---
title: "Meaning & Key Takeaway of: Success is never final, failure is never…"
description: "\"Success is never final, failure is never fatal. It's courage that counts.\" — John Wooden"
image: "https://sms4smile.com/quotes/i/23c/john-wooden-420_courage_success-is-never-final-failure-is-never_2670507.png"
---

#  Success is never final, failure is never fatal. It's…

![“Success is never final, failure is never fatal. It's courage that counts.” quote by John Wooden](https://sms4smile.com/quotes/i/23c/john-wooden-420_courage_success-is-never-final-failure-is-never_2670507.png)   [Download](https://sms4smile.com/quotes/i/23c/john-wooden-420_courage_success-is-never-final-failure-is-never_2670507.png) [Open image](https://sms4smile.com/quotes/i/23c/john-wooden-420_courage_success-is-never-final-failure-is-never_2670507.png)

> “Success is never final, failure is never fatal. It's courage that counts.”

[John Wooden](https://sms4smile.com/quotes/author/john-wooden/)

This quote is also attributed to [Vince Lombardi](https://sms4smile.com/quotes/author/vince-lombardi/) in other sources. Attributions for famous quotes are often disputed.

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Success and failure are temporary; enduring courage is the true measure of character.

**In simple terms:** Courage matters more than outcomes.

Key Takeaway

Cultivate resilience over results.

Themes

sports motivation success failure courage character

Mood

motivational optimistic

Type

inspirational philosophical

When to use this quote

- team training
- personal development
- public speaking
- coaching clinics

Key Concepts

mindset perseverance leadership

Questions to Reflect On

- How do you define success beyond trophies?
- What practices build lasting courage?

A Different Perspective

May downplay the value of achievement.

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[Courage](https://sms4smile.com/quotes/about/courage/) [Courage Counts](https://sms4smile.com/quotes/about/courage-counts-474895/) [Failure](https://sms4smile.com/quotes/about/failure/) [Fatal Courage](https://sms4smile.com/quotes/about/fatal-courage-474897/) [Success](https://sms4smile.com/quotes/about/success/) [Success Final](https://sms4smile.com/quotes/about/success-final-474896/)

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[Winston Churchill](https://sms4smile.com/quotes/author/winston-churchill/)

> [Courage only counts when you can count.](https://sms4smile.com/quotes/suzanne-collins/courage-only-counts-when-you-can-count/)

[Suzanne Collins](https://sms4smile.com/quotes/author/suzanne-collins/)

> [Take failure in your stride , failure is not the end point,it is courage that counts which inculcate the fighting spirit.](https://sms4smile.com/quotes/dranil-kr-sinha/take-failure-in-your-stride-failure-is-not-the-end-point-it-is/)

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> [“Success is not final, failure is not fatal”](https://sms4smile.com/quotes/winston-churchill/success-is-not-final-failure-is-not-fatal/)

[Winston Churchill](https://sms4smile.com/quotes/author/winston-churchill/)

> [Success is not final and failure is not fatal. It is the courage to continue that counts.](https://sms4smile.com/quotes/anonymous/success-is-not-final-and-failure-is-not-fatal-it-is-the-courage-to/)

[Anonymous](https://sms4smile.com/quotes/author/anonymous/)

> [We must stop pulling ourselves and start pushing ourselves towards success. Success is not final, failure is not fatal. It is the courage to…](https://sms4smile.com/quotes/edwin-mamerto/we-must-stop-pulling-ourselves-and-start-pushing-ourselves-towards/)

[Edwin Mamerto](https://sms4smile.com/quotes/author/edwin-mamerto/)

> [Success is never final.](https://sms4smile.com/quotes/winston-churchill/success-is-never-final/)

[Winston Churchill](https://sms4smile.com/quotes/author/winston-churchill/)

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> [I'm not going to get somewhere and say, 'OK, I'm done.' Success is never final; I'll just keep on going. The same way as…](https://sms4smile.com/quotes/conor-mcgregor/i-m-not-going-to-get-somewhere-and-say-ok-i-m-done-success-is-never/)

[Conor McGregor](https://sms4smile.com/quotes/author/conor-mcgregor/)

> [Success is never final; failure is never fatal](https://sms4smile.com/quotes/conrad-hilton/success-is-never-final-failure-is-never-fatal/)

[Conrad Hilton](https://sms4smile.com/quotes/author/conrad-hilton/)

## More by John Wooden

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> [Defense is a definite part of the game, and a great part of defense is learning to play it without fouling.](https://sms4smile.com/quotes/john-wooden/defense-is-a-definite-part-of-the-game-and-a-great-part-of-defense-is/)

[John Wooden](https://sms4smile.com/quotes/author/john-wooden/)

> [“It's not so important who starts the game but who finishes it. -John wooden”](https://sms4smile.com/quotes/john-wooden/it-s-not-so-important-who-starts-the-game-but-who-finishes-it-john/)

[John wooden](https://sms4smile.com/quotes/author/john-wooden/)

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[John Wooden](https://sms4smile.com/quotes/author/john-wooden/)

> [I'm not going to say I was opposed to the Vietnam War. I'm going to say I'm opposed to war. But I'm also opposed…](https://sms4smile.com/quotes/john-wooden/i-m-not-going-to-say-i-was-opposed-to-the-vietnam-war-i-m-going-to/)

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[John Wooden](https://sms4smile.com/quotes/author/john-wooden/)

> [Approval is a greater motivator than disapproval, but we have to disapprove on occasion when we correct. It’s necessary. I make corrections only after…](https://sms4smile.com/quotes/john-wooden/approval-is-a-greater-motivator-than-disapproval-but-we-have-to/)

[John Wooden](https://sms4smile.com/quotes/author/john-wooden/)

> [Each of us has a huge capacity to learn and to achieve. Being ever alert makes the task of becoming all we are capable…](https://sms4smile.com/quotes/john-wooden/each-of-us-has-a-huge-capacity-to-learn-and-to-achieve-being-ever/)

[John Wooden](https://sms4smile.com/quotes/author/john-wooden/)

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## More Courage quotes

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