---
title: "Meaning & Key Takeaway of: What I think is remarkable is the force…"
description: "\"What I think is remarkable is the force of habit and the fact that while we can have a practice for doing something that has been repetitive and establ..."
image: "https://sms4smile.com/quotes/i/a90/jonathan-ive-3015_habit_what-i-think-is-remarkable-is-the-force_2367524.jpg"
---

#  What I think is remarkable is the force of habit and the…

![“What I think is remarkable is the force of habit and the fact that while we can have a practice for doing something that has been repetitive and established over many, many years, it doesn't actually mean there's any virtue to doing it that way at all.” quote by Jonathan Ive](https://sms4smile.com/quotes/i/a90/jonathan-ive-3015_habit_what-i-think-is-remarkable-is-the-force_2367524.jpg)   [Download](https://sms4smile.com/quotes/i/a90/jonathan-ive-3015_habit_what-i-think-is-remarkable-is-the-force_2367524.jpg) [Open image](https://sms4smile.com/quotes/i/a90/jonathan-ive-3015_habit_what-i-think-is-remarkable-is-the-force_2367524.jpg)

> “What I think is remarkable is the force of habit and the fact that while we can have a practice for doing something that has been repetitive and established over many, many years, it doesn't actually mean there's any virtue to doing it that way at all.”

[Jonathan Ive](https://sms4smile.com/quotes/author/jonathan-ive/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Habitual practices can become entrenched without virtue; questioning them can reveal better alternatives.

**In simple terms:** Old habits aren’t always best; challenge them.

Key Takeaway

Regularly review and improve routines.

Themes

innovation habit critical thinking design efficiency

Mood

curious analytical

Type

philosophical motivational

When to use this quote

- product design
- personal productivity
- organizational processes

Key Concepts

behavioral economics design thinking continuous improvement

Questions to Reflect On

- What routine have you kept despite better options?
- How can you test the value of a long‑standing habit?

A Different Perspective

Changing deep‑rooted habits can meet resistance and fear.

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[Habit](https://sms4smile.com/quotes/about/habit/) [Habits](https://sms4smile.com/quotes/about/habits/) [Practice](https://sms4smile.com/quotes/about/practice/)

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