--- title: "Meaning & Key Takeaway of: Motivation, passion, and focus have to…" description: "\"Motivation, passion, and focus have to come from the top.\" — Kevin Plank" image: "https://sms4smile.com/quotes/i/424/kevin-plank-20529_focus_motivation-passion-and-focus-have-to-com_2620404.png" --- # Motivation, passion, and focus have to come from the top. ![“Motivation, passion, and focus have to come from the top.” quote by Kevin Plank](https://sms4smile.com/quotes/i/424/kevin-plank-20529_focus_motivation-passion-and-focus-have-to-com_2620404.png) [Download](https://sms4smile.com/quotes/i/424/kevin-plank-20529_focus_motivation-passion-and-focus-have-to-com_2620404.png) [Open image](https://sms4smile.com/quotes/i/424/kevin-plank-20529_focus_motivation-passion-and-focus-have-to-com_2620404.png) > “Motivation, passion, and focus have to come from the top.” [Kevin Plank](https://sms4smile.com/quotes/author/kevin-plank/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Leadership must inspire motivation, passion, and focus from the top. **In simple terms:** Leaders should spark drive and focus. Key Takeaway Cultivate top‑down inspiration. Themes leadership motivation culture Mood inspirational directive Type lecture leadership When to use this quote - company launch - team building - strategic planning Key Concepts organizational behavior vision casting Questions to Reflect On - How to ensure grassroots engagement? - What supports sustain top‑down drive? A Different Perspective May not trick‑level issues. ★ ★ ★ ★ ★ No ratings yet [Focus](https://sms4smile.com/quotes/about/focus/) [Focus Come](https://sms4smile.com/quotes/about/focus-come-2106256/) [Motivation](https://sms4smile.com/quotes/about/motivation/) [Motivation Passion](https://sms4smile.com/quotes/about/motivation-passion-2106255/) [Passion](https://sms4smile.com/quotes/about/passion/) [Passion Focus](https://sms4smile.com/quotes/about/passion-focus-1213005/) ## Related quotes > [The more motivation, the more passion you have behind it... There's nothing that can stop you.](https://sms4smile.com/quotes/jake-ellenberger/the-more-motivation-the-more-passion-you-have-behind-it-there-s/) [Jake Ellenberger](https://sms4smile.com/quotes/author/jake-ellenberger/) > [When Christ is the center of your focus, all else will come into proper perspective.](https://sms4smile.com/quotes/croft-m-pentz/when-christ-is-the-center-of-your-focus-all-else-will-come-into/) [Croft M. Pentz](https://sms4smile.com/quotes/author/croft-m-pentz/) > [“I have learned not to focus too much on what's yet to come... and instead, I concentrate on today.”](https://sms4smile.com/quotes/jos-n-harris/i-have-learned-not-to-focus-too-much-on-what-s-yet-to-come-and/) [José N. Harris](https://sms4smile.com/quotes/author/jos-n-harris/) > [Writing and directing has always been my first passion. That's where the focus of my energy is.](https://sms4smile.com/quotes/sean-stone/writing-and-directing-has-always-been-my-first-passion-that-s-where/) [Sean Stone](https://sms4smile.com/quotes/author/sean-stone/) > [My work is my main passion and I do not focus on what everyone is saying.](https://sms4smile.com/quotes/tanishk-bagchi/my-work-is-my-main-passion-and-i-do-not-focus-on-what-everyone-is/) [Tanishk Bagchi](https://sms4smile.com/quotes/author/tanishk-bagchi/) > [“Second, increase your passion. Focus in yourself on how you feel about the moment, the people you’re with, the situation you’re in, and then…](https://sms4smile.com/quotes/nick-morgan/second-increase-your-passion-focus-in-yourself-on-how-you-feel-about/) [Nick Morgan](https://sms4smile.com/quotes/author/nick-morgan/) > [Whatever your passion is, keep doing it. Don't waste time chasing after success or comparing yourself to others. Every flower blooms at a different…](https://sms4smile.com/quotes/suzy-kassem/whatever-your-passion-is-keep-doing-it-don-t-waste-time-chasing-after/) [Suzy Kassem](https://sms4smile.com/quotes/author/suzy-kassem/) > [If your work isn't mission-driven or emotionally resonant to you, it will be very hard to maintain passion and focus over a long period…](https://sms4smile.com/quotes/jennifer-hyman/if-your-work-isn-t-mission-driven-or-emotionally-resonant-to-you-it/) [Jennifer Hyman](https://sms4smile.com/quotes/author/jennifer-hyman/) > [Center Stage focused on the drive and what it's like to be a student, and this is what it's like to be an adult…](https://sms4smile.com/quotes/amanda-schull/center-stage-focused-on-the-drive-and-what-it-s-like-to-be-a-student/) [Amanda Schull](https://sms4smile.com/quotes/author/amanda-schull/) > [Passion without focus can lead you astray.](https://sms4smile.com/quotes/ken-auletta/passion-without-focus-can-lead-you-astray/) [Ken Auletta](https://sms4smile.com/quotes/author/ken-auletta/) > [“He has learned something about passion, about focus, about clearing a space in his life and doing what he does purely because he loves…](https://sms4smile.com/quotes/anonymous/he-has-learned-something-about-passion-about-focus-about-clearing-a/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [“Focus On Passion, Not Popularity”](https://sms4smile.com/quotes/fakhri-izham/focus-on-passion-not-popularity/) [Fakhri Izham](https://sms4smile.com/quotes/author/fakhri-izham/) > [Keep your focus on your passion in life and the things you enjoy doing. Youll get there. Trust me. I'm doing it.](https://sms4smile.com/quotes/tim-samaras/keep-your-focus-on-your-passion-in-life-and-the-things-you-enjoy/) [Tim Samaras](https://sms4smile.com/quotes/author/tim-samaras/) > [The focus in the Western pictorial tradition is on the body of Christ, the bit you can paint, the Nativity and the infancy, but…](https://sms4smile.com/quotes/neil-macgregor/the-focus-in-the-western-pictorial-tradition-is-on-the-body-of-christ/) [Neil MacGregor](https://sms4smile.com/quotes/author/neil-macgregor/) > [I have a particular passion and focus on Alzheimer's and diseases of dementia. There's just so much scientifically that we don't know, and we…](https://sms4smile.com/quotes/miles-d-white/i-have-a-particular-passion-and-focus-on-alzheimer-s-and-diseases-of/) [Miles D. White](https://sms4smile.com/quotes/author/miles-d-white/) ## More by Kevin Plank > [I'm usually a pretty intense person. Give me an inch, and I'm going to go.](https://sms4smile.com/quotes/kevin-plank/i-m-usually-a-pretty-intense-person-give-me-an-inch-and-i-m-going-to/) [Kevin Plank](https://sms4smile.com/quotes/author/kevin-plank/) > [I was a general business major, which meant that in any business school and particularly at Smith School, which is a very good school,…](https://sms4smile.com/quotes/kevin-plank/i-was-a-general-business-major-which-meant-that-in-any-business/) [Kevin Plank](https://sms4smile.com/quotes/author/kevin-plank/) > [My love of horses began in College Park, with me and 10 friends on two couches and a keg of beer in the back…](https://sms4smile.com/quotes/kevin-plank/my-love-of-horses-began-in-college-park-with-me-and-10-friends-on-two/) [Kevin Plank](https://sms4smile.com/quotes/author/kevin-plank/) > [Randy Edsall is a good, strong, decent man who is working his tail off on behalf of the University of Maryland. And there are…](https://sms4smile.com/quotes/kevin-plank/randy-edsall-is-a-good-strong-decent-man-who-is-working-his-tail-off/) [Kevin Plank](https://sms4smile.com/quotes/author/kevin-plank/) > [As foreign as it would be for you to go running in regular shoes, I want it to be just as foreign for you…](https://sms4smile.com/quotes/kevin-plank/as-foreign-as-it-would-be-for-you-to-go-running-in-regular-shoes-i/) [Kevin Plank](https://sms4smile.com/quotes/author/kevin-plank/) > [I was always telling people I was doing great, even if I wasn't.](https://sms4smile.com/quotes/kevin-plank/i-was-always-telling-people-i-was-doing-great-even-if-i-wasn-t/) [Kevin Plank](https://sms4smile.com/quotes/author/kevin-plank/) > [You need to put your hands around the throat of your business, and you need to run it. There's no other way.](https://sms4smile.com/quotes/kevin-plank/you-need-to-put-your-hands-around-the-throat-of-your-business-and-you/) [Kevin Plank](https://sms4smile.com/quotes/author/kevin-plank/) > [Great brands are like great stories. And every story has a beginning, a middle, and an end. And our job is to make sure…](https://sms4smile.com/quotes/kevin-plank/great-brands-are-like-great-stories-and-every-story-has-a-beginning-a/) [Kevin Plank](https://sms4smile.com/quotes/author/kevin-plank/) > [Any self-respecting entrepreneur has borrowed money from their mother at some point.](https://sms4smile.com/quotes/kevin-plank/any-self-respecting-entrepreneur-has-borrowed-money-from-their-mother/) [Kevin Plank](https://sms4smile.com/quotes/author/kevin-plank/) > [My first real business was bootlegging T-shirts - I was just a dumb kid. You go to a concert and pay $25 for a…](https://sms4smile.com/quotes/kevin-plank/my-first-real-business-was-bootlegging-t-shirts-i-was-just-a-dumb-kid/) [Kevin Plank](https://sms4smile.com/quotes/author/kevin-plank/) > [I realized early on that I was pretty good at organizing. A lot of it was about control. While my friends were out getting…](https://sms4smile.com/quotes/kevin-plank/i-realized-early-on-that-i-was-pretty-good-at-organizing-a-lot-of-it/) [Kevin Plank](https://sms4smile.com/quotes/author/kevin-plank/) > [All we're trying to do is change how people think about fitness. And build Under Armour into the biggest brand in the entire land.](https://sms4smile.com/quotes/kevin-plank/all-we-re-trying-to-do-is-change-how-people-think-about-fitness-and/) [Kevin Plank](https://sms4smile.com/quotes/author/kevin-plank/) > [Brand is not a product, that's for sure; it's not one item. It's an idea, it's a theory, it's a meaning, it's how you…](https://sms4smile.com/quotes/kevin-plank/brand-is-not-a-product-that-s-for-sure-it-s-not-one-item-it-s-an-idea/) [Kevin Plank](https://sms4smile.com/quotes/author/kevin-plank/) > [There's an entrepreneur right now, scared to death, making excuses, saying, 'It's not the right time just yet.' There's no such thing as a…](https://sms4smile.com/quotes/kevin-plank/there-s-an-entrepreneur-right-now-scared-to-death-making-excuses/) [Kevin Plank](https://sms4smile.com/quotes/author/kevin-plank/) > [Before Under Armour, the only choices you had were to wear a short-sleeved cotton T-shirt in the summer or a long-sleeved cotton T-shirt in…](https://sms4smile.com/quotes/kevin-plank/before-under-armour-the-only-choices-you-had-were-to-wear-a-short/) [Kevin Plank](https://sms4smile.com/quotes/author/kevin-plank/) [Explore all 30 Kevin Plank quotes ](https://sms4smile.com/quotes/author/kevin-plank/) ## More Focus quotes > [If you take your eye off the ball or lose focus for even a minute you can lose a game against any team.](https://sms4smile.com/quotes/felipe-anderson/if-you-take-your-eye-off-the-ball-or-lose-focus-for-even-a-minute-you/) [Felipe Anderson](https://sms4smile.com/quotes/author/felipe-anderson/) > [Music is a job, but I figured out ways to get my mind into a place where I could be creative. I actually discovered…](https://sms4smile.com/quotes/flume/music-is-a-job-but-i-figured-out-ways-to-get-my-mind-into-a-place/) [Flume](https://sms4smile.com/quotes/author/flume/) > [“If you're focused, you can't get bored.”](https://sms4smile.com/quotes/alin-sav/if-you-re-focused-you-can-t-get-bored/) [Alin Sav](https://sms4smile.com/quotes/author/alin-sav/) > [There are more important things to focus on in life than how you look.](https://sms4smile.com/quotes/arden-cho/there-are-more-important-things-to-focus-on-in-life-than-how-you-look/) [Arden Cho](https://sms4smile.com/quotes/author/arden-cho/) > [Focus on becoming more to achieve more while doing less](https://sms4smile.com/quotes/hal-elrod/focus-on-becoming-more-to-achieve-more-while-doing-less/) [Hal Elrod](https://sms4smile.com/quotes/author/hal-elrod/) > [I don't think about the press or the crowds or the other leaders of the race. The focus is only on myself. As soon…](https://sms4smile.com/quotes/magdalena-neuner/i-don-t-think-about-the-press-or-the-crowds-or-the-other-leaders-of/) [Magdalena Neuner](https://sms4smile.com/quotes/author/magdalena-neuner/) > [By making conscious choices in our behavior and where we focus our attention, we can transform our experience of our body, decrease our biological…](https://sms4smile.com/quotes/deepak-chopra/by-making-conscious-choices-in-our-behavior-and-where-we-focus-our/) [Deepak Chopra](https://sms4smile.com/quotes/author/deepak-chopra/) > [I think I've had the longest career of strength, focus, and still being able to sell records. I think I'm that guy. I'm still…](https://sms4smile.com/quotes/nas/i-think-i-ve-had-the-longest-career-of-strength-focus-and-still-being/) [Nas](https://sms4smile.com/quotes/author/nas/) > [“This is Galileo,” said Aristotle. “He advocates understanding the world through observation and experiment. He is an unimaginative thinker, but his results demand our…](https://sms4smile.com/quotes/liu-cixin/this-is-galileo-said-aristotle-he-advocates-understanding-the-world/) [Liu Cixin](https://sms4smile.com/quotes/author/liu-cixin/) > [Too many times we flitter our energy into too many goals and in the process don't achieve much. Focus is very important in life.…](https://sms4smile.com/quotes/vaishali-kasture/too-many-times-we-flitter-our-energy-into-too-many-goals-and-in-the/) [Vaishali Kasture](https://sms4smile.com/quotes/author/vaishali-kasture/) > [If you ask another competitor, they may tell you they felt very competitive towards me. But I can tell you that my biggest competition…](https://sms4smile.com/quotes/michelle-kwan/if-you-ask-another-competitor-they-may-tell-you-they-felt-very/) [Michelle Kwan](https://sms4smile.com/quotes/author/michelle-kwan/) > [When you approach something to photograph it, first be still with yourself until the object of your attention affirms your presence. Then don't leave…](https://sms4smile.com/quotes/minor-white/when-you-approach-something-to-photograph-it-first-be-still-with/) [Minor White](https://sms4smile.com/quotes/author/minor-white/) > [Enlightened people live in very charged states of attention, with a tremendous power circuiting through them.](https://sms4smile.com/quotes/frederick-lenz/enlightened-people-live-in-very-charged-states-of-attention-with-a/) [Frederick Lenz](https://sms4smile.com/quotes/author/frederick-lenz/) > [All I'm focused on is playing my game. Everything else will take care of itself.](https://sms4smile.com/quotes/grigor-dimitrov/all-i-m-focused-on-is-playing-my-game-everything-else-will-take-care/) [Grigor Dimitrov](https://sms4smile.com/quotes/author/grigor-dimitrov/) > [Focus on being productive instead of busy.](https://sms4smile.com/quotes/tim-ferriss/focus-on-being-productive-instead-of-busy/) [Tim Ferriss](https://sms4smile.com/quotes/author/tim-ferriss/) [Browse all 11,734 Focus quotes ](https://sms4smile.com/quotes/about/focus/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "Motivation, passion, and focus have to come from the top.", "creator": { "@type": "Person", "name": "Kevin Plank" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/kevin-plank/motivation-passion-and-focus-have-to-come-from-the-top/", "about": { "@type": "Thing", "name": "Focus" }, "@id": "https://sms4smile.com/quotes/kevin-plank/motivation-passion-and-focus-have-to-come-from-the-top/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/424/kevin-plank-20529_focus_motivation-passion-and-focus-have-to-com_2620404.png", "contentUrl": "https://sms4smile.com/quotes/i/424/kevin-plank-20529_focus_motivation-passion-and-focus-have-to-com_2620404.png", "url": "https://sms4smile.com/quotes/i/424/kevin-plank-20529_focus_motivation-passion-and-focus-have-to-com_2620404.png", "width": 1080, "height": 1080, "caption": "“Motivation, passion, and focus have to come from the top.” — Kevin Plank", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Kevin Plank", "item": "https://sms4smile.com/quotes/author/kevin-plank/" }, { "@type": "ListItem", "position": 4, "name": "Motivation, passion, and focus have to...", "item": "https://sms4smile.com/quotes/kevin-plank/motivation-passion-and-focus-have-to-come-from-the-top/" } ], "@id": "https://sms4smile.com/quotes/kevin-plank/motivation-passion-and-focus-have-to-come-from-the-top/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```