--- title: "Meaning & Key Takeaway of: I'd never bought the idea that you don't…" description: "\"I'd never bought the idea that you don't lose money by underestimating the intelligence of the audience. Although perhaps I should add that I've never ..." image: "https://sms4smile.com/quotes/i/449/john-lloyd-16779_add_i-d-never-bought-the-idea-that-you-don-t_1096624.jpg" --- # I'd never bought the idea that you don't lose money by… ![“I'd never bought the idea that you don't lose money by underestimating the intelligence of the audience. Although perhaps I should add that I've never really made that much money.” quote by John Lloyd](https://sms4smile.com/quotes/i/449/john-lloyd-16779_add_i-d-never-bought-the-idea-that-you-don-t_1096624.jpg) [Download](https://sms4smile.com/quotes/i/449/john-lloyd-16779_add_i-d-never-bought-the-idea-that-you-don-t_1096624.jpg) [Open image](https://sms4smile.com/quotes/i/449/john-lloyd-16779_add_i-d-never-bought-the-idea-that-you-don-t_1096624.jpg) > “I'd never bought the idea that you don't lose money by underestimating the intelligence of the audience. Although perhaps I should add that I've never really made that much money.” [John Lloyd](https://sms4smile.com/quotes/author/john-lloyd/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. John Lloyd **In simple terms:** He admits that underestimating audience intelligence rarely yields profit, yet he hasn't made much money himself. Key Takeaway Underestimating audiences rarely pays off. Themes Respect audience intelligence. Mood analytical pragmatic Type business reflective When to use this quote - economics - psychology Key Concepts business audience profit Practical Applications - marketing - product design - media production Questions to Reflect On - How can you gauge audience intelligence? - What other factors drive profit? A Different Perspective Financial success also depends on many other factors. ★ ★ ★ ★ ★ No ratings yet [Add](https://sms4smile.com/quotes/about/add/) [Although](https://sms4smile.com/quotes/about/although/) [Audience](https://sms4smile.com/quotes/about/audience/) [Bought](https://sms4smile.com/quotes/about/bought/) [Idea](https://sms4smile.com/quotes/about/idea/) [Intelligence](https://sms4smile.com/quotes/about/intelligence/) [Lose](https://sms4smile.com/quotes/about/lose/) [Lose Money](https://sms4smile.com/quotes/about/lose-money/) [Made](https://sms4smile.com/quotes/about/made/) [Money](https://sms4smile.com/quotes/about/money/) [Money Underestimating](https://sms4smile.com/quotes/about/money-underestimating-2731481/) [Much](https://sms4smile.com/quotes/about/much/) [Never](https://sms4smile.com/quotes/about/never/) [Perhaps](https://sms4smile.com/quotes/about/perhaps/) [Really](https://sms4smile.com/quotes/about/really/) [Really Money](https://sms4smile.com/quotes/about/really-money-280117/) [Should](https://sms4smile.com/quotes/about/should/) [Underestimating](https://sms4smile.com/quotes/about/underestimating/) [Underestimating Intelligence](https://sms4smile.com/quotes/about/underestimating-intelligence-968698/) [You](https://sms4smile.com/quotes/about/you/) ## Related quotes > [“No one in this world, so far as I know—and I have searched the record for years, and employed agents to help me—has ever…](https://sms4smile.com/quotes/h-l-mencken/no-one-in-this-world-so-far-as-i-know-and-i-have-searched-the-record/) [H. L. Mencken](https://sms4smile.com/quotes/author/h-l-mencken/) > [“one in this world, so far as I know, has ever lost money by underestimating the intelligence of the great masses of the plain…](https://sms4smile.com/quotes/anonymous/one-in-this-world-so-far-as-i-know-has-ever-lost-money-by/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [No one in this world has ever lost money by underestimating the intelligence of the great masses of the plain people. Nor has anyone…](https://sms4smile.com/quotes/h-l-mencken-3/no-one-in-this-world-has-ever-lost-money-by-underestimating-the/) [H L Mencken](https://sms4smile.com/quotes/author/h-l-mencken-3/) > [“No one ever lost money underestimating the intelligence of the American public.”](https://sms4smile.com/quotes/h-l-mencken-2/no-one-ever-lost-money-underestimating-the-intelligence-of-the/) [H.L. 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