---
title: "Meaning & Key Takeaway of: The notion that you would initiate a new…"
description: "\"The notion that you would initiate a new product without preparing the way by persuasion and advertising and salesmanship is fantastic. It's an integra..."
image: "https://sms4smile.com/quotes/i/01d/john-kenneth-galbraith-643_advertising_the-notion-that-you-would-initiate-a-new_1945135.png"
---

#  The notion that you would initiate a new product without…

![“The notion that you would initiate a new product without preparing the way by persuasion and advertising and salesmanship is fantastic. It's an integral part of the system.” quote by John Kenneth Galbraith](https://sms4smile.com/quotes/i/01d/john-kenneth-galbraith-643_advertising_the-notion-that-you-would-initiate-a-new_1945135.png)   [Download](https://sms4smile.com/quotes/i/01d/john-kenneth-galbraith-643_advertising_the-notion-that-you-would-initiate-a-new_1945135.png) [Open image](https://sms4smile.com/quotes/i/01d/john-kenneth-galbraith-643_advertising_the-notion-that-you-would-initiate-a-new_1945135.png)

> “The notion that you would initiate a new product without preparing the way by persuasion and advertising and salesmanship is fantastic. It's an integral part of the system.”

[John Kenneth Galbraith](https://sms4smile.com/quotes/author/john-kenneth-galbraith/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Launching a product without groundwork in persuasion and sales is unrealistic and undermines success.

**In simple terms:** You need marketing before a new product launch.

Key Takeaway

Build credibility first.

Themes

marketing product development strategy

Mood

analytical pragmatic

Type

business strategic

When to use this quote

- startup launches
- new product introductions
- sales training
- advertising campaigns

Key Concepts

economics behavioral science

Questions to Reflect On

- What persuasive tactics best fit your product?
- How can you balance innovation with market readiness?

A Different Perspective

Overemphasis on persuasion may stifle innovation.

★ ★ ★ ★ ★   No ratings yet

[Advertising](https://sms4smile.com/quotes/about/advertising/) [Customer](https://sms4smile.com/quotes/about/customer/) [Fantastic](https://sms4smile.com/quotes/about/fantastic/) [Marketing](https://sms4smile.com/quotes/about/marketing/) [New products](https://sms4smile.com/quotes/about/new-products/) [Persuasion](https://sms4smile.com/quotes/about/persuasion/) [Salesmanship](https://sms4smile.com/quotes/about/salesmanship/)

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