--- title: "Meaning & Key Takeaway of: The major reason why Instagram works is…" description: "\"The major reason why Instagram works is that you can follow anyone out there and start following their photos immediately.\" — Kevin Systrom" image: "https://sms4smile.com/quotes/i/a73/kevin-systrom-12507_follow_the-major-reason-why-instagram-works-is_472177.png" --- # The major reason why Instagram works is that you can… ![“The major reason why Instagram works is that you can follow anyone out there and start following their photos immediately.” quote by Kevin Systrom](https://sms4smile.com/quotes/i/a73/kevin-systrom-12507_follow_the-major-reason-why-instagram-works-is_472177.png) [Download](https://sms4smile.com/quotes/i/a73/kevin-systrom-12507_follow_the-major-reason-why-instagram-works-is_472177.png) [Open image](https://sms4smile.com/quotes/i/a73/kevin-systrom-12507_follow_the-major-reason-why-instagram-works-is_472177.png) > “The major reason why Instagram works is that you can follow anyone out there and start following their photos immediately.” [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Instagram succeeds because it lets users instantly follow anyone and view their photos, creating immediate social connection. **In simple terms:** Instant follow creates quick social ties. Key Takeaway Leverage instant follow to grow community. Themes social media networking instant gratification Mood enthusiastic curious Type observational practical When to use this quote - marketing campaigns - personal branding - community building - viral content Key Concepts platform design user engagement Questions to Reflect On - How does instant access shape user expectations? - What are the risks of constant connectivity? A Different Perspective Reliance on endless content can cause fatigue. ★ ★ ★ ★ ★ No ratings yet [Reason](https://sms4smile.com/quotes/about/reason/) [Twitter](https://sms4smile.com/quotes/about/twitter/) ## Related quotes > [There's a reason I'm not on my Instagram holding up products.](https://sms4smile.com/quotes/alex-cooper/there-s-a-reason-i-m-not-on-my-instagram-holding-up-products/) [Alex Cooper](https://sms4smile.com/quotes/author/alex-cooper/) > [ We've created a community and these images \[from Vogue\] will live on with exhibitions, postcards, projections. We help them gain more exposure. Instagram already… ](https://sms4smile.com/quotes/franca-sozzani/we-ve-created-a-community-and-these-images-from-vogue-will-live-on/) [Franca Sozzani](https://sms4smile.com/quotes/author/franca-sozzani/) > [I might find out about a songwriter and start following them on Instagram. Within a day, we might be hanging out and feeling out…](https://sms4smile.com/quotes/frank-dukes/i-might-find-out-about-a-songwriter-and-start-following-them-on/) [Frank Dukes](https://sms4smile.com/quotes/author/frank-dukes/) > [Each individual's way is going to be different. Never follow anybody. That is the greatest calamity that can happen to a man. Once you…](https://sms4smile.com/quotes/anonymous/each-individual-s-way-is-going-to-be-different-never-follow-anybody/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [“It starts innocently. Casually. You turn up at the annual spring fair full of beans, help with the raffle tickets (because the pretty red-haired…](https://sms4smile.com/quotes/zadie-smith/it-starts-innocently-casually-you-turn-up-at-the-annual-spring-fair/) [Zadie Smith](https://sms4smile.com/quotes/author/zadie-smith/) > [In the past, people have looked at photos as a record of memory. The focus has been on the past tense. With Instagram, the…](https://sms4smile.com/quotes/kevin-systrom/in-the-past-people-have-looked-at-photos-as-a-record-of-memory-the/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) > [On the intimate relationships, I'd say you can be someone who wouldn't normally get attention in traditional media and come onto Instagram and build…](https://sms4smile.com/quotes/kevin-systrom/on-the-intimate-relationships-i-d-say-you-can-be-someone-who-wouldn-t/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) > [What's awesome about social media is you curate your own experience. That leads to the rise of niche celebrities, who are actually just as…](https://sms4smile.com/quotes/kevin-systrom/what-s-awesome-about-social-media-is-you-curate-your-own-experience/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) > [I actually think some of my best moments in life have been while I was with people from Instagram - whether it's super late…](https://sms4smile.com/quotes/kevin-systrom/i-actually-think-some-of-my-best-moments-in-life-have-been-while-i/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) > [Instagram is a media company. I think we're about visual media.](https://sms4smile.com/quotes/kevin-systrom/instagram-is-a-media-company-i-think-we-re-about-visual-media/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) > [I always look toward teens on Instagram to really understand what's going on. For some reason, when you're a teen, you just understand the…](https://sms4smile.com/quotes/kevin-systrom/i-always-look-toward-teens-on-instagram-to-really-understand-what-s/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) > [I really appreciate crafts. I like cooking. I love food and drink. I love owning that through Instagram. Although that can be challenging at…](https://sms4smile.com/quotes/kevin-systrom/i-really-appreciate-crafts-i-like-cooking-i-love-food-and-drink-i/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) > [A lot of the earliest Instagram celebrities took really beautiful photos. But you're starting to see a change where it's not about beauty; it's…](https://sms4smile.com/quotes/kevin-systrom/a-lot-of-the-earliest-instagram-celebrities-took-really-beautiful/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) > [We're just taking people and shifting them from taking photos anyway to taking them on Instagram.](https://sms4smile.com/quotes/kevin-systrom/we-re-just-taking-people-and-shifting-them-from-taking-photos-anyway/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) > [Instagram was created because there was no single place dedicated to giving your mobile photos a place to live and to be seen.](https://sms4smile.com/quotes/kevin-systrom/instagram-was-created-because-there-was-no-single-place-dedicated-to/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) ## More by Kevin Systrom > [If you've got an idea, start today. There's no better time than now to get going. That doesn't mean quit your job and jump…](https://sms4smile.com/quotes/kevin-systrom/if-you-ve-got-an-idea-start-today-there-s-no-better-time-than-now-to/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) > [What people tell you and how they act is very, very different sometimes.](https://sms4smile.com/quotes/kevin-systrom/what-people-tell-you-and-how-they-act-is-very-very-different-sometimes/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) > [I've always been into taking my photos, cropping them square, putting them through a filter in Photoshop.](https://sms4smile.com/quotes/kevin-systrom/i-ve-always-been-into-taking-my-photos-cropping-them-square-putting/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) > [Instagram was created because there was no single place dedicated to giving your mobile photos a place to live and to be seen.](https://sms4smile.com/quotes/kevin-systrom/instagram-was-created-because-there-was-no-single-place-dedicated-to/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) > [I believe photos is one of the underlying things in every social network that becomes successful.](https://sms4smile.com/quotes/kevin-systrom/i-believe-photos-is-one-of-the-underlying-things-in-every-social/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) > [I was never as focused in math, science, computer science, etcetera, as the people who were best at it. I wanted to create amazing…](https://sms4smile.com/quotes/kevin-systrom/i-was-never-as-focused-in-math-science-computer-science-etcetera-as/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) > [I think not focusing on money makes you sane, because in the long run it can probably drive you crazy.](https://sms4smile.com/quotes/kevin-systrom/i-think-not-focusing-on-money-makes-you-sane-because-in-the-long-run/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) > [People have presences, both online and in real life. You can choose to show everything, meaning all sides of you, or you can choose…](https://sms4smile.com/quotes/kevin-systrom/people-have-presences-both-online-and-in-real-life-you-can-choose-to/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) > [We're just taking people and shifting them from taking photos anyway to taking them on Instagram.](https://sms4smile.com/quotes/kevin-systrom/we-re-just-taking-people-and-shifting-them-from-taking-photos-anyway/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) > [If you've got an idea, start today. There's no better time than now to get going.](https://sms4smile.com/quotes/kevin-systrom/if-you-ve-got-an-idea-start-today-there-s-no-better-time-than-now-to-2/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) > [A lot of the earliest Instagram celebrities took really beautiful photos. But you're starting to see a change where it's not about beauty; it's…](https://sms4smile.com/quotes/kevin-systrom/a-lot-of-the-earliest-instagram-celebrities-took-really-beautiful/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) > [I really appreciate crafts. I like cooking. I love food and drink. I love owning that through Instagram. Although that can be challenging at…](https://sms4smile.com/quotes/kevin-systrom/i-really-appreciate-crafts-i-like-cooking-i-love-food-and-drink-i/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) > [I have a pretty random life. I run a business and go all over the world doing things for that business, things that are…](https://sms4smile.com/quotes/kevin-systrom/i-have-a-pretty-random-life-i-run-a-business-and-go-all-over-the/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) > [People interact with their phones very differently than they do with their PCs, and I think that when you design from the ground up…](https://sms4smile.com/quotes/kevin-systrom/people-interact-with-their-phones-very-differently-than-they-do-with/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) > [I always look toward teens on Instagram to really understand what's going on. For some reason, when you're a teen, you just understand the…](https://sms4smile.com/quotes/kevin-systrom/i-always-look-toward-teens-on-instagram-to-really-understand-what-s/) [Kevin Systrom](https://sms4smile.com/quotes/author/kevin-systrom/) [Explore all 54 Kevin Systrom quotes ](https://sms4smile.com/quotes/author/kevin-systrom/) ## More Follow quotes > [My only close-to-game-plan is to follow good writing. If the writing is in TV or if it's in theater or in film, that's it.…](https://sms4smile.com/quotes/adam-driver/my-only-close-to-game-plan-is-to-follow-good-writing-if-the-writing/) [Adam Driver](https://sms4smile.com/quotes/author/adam-driver/) > [“I urge you: don't cut short these thought-trains of yours. Follow them through to their end. Your thoughts and your feelings. Follow them through…](https://sms4smile.com/quotes/j-m-coetzee/i-urge-you-don-t-cut-short-these-thought-trains-of-yours-follow-them/) [J.M. Coetzee](https://sms4smile.com/quotes/author/j-m-coetzee/) > [I use a lot of Pinterest to follow trends.](https://sms4smile.com/quotes/ricky-rubio/i-use-a-lot-of-pinterest-to-follow-trends/) [Ricky Rubio](https://sms4smile.com/quotes/author/ricky-rubio/) > [For many, the call to be a Christian can seem demanding, even overwhelming. But we need not be afraid or feel inadequate. The Savior…](https://sms4smile.com/quotes/robert-d-hales/for-many-the-call-to-be-a-christian-can-seem-demanding-even/) [Robert D. Hales](https://sms4smile.com/quotes/author/robert-d-hales/) > [“Love Is Like Trail..You Follow You Reach One You Like To Keep,And you leave..So after Others Can Follow Your Trail…”](https://sms4smile.com/quotes/khode-maiish-v/love-is-like-trail-you-follow-you-reach-one-you-like-to-keep-and-you/) khode maiish v > [“I follow the Law—the Most Excellent Law.”](https://sms4smile.com/quotes/rudyard-kipling/i-follow-the-law-the-most-excellent-law/) [Rudyard Kipling](https://sms4smile.com/quotes/author/rudyard-kipling/) > [What do you want for your life? And how are you going to get it? Figure that out. And then follow me to gloryville.](https://sms4smile.com/quotes/jason-ellis/what-do-you-want-for-your-life-and-how-are-you-going-to-get-it-figure/) [Jason Ellis](https://sms4smile.com/quotes/author/jason-ellis/) > [Governments follow their people. A great deal has to do with the vision of the leadership of governments. They have a vision, and they…](https://sms4smile.com/quotes/salman-khurshid/governments-follow-their-people-a-great-deal-has-to-do-with-the/) [Salman Khurshid](https://sms4smile.com/quotes/author/salman-khurshid/) > [I will follow my instincts, be myself for good or ill, and see what will be the upshot.](https://sms4smile.com/quotes/john-muir/i-will-follow-my-instincts-be-myself-for-good-or-ill-and-see-what/) [John Muir](https://sms4smile.com/quotes/author/john-muir/) > [Whether you are buying a car or casting a ballot, choosing a job or planning a family, follow your moral compass. Don't let others…](https://sms4smile.com/quotes/denis-hayes/whether-you-are-buying-a-car-or-casting-a-ballot-choosing-a-job-or/) [Denis Hayes](https://sms4smile.com/quotes/author/denis-hayes/) > [Follow your foot steps.](https://sms4smile.com/quotes/jennifer-love-hewitt/follow-your-foot-steps/) [Jennifer Love Hewitt](https://sms4smile.com/quotes/author/jennifer-love-hewitt/) > [You have to follow your instinct, and that's what I've tried to do all my life, whether in music or anything.](https://sms4smile.com/quotes/erol-alkan/you-have-to-follow-your-instinct-and-that-s-what-i-ve-tried-to-do-all/) [Erol Alkan](https://sms4smile.com/quotes/author/erol-alkan/) > [Islam believes that Jesus is a prophet, and they honour him - highly - and they respect him, and they follow his teachings. So,…](https://sms4smile.com/quotes/haaz-sleiman/islam-believes-that-jesus-is-a-prophet-and-they-honour-him-highly-and/) [Haaz Sleiman](https://sms4smile.com/quotes/author/haaz-sleiman/) > [To follow good manners willingly is like paving the road and to tell somebody to follow them is like the road which is always…](https://sms4smile.com/quotes/vikrant-parsai/to-follow-good-manners-willingly-is-like-paving-the-road-and-to-tell/) [Vikrant Parsai](https://sms4smile.com/quotes/author/vikrant-parsai/) > [Always look forward. Follow the path of light](https://sms4smile.com/quotes/mikage/always-look-forward-follow-the-path-of-light/) Mikage Browse all 2,855 Follow quotes ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "The major reason why Instagram works is that you can follow anyone out there and start following their photos immediately.", "creator": { "@type": "Person", "name": "Kevin Systrom" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/kevin-systrom/the-major-reason-why-instagram-works-is-that-you-can-follow-anyone/", "about": { "@type": "Thing", "name": "Follow" }, "@id": "https://sms4smile.com/quotes/kevin-systrom/the-major-reason-why-instagram-works-is-that-you-can-follow-anyone/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/a73/kevin-systrom-12507_follow_the-major-reason-why-instagram-works-is_472177.png", "contentUrl": "https://sms4smile.com/quotes/i/a73/kevin-systrom-12507_follow_the-major-reason-why-instagram-works-is_472177.png", "url": "https://sms4smile.com/quotes/i/a73/kevin-systrom-12507_follow_the-major-reason-why-instagram-works-is_472177.png", "width": 1080, "height": 1080, "caption": "“The major reason why Instagram works is that you can follow anyone out there and start following their…” — Kevin Systrom", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Kevin Systrom", "item": "https://sms4smile.com/quotes/author/kevin-systrom/" }, { "@type": "ListItem", "position": 4, "name": "The major reason why Instagram works...", "item": "https://sms4smile.com/quotes/kevin-systrom/the-major-reason-why-instagram-works-is-that-you-can-follow-anyone/" } ], "@id": "https://sms4smile.com/quotes/kevin-systrom/the-major-reason-why-instagram-works-is-that-you-can-follow-anyone/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```