--- title: "Meaning & Key Takeaway of: You want to start with the objective of…" description: "\"You want to start with the objective of everything should feel exactly the same.\" — Keith Rabois" image: "https://sms4smile.com/quotes/i/275/keith-rabois-11250_feels_you-want-to-start-with-the-objective-of_1889462.jpg" --- # You want to start with the objective of everything should… ![“You want to start with the objective of everything should feel exactly the same.” quote by Keith Rabois](https://sms4smile.com/quotes/i/275/keith-rabois-11250_feels_you-want-to-start-with-the-objective-of_1889462.jpg) [Download](https://sms4smile.com/quotes/i/275/keith-rabois-11250_feels_you-want-to-start-with-the-objective-of_1889462.jpg) [Open image](https://sms4smile.com/quotes/i/275/keith-rabois-11250_feels_you-want-to-start-with-the-objective-of_1889462.jpg) > “You want to start with the objective of everything should feel exactly the same.” [Keith Rabois](https://sms4smile.com/quotes/author/keith-rabois/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Advocates uniformity in experience, suggesting everything should feel identical. **In simple terms:** Everything should feel the same. Key Takeaway Aim for consistent user experience. Themes consistency design user experience Mood neutral analytical Type advice observation When to use this quote - product design - branding - service delivery - software UI - customer support Key Concepts standardization uniformity Questions to Reflect On - How does uniformity affect user satisfaction? - When is consistency more valuable than variety? A Different Perspective Uniformity can stifle creativity and ignore diverse needs. ★ ★ ★ ★ ★ No ratings yet [Exactly](https://sms4smile.com/quotes/about/exactly/) [Feel Exactly](https://sms4smile.com/quotes/about/feel-exactly-790892/) [Feels](https://sms4smile.com/quotes/about/feels/) [Goals](https://sms4smile.com/quotes/about/goals/) [Objective](https://sms4smile.com/quotes/about/objective/) [Objective Feel](https://sms4smile.com/quotes/about/objective-feel-1020110/) [Objectives](https://sms4smile.com/quotes/about/objectives/) [Should](https://sms4smile.com/quotes/about/should/) [Start Objective](https://sms4smile.com/quotes/about/start-objective-2720146/) [Want](https://sms4smile.com/quotes/about/want/) ## Related quotes > [I don't start with a design objective, I start with a communication objective. I feel my project is successful if it communicates what it…](https://sms4smile.com/quotes/mike-davidson/i-don-t-start-with-a-design-objective-i-start-with-a-communication/) [Mike Davidson](https://sms4smile.com/quotes/author/mike-davidson/) > [My feeling with my characters is that they all have a right to feel exactly the way that they do, so I never censor…](https://sms4smile.com/quotes/scott-thompson/my-feeling-with-my-characters-is-that-they-all-have-a-right-to-feel/) [Scott Thompson](https://sms4smile.com/quotes/author/scott-thompson/) > [I think many articles in the New Yorker have a strong point of view, but they are so rigorously fact-checked. I wouldn't call them…](https://sms4smile.com/quotes/alex-gibney/i-think-many-articles-in-the-new-yorker-have-a-strong-point-of-view/) [Alex Gibney](https://sms4smile.com/quotes/author/alex-gibney/) > [“If your life were any different, you'd feel exactly the same. This is the irony of life's eternal perfection. Once you no longer rely…](https://sms4smile.com/quotes/matt-kahn/if-your-life-were-any-different-you-d-feel-exactly-the-same-this-is/) [Matt Kahn](https://sms4smile.com/quotes/author/matt-kahn/) > [However, withered, I still feel myself to be exactly the same person I've always been. Hard to explain that to the young. we may…](https://sms4smile.com/quotes/ian-mcewan/however-withered-i-still-feel-myself-to-be-exactly-the-same-person-i/) [Ian Mcewan](https://sms4smile.com/quotes/author/ian-mcewan/) > [Honestly, I am always shocked when I see myself in the mirror because I feel exactly the same as I did when I was…](https://sms4smile.com/quotes/elizabeth-mcgovern/honestly-i-am-always-shocked-when-i-see-myself-in-the-mirror-because/) [Elizabeth McGovern](https://sms4smile.com/quotes/author/elizabeth-mcgovern/) > [“And he makes all sorts of people feel that he has exactly what they’ve been looking for. Subtlety for the subtle. Warmth for the…](https://sms4smile.com/quotes/saul-bellow/and-he-makes-all-sorts-of-people-feel-that-he-has-exactly-what-they/) [Saul Bellow](https://sms4smile.com/quotes/author/saul-bellow/) > [Acting in films hasn't changed me. I feel exactly the same](https://sms4smile.com/quotes/shelley-duvall/acting-in-films-hasn-t-changed-me-i-feel-exactly-the-same/) [Shelley Duvall](https://sms4smile.com/quotes/author/shelley-duvall/) > [Life is full of opportunities to feel exactly the way you want to feel.](https://sms4smile.com/quotes/danielle-laporte/life-is-full-of-opportunities-to-feel-exactly-the-way-you-want-to-feel/) [Danielle LaPorte](https://sms4smile.com/quotes/author/danielle-laporte/) > [“I look out through the eyeholes and feel exactly the way Michael Jackson’s son Blanket must have felt”](https://sms4smile.com/quotes/john-waters/i-look-out-through-the-eyeholes-and-feel-exactly-the-way-michael/) [John Waters](https://sms4smile.com/quotes/author/john-waters/) > [You make a movie not because you feel different, but because you feel exactly the same as those people who will watch it.](https://sms4smile.com/quotes/alice-rohrwacher/you-make-a-movie-not-because-you-feel-different-but-because-you-feel/) [Alice Rohrwacher](https://sms4smile.com/quotes/author/alice-rohrwacher/) > [When I had money in the past, I would always travel rather than spend it on big apartments or cars. And I still feel…](https://sms4smile.com/quotes/robin-wright/when-i-had-money-in-the-past-i-would-always-travel-rather-than-spend/) [Robin Wright](https://sms4smile.com/quotes/author/robin-wright/) > [“I’ve known since the first moment I saw you and every day after has only made me surer. I see who you are, right…](https://sms4smile.com/quotes/dee-tenorio/i-ve-known-since-the-first-moment-i-saw-you-and-every-day-after-has/) [Dee Tenorio](https://sms4smile.com/quotes/author/dee-tenorio/) > [Whoever considers morality the main objective of human existence, seems to me like a person who defines the purpose of a clock asnot going…](https://sms4smile.com/quotes/franz-grillparzer/whoever-considers-morality-the-main-objective-of-human-existence/) [Franz Grillparzer](https://sms4smile.com/quotes/author/franz-grillparzer/) > [I feel like we want to compartmentalise things and say, 'Well, that's emotional, artistic and subjective, while this is intellectual, objective and measured.' I…](https://sms4smile.com/quotes/shane-carruth/i-feel-like-we-want-to-compartmentalise-things-and-say-well-that-s/) [Shane Carruth](https://sms4smile.com/quotes/author/shane-carruth/) ## More by Keith Rabois > [The key to culture is it's a framework for making decisions. And if it's baked into your culture, people learn how to make decisions…](https://sms4smile.com/quotes/keith-rabois/the-key-to-culture-is-it-s-a-framework-for-making-decisions-and-if-it/) [Keith Rabois](https://sms4smile.com/quotes/author/keith-rabois/) > [Build a company that idiots could run because eventually they will.](https://sms4smile.com/quotes/keith-rabois/build-a-company-that-idiots-could-run-because-eventually-they-will/) [Keith Rabois](https://sms4smile.com/quotes/author/keith-rabois/) > [Every good startup is a cult. And it's really hard to create a cult if you are sharing space with people. Because a cult…](https://sms4smile.com/quotes/keith-rabois/every-good-startup-is-a-cult-and-it-s-really-hard-to-create-a-cult-if/) [Keith Rabois](https://sms4smile.com/quotes/author/keith-rabois/) > [You should have a 1-on-1 roughly every 2 weeks.](https://sms4smile.com/quotes/keith-rabois/you-should-have-a-1-on-1-roughly-every-2-weeks/) [Keith Rabois](https://sms4smile.com/quotes/author/keith-rabois/) > [Treat customer support as a product.](https://sms4smile.com/quotes/keith-rabois/treat-customer-support-as-a-product/) [Keith Rabois](https://sms4smile.com/quotes/author/keith-rabois/) > [Transparency people talk a lot about, it's a goal everybody ascribes to but when push comes to shove, very few people actually adhere to…](https://sms4smile.com/quotes/keith-rabois/transparency-people-talk-a-lot-about-it-s-a-goal-everybody-ascribes/) [Keith Rabois](https://sms4smile.com/quotes/author/keith-rabois/) > [Delegate completely. Let people make mistakes and learn.](https://sms4smile.com/quotes/keith-rabois/delegate-completely-let-people-make-mistakes-and-learn/) [Keith Rabois](https://sms4smile.com/quotes/author/keith-rabois/) > [Don't accept the excuse of complexity.](https://sms4smile.com/quotes/keith-rabois/don-t-accept-the-excuse-of-complexity/) [Keith Rabois](https://sms4smile.com/quotes/author/keith-rabois/) > [Ultimately, I don't believe that you can build a company without a lot of effort, and that you need to lead by example.](https://sms4smile.com/quotes/keith-rabois/ultimately-i-don-t-believe-that-you-can-build-a-company-without-a-lot/) [Keith Rabois](https://sms4smile.com/quotes/author/keith-rabois/) > [It's easy to shortcut when you get busy explaining the why's of the world, but it's very important to try.](https://sms4smile.com/quotes/keith-rabois/it-s-easy-to-shortcut-when-you-get-busy-explaining-the-why-s-of-the/) [Keith Rabois](https://sms4smile.com/quotes/author/keith-rabois/) > [Being a venture capitalist to me is like being more of a psychologist. So if you come to my office we have two chairs…](https://sms4smile.com/quotes/keith-rabois/being-a-venture-capitalist-to-me-is-like-being-more-of-a-psychologist/) [Keith Rabois](https://sms4smile.com/quotes/author/keith-rabois/) > [You need to simplify the value proposition in the company's metrics for success on a whiteboard.](https://sms4smile.com/quotes/keith-rabois/you-need-to-simplify-the-value-proposition-in-the-company-s-metrics/) [Keith Rabois](https://sms4smile.com/quotes/author/keith-rabois/) > [If people start going to a desk, some one individual employees desk and they don't report to them... it's a sign that they believe…](https://sms4smile.com/quotes/keith-rabois/if-people-start-going-to-a-desk-some-one-individual-employees-desk/) [Keith Rabois](https://sms4smile.com/quotes/author/keith-rabois/) > [Don't accept the excuse of complexity. A lot of people will tell you, this is too challenging, this is too complicated, yeah well I…](https://sms4smile.com/quotes/keith-rabois/don-t-accept-the-excuse-of-complexity-a-lot-of-people-will-tell-you/) [Keith Rabois](https://sms4smile.com/quotes/author/keith-rabois/) > [The office environment that people live in and work in, dictates your culture and how people make decisions.](https://sms4smile.com/quotes/keith-rabois/the-office-environment-that-people-live-in-and-work-in-dictates-your/) [Keith Rabois](https://sms4smile.com/quotes/author/keith-rabois/) [Explore all 61 Keith Rabois quotes ](https://sms4smile.com/quotes/author/keith-rabois/) ## More Exactly quotes > [Once you stop looking for what you what you find exactly what you need](https://sms4smile.com/quotes/cynthia/once-you-stop-looking-for-what-you-what-you-find-exactly-what-you-need/) [Cynthia](https://sms4smile.com/quotes/author/cynthia/) > [“My life had gone right; it had gone exactly as it needed to in order to bring me here.”](https://sms4smile.com/quotes/beth-harbison/my-life-had-gone-right-it-had-gone-exactly-as-it-needed-to-in-order/) [Beth Harbison](https://sms4smile.com/quotes/author/beth-harbison/) > [Frank Lampard was exactly the sort of player I wanted to be when I was growing up, I used to watch everything he did…](https://sms4smile.com/quotes/kai-havertz/frank-lampard-was-exactly-the-sort-of-player-i-wanted-to-be-when-i/) [Kai Havertz](https://sms4smile.com/quotes/author/kai-havertz/) > [Everyone in Life does Exactly what they Know How to Do Given the Conditions of their Lives](https://sms4smile.com/quotes/wayne-dyer/everyone-in-life-does-exactly-what-they-know-how-to-do-given-the/) [Wayne Dyer](https://sms4smile.com/quotes/author/wayne-dyer/) > [My views line up with Mick Mulvaney's views pretty much exactly.](https://sms4smile.com/quotes/ralph-norman/my-views-line-up-with-mick-mulvaney-s-views-pretty-much-exactly/) [Ralph Norman](https://sms4smile.com/quotes/author/ralph-norman/) > [It's more common than not that bipolar illness will start in the teens. One of the reasons I spend a lot of time on…](https://sms4smile.com/quotes/kay-redfield-jamison/it-s-more-common-than-not-that-bipolar-illness-will-start-in-the/) [Kay Redfield Jamison](https://sms4smile.com/quotes/author/kay-redfield-jamison/) > [I don't exactly relate to grey characters.](https://sms4smile.com/quotes/kay-kay-menon/i-don-t-exactly-relate-to-grey-characters/) [Kay Kay Menon](https://sms4smile.com/quotes/author/kay-kay-menon/) > [“I know not who I am, simply that I am forever becoming exactly what I am meant to be.”](https://sms4smile.com/quotes/becca-lee/i-know-not-who-i-am-simply-that-i-am-forever-becoming-exactly-what-i/) [Becca Lee](https://sms4smile.com/quotes/author/becca-lee/) > [I like shoes that are definitive, and they know exactly what they are.](https://sms4smile.com/quotes/p-j-tucker/i-like-shoes-that-are-definitive-and-they-know-exactly-what-they-are/) [P. J. Tucker](https://sms4smile.com/quotes/author/p-j-tucker/) > [Everything in your dream means exactly what you think it means.](https://sms4smile.com/quotes/sandra-ingerman/everything-in-your-dream-means-exactly-what-you-think-it-means/) [Sandra Ingerman](https://sms4smile.com/quotes/author/sandra-ingerman/) > [While sleep is clearly vital to emotional well-being, what is it, exactly, about sleep that is so necessary? As it turns out, mood disorders…](https://sms4smile.com/quotes/andrew-weil/while-sleep-is-clearly-vital-to-emotional-well-being-what-is-it/) [Andrew Weil](https://sms4smile.com/quotes/author/andrew-weil/) > [Not exactly what the world was looking for, a musical on 'Don Quixote.' It was required reading in high school.](https://sms4smile.com/quotes/mitch-leigh/not-exactly-what-the-world-was-looking-for-a-musical-on-don-quixote/) [Mitch Leigh](https://sms4smile.com/quotes/author/mitch-leigh/) > [I am repeatedly asked in interviews exactly 'what's wrong' with me, and I always give them the same answer; I don't identify the name…](https://sms4smile.com/quotes/stella-young/i-am-repeatedly-asked-in-interviews-exactly-what-s-wrong-with-me-and/) [Stella Young](https://sms4smile.com/quotes/author/stella-young/) > [I get very frustrated by this term 'genre exercise.' I mean, what exactly is that? Genre is not really relevant when you are writing…](https://sms4smile.com/quotes/elvis-costello/i-get-very-frustrated-by-this-term-genre-exercise-i-mean-what-exactly/) [Elvis Costello](https://sms4smile.com/quotes/author/elvis-costello/) > [The American people are free to do exactly what they are told.](https://sms4smile.com/quotes/ward-churchill/the-american-people-are-free-to-do-exactly-what-they-are-told/) [Ward Churchill](https://sms4smile.com/quotes/author/ward-churchill/) [Browse all 1,121 Exactly quotes ](https://sms4smile.com/quotes/about/exactly/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "You want to start with the objective of everything should feel exactly the same.", "creator": { "@type": "Person", "name": "Keith Rabois" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/keith-rabois/you-want-to-start-with-the-objective-of-everything-should-feel/", "about": { "@type": "Thing", "name": "Exactly" }, "@id": "https://sms4smile.com/quotes/keith-rabois/you-want-to-start-with-the-objective-of-everything-should-feel/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/275/keith-rabois-11250_feels_you-want-to-start-with-the-objective-of_1889462.jpg", "contentUrl": "https://sms4smile.com/quotes/i/275/keith-rabois-11250_feels_you-want-to-start-with-the-objective-of_1889462.jpg", "url": "https://sms4smile.com/quotes/i/275/keith-rabois-11250_feels_you-want-to-start-with-the-objective-of_1889462.jpg", "width": 1080, "height": 1080, "caption": "“You want to start with the objective of everything should feel exactly the same.” — Keith Rabois", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Keith Rabois", "item": "https://sms4smile.com/quotes/author/keith-rabois/" }, { "@type": "ListItem", "position": 4, "name": "You want to start with the...", "item": "https://sms4smile.com/quotes/keith-rabois/you-want-to-start-with-the-objective-of-everything-should-feel/" } ], "@id": "https://sms4smile.com/quotes/keith-rabois/you-want-to-start-with-the-objective-of-everything-should-feel/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```