me to sit on the gifts that my creator had given me. And so that's…](https://sms4smile.com/quotes/janelle-monae/i-just-think-my-own-ambition-would-not-allow-me-to-sit-on-the-gifts/) [Janelle Monae](https://sms4smile.com/quotes/author/janelle-monae/) > [A man's worth is no greater than the worth of his ambitions](https://sms4smile.com/quotes/anonymous/a-man-s-worth-is-no-greater-than-the-worth-of-his-ambitions/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [I'm hungry and ambitious.](https://sms4smile.com/quotes/julen-lopetegui/i-m-hungry-and-ambitious/) [Julen Lopetegui](https://sms4smile.com/quotes/author/julen-lopetegui/) > [“I was ambitious and desperate to direct my first film, so I capitulated and blew it. Never again. Never fucking again.”](https://sms4smile.com/quotes/craig-ferguson/i-was-ambitious-and-desperate-to-direct-my-first-film-so-i/) [Craig Ferguson](https://sms4smile.com/quotes/author/craig-ferguson/) > [I was always attracted most to joining City, and I am pleased to be at such a good club with such a big ambition…](https://sms4smile.com/quotes/edin-dzeko/i-was-always-attracted-most-to-joining-city-and-i-am-pleased-to-be-at/) [Edin Dzeko](https://sms4smile.com/quotes/author/edin-dzeko/) > [Work towards your goal and dont watch the post size,its either they hate,or like you.there is no room for both sides.](https://sms4smile.com/quotes/isaac-buabeng/work-towards-your-goal-and-dont-watch-the-post-size-its-either-they/) [Isaac Buabeng](https://sms4smile.com/quotes/author/isaac-buabeng/) > [“But young men have not only this frivolous ambition of being thought masters of execution, inciting them on the one hand, but also their…](https://sms4smile.com/quotes/anonymous/but-young-men-have-not-only-this-frivolous-ambition-of-being-thought/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [I almost never have a plan for myself... I'm not ambitious in that way.](https://sms4smile.com/quotes/martha-plimpton/i-almost-never-have-a-plan-for-myself-i-m-not-ambitious-in-that-way/) [Martha Plimpton](https://sms4smile.com/quotes/author/martha-plimpton/) > [I play for high stakes and given an audience - there is no act too daring or too noble.](https://sms4smile.com/quotes/winston-churchill/i-play-for-high-stakes-and-given-an-audience-there-is-no-act-too/) [Winston Churchill](https://sms4smile.com/quotes/author/winston-churchill/) > [There's nothing worse than a leader who lacks ambition.](https://sms4smile.com/quotes/anonymous/there-s-nothing-worse-than-a-leader-who-lacks-ambition/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [If i can't even protect my captain's dream, then whatever ambition i have is nothing but talk..](https://sms4smile.com/quotes/zoro/if-i-can-t-even-protect-my-captain-s-dream-then-whatever-ambition-i/) [Zoro](https://sms4smile.com/quotes/author/zoro/) > [It may seem unattainable but if you put actions, your heart and your mind into it, you will prevail.](https://sms4smile.com/quotes/london-mond/it-may-seem-unattainable-but-if-you-put-actions-your-heart-and-your/) [London Mond](https://sms4smile.com/quotes/author/london-mond/) > [Obligation is what's leading us to toward successful, and what keeps us moving towards the future.](https://sms4smile.com/quotes/wazim-shaw/obligation-is-what-s-leading-us-to-toward-successful-and-what-keeps/) [Wazim Shaw](https://sms4smile.com/quotes/author/wazim-shaw/) [Browse all 4,601 Ambition quotes ](https://sms4smile.com/quotes/about/ambition/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "We have always wanted Google to be a company that is deserving of great love. But we recognize this is an ambitious goal because most large companies are not well-loved, or even seemingly set up with that in mind. We're lucky to have a very direct relationship with our users, which creates a strong incentive for us to do the right thing .", "creator": { "@type": "Person", "name": "Larry Page" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/larry-page/we-have-always-wanted-google-to-be-a-company-that-is-deserving-of/", "about": { "@type": "Thing", "name": "Ambition" }, "@id": "https://sms4smile.com/quotes/larry-page/we-have-always-wanted-google-to-be-a-company-that-is-deserving-of/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/5ea/larry-page-4715_ambition_we-have-always-wanted-google-to-be-a-com_917109.jpg", "contentUrl": "https://sms4smile.com/quotes/i/5ea/larry-page-4715_ambition_we-have-always-wanted-google-to-be-a-com_917109.jpg", "url": "https://sms4smile.com/quotes/i/5ea/larry-page-4715_ambition_we-have-always-wanted-google-to-be-a-com_917109.jpg", "width": 1080, "height": 1080, "caption": "“We have always wanted Google to be a company that is deserving of great love. But we recognize this is an…” — Larry Page", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Larry Page", "item": "https://sms4smile.com/quotes/author/larry-page/" }, { "@type": "ListItem", "position": 4, "name": "We have always wanted Google to...", "item": "https://sms4smile.com/quotes/larry-page/we-have-always-wanted-google-to-be-a-company-that-is-deserving-of/" } ], "@id": "https://sms4smile.com/quotes/larry-page/we-have-always-wanted-google-to-be-a-company-that-is-deserving-of/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```