---
title: "Meaning & Key Takeaway of: I had left the runway because I had come…"
description: "\"I had left the runway because I had come to believe that it was questionably relevant and appropriate, because we were creating clothes that, to a larg..."
image: "https://sms4smile.com/quotes/i/c9a/kenneth-cole-3800_believe_i-had-left-the-runway-because-i-had-come_996344.jpg"
---

#  I had left the runway because I had come to believe that…

![“I had left the runway because I had come to believe that it was questionably relevant and appropriate, because we were creating clothes that, to a large degree, never ended up making it to the stores. And the runway was being seen in markets where those clothes weren't available.” quote by Kenneth Cole](https://sms4smile.com/quotes/i/c9a/kenneth-cole-3800_believe_i-had-left-the-runway-because-i-had-come_996344.jpg)   [Download](https://sms4smile.com/quotes/i/c9a/kenneth-cole-3800_believe_i-had-left-the-runway-because-i-had-come_996344.jpg) [Open image](https://sms4smile.com/quotes/i/c9a/kenneth-cole-3800_believe_i-had-left-the-runway-because-i-had-come_996344.jpg)

> “I had left the runway because I had come to believe that it was questionably relevant and appropriate, because we were creating clothes that, to a large degree, never ended up making it to the stores. And the runway was being seen in markets where those clothes weren't available.”

[Kenneth Cole](https://sms4smile.com/quotes/author/kenneth-cole/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

He stopped using runway shows when they no longer matched the brand’s market reality, seeing them as irrelevant when products weren’t sold.

**In simple terms:** Runway shows were pointless if clothes weren’t in stores.

Key Takeaway

Align marketing with product availability.

Themes

marketing authenticity brand strategy

Mood

reflective critical

Type

observational strategic

When to use this quote

- fashion launches
- retail strategy
- brand communication
- product distribution

Key Concepts

consumer behavior market relevance

Questions to Reflect On

- Is visual presentation more important than accessibility?
- How can brands showcase without overproducing?

A Different Perspective

Runway shows can still build brand image despite limited sales.

★ ★ ★ ★ ★   No ratings yet

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