--- title: "Meaning & Key Takeaway of: The Internet has meant that advertising…" description: "\"The Internet has meant that advertising has migrated; there are hardly any classifieds in newspapers any more because they're all online. If people hav..." image: "https://sms4smile.com/quotes/i/97f/kevin-macdonald-5800_advertising_the-internet-has-meant-that-advertising_807335.jpg" --- # The Internet has meant that advertising has migrated… ![“The Internet has meant that advertising has migrated; there are hardly any classifieds in newspapers any more because they're all online. If people have a car to sell, for example, they sell it online; they don't go to the newspaper.” quote by Kevin Macdonald](https://sms4smile.com/quotes/i/97f/kevin-macdonald-5800_advertising_the-internet-has-meant-that-advertising_807335.jpg) [Download](https://sms4smile.com/quotes/i/97f/kevin-macdonald-5800_advertising_the-internet-has-meant-that-advertising_807335.jpg) [Open image](https://sms4smile.com/quotes/i/97f/kevin-macdonald-5800_advertising_the-internet-has-meant-that-advertising_807335.jpg) > “The Internet has meant that advertising has migrated; there are hardly any classifieds in newspapers any more because they're all online. If people have a car to sell, for example, they sell it online; they don't go to the newspaper.” [Kevin Macdonald](https://sms4smile.com/quotes/author/kevin-macdonald/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. The quote observes the shift from print classifieds to online platforms, reflecting how the internet reshapes traditional advertising. **In simple terms:** Advertising moved online, reducing newspaper classifieds. Key Takeaway Adapt to digital channels for reaching audiences. Themes technology media economics change Mood analytical pragmatic Type informational observational When to use this quote - business strategy - job hunting - local commerce Key Concepts digital transformation market dynamics Questions to Reflect On - How does digital shift affect small businesses? - What new opportunities arise online? A Different Perspective It may overlook the persistence of niche print ads. ★ ★ ★ ★ ★ No ratings yet [Advertising](https://sms4smile.com/quotes/about/advertising/) [Advertising Migrated](https://sms4smile.com/quotes/about/advertising-migrated-6161554/) [Car](https://sms4smile.com/quotes/about/car/) [Classifieds Newspapers](https://sms4smile.com/quotes/about/classifieds-newspapers-6161556/) [Internet](https://sms4smile.com/quotes/about/internet/) [Internet Meant](https://sms4smile.com/quotes/about/internet-meant-2062869/) [Marketing](https://sms4smile.com/quotes/about/marketing/) [Meant Advertising](https://sms4smile.com/quotes/about/meant-advertising-6161555/) [Newspaper](https://sms4smile.com/quotes/about/newspaper/) [Newspapers Online](https://sms4smile.com/quotes/about/newspapers-online-1209834/) ## Related quotes > [I am not convinced that lack of encryption is the primary problem. The problem with the Internet is that it is meant for communications…](https://sms4smile.com/quotes/whitfield-diffie/i-am-not-convinced-that-lack-of-encryption-is-the-primary-problem-the/) [Whitfield Diffie](https://sms4smile.com/quotes/author/whitfield-diffie/) > [While I read almost all my newspapers online, I'm not a big fan of e-books because I like to see what I've read and…](https://sms4smile.com/quotes/paul-lynch/while-i-read-almost-all-my-newspapers-online-i-m-not-a-big-fan-of-e/) [Paul Lynch](https://sms4smile.com/quotes/author/paul-lynch/) > [Merely transferring the content of existing newspapers online and expecting payment won't work because they are two separate business concepts.](https://sms4smile.com/quotes/robert-g-picard/merely-transferring-the-content-of-existing-newspapers-online-and/) [Robert G. Picard](https://sms4smile.com/quotes/author/robert-g-picard/) > [I've always read the papers but didn't feel I knew enough in the past. 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I enjoy writing.](https://sms4smile.com/quotes/kyle-korver/i-had-a-column-in-high-school-for-our-school-newspaper-i-enjoy-writing/) [Kyle Korver](https://sms4smile.com/quotes/author/kyle-korver/) > [For chat-room tyros who expect to make their first million day-trading by age 27, paging through the Sunday newspaper with a pair of scissors…](https://sms4smile.com/quotes/alex-berenson/for-chat-room-tyros-who-expect-to-make-their-first-million-day/) [Alex Berenson](https://sms4smile.com/quotes/author/alex-berenson/) > [Writing for a newspaper is like running a revolutionary war. You go to battle not when you are ready, but when action offers itself.](https://sms4smile.com/quotes/norman-mailer/writing-for-a-newspaper-is-like-running-a-revolutionary-war-you-go-to/) [Norman Mailer](https://sms4smile.com/quotes/author/norman-mailer/) > [Every morning when I pick up the newspaper and read about an earthquake in Japan or problems in European financial institutions, the first question…](https://sms4smile.com/quotes/mary-schapiro/every-morning-when-i-pick-up-the-newspaper-and-read-about-an/) [Mary Schapiro](https://sms4smile.com/quotes/author/mary-schapiro/) > [Things that appear on the front page of the newspaper as 'fact' are far more dangerous than the games played by a novelist, and…](https://sms4smile.com/quotes/e-l-doctorow/things-that-appear-on-the-front-page-of-the-newspaper-as-fact-are-far/) [E. L. Doctorow](https://sms4smile.com/quotes/author/e-l-doctorow/) ## More by Kevin Macdonald > [It's so nice to be totally artistically free.](https://sms4smile.com/quotes/kevin-macdonald/it-s-so-nice-to-be-totally-artistically-free/) [Kevin Macdonald](https://sms4smile.com/quotes/author/kevin-macdonald/) > [Young people read their news online; they expect to get their news for free.](https://sms4smile.com/quotes/kevin-macdonald/young-people-read-their-news-online-they-expect-to-get-their-news-for/) [Kevin Macdonald](https://sms4smile.com/quotes/author/kevin-macdonald/) > [I've fallen out very badly with some of the subjects I've interviewed, because they see their lives a certain way; to step into a…](https://sms4smile.com/quotes/kevin-macdonald/i-ve-fallen-out-very-badly-with-some-of-the-subjects-i-ve-interviewed/) [Kevin Macdonald](https://sms4smile.com/quotes/author/kevin-macdonald/) > [I was a teenager in the '80s, and I was always a bit dismissive of Houston, as I think a lot of people who…](https://sms4smile.com/quotes/kevin-macdonald/i-was-a-teenager-in-the-80s-and-i-was-always-a-bit-dismissive-of/) [Kevin Macdonald](https://sms4smile.com/quotes/author/kevin-macdonald/) > [With fiction, I've grown to really love the challenge of lying, the challenge of telling a good tale that isn't truthful, and working with…](https://sms4smile.com/quotes/kevin-macdonald/with-fiction-i-ve-grown-to-really-love-the-challenge-of-lying-the/) [Kevin Macdonald](https://sms4smile.com/quotes/author/kevin-macdonald/) > [When you're an outsider and going into a culture like America, it's easier to stay away from any cliches because you're not really aware…](https://sms4smile.com/quotes/kevin-macdonald/when-you-re-an-outsider-and-going-into-a-culture-like-america-it-s/) [Kevin Macdonald](https://sms4smile.com/quotes/author/kevin-macdonald/) > [Although 'The Anderson Platoon' was what we would now call an 'embedded film' - with all the ambiguities that term implies - somehow Schoendoerffer…](https://sms4smile.com/quotes/kevin-macdonald/although-the-anderson-platoon-was-what-we-would-now-call-an-embedded/) [Kevin Macdonald](https://sms4smile.com/quotes/author/kevin-macdonald/) > [The relationship between director and subject can become very intense. It's a bit like therapy, with lots of transferences going on. It's easy to…](https://sms4smile.com/quotes/kevin-macdonald/the-relationship-between-director-and-subject-can-become-very-intense/) [Kevin Macdonald](https://sms4smile.com/quotes/author/kevin-macdonald/) > [When we made 'Life in a Day,' we asked people around the globe to record their lives on a single ordinary day. When we…](https://sms4smile.com/quotes/kevin-macdonald/when-we-made-life-in-a-day-we-asked-people-around-the-globe-to-record/) [Kevin Macdonald](https://sms4smile.com/quotes/author/kevin-macdonald/) > [There were many times during the filming of 'Touching the Void' when I wondered why I had ever thought I wanted to make this…](https://sms4smile.com/quotes/kevin-macdonald/there-were-many-times-during-the-filming-of-touching-the-void-when-i/) [Kevin Macdonald](https://sms4smile.com/quotes/author/kevin-macdonald/) > [Coming from documentaries, my biggest challenge was to understand actors' psychologies. 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